North Carolina Advocates for Justice

Name

North Carolina Advocates for Justice

Legal name

North Carolina Advocates for Justice

Website

https://ncaj.com

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Legal Professional Association Services

NAICS

Business Associations (813910), Colleges, Universities, and Professional Schools (61131), Business Schools and Computer and Management Training (6114)

SIC

Services-Educational Services (8200), Services-Membership Organizations (8600)

akta.pro primary industry

Legal & Compliance (CLE, Paralegal CE) (EDAAALAB)

akta.pro secondary industries

Legal & Governance Professional Development (EDAGANAK), Legal & Compliance Conferences (MPAGAGAI)

Keywords

• Trial lawyer membership
• Continuing legal education
• Legal advocacy association
• Plaintiff bar association
• Legal professional networking

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership dues provide primary revenue stream for the organization. The 2026-27 membership year begins July 1.
2. Continuing Legal Education Programs: CLE programs including live seminars, on-demand courses, and CLE Season Ticket provide education to members and generate revenue.
3. Events and Conventions: Signature events including Annual Convention, Mountain Magic, and Strategy Summit generate event registration revenue.
4. Sponsorships and Partner Programs: Corporate sponsors at various tiers (Diamond, Platinum, Ruby, Sapphire, Gold, Silver, Bronze) provide sponsorship revenue through the Preferred Partners program.

Pricing tiers

Distribution channels2 records

Marketing channels6 records

Core offering

NCAJ is a nonpartisan professional membership association for trial lawyers in North Carolina, offering membership-based access to continuing legal education programs (40+ annually), advocacy services (Amicus Briefs, legislative representation, PAC), networking events (Annual Convention, Mountain Magic, Strategy Summit), and exclusive member benefits including complimentary Decisis legal research (typically $1,500+/year value) and the TrialSmith deposition database.

Product overview

North Carolina Advocates for Justice (NCAJ) operates as a professional association for trial lawyers offering membership-based services organized around several core pillars: membership benefits, continuing legal education, advocacy, and events. The organization provides members with exclusive access to Decisis Legal Research (a LexisNexis-affiliated legal research platform typically valued at over $1,500 annually), the TrialSmith deposition and expert witness databases, and over 40 CLE programs annually. Major annual events include the Convention and Mountain Magic. The organization also runs the NCAJ NEXT Leadership Program for emerging trial lawyer leaders, produces the Voices of NCAJ Podcast, and maintains the myNCAJ member portal for accessing resources, registering for events, and managing membership. The association advocates for trial lawyers through Amicus Briefs, moot courts, ethics guidance, legislative activity, and its Political Action Committee.

Differentiator

Problem solved

Functional benefit

Products and services

• NCAJ Annual Membership Annual membership in the North Carolina Advocates for Justice professional association for trial lawyers, providing members with access to CLE programs, advocacy services, networking events, sections and divisions, and exclusive member benefits. The 2026-27 membership year begins July 1.
• Decisis Legal Research Access Complimentary legal research access offered as an exclusive member benefit, provided by the same parent company as LexisNexis. Includes state and federal cases, statutes, court rules, and more. While the typical annual fee exceeds $1,500, NCAJ members receive free access.
• Continuing Legal Education (CLE) Programs More than 40 continuing legal education programs offered annually for trial lawyer members, delivered via live seminars, on-demand CLE, Best of CLE on-demand, and a CLE Season Ticket package. Programs satisfy North Carolina CLE compliance and are taught by leading trial attorneys.
• NCAJ Annual Convention Annual flagship convention held for NCAJ members featuring nationally renowned speakers, exceptional CLE programming, and networking opportunities. The 2026 Convention took place in Wilmington on June 25-26.
• Mountain Magic Conference Signature fall conference for NCAJ members featuring nationally renowned speakers, CLE programming, networking, and leisure activities, held at the Omni Grove Park Inn in Asheville, North Carolina.
• Strategy Summit Strategy Summit event bringing together NCAJ members for strategic discussion, CLE, and networking.
• NCAJ NEXT Leadership Program Leadership development program that identifies, cultivates, and prepares emerging trial lawyer leaders in North Carolina for future leadership within NCAJ and the broader legal community. First class graduated in 2022.
• TrialSmith Deposition Database Extensive deposition database accessible through the myNCAJ members portal, allowing trial lawyers to search and purchase transcripts from a nationwide network of plaintiff attorneys. The database contains over 772,605 depositions.
• TrialSmith Expert Witness Database Suite of expert witness research tools including Deposition Testimony, AI Deposition Analysis, Related Testimony, Published Expert Challenges, Expert Profiles, Disciplinary Actions, State and Federal Case Law, and DepoConnect.
• Advocacy Services Advocacy efforts on behalf of plaintiff trial lawyers including Amicus Briefs filed in cases affecting members, Moot Courts, Ethics guidance, lobbying at the NC General Assembly, and a Political Action Committee supporting legislative campaigns aligned with plaintiff-bar interests.
• myNCAJ Member Portal Secure member portal at members.ncaj.com that provides NCAJ members with access to educational resources, event registration, CLE materials, deposition and document databases, and membership management tools.

