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Dapper Goat Social Media

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uuid000krdr

Namestring
Dapper Goat Social Media
Legal namestring
Dapper Goat Social Media
Websiteurl
dappergoat.com
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Dapper Goat Social Media is a privately held, bootstrapped full-service social media marketing agency headquartered in Los Angeles, with regional offices in Austin, TX and Santa Barbara, CA. The firm was founded in 2012 by Joey Grassia, a former member of Facebook's Strategic Client Solutions team, and Jeremy Tillman, a UCLA Anderson MBA and prior agency founder, and operates with a staff of 11-50 employees. It delivers professional services — social media marketing, influencer marketing, social analytics, content creation, social lead generation, social intelligence (listening), and training/consulting — to a horizontal mix of enterprise brands (Fortune 500/1000), venture-funded startups, non-profits, and SMBs across more than 70 industries, with notable past or present engagements including Nike, Tiffany & Co., Sephora, Adobe, Salesforce, Marriott, Hilton, Chipotle, and Red Bull.

The agency's technical layer consists of custom-built proprietary analytics dashboards with direct API integrations to Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube, plus a social listening and monitoring platform used to synthesize social signals into KPI reporting. These tools are positioned as a differentiator versus pure-play services competitors but are not productized as a standalone SaaS offering. Revenue is generated through project-based and retainer engagements priced via custom quotes rather than published rate cards, reflecting a consultative sales motion targeting marketing decision-makers at brands of varying scale.

The business has remained self-funded since inception, with no disclosed institutional capital, acquisitions, or restructuring events. Its most recent documented expansion was a third office in Santa Barbara; the most recent blog content is dated March 2023. The combination of a broad-but-shallow logo list, a horizontal segmentation strategy, and an absence of disclosed financial scale or growth catalysts frames Dapper Goat as a stable boutique agency rather than a high-growth platform business.

Short descriptiontext

Dapper Goat Social Media is a bootstrapped, full-service social media marketing agency based in Los Angeles with offices in Austin and Santa Barbara. It delivers social media, influencer marketing, analytics, content creation, and consulting services to enterprise brands, funded startups, non-profits, and SMBs across 70+ industries.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLos Angeles, United States
HQ citystring
Los Angeles
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
social media marketing, influencer marketing, content marketing services, social media analytics, social media consulting
Industry1 code
1Paid Social Media Buying
CodeBPAFABADPrimaryYes
NAICS code2 codes
  • Public Relations Agencies541820
  • Public Relations Agencies54182
SIC code1 code
  • Services-Advertising Agencies7311
Product category
Social Media Marketing Services
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Social Media Marketing Services
TypeProfessional Services
Description

Full-service social media marketing agency providing comprehensive service packages including strategy, content creation, community management, analytics, and consulting services on a project or retainer basis.

dappergoat.com
2Influencer Marketing
TypeProfessional Services
Description

Campaign-based influencer marketing services including influencer matching, management, content customization, and analytics.

dappergoat.com
3Social Media Consulting and Training
TypeProfessional Services
Description

Fixed-time consulting programs including social media audits, strategic planning, KPI development, and ongoing expert advice.

dappergoat.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Marketing or Sales, Technology or R&D, Operations
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Dapper Goat Social Media is a full-service social media marketing agency that delivers strategy development, content creation, community management, influencer marketing campaigns, social media analytics, social listening, and lead generation as professional services engagements. The firm also provides custom-built proprietary analytics dashboards that connect directly via APIs to major social platforms to surface real-time KPIs and competitive insights for client brands.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 6.85X average ROI on influencer marketing campaigns
+2 more records
Product overview1 text field

Dapper Goat Social Media is a full-service social media marketing agency offering a comprehensive suite of services delivered as professional agency engagements rather than a SaaS product. The core offering includes Social Media Marketing, Influencer Marketing, Social Media Analytics, Content Creation, Social Lead Generation, Social Intelligence, and Social Media Training & Consulting. These services are provided by a dedicated team of social experts who develop custom strategies, create content, manage campaigns, and provide analytics and reporting to help brands reach their social media and marketing goals.

Product and service2 records
1Social Media Marketing
2Influencer Marketing
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1The Shelf
TypeDirect peer
Description

Influencer marketing agency offering campaign management, influencer matching, and analytics dashboards for consumer brands. Comparable specialty overlay to Dapper Goat's influencer practice.

TypeBroad incumbent
Description

Social media management SaaS platform that also offers agency services and education. Comparable on the social analytics and management layer, but a software rather than pure services business.

TypeDirect peer
Description

Global social media and influencer marketing agency serving consumer brands across content, community, and creator-driven campaigns. Comparable service mix and brand-side customer base.

TypeOthers
Description

Marketing, sales, and CRM software platform with social media tools and a large agency partner ecosystem. Comparable customer base of SMB and mid-market brands but plays as a platform/ecosystem rather than a direct competitor.

