Insulate America
Insulate America is a U.S. cooperative that aggregates 170 independent insulation contractors across 46 states into a shared buying, supplier-rebate, and member-services network serving homeowners and residential and commercial builders.
- Company typePrivate
- Founded2004
- HeadquartersShelby, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Insulate America does
Insulate America, Inc. is a privately held U.S. cooperative headquartered in Shelby, North Carolina, that serves independent insulation contractors rather than end customers directly. The organization aggregates 170 independent contractor members operating across roughly 200+ locations in 46 states and approximately 4,500+ combined employees, and it monetizes primarily through recurring member participation fees and shared supplier rebates. Its core offerings to members fall into three buckets: (i) a purchasing program that unlocks preferred supplier pricing and quarterly rebates from manufacturers and distributors such as Owens Corning, Johns-Manville, Huntsman Building Solutions, Knauf, BASF, Cameron Ashley (2C), Service Partners, and RIS Insulation Supply; (ii) operational support including a top-five HR specialist, cybersecurity and financial/business consulting, and a direct-to-manufacturer Vehicle Fleet Program; and (iii) community and recognition programs such as the annual Shareholder's Meeting (next scheduled Toronto, May 27-31, 2026), the 'Best Employee in America' award (in continuous operation since 2000), 'America's Best Installer,' scholarship and Legacy Collective leadership-pipeline programs. The end customer — homeowners and residential/commercial builders — engages with the network via a 'Find a Contractor' map-based locator on insulateamerica.com, which routes leads to member contractors. The company is led by President & CEO David Beam (in role since January 2000, former ICAA President and current RESNET board member), VP of Operations Amy Goforth, CFO Grant Osburn (CFO since November 2011), and Administrative Assistant Sue Hamrick (since 2004).
Insulate America firmographics
Firmographics- Name
- Insulate America
- Legal name
- InsulateAmerica, Inc.
- Website
- https://insulateamerica.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Insulate America is a U.S. cooperative that aggregates 170 independent insulation contractors across 46 states into a shared buying, supplier-rebate, and member-services network serving homeowners and residential and commercial builders.
- Ownership category
- akta.pro rank
Insulate America industry classification
Industry- Product category
- Insulation Contracting Services Cooperative
- NAICS
- Professional Organizations (81392)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Duct Sealing, Insulation & Airflow Balancing (HSAOAIAH)
Keywords
Where Insulate America is headquartered
LocationHeadquarters
- HQ city
- Shelby
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Insulate America business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Member Cooperative Dues and Rebates: Insulate America operates as a cooperative that provides value to member contractors through shared buying power, supplier rebates (quarterly rebates), exclusive supplier and vendor relationships, and specialized programs. Members pay to join and participate in the cooperative, receiving benefits including purchasing discounts, HR services, business consulting, and networking opportunities.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Insulate America product offering
Product offeringCore offering
Insulate America is a cooperative network that unites independent insulation contractors under a single national brand, providing members with shared buying power, preferred supplier rebates, HR and business consulting, training programs, scholarships, and networking. End customers (homeowners and builders) are matched with local member contractors through a map-based "Find a Contractor" tool on the cooperative's website.
Product overview
Insulate America is a cooperative network of independent insulation contractors operating across the United States. The company does not offer a unified software product but rather provides a platform of shared services and member benefits including purchasing programs, HR services, financial consulting, training, scholarships, and recognition programs. The core offering is the contractor network itself, which connects homeowners and builders with local insulation professionals. The membership cooperative provides operational support services (HR, financial consulting, vehicle fleet programs) alongside professional development programs (education, training, networking events, scholarships). The company also offers a contractor locator tool for customers seeking installation services.
Differentiator
Problem solved
Functional benefit
Products and services
- Insulation Installation Services (via Member Contractor Network) Professional insulation installation for residential and commercial buildings (new construction and retrofits), delivered by 170 independent member contractors operating from 200+ locations across 46 U.S. states and collectively employing 4,500+ people; targets homeowners, residential builders, and commercial builders seeking energy efficiency and thermal performance.
- Insulate America Cooperative Membership National cooperative membership program for independent insulation contractors that bundles shared buying power, quarterly manufacturer rebates, preferred supplier access (Owens Corning, Johns Manville, Knauf, Huntsman Building Solutions, BASF, Cameron Ashley, Service Partners, RIS Insulation Supply), HR services, business and financial consulting, education and training, scholarships, networking events, and recognition programs; target buyer is an independent insulation contractor owner-operator seeking to compete against national chains.
- Find a Contractor (Contractor Locator Tool) Interactive map-based web tool on insulateamerica.com that enables homeowners and builders to locate vetted Insulate America member insulation contractors by city/state with adjustable search radius (10 to 250 miles); used to drive referrals from end customers to the member contractor network.
Quantifiable outcome
- 4,500+ employees across the network
- +2 more outcomes
Companies that use Insulate America
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Insulate America technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Insulate America partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Cameron Ashley (2C)corePreferred supplier partner providing insulation products and materials to Insulate America member contractors.
