Conquer
- Company typePrivate
- Founded2018
- HeadquartersDenver, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
Conquer firmographics
Firmographics- Name
- Conquer
- Legal name
- Codefied Inc.
- Website
- https://conquernow.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Conquer industry classification
Industry- Product category
- Business Coaching Services
- NAICS
- Professional and Management Development Training (611430)
- SIC
- Services-Management Consulting Services (8742), Services-Educational Services (8200)
- akta.pro primary industry
- Coaching, Mentoring & Facilitation Services (BPACANAI)
- akta.pro secondary industries
- Founder/Entrepreneur & Family Business Executive Coaching (EDABANAM), Strategy, Decision-Making & Business Acumen Coaching (EDABANAH), Sales Onboarding & Ramp Programs (EDABABAA)
Keywords
Where Conquer is headquartered
LocationHeadquarters
- HQ city
- Denver
- HQ country
- United States
- HQ region
- North America
Markets served
Conquer business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Business Coaching Subscription: Business Coaching programs offered by Conquer (now Business Coaching by Housecall Pro) are available through flexible pricing models including free webinars, one-time fees for workshops, and monthly subscriptions for ongoing coaching programs. The FAQ states programs can be completely free, a one-time fee, or paid with a monthly subscription without requiring long-term commitment upfront.
- Platform Integration: Business Coaching is recommended alongside Housecall Pro account to access full benefits, positioning it as an integrated add-on to the core field service management software platform
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Webinars - Expert-led coaching sessions on marketing, sales, and more |
| One time/ perpetual license | Pay-as-you-go | Blueprint to Early Success Workshop - 2-hour workshop with actionable strategies |
| Subscription | Monthly | Foundations Program - 52-week guided course for building core systems |
| Subscription | Monthly | Industry Mastermind - Trade-specific coaching cohorts with Certified Coach |
| Subscription | Monthly | Group Coaching - Ongoing accountability with peers |
| Subscription | Monthly | 1:1 Coaching - Personalized coaching support |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Conquer product offering
Product offeringCore offering
Conquer (rebranded as Business Coaching) provides structured business coaching programs for home service contractors and trades professionals, delivered within the Housecall Pro ecosystem. Programs include trade-specific coaching cohorts (Industry Mastermind), Group Coaching, a 52-week Foundations course, workshops, free webinars, and 1:1 coaching, supported by Certified Business Coaches who are successful home service operators with at least $3M in revenue. AI-powered tools (Coach AI, Analyst AI) are integrated into the experience to provide 24/7 guidance and business analytics.
Product overview
Conquer, now rebranded as Business Coaching within Housecall Pro, is a business coaching platform for home service contractors and trades professionals. The product suite includes four coaching programs (Industry Mastermind, Group Coaching, Foundations, and 1:1 Coaching), plus Workshops and Free Webinars. These programs offer trade-specific strategies, peer accountability, and expert guidance from certified coaches who are successful home service operators with at least $3M in revenue. The coaching is delivered via live sessions, on-demand content, and AI-powered tools including Coach AI and Analyst AI. Conquer/Business Coaching integrates with the broader Housecall Pro field service management ecosystem, which also includes AI Team capabilities for customer service and business intelligence.
Differentiator
Problem solved
Functional benefit
Brands
- Business Coaching: Expert business coaching programs for home service contractors, including Industry Mastermind, Group Coaching, Foundations, and Workshops.
- Coach AI
- Analyst AI
Products and services
- Industry Mastermind Trade-specific coaching cohort led by a Certified Coach, supported by fellow Pros in the same industry. Includes strategies tailored to trade and business stage, peer accountability, and weekly coaching sessions, available as a monthly subscription.
- Group Coaching Weekly group coaching sessions providing structure, strategy, and accountability for home service Pros. Includes step-by-step business goals planning, proven revenue growth strategies, and peer support, available as a monthly subscription.
- Foundations 52-week guided course designed to create lasting systems, boost profitability, and grow the contractor's business. Follows a step-by-step playbook built by certified business coaches with ongoing tools, training, and support, available as a monthly subscription.
- Workshops (Blueprint to Early Success) Two-hour intensive workshop covering methods to win more jobs and create loyal, repeat customers. Includes strategies to stand out online, convert one-time jobs into long-term revenue, and immediate actionable takeaways, offered as a one-time fee.