TypeBroad incumbent
Description

Social media management and analytics SaaS platform serving brands and agencies. Adjacent to Dapper Goat's analytics and intelligence offering but delivered as software rather than professional services.

TypeDirect peer
Description

Digital marketing agency focused on paid social, content, and social media management for mid-market and enterprise brands. Directly comparable on paid social buying and analytics-led positioning.

TypeDirect peer
Description

Full-service social media and digital marketing agency serving Fortune 500 brands with content, influencer, and social strategy capabilities. Closest direct competitor to Dapper Goat in model, customer base, and service mix.

TypeDirect peer
Description

Social media marketing agency offering strategy, content, community management, influencer marketing, and analytics for SMB and mid-market brands. Highly comparable service portfolio and horizontal go-to-market motion.

TypeDirect peer
Description

Full-service digital and social media marketing agency providing social management, influencer marketing, content, and analytics. Similar agency model and mid-market/enterprise customer targeting.

TypeBroad incumbent
Description

Large independent performance marketing agency offering paid social, programmatic, influencer, and commerce media across the full digital funnel. Overlaps with Dapper Goat on paid social and influencer but operates at much greater scale.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers37 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Dapper Goat Social Media

Social Media Marketing Servicesdappergoat.com

Dapper Goat Social Media is a bootstrapped, full-service social media marketing agency based in Los Angeles with offices in Austin and Santa Barbara. It delivers social media, influencer marketing, analytics, content creation, and consulting services to enterprise brands, funded startups, non-profits, and SMBs across 70+ industries.

What Dapper Goat Social Media does

Dapper Goat Social Media is a privately held, bootstrapped full-service social media marketing agency headquartered in Los Angeles, with regional offices in Austin, TX and Santa Barbara, CA. The firm was founded in 2012 by Joey Grassia, a former member of Facebook's Strategic Client Solutions team, and Jeremy Tillman, a UCLA Anderson MBA and prior agency founder, and operates with a staff of 11-50 employees. It delivers professional services — social media marketing, influencer marketing, social analytics, content creation, social lead generation, social intelligence (listening), and training/consulting — to a horizontal mix of enterprise brands (Fortune 500/1000), venture-funded startups, non-profits, and SMBs across more than 70 industries, with notable past or present engagements including Nike, Tiffany & Co., Sephora, Adobe, Salesforce, Marriott, Hilton, Chipotle, and Red Bull.

The agency's technical layer consists of custom-built proprietary analytics dashboards with direct API integrations to Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube, plus a social listening and monitoring platform used to synthesize social signals into KPI reporting. These tools are positioned as a differentiator versus pure-play services competitors but are not productized as a standalone SaaS offering. Revenue is generated through project-based and retainer engagements priced via custom quotes rather than published rate cards, reflecting a consultative sales motion targeting marketing decision-makers at brands of varying scale.

The business has remained self-funded since inception, with no disclosed institutional capital, acquisitions, or restructuring events. Its most recent documented expansion was a third office in Santa Barbara; the most recent blog content is dated March 2023. The combination of a broad-but-shallow logo list, a horizontal segmentation strategy, and an absence of disclosed financial scale or growth catalysts frames Dapper Goat as a stable boutique agency rather than a high-growth platform business.

Dapper Goat Social Media firmographics

Firmographics
Name
Dapper Goat Social Media
Legal name
Dapper Goat Social Media
Website
https://dappergoat.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
11–50 employees
Short description
Dapper Goat Social Media is a bootstrapped, full-service social media marketing agency based in Los Angeles with offices in Austin and Santa Barbara. It delivers social media, influencer marketing, analytics, content creation, and consulting services to enterprise brands, funded startups, non-profits, and SMBs across 70+ industries.
Ownership category
akta.pro rank

Dapper Goat Social Media industry classification

Industry
Product category
Social Media Marketing Services
NAICS
Public Relations Agencies (541820), Public Relations Agencies (54182)
SIC
Services-Advertising Agencies (7311)
akta.pro primary industry
Paid Social Media Buying (BPAFABAD)

Keywords

  • Social media marketing
  • Influencer marketing
  • Content marketing services
  • Social media analytics
  • Social media consulting

Where Dapper Goat Social Media is headquartered

Location

Headquarters

HQ city
Los Angeles
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Dapper Goat Social Media business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

  1. Social Media Marketing Services: Full-service social media marketing agency providing comprehensive service packages including strategy, content creation, community management, analytics, and consulting services on a project or retainer basis.
  2. Influencer Marketing: Campaign-based influencer marketing services including influencer matching, management, content customization, and analytics.
  3. Social Media Consulting and Training: Fixed-time consulting programs including social media audits, strategic planning, KPI development, and ongoing expert advice.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Dapper Goat Social Media product offering

Product offering

Core offering

Dapper Goat Social Media is a full-service social media marketing agency that delivers strategy development, content creation, community management, influencer marketing campaigns, social media analytics, social listening, and lead generation as professional services engagements. The firm also provides custom-built proprietary analytics dashboards that connect directly via APIs to major social platforms to surface real-time KPIs and competitive insights for client brands.