- Huntsman Building SolutionscoreGlobal leader in innovative insulation solutions and building materials supplier to the network.
- Johns-ManvillecoreLeading manufacturer of commercial and residential insulation products, partnering to deliver quality materials to members.
- Owens CorningcoreGlobal insulation and building materials manufacturer known for innovation, reliability, and consistent performance.
- KnaufcoreInternational manufacturer of insulation and other building materials, providing products to member contractors.
- BASFminorChemical company providing innovative building solutions and materials through the supplier network.
- Service PartnerscoreDistribution partner supporting the supply chain for member contractors.
- RIS Insulation SupplycoreInsulation supply distributor providing materials to member contractors through preferred relationships.
- RESNET (Residential Energy Services Network)coreDavid Beam, President & CEO, has served on RESNET's Board of Directors since 2012 and Executive Committee since 2019, including roles as Treasurer and Chair of the Audit Committee. RESNET is a national nonprofit organization that maintains quality assurance standards for home energy ratings.
- Insulation Contractors Association of America (ICAA)coreIndustry association where David Beam, President & CEO, served as former President and eight years on the Board of Directors, and received the prestigious 'Key Man Award' for leadership and service.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Insulate America competitors and assessment
Company assessmentDirect peers
- TopBuild: Largest U.S. installer of insulation and other building products, serving national builders through a branch network. Directly comparable to Insulate America's value proposition of national insulation installation coverage, but executed as a single public company rather than a cooperative.
- Installed Building Products (IBP): National U.S. installer of insulation, waterproofing, and related building products with thousands of crew members serving builders and contractors. Comparable as a competing national insulation installation network targeting the same residential and commercial builder customer base.
- TruTeam: National insulation and building envelope services contractor with branch locations across the U.S. Operates a similarly distributed branch model installing insulation for residential and commercial customers, directly overlapping Insulate America's member service territory.
- USA Insulation: National U.S. insulation installation franchise network offering wall foam injection and other insulation services. Comparable as a national insulation installer brand aggregating independent operators — same 'network of independent installers' structure, though via franchising rather than cooperative membership.
Broad incumbents
- ServiceMaster: Large national home services platform spanning restoration, cleaning, and home maintenance. Comparable as a broad incumbent in U.S. residential home services with national brand reach, but operating in adjacent (non-insulation) service categories.
Emerging players
- Service Partners: National U.S. distributor of insulation and other building products. Comparable as an existing supplier/distribution partner to Insulate America's members and as a potential alternative purchasing channel for independent insulation contractors.
Others
- Owens Corning: Global insulation and roofing materials manufacturer and a current strategic supplier partner to Insulate America. Comparable as the upstream supplier that the cooperative negotiates with, with potential to vertically integrate or disintermediate the installer network.
- Johns Manville: Major U.S. manufacturer of residential and commercial insulation products and current supplier partner. Comparable as a key supply-side counterpart whose rebate economics directly drive Insulate America's value to members.
- Knauf Insulation: Global insulation manufacturer and current supplier partner to Insulate America. Comparable as an international upstream supplier whose continued partnership is critical to the cooperative's purchasing-power value proposition.
- Insulation Contractors Association of America (ICAA): National trade association for insulation contractors where Insulate America's CEO previously served as President. Comparable as an industry-body peer — adjacent in mission (representing insulation contractors) but non-commercial, providing a reference point for trade-level ecosystem positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Insulate America social profiles
Digital presenceInsulate America financial estimates
Financial estimateRevenue estimate
Valuation estimate
Insulate America leadership team
Management profileNumber of profiles
Profiles4 records
Insulate America funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Insulate America M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Insulate America
What does Insulate America do?
Insulate America is a cooperative network that unites independent insulation contractors under a single national brand, providing members with shared buying power, preferred supplier rebates, HR and business consulting, training programs, scholarships, and networking. End customers (homeowners and builders) are matched with local member contractors through a map-based "Find a Contractor" tool on the cooperative's website.
Is Insulate America a public or private company?
Insulate America is a private company. It is classified as management employee owned and is currently operating.
When was Insulate America founded?
Insulate America was founded in 2004. It employs 1 to 10 people.
Where is Insulate America based?
Insulate America is headquartered in Shelby, United States, in the North America region.
How does Insulate America make money?
One revenue line is on record: member Cooperative Dues and Rebates.
Who are Insulate America's main competitors?
Direct peers on record are TopBuild, Installed Building Products (IBP), TruTeam and USA Insulation. ServiceMaster is listed as a broad incumbent. Service Partners is listed as an emerging player. Others are Owens Corning, Johns Manville, Knauf Insulation and Insulation Contractors Association of America (ICAA).
Does Insulate America have an API?
No public API is recorded for Insulate America.
What industry is Insulate America in?
Insulate America's product category is Insulation Contracting Services Cooperative. Its primary akta.pro industry code is HSAOAIAH, Duct Sealing, Insulation & Airflow Balancing. Its NAICS code is 81392 and its SIC code is 8600.