What Fructidor does

Fructidor is a B2B platform for the global fruit and vegetable industry, operated by Helios International, a privately held French corporation (SIREN: 384 301 859) headquartered in Le Thor, France. The business originated in 1935 as a print directory ("Fructidor International") founded by Mr. Henry Fournier and transitioned to an online platform in 1996. It maintains a curated database of more than 70,000 fruit and vegetable operators across 138 countries, covering the full fresh-produce supply chain (growers, greenhouse operators, cooperatives, exporters, importers, packers, shippers, brokers, buying centers, retailers, wholesalers, caterers, processors, transporters, ripening rooms, and pre/post-harvest service providers).

The core product is a searchable B2B database with a multi-criteria "SOS request" search system that delivers contact information in seconds across geographies, including Russia and Asia where data coverage from Western providers is thin. The platform is differentiated by a field-research methodology: country managers and field staff physically visit operators in their workplaces to validate contact data, rather than relying on self-registration or web scraping. The technology stack is conventional rather than AI-driven: Microsoft Azure hosting (Dublin, Ireland), Stripe for payment processing, Google Analytics and ReCaptcha, and social plugins from Facebook and LinkedIn. Annual print directories remain part of the offering alongside the online platform, newsletter, and buyer-alert/sales-offer listings.

Fructidor monetizes through a four-tier subscription model (Free, Silver, Gold, Platinum) with annual billing and quote-based pricing; through advertising on the website, in the newsletter, and in the print directory; and through revenue-share arrangements on premium partner services. Gold and Platinum subscribers receive bundled third-party offerings including HeliosGlobal commodity price predictions (75+ commodities, reports starting at EUR 50), DeltaTrak cold-chain logistics tools with real-time temperature loggers and emissions tracking, and Marsh/Otonomi cargo delay insurance. The company employs 11-50 people, is led by Directeur General Executif Christophe Durrieu, has no disclosed institutional investors or funding rounds, and generates revenue that is not publicly disclosed.

Name

Fructidor

Legal name

Helios International

Website

https://fructidor.com

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

11–50 employees

Short description

Fructidor is a B2B directory and marketplace for the global fruit and vegetable industry, operating a curated database of 70,000+ operators across 138 countries since 1935. It sells tiered subscriptions, advertising, and bundled premium services to producers, exporters, importers, wholesalers, and retailers worldwide.

Ownership category

akta.pro rank

Headquarters

HQ city

Saint-bon-tarentaise

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Subscription Memberships: Four-tier membership model (Free Member, Silver Member, Gold Member, Platinum Member) providing escalating access to database contacts, profile visibility, buyer alerts, sales offers publication, and online directory access with varying user counts per tier
2. Advertising Services: Three advertising formats: Website advertising (various ad positions and sizes), Newsletter advertising (multiple ad positions), and Print Directory advertising (multiple size options from full page to 1/8 page)
3. Premium Partner Services: Revenue share or partnership fees from integrated premium services including HeliosGlobal price prediction reports (starting at EUR 50), DeltaTrak Cold Chain Logistics bundle, and Marsh/Otonomi cargo delay insurance offerings available to Gold and Platinum members

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Fructidor is a B2B marketplace platform and directory for the global fruit and vegetable industry, connecting producers, cooperatives, packers, exporters, importers, wholesalers, retail chains, and logistics providers through a verified database of 70,000+ operators across 138 countries. Access is offered through tiered membership subscriptions (Free, Silver, Gold, Platinum) that unlock multi-criteria contact searches (SOS requests), sales offers, buyer alerts, advertising placements, and integrated partner services. Supplemental revenue comes from website, newsletter, and print directory advertising plus integrated premium services.

Product overview

Fructidor (operated by Helios International) is a B2B marketplace platform for the fruit and vegetable industry offering a tiered membership structure (Free, Silver, Gold, Platinum) along with specialized solutions for buyers, sellers, and pre/post-harvest professionals. The platform centers on its comprehensive database of 70,000+ operators across 138 countries, supplemented by sales offers, buyer alerts, and an SOS multi-criteria search system. Premium tiers integrate third-party services including HeliosGlobal (commodity price predictions), DeltaTrak (cold chain logistics), and Marsh/Otonomi (cargo delay insurance). The company also offers advertising services across website, newsletter, and print directory formats.

