Associated Industries

What Associated Industries does

Associated Industries (AIIN), founded in 1910 in Spokane, Washington, is a private, member-driven employer association serving small and mid-sized businesses across Washington, Idaho, Oregon, and Alaska. The organization provides HR advising, employment law counsel, training, and benefits solutions through a membership-based platform with two tiers: Basic Membership ($645/year) offering digital HR tools and templated resources, and Executive Membership ($3,203+/year, scaled by employee count) offering unlimited attorney access, HR advising, and project discounts. Core products include Employment Law & HR Advising, HR Projects Outsourcing, Mediation Services, Training and Workforce Development, a cloud-based Learning Management System (100+ compliance courses, English/Spanish), and a Digital HR Toolkit featuring salary benchmarking, job description builder, and HR health assessment tools.

Name

Associated Industries

Legal name

Associated Industries

Website

https://aiin.com

Company type

Private

Founded year

1910

Operating status

Operating

Headcount range

11–50 employees

Short description

Associated Industries is a 1910-founded, member-driven employer association providing HR advising, employment law counsel, training, and pooled benefits to 900+ small and mid-sized businesses across the Pacific Northwest.

Ownership category

akta.pro rank

Product category

Employer Association HR & Benefits Services

NAICS

Business Associations (813910), Professional Organizations (81392), Insurance Agencies and Brokerages (524210)

SIC

Services-Membership Organizations (8600), Services-Engineering, Accounting, Research, Management (8700), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Occupational Health & Employer Clinic Services (HLAEAAAI)

Keywords

• Employer association services
• HR compliance advising
• Employment law support
• Association health plans
• Workforce training programs

Headquarters

HQ city

Spokane

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Annual Membership Fees: Companies pay annual membership fees to join the employer association. Membership provides access to unlimited employment law advice, HR advising, legal webinars, handbook templates, salary benchmarking tools, and discounts on additional services. Two tiers: Basic Membership at $645 annually and Executive Membership at $3,203+ annually (pricing based on employee count).
2. Discounted Services: Additional services including investigations, affirmative action plans, background screens, hiring support, and HR outsourcing available at discounted member rates. Revenue from service delivery beyond core membership benefits.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Associated Industries is a membership-based employer association that provides small and mid-sized businesses with unlimited access to in-house employment law attorneys and HR professionals, discounted professional services, association-purchased health and retirement benefits, and member-only digital tools for HR compliance and training.

Product overview

Associated Industries is an employer association (not an HR consulting firm) offering a membership-based platform of HR services. The core offerings include Employment Law & HR Advising (membership with unlimited attorney and HR professional access), HR Projects Outsourcing, and Training & Workforce Development. These are complemented by specialized modules including Background Screening, Affirmative Action Plans, Health Plans for Small Businesses via Association Health Plans (AHP), and 401k Plans for Small Employers through Multiple Employer Plans. The company also provides member-only digital tools (Digital HR Toolkit, Learning Management System, HR Hero). Two membership tiers are offered: Basic Membership ($645/year) and Executive Membership (starting at $3,203/year). The company leverages purchasing power of the employer community to provide small businesses access to benefits and professional services typically available only to large corporations.

Differentiator

Problem solved

Functional benefit

Products and services

• Employment Law & HR Advising (Membership)