Quantifiable outcome

• 60+ years of service to the legal community
• +1 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

25 partnerships are on record, tiered core, major, moderate, supporting and minor.

• Byrd SettlementscoreGTM or Marketing PartnerDiamond tier preferred partner - settlement planning services vendor
• Settlement Planning ServicescoreGTM or Marketing PartnerDiamond tier preferred partner providing settlement planning solutions
• EvenUpmajorGTM or Marketing PartnerPlatinum tier preferred partner - legal technology platform
• MarrickmajorGTM or Marketing PartnerPlatinum tier preferred partner - settlement-related services
• SupiomajorGTM or Marketing PartnerPlatinum tier preferred partner - legal technology services
• Cattie & GonzalezmoderateGTM or Marketing PartnerSapphire tier preferred partner
• Lawyers Mutual NCmoderateGTM or Marketing PartnerRuby tier preferred partner - lawyers professional liability insurance
• The Forge CompaniesmoderateGTM or Marketing PartnerRuby tier preferred partner
• Milner SettlementsmoderateGTM or Marketing PartnerRuby tier preferred partner - settlement services
• SCN (Sawyer Consulting)moderateGTM or Marketing PartnerRuby tier preferred partner - litigation consulting
• EvesupportingGTM or Marketing PartnerGold tier preferred partner
• HonasupportingGTM or Marketing PartnerGold tier preferred partner
• MoveDocssupportingGTM or Marketing PartnerGold tier preferred partner - document services
• LexisNexismajorTechnology or IntegrationSilver tier partner - parent company of Decisis legal research platform provided as member benefit
• Carolina SpinesupportingGTM or Marketing PartnerSilver tier preferred partner - medical services
• IWP PharmacysupportingGTM or Marketing PartnerSilver tier preferred partner - pharmacy services
• Physicians Life Care PlanningsupportingGTM or Marketing PartnerSilver tier preferred partner - life care planning
• TowneBanksupportingGTM or Marketing PartnerSilver tier preferred partner - financial services for legal community
• Trilogy TrialsupportingTechnology or IntegrationSilver tier preferred partner - litigation support services
• AmetrosminorGTM or Marketing PartnerBronze tier preferred partner
• Carr Legal Nurse ConsultingminorGTM or Marketing PartnerBronze tier preferred partner
• Glenwood Financial PartnersminorGTM or Marketing PartnerBronze tier preferred partner
• IntoxalockminorGTM or Marketing PartnerBronze tier preferred partner - ignition lock services
• LawpodsminorGTM or Marketing PartnerBronze tier preferred partner - podcast production services
• QforensicminorGTM or Marketing PartnerBronze tier preferred partner - forensic services

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Southern Trial Lawyers Association: A regional plaintiff trial lawyer organization covering the Southeast US. Overlaps with NCAJ in geography and member persona, providing comparable CLE, networking, and advocacy to plaintiff attorneys in the same regional market.
• National Association of Criminal Defense Lawyers (NACDL): The national membership association for criminal defense lawyers. NCAJ's criminal defense members (e.g., Andy Banzhoff) and NACDL's recent Champion of Justice Award to David Rudolf show direct cross-pollination; both serve trial lawyer members via CLE, advocacy, and amicus work.
• National Bar Association: A national bar association historically serving African American attorneys and plaintiff-side practitioners. Overlaps with NCAJ in trial lawyer membership, CLE delivery, and advocacy, with a distinct but intersecting member base.
• American Association for Justice (AAJ): The national plaintiff trial lawyer association. AAJ is the most direct peer to NCAJ as both serve plaintiff trial lawyers through membership, CLE, advocacy, and amicus programs — AAJ at the national level and NCAJ at the state level.

Broad incumbents

• North Carolina Bar Association: The statewide mandatory/voluntary bar association for all NC lawyers. While broader in scope and not plaintiff-focused, it is the dominant generalist legal membership organization in NCAJ's geography and competes for lawyer attention and dues.

Regional players

• New York State Trial Lawyers Association: A long-established state trial lawyer organization serving NY plaintiff attorneys. Shares NCAJ's combination of CLE programming, advocacy, networking events, and amicus activity, operating in a much larger market.
• Texas Trial Lawyers Association: One of the largest state-level plaintiff trial lawyer associations in the US, operating in a different state than NCAJ. Highly comparable structure: membership dues, CLE programming, legislative advocacy, and signature events.
• Florida Justice Association: The Florida state trial lawyer association for plaintiff attorneys. Structurally analogous to NCAJ: dues-funded, CLE-centric, advocacy-driven, with annual conventions and section-based member engagement — but in a different state.
• Consumer Attorneys of California (CAOC): California's statewide trial lawyer association for consumer/plaintiff attorneys. Closely mirrors NCAJ's model of membership dues, CLE, legislative advocacy, and amicus work, but at larger scale in a different state.

Others

• State Bar of North Carolina: The official NC regulatory body for lawyers, which administers mandatory CLE and licenses attorneys. While not a competing membership association, it sets the CLE framework that drives NCAJ's core programming and is a key institutional stakeholder.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ncadvocatesforjustice
• LinkedInlinkedin.com/company/ncaj
• Instagraminstagram.com/ncaj__
• Xx.com/NCAJ_

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Carolina Advocates for Justice