What SpringSummer PS does

Spring/Summer is a Copenhagen-based strategic design and technology agency founded in 2013 that builds eCommerce platforms, websites, brand identities, and native applications for enterprise clients globally. The firm operates from Nikolaj Plads in central Copenhagen with a deliberately compact team of 15-20 multidisciplinary professionals — strategists, UX designers, visual designers, producers, and engineers — and runs a four-day work week to support creative output. It serves a client roster that spans fashion and lifestyle (Polène, Susanne Kaufmann, NORR11, Stine Goya, Nitex, Carl Hansen & Søn, AIAIAI, Nike, Adidas, Uniqlo), art and culture (Nationalmuseet, Pérez Art Museum Miami, CURIN, Langelands Efterskole, Roskilde Festival), professional services (Implement Consulting Group, WS Audiology/ORCA Labs, The Footprint Firm, Hempel Foundation), and consumer technology/finance (American Express, Bang & Olufsen, Swatch).

The agency's technology stack centers on four platform pillars: Shopify and Shopify Plus for commerce (including headless implementations paired with companion CMS), Sanity CMS and Craft CMS for content-rich brand sites, Webflow and WordPress for additional web delivery, and native iOS/Android application development. Spring/Summer integrates a standard eCommerce tooling ecosystem — Algolia, Clerk.io, and Relevise for search and personalization, and Klaviyo and Sleeknote for marketing automation and on-site conversion — into client builds. Work has been recognized with more than 150 industry awards including Awwwards Site of the Year, D&AD Wood Pencil, One Show Gold Pencil, Webby Awards, an Apple Best App designation (2013), and 2x Creative Circle Digital Agency of the Year, all of which serve as primary marketing assets.

The business model is project-based professional services with no publicly disclosed pricing; engagements are quoted per scope and delivered through direct enterprise relationships, with named contacts routing eCommerce, brand, and app inquiries. The agency does not use resellers, marketplaces, or distribution partners. Revenue is not disclosed; ownership is private and bootstrapped with no institutional investors, parent company, or M&A activity evidenced in the data. Geographic reach is described as global, with active clients across Denmark, France, and the United States, though all delivery is run from the Copenhagen headquarters. The company maintains standard operating cadence since founding in 2013 with no disclosed leadership transitions, restructurings, or regulatory actions.

Name

SpringSummer PS

Legal name

Spring/Summer

Website

https://springsummer.dk

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Spring/Summer is a Copenhagen-based strategic design and technology agency founded in 2013 that builds Shopify Plus commerce, CMS-driven brand websites, identities, and native apps for global enterprise clients across fashion, art and culture, professional services, and consumer technology, delivered by a compact 15-20 person team.

Ownership category

akta.pro rank

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Digital Design and Brand Services: Project-based professional services revenue from strategic design and technology agency services including eCommerce development, website design and development, brand identity creation, and app/product design. Services are tailored to client needs with flexible engagement models.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Spring/Summer is a Copenhagen-based strategic design and technology agency that builds eCommerce platforms, websites, brand identities, and apps for ambitious enterprise brands. The firm delivers end-to-end project-based services spanning strategy, UX/UI design, visual design, and development across platforms including Shopify Plus, Sanity CMS, Craft CMS, Webflow, WordPress, and native iOS/Android applications, including headless commerce implementations with companion CMS integrations.

Product overview

Spring/Summer is a Copenhagen-based strategic design and technology agency that offers a portfolio of digital services organized around four core areas: eCommerce (Shopify/Shopify Plus), Website Design & Development, Brand Identity Design, and App & Product Design. Their approach is delivered through a 'Discover, Direction, Design, Development' methodology, combining strategy, UX design, visual design, development, and project management. They specialize in building on platforms including Shopify Plus, Sanity CMS, Craft CMS, Webflow, WordPress, and native mobile apps. The agency works across industries including Fashion & Lifestyle, Art & Culture, Hospitality & Gastronomy, Consumer Technology, Professional Services, and Investment & Finance, and has completed over 300 projects with recognition from Awwwards, Communication Arts, Creative Circle, One Show, Webby Awards, and D&AD.