Product overview

Dapper Goat Social Media is a full-service social media marketing agency offering a comprehensive suite of services delivered as professional agency engagements rather than a SaaS product. The core offering includes Social Media Marketing, Influencer Marketing, Social Media Analytics, Content Creation, Social Lead Generation, Social Intelligence, and Social Media Training & Consulting. These services are provided by a dedicated team of social experts who develop custom strategies, create content, manage campaigns, and provide analytics and reporting to help brands reach their social media and marketing goals.

Differentiator

Problem solved

Functional benefit

Products and services

  • Social Media Marketing
  • Influencer Marketing

Quantifiable outcome

  • 6.85X average ROI on influencer marketing campaigns
  • +2 more outcomes

Companies that use Dapper Goat Social Media

Customer profile

Named customers37 records

Segments4 records

Ideal customer profiles4 records

Dapper Goat Social Media technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Dapper Goat Social Media partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Dapper Goat Social Media competitors and assessment

Company assessment

Direct peers

  • The Shelf: Influencer marketing agency offering campaign management, influencer matching, and analytics dashboards for consumer brands. Comparable specialty overlay to Dapper Goat's influencer practice.
  • Social Chain: Global social media and influencer marketing agency serving consumer brands across content, community, and creator-driven campaigns. Comparable service mix and brand-side customer base.
  • Disruptive Advertising: Digital marketing agency focused on paid social, content, and social media management for mid-market and enterprise brands. Directly comparable on paid social buying and analytics-led positioning.
  • VaynerMedia: Full-service social media and digital marketing agency serving Fortune 500 brands with content, influencer, and social strategy capabilities. Closest direct competitor to Dapper Goat in model, customer base, and service mix.
  • LYFE Marketing: Social media marketing agency offering strategy, content, community management, influencer marketing, and analytics for SMB and mid-market brands. Highly comparable service portfolio and horizontal go-to-market motion.
  • Thrive Internet Marketing Agency: Full-service digital and social media marketing agency providing social management, influencer marketing, content, and analytics. Similar agency model and mid-market/enterprise customer targeting.

Broad incumbents

  • Hootsuite: Social media management SaaS platform that also offers agency services and education. Comparable on the social analytics and management layer, but a software rather than pure services business.
  • Sprout Social: Social media management and analytics SaaS platform serving brands and agencies. Adjacent to Dapper Goat's analytics and intelligence offering but delivered as software rather than professional services.
  • Tinuiti: Large independent performance marketing agency offering paid social, programmatic, influencer, and commerce media across the full digital funnel. Overlaps with Dapper Goat on paid social and influencer but operates at much greater scale.

Others

  • HubSpot: Marketing, sales, and CRM software platform with social media tools and a large agency partner ecosystem. Comparable customer base of SMB and mid-market brands but plays as a platform/ecosystem rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Dapper Goat Social Media social profiles

Digital presence

Dapper Goat Social Media financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Dapper Goat Social Media leadership team

Management profile

Number of profiles

Profiles2 records

Dapper Goat Social Media funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Dapper Goat Social Media M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dapper Goat Social Media

What does Dapper Goat Social Media do?

Dapper Goat Social Media is a full-service social media marketing agency that delivers strategy development, content creation, community management, influencer marketing campaigns, social media analytics, social listening, and lead generation as professional services engagements. The firm also provides custom-built proprietary analytics dashboards that connect directly via APIs to major social platforms to surface real-time KPIs and competitive insights for client brands.

Is Dapper Goat Social Media a public or private company?

Dapper Goat Social Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Dapper Goat Social Media founded?

Dapper Goat Social Media was founded in 2012. It employs 11 to 50 people.

Where is Dapper Goat Social Media based?

Dapper Goat Social Media is headquartered in Los Angeles, United States, in the North America region.

How does Dapper Goat Social Media make money?

Three revenue lines are on record. Social Media Marketing Services are the primary driver. The others are influencer Marketing and social Media Consulting and Training.

Who are Dapper Goat Social Media's main competitors?

Direct peers on record are The Shelf, Social Chain, Disruptive Advertising, VaynerMedia, LYFE Marketing and Thrive Internet Marketing Agency. Broad incumbents are Hootsuite, Sprout Social and Tinuiti. HubSpot is listed as an others.

Does Dapper Goat Social Media have an API?

No public API is recorded for Dapper Goat Social Media.

What industry is Dapper Goat Social Media in?

Dapper Goat Social Media's product category is Social Media Marketing Services. Its primary akta.pro industry code is BPAFABAD, Paid Social Media Buying. Its NAICS code is 541820 and its SIC code is 7311.

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