Quantifiable outcome

• Over 900 employers served across the Pacific Northwest
• +2 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature2 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Greater Everett Chamber of CommercecoreChannel Partner/ Reseller/ Distributor · 19 August 2025New partnership announced August 2025 to deliver Association Health Plans to Greater Everett Chamber members. Chamber members receive discounted membership and access to health benefits with more plan options than standard marketplace.
• Jackson LewiscoreStrategic or Co-development PartnerPartnership with Jackson Lewis, a national law firm specializing in OFCCP audits and compliance, to deliver comprehensive Affirmative Action Plans. Jackson Lewis has approximately 800 attorneys in 55 offices and prepares more than 2,500 affirmative action plans annually, providing the depth of service for Northwest employers.
• Integris Background ScreeningcoreTechnology or IntegrationPartnership with Integris to provide background screening solutions for member employers. Integris offers accurate reporting from official sources with FCRA-certified staff and personalized service.
• Pentegra Retirement ServicescoreTechnology or IntegrationPartnership with Pentegra Retirement Services for 401k plan administration. Pentegra serves as the named Plan Administrator and Discretionary Trustee, signing Form 5500 and relieving employers of fiduciary liability. Pentegra has provided retirement solutions since 1943.
• STCU BusinesscoreGTM or Marketing PartnerExclusive banking partnership with STCU Business credit union to bring co-branded business debit card and exclusive banking benefits to every member. Includes $0 membership fee, special pricing on merchant services, and 90+ years serving the Inland Northwest.
• Moda HealthcoreChannel Partner/ Reseller/ DistributorPartnership with Moda Health to launch Association Health Plans in Oregon, expanding health insurance choices for Oregonians with comprehensive medical, dental, and vision coverage.
• Regence BlueShieldcoreChannel Partner/ Reseller/ DistributorHealth insurance carrier partner providing medical plans for Association Health Plans through Regence and Asuris Northwest Health.
• Delta DentalcoreChannel Partner/ Reseller/ DistributorDental coverage provider for Association Health Plans, offering dental benefits alongside medical and vision coverage.
• AIMSTPA (Associated Industries Management Services)coreTechnology or IntegrationThird-party administrator for Association Health Plans managing eligibility, forms, compliance, claims support, and provider coordination for employers in WA, OR, and AK.
• Second HarvestminorOthersCommunity involvement in Second Harvest's Bite2Go program, helping supply children in need with weekend meals by picking up meals and delivering to Arlington Elementary school.
• Spokane Regional Domestic Violence CoalitionminorOthersPartnership with Spokane Regional Domestic Violence Coalition to provide employers with the Domestic Violence Business Toolkit for guidance on identifying and addressing domestic violence.
• Eastern Washington UniversityminorOthersPartnership for Bright Promise Scholarship program, funding half-tuition scholarships for local students at EWU pursuing education in health sciences, business, technology, and manufacturing.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Justworks: Justworks is a tech-enabled PEO offering payroll, benefits (including health insurance), HR support, and compliance tooling to small and mid-sized businesses. Comparable to AIIN because both sell subscription-based HR-plus-benefits bundles to SMB employers, though Justworks is software-led and national versus AIIN's association-led regional model.
• TriNet: TriNet is a PEO specializing in HR outsourcing, benefits, payroll, and compliance for small and mid-sized businesses, particularly professional services and tech firms. Directly comparable to AIIN's model of selling HR advisory plus benefits access to SMB employers, though TriNet targets higher-end SMBs nationally.
• Insperity: Insperity is a publicly traded PEO that co-employs workers and provides HR, benefits, payroll, and compliance services to SMBs and mid-market employers. Most directly comparable to AIIN because both compete for the same small/mid-sized employer customer with bundled HR advisory, benefits access, and employment-law-adjacent services.
• National Association of Employers (NAE): The National Association of Employers (formerly known as EANI) is a national membership-based employer association providing HR consulting, employment law, and benefits solutions to small and mid-sized employers. The most direct functional peer to AIIN, operating the same association-driven HR/legal/benefits model at national scale.

Broad incumbents

• ADP TotalSource: ADP TotalSource is ADP's PEO division providing HR outsourcing, benefits, payroll, and compliance services to small and mid-sized businesses. Comparable to AIIN as a PEO/HR-outsourcing competitor at the larger end of the SMB market; broader incumbent with national scale and broader product portfolio.
• Paychex: Paychex is one of the largest U.S. providers of payroll, HR, and PEO services to small and mid-sized businesses. Comparable to AIIN because both serve the SMB employer market with bundled HR, benefits administration, and compliance support, though Paychex is far larger and serves employers nationally versus AIIN's PNW focus.

Emerging players

• Rippling: Rippling is a unified HR, IT, and finance platform serving small and mid-sized businesses, with strong benefits-administration capabilities. An emerging competitor to AIIN in the SMB HR/benefits space via a modern, integrated software stack versus AIIN's association-led services model.
• Namely: Namely is an HR platform serving mid-sized employers with payroll, benefits administration, and HR workflows, including access to benefits brokers. Adjacent to AIIN's offering given the shared SMB HR/benefits focus, though Namely is technology-led and serves higher-end mid-market rather than small SMBs.
• Zenefits: Zenefits is an HR SaaS platform focused on payroll, benefits, and compliance for small and mid-sized businesses, with a strong history in health insurance brokerage. Adjacent/emerging competitor to AIIN's bundled HR-plus-health-benefits SMB offering, differentiated by software-led delivery.
• Gusto: Gusto is an HR, payroll, and benefits platform purpose-built for very small businesses and startups. Comparable to AIIN because both target the SMB employer segment with bundled payroll/HR/benefits offerings, though Gusto is a venture-backed, national software platform rather than a regional services-led association.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Associated.Industries
• LinkedInlinkedin.com/company/associated-industries-ai-inland-nw
• Xx.com/AssocIndustries

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Associated Industries