Alan Cooper Estates

What Alan Cooper Estates does

Alan Cooper Estates Limited is a family-owned residential estate agency founded in 1993 by Alan Cooper and headquartered in a single office at 22 Newdegate Street, Nuneaton, Warwickshire, United Kingdom. The firm serves individual residential property buyers and sellers across the Nuneaton, Bedworth, and broader CV10/CV11 postcode areas, with recent listings extending into adjacent Leicestershire (e.g., Hinckley). It has approximately 10 staff and operates on a transaction-fee commission model under a "no sale, no fee" policy with no up-front charges.

Core services span the full sales lifecycle: in-person and instant-online property valuations, accompanied viewings, negotiation, sales progression, and referrals for conveyancing, mortgages, and removals. The technology layer includes a mobile-friendly website with list, grid, and map-based property search; property alerts; mortgage and stamp duty calculators; area guides; and marketing differentiators such as Home 360° Virtual Tours and Virtual Staging Photography. Distribution runs through the agency's own website, the Rightmove property portal, social media, and email newsletters.

The go-to-market is direct-to-consumer, sales-led, and built on personal service. Listings are distributed via Rightmove and the firm's site; the company holds multiple professional memberships (NAEA/ARLA Propertymark, The Property Ombudsman, TSI Approved) and is the exclusive Guild of Property Professionals member in Nuneaton. Revenue is entirely commission-based on completed sales, with no subscription, SaaS, or ancillary product revenue lines disclosed.

Name

Alan Cooper Estates

Legal name

Alan Cooper Estates Limited

Website

https://alan-cooper.co.uk

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Alan Cooper Estates is a family-owned residential estate agency in Nuneaton, UK, founded in 1993, serving individual home buyers and sellers in Warwickshire and adjacent Leicestershire on a commission-based, no-sale-no-fee model from a single office.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Buyer Representation Services (BPAJAAAJ), Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

Keywords

• Residential estate agency
• Property sales services
• Property valuations
• Home viewings
• Conveyancing support

Headquarters

HQ city

Nuneaton

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Technology or R&D

Revenue model

1. Property Sales Commission: Commission-based fees on successful property sales. No sale-no fee policy with no up-front payment required. Fees are only charged upon completion of a property transaction.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Alan Cooper Estates is a traditional residential estate agency based in Nuneaton, Warwickshire, providing full-service property sales from initial valuation and home visits through accompanied viewings, negotiation, and sales progression to completion. The firm supplements its core sales service with property valuations, 360-degree virtual tours, virtual staging photography, conveyancing referrals, and online property search tools, operating under a no sale-no fee commission model.

Product overview

Alan Cooper Estates is a traditional estate agency operating as a single, unified service rather than a platform-plus-modules architecture. The core offering centers on residential property sales, combining in-person expertise with digital tools. The main service integrates a full sales service (Property Sales Service) with technology-enabled features including Home 360° Virtual Tours for immersive remote viewing and Virtual Staging Photography to enhance property presentation. Supporting tools comprise Property Valuations (home visits and instant online estimates), Property Search Tools (list/grid/map views with shortlisting), Mortgage and Stamp Duty Calculators, Conveyancing Support referrals, Area Guides, and Property Alerts. The product portfolio functions as a cohesive service offering rather than distinct software products.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Sales Service
• Property Valuations
• Home 360° Virtual Tours
• Virtual Staging Photography
• Conveyancing Support

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• The Guild of Property ProfessionalscoreStrategic or Co-development PartnerExclusive Guild member in the Nuneaton area, part of UK's premium estate agency network. Provides nationwide connections for property promotion, access to associated Park Lane office in London, and trained professional service through associate training scheme approved by Peterborough City Council Regulatory Services.
• RightmovecoreTechnology or IntegrationPrimary property portal for listings distribution. Rightmove Intel data used for market verification and rankings.
• Propertymark (NAEA/ARLA)coreStrategic or Co-development PartnerProfessional body membership providing regulatory oversight, professional standards compliance, and client money protection schemes.
• The Property Ombudsman (TPOS)minorOthersIndependent dispute resolution scheme providing consumer protection and complaint resolution services.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Purplebricks: Purplebricks is a UK online/hybrid estate agent that combines a digital platform with local property experts. It competes with Alan Cooper Estates for vendor mandates via a lower fixed-fee model and represents the structural alternative to the traditional branch-led motion.

Broad incumbents

• Connells Group: Connells is the largest UK estate agency network, owning multiple branch brands and operating nationwide. It competes in the same residential sales category as Alan Cooper Estates but at vastly greater scale and as part of a diversified financial services portfolio.
• Foxtons: Foxtons is a well-known UK estate agency brand with a strong London-centric branch network and sales-led model. It overlaps with Alan Cooper in residential sales, valuations, and accompanied viewings but operates at a much larger regional concentration.
• Savills: Savills is a global real estate services firm offering residential sales, lettings, and advisory across prime UK markets. It is comparable to Alan Cooper Estates on the underlying residential sales activity, particularly for higher-value Midlands properties referred through the Guild.

Direct peers

• Bairstow Eves: Bairstow Eves is a UK estate agency chain with a long-established branch network offering residential sales, lettings, and mortgage services in a similar traditional high-street model. Directly comparable to Alan Cooper Estates in product scope and target customers.
• Reeds Rains: Reeds Rains is a long-established UK estate agency chain operating a traditional branch network for residential sales and lettings. Directly comparable to Alan Cooper Estates in core service, customer profile, and local market coverage.
• Martin & Co: Martin & Co is a UK estate and letting agency franchise with a branch-based service model. Comparable to Alan Cooper Estates in branch-led residential sales and customer handling, with additional weight on the lettings side.
• Belvoir: Belvoir is a UK network of franchised letting and estate agency offices. It matches Alan Cooper's residential sales model and adds a stronger letting capability, providing a relevant comparison on multi-service local agency economics.
• Hunters Property Group: Hunters is a UK-wide estate agency franchise network operating from local branches with a similar traditional sales-led model. Comparable to Alan Cooper Estates in core offering (residential sales, valuations, accompanied viewings) and in size of branch, though with multi-region coverage.
• Your Move: Your Move is a UK high-street estate agency chain with a branch-based traditional sales model directly comparable to Alan Cooper's no-sale-no-fee, in-person service approach. Operates in similar Midlands geographies and competes for the same vendor and buyer pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/alancooperestates
• LinkedInlinkedin.com/company/alan-cooper-estates

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alan Cooper Estates