Differentiator

Problem solved

Functional benefit

Products and services

• eCommerce Solutions End-to-end eCommerce agency services including custom Shopify builds, enterprise-level Shopify Plus solutions, and headless Shopify implementations. Services span strategy, design, development, SEO, and performance optimization for fashion, lifestyle, and consumer brands.
• Website Design & Development Digital headquarters and flagship websites combining UI/UX design, web development, accessibility compliance, integrations, data migration, digital strategy, and SEO. Grounded in Scandinavian design philosophies where functionality meets aesthetics.
• Brand Identity Design Strategic brand identities combining visual identity design with Scandinavian sensibilities. Services include trend analysis, stakeholder interviews, naming, corporate visual identity, brand guides, motion design, and templates.
• App & Product Design Digital products and native app design services for iOS and Android. Includes product & UX strategy, interaction & interface design, prototyping, design systems, and product branding. Clients include American Express, Uniqlo, Nike, Swatch, Magasin, and Roskilde Festival.

Quantifiable outcome

• Polène doubled annual revenue to €137.6 million with 166.9% net profit growth after 2023 Shopify Plus launch
• +3 more outcomes

Named customers18 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

One partnership is on record.

• N96notableStrategic or Co-development PartnerCollaboration with N96 for Langelands Efterskole project where N96 created the overall visual identity and custom typeface, while Spring/Summer handled digital platform design and development. Partnership combining N96's visual identity expertise with Spring/Summer's digital capabilities.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Ustwo: Digital product and design studio with a similar boutique, award-winning profile and a comparable mix of app, web, and brand work for ambitious clients. Comparable in service mix, target enterprise clients, and platform-agnostic design-led delivery.
• &Walsh: Brand and digital design agency with a comparable focus on identity, website, and product design for premium global brands. Similar boutique scale, design-led positioning, and award-driven reputation in the same fashion and cultural-institution verticals.
• B-Reel: Creative technology agency producing digital experiences, branded platforms, and product design for global brands. Overlaps with Spring/Summer on eCommerce, brand, and product design engagements and on a multi-platform, design-first delivery model.
• Huge: Digital agency combining strategy, design, and technology for enterprise eCommerce and brand experiences. Comparable in Shopify-style commerce builds, web platform expertise, and serving large global enterprise clients.
• Work & Co: Digital product and experience agency recognized for award-winning commerce, web, and brand work. Closely comparable in eCommerce platform depth, enterprise client roster, and emphasis on integrated design and engineering.
• Resn: Creative technology studio focused on interactive digital experiences and brand sites, sharing Spring/Summer's design-led, Awwwards-recognized profile and project-based engagement model with similar scope and craft orientation.

Regional players

• Locomotive: Montreal-based digital agency specialized in Shopify Plus and headless commerce builds for fashion and lifestyle brands. Highly comparable on the Shopify Plus craft axis and the fashion/lifestyle vertical, but operates primarily in North America rather than Europe.
• Boccalupo: Italian design and brand studio with comparable boutique size and a focus on brand identity, packaging, and digital for premium European lifestyle clients. Similar in craft orientation and fashion-adjacent clientele, though focused on a different European sub-region.

Broad incumbents

• Pentagram: Largest independent design consultancy covering brand identity, digital, and product design at the highest end of the market. A scaled incumbent whose brand identity, website, and digital work overlap directly with Spring/Summer's premium positioning.
• IDEO: Global design and innovation firm spanning digital product, brand, and strategy. A scaled incumbent whose digital experience and product design practices overlap with Spring/Summer's app, web, and brand identity offerings, though IDEO is far larger and broader in scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/SprngSmmr
• Facebookfacebook.com/sprngsmmr
• LinkedInlinkedin.com/company/spring-summer
• Instagraminstagram.com/sprngsmmr

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SpringSummer PS