- Free Webinars Expert-led coaching sessions on marketing, sales, and business growth available live or on demand. Covers topics including lead generation, sales techniques, and operational improvements, offered free as a top-of-funnel acquisition tool.
- 1:1 Coaching Personalized one-on-one coaching for individualized support tailored to specific business needs and goals, available as a monthly subscription.
Quantifiable outcome
- 35% average pro revenue growth after first year of using the platform
- +3 more outcomes
Companies that use Conquer
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles1 record
Conquer technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature3 records
Conquer partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Conquer competitors and assessment
Company assessmentDirect peers
- ServiceTitan: Leading field service management platform for home service contractors (HVAC, plumbing, electrical), the same core ICP Conquer/Housecall Pro serves. Directly competes for the same Pro software budget and increasingly bundles business intelligence and coaching-style content for trade owners.
- Jobber: Field service management software purpose-built for home service businesses, competing head-to-head with Housecall Pro for SMB contractors. Same target buyer, overlapping pricing tiers, and an adjacent coaching/resource library.
- Workiz: All-in-one FSM platform targeting home service SMBs (HVAC, plumbing, garage door, locksmith). Competes in the same ICP and pricing band and offers its own coaching-style content and partner resources.
- ServiceM8: Mobile-first field service management app used by trade and service SMBs, particularly in Australia/UK but with U.S. presence. Comparable product category and customer profile to Housecall Pro's FSM core.
- Service Fusion: Field service management software for small to mid-size service businesses across HVAC, plumbing, electrical, and similar trades. Same customer profile and core platform functionality as Housecall Pro.
- FieldEdge: Field service management software specialized for residential and commercial HVAC, plumbing, and electrical contractors. Directly competes for the same Pros with comparable scheduling, dispatch, and business-intelligence features.
Emerging players
- Trainual: Training and playbook platform for SMBs and franchise operators. Adjacent to Conquer's coaching/training offering but broader; competes for SMB training budget rather than FSM software spend.
Broad incumbents
- Salesforce Field Service: Enterprise field service management suite from Salesforce. Overlaps with Housecall Pro's FSM capabilities but targets larger enterprises; relevant as the broad incumbent whose AI coaching/data capabilities could compete with Coach AI and Analyst AI.
Others
- Thumbtack: Home services marketplace that helps contractors acquire customers. Not a direct FSM or coaching competitor, but addresses the same end contractor with a different part of the value chain (demand generation rather than operations or coaching).
- Angi: Home services lead-generation platform serving the same contractor ICP as Conquer/Housecall Pro. Complementary rather than competitive — contractors using Angi for leads also buy FSM and coaching — but adjacent in the home services stack.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Conquer social profiles
Digital presenceConquer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Conquer leadership team
Management profileNumber of profiles
Profiles1 record
Conquer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Conquer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Conquer
What does Conquer do?
Conquer (rebranded as Business Coaching) provides structured business coaching programs for home service contractors and trades professionals, delivered within the Housecall Pro ecosystem. Programs include trade-specific coaching cohorts (Industry Mastermind), Group Coaching, a 52-week Foundations course, workshops, free webinars, and 1:1 coaching, supported by Certified Business Coaches who are successful home service operators with at least $3M in revenue. AI-powered tools (Coach AI, Analyst AI) are integrated into the experience to provide 24/7 guidance and business analytics.
Is Conquer a public or private company?
Conquer is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Conquer founded?
Conquer was founded in 2018. It employs 501 to 1,000 people.
Where is Conquer based?
Conquer is headquartered in Denver, United States, in the North America region.
How does Conquer make money?
Two revenue lines are on record. Business Coaching Subscription is the primary driver. The others are platform Integration.
Who are Conquer's main competitors?
Direct peers on record are ServiceTitan, Jobber, Workiz, ServiceM8, Service Fusion and FieldEdge. Trainual is listed as an emerging player. Salesforce Field Service is listed as a broad incumbent. Others are Thumbtack and Angi.
Does Conquer have an API?
No public API is recorded for Conquer.
What industry is Conquer in?
Conquer's product category is Business Coaching Services. Its primary akta.pro industry code is BPACANAI, Coaching, Mentoring & Facilitation Services, with a secondary code of EDABANAM, Founder/Entrepreneur & Family Business Executive Coaching. Its NAICS code is 611430 and its SIC code is 8742.