Differentiator

Problem solved

Functional benefit

Products and services

• Fructidor B2B Membership (Database Access with SOS Multi-Criteria Search) Subscription-based access to a database of 70,000+ verified fruit and vegetable operators across 138 countries, with multi-criteria search to retrieve contact names in seconds. Membership unlocks escalating volumes of profiles, contacts, buyer alerts, and sales offers, and is targeted at producers, exporters, importers, wholesalers, brokers, retail chains, and logistics providers in the fresh-produce trade.
• Print Directory Annual physical directory of fruit and vegetable industry operators distributed to subscribers as part of Silver, Gold, and Platinum memberships (1-3 packs per tier), with delivery costs applied.
• Website Advertising Sold digital advertising placements on fructidor.com across multiple homepage positions and sizes (300x450, 300x300, 300x150, 626x300, 626x150, 952x150 px), available to companies targeting the B2B fresh produce audience.
• Newsletter Advertising Advertising placements within Fructidor's subscriber email newsletter in multiple sizes (720x180, 720x140, 720x110 px), sold to companies seeking reach to the fruit-vegetables industry audience.
• Print Directory Advertising Print advertising inside the Fructidor directory, available in multiple size options (full page 150x230 mm, 1/2 page, 1/3 page, 1/4 page, 1/8 page), targeting the B2B fresh produce audience.
• Premium Partner Services Bundle Bundled premium services for Gold and Platinum members including HeliosGlobal commodity price prediction reports (75+ commodities, starting at €50), DeltaTrak Cold Chain Logistics bundle (Real Time Loggers and UBQ Network carbon-emissions platform), and Marsh/Otonomi cargo delay insurance (5/10/15+ day disruption protection).

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• DeltaTrakcoreStrategic or Co-development PartnerDeltaTrak's Cold Chain Logistics bundle is offered as a premium service within Gold and Platinum membership tiers. Includes industry-leading Real Time Loggers and the award-winning UBQ Network platform with carbon emissions tracking for cold chain solutions.
• Marsh and OtonomicoreStrategic or Co-development PartnerMarsh and Otonomi provide cargo delay insurance offered as a premium service within Gold and Platinum membership tiers. Protects against disruptions lasting 5, 10, 15 days or more.
• HeliosGlobalcoreTechnology or IntegrationHeliosGlobal price prediction service for over 75+ commodities available as premium reports (2 reports for Gold, 3 reports for Platinum) starting at EUR 50. Part of Helios International suite of services.
• Stripe PaymentscoreTechnology or IntegrationStripe Payments processes payment data including credit card transactions for subscriptions. Handles payment, invoicing, reimbursement and archiving of orders.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Tridge: Global B2B marketplace and sourcing platform for agricultural commodities including fresh produce. Directly comparable to Fructidor as a digital platform connecting producers, exporters, and buyers of fruits and vegetables across international markets.
• Freshdi: B2B online marketplace for fresh fruits and vegetables connecting suppliers with global buyers. Directly comparable to Fructidor as a digital marketplace focused on the same producer-to-buyer fresh produce trade flow.
• ProducePay: Marketplace and fintech platform for fresh produce growers, distributors, and buyers. Directly comparable to Fructidor in targeting the same producer-wholesaler-exporter ecosystem with a B2B platform model.
• iTradeNetwork: B2B commerce and supply chain platform serving the fresh food industry, including produce. Directly comparable to Fructidor in serving growers, packers, shippers, and retail buyers with database access and transaction tools.
• Blue Book Services: Long-established B2B directory and credit rating service for the produce industry. Directly comparable to Fructidor's directory and verified-contact value proposition for produce buyers and sellers.
• Fresh Plaza: International B2B news, marketplace, and directory site for the fresh produce industry. Directly comparable to Fructidor in combining news content, directory listings, and a marketplace for produce professionals worldwide.
• FoodLogiQ: Food supply chain traceability and supplier management platform serving fresh produce and broader food categories. Directly comparable to Fructidor in providing B2B supplier data and management tools for the produce industry.
• AgriPlace: B2B platform for fresh produce supply chain management, connecting growers, packers, and retailers with compliance and supplier data. Directly comparable to Fructidor as a digital platform serving the fresh produce trade.

Broad incumbents

• ThomasNet: Long-established general B2B industrial directory platform serving manufacturers and buyers across many verticals. Broadly comparable to Fructidor in business model (paid directory listings and supplier discovery) but not vertical-focused on fresh produce.

Others

• The Produce News: Long-running trade publication covering the fresh produce industry in North America. Adjacent and thematically related to Fructidor as an information source for produce professionals, though distributed primarily as editorial content rather than a transactional marketplace.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/fructidor-com

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fructidor