What Planet Health does

Planet Health is an Indian direct-to-consumer online pharmacy and horizontal health-products marketplace headquartered in Ahmedabad, Gujarat, and operating through the e-commerce domain planethealth.in. The company sells prescription medicines (with digital prescription upload), over-the-counter products, Ayurvedic and homeopathic alternative medicines, fitness and nutrition supplements, health-monitoring devices (BP monitors, glucometers, nebulizers, thermometers), mother and baby care, personal care, home essentials, and pet care, with prices in Indian Rupees (Rs18–Rs1,849 unit range) and a flat 10% discount on medicines.

Underlying the storefront is a standard e-commerce platform — built on a routed storefront framework (URL paths include index.php?route= parameters consistent with OpenCart-derived architecture) — providing product catalog browsing, prescription upload, shopping cart, wishlist, customer accounts, a store locator for physical retail outlets, and standard contact channels (toll-free 07926303333 and [email protected]). Core proprietary features are limited to the Prescription Upload System, Prescription-Based Medicine Ordering, and the Store Locator. The company has developed exclusive in-house sub-brands — primarily Raphael (DEET-free mosquito repellents, oral care, body care, sanitizers, hair oils, lip balms with SPF) — manufactured through third-party facilities SAGAR DRUGS AND PHARMACEUTICALS PVT. LTD in Ahmedabad (Odhav) and SUCHITA INDUSTRIES (TINYCARE HOUSE) in Bangalore. A second exclusive label, Promise 360, has also been introduced.

The revenue model is one-time product sales across all categories, complemented by a transaction-fee-style discount-engine (10% off medicines site-wide; 15% off Raphael products via promo code RAPHAEL15). GTM is direct-to-consumer and self-serve online, supported by physical store presence and top-of-funnel content marketing via an email newsletter and health blog (covering diabetes management, glucometer use, nutrition, and immunity). The company is privately held with no disclosed institutional investors, no funding rounds on record, no app presence, no public API, and headcount in the 1,001–5,000 range. Operating status is active and the geographic scope is domestic India only.

Name

Planet Health

Legal name

Planet Health

Website

https://planethealth.in

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Planet Health is an Indian online pharmacy and multi-category health-products marketplace based in Ahmedabad, selling prescription and OTC medicines, supplements, devices, and personal care to Indian consumers via e-commerce, physical retail stores, and exclusive sub-brands including Raphael.

Ownership category

akta.pro rank

Headquarters

HQ city

Ahmedabad

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales - Medicines: Sales of prescription and over-the-counter medicines with 10% discount on medicines. Customers upload prescriptions and receive medicines delivered.
2. Product Sales - Health & Wellness Products: Sales of health products across categories including fitness supplements, personal care, baby care, pet care, and health devices. Revenue from individual product transactions.
3. Exclusive Brand Products (Raphael): Sales of own exclusive brand products including Raphael mosquito repellents, oral care, body care, and personal care products.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Planet Health operates an Indian online pharmacy and multi-category health products e-commerce platform where customers can upload prescriptions, order prescription and OTC medicines, and shop across fitness, alternative medicine, health devices, personal care, mother and baby care, pet care, and home essentials categories. The company complements its online storefront with physical retail stores accessible through a store locator and sells its own exclusive in-house brand, Raphael (mosquito repellents, oral and body care).

Product overview

Planet Health is an Indian online pharmacy and health products e-commerce platform based in Ahmedabad, Gujarat. The platform operates as a multi-category health retailer offering prescription medicines, OTC products, alternative medicine (Ayurvedic and Homeopathic), fitness supplements, health monitoring devices, personal care, mother & baby care, pet care, and home essentials. The company has its own proprietary sub-brand called Raphael (offering mosquito repellents, oral care, body care, and hair care products) and other exclusive brands like Promise 360. Planet Health's core offering centers on its online pharmacy service with prescription upload capability, complemented by a broad catalog of health and wellness products across multiple categories.

Differentiator

Problem solved

Functional benefit

Brands

• Raphael: Exclusive sub-brand of personal care and mosquito repellent products sold under the Raphael brand on the Planet Health platform.

Products and services

• Prescription Medicines (RX) Online prescription medicine ordering service where Indian customers can upload their prescriptions digitally and have medicines dispensed and delivered at a flat 10% discount.
• Over-the-Counter (OTC) Products Online retail of OTC medicines and self-care products across digestive aids, cough and cold, ear and eye care, pain relief, pill reminders, smoking cessation, and wound care categories.
• Alternative Medicine (Ayurvedic and Homeopathy) Retail of alternative medicine products including Ayurvedic herbs (e.g., Arjuna, Ashwagandha) and Homeopathy medicines for consumers seeking natural or traditional remedies.
• Fitness and Nutrition Retail of health foods and supplements including beverages, organic food, vitamins and supplements, protein powders, sports drinks, and general health food items.
• Health Devices Retail of medical and health monitoring devices including BP monitors, glucometers, nebulizers, thermometers, pregnancy test kits, weighing scales, and rehabilitation aids.
• Personal Care Retail of personal care products across hair care, skin care, oral care, men's grooming, women's care, elderly care, and sexual wellness categories.
• Mother and Baby Care Retail of products for expectant mothers and infants including baby food, baby health and safety, baby oral care, baby personal care, and diapering categories.
• Pet Care Retail of animal health and pet care products including pet food (cat and dog), pet grooming, pet health care, pet accessories, and vitamins and supplements for pets.
• Home Essentials Retail of household health and hygiene products including antiseptic liquids, hand washes, sanitizers, cleaning essentials, insect repellents, and COVID essentials.
• Raphael (Exclusive In-House Brand) Planet Health's proprietary exclusive brand of personal care and household products, including DEET-free natural mosquito repellents, oral care (toothbrushes, tongue cleaners), body care (body lotions, face creams, face washes, hand creams, shower gels), sanitizers, lip balms with SPF, and hair oils, available at a 15% discount with the RAPHAEL15 promotional code.

Quantifiable outcome

• 10% discount on medicines
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Others

• Practo: Indian digital health platform offering online doctor consultations, diagnostics booking, and an online pharmacy. Comparable Indian consumer health ecosystem player but anchored in teleconsultation rather than e-commerce pharmacy retail.

Emerging players

• HealthKart: Indian online retailer focused on nutrition, supplements, fitness, and personal care. Overlaps with Planet Health's fitness, supplements, and personal-care categories, though it does not sell prescription medicines.
• Flipkart Health: Flipkart's health and pharmacy vertical inside the broader Flipkart marketplace. Comparable online pharmacy model with parent-driven logistics, but smaller dedicated pharmacy assortment than Planet Health's.

Direct peers

• Tata 1mg: Backed by Tata, 1mg operates an online pharmacy plus health content and diagnostics in India. Same prescription-upload e-commerce model and broad OTC/health catalogue as Planet Health.
• PharmEasy: Indian online pharmacy and wellness retailer offering prescription upload, OTC, diagnostics, and consumer health products. Directly comparable to Planet Health on e-commerce pharmacy model, Rx upload workflow, and multi-category health assortment.
• Netmeds: Reliance-owned online pharmacy offering Rx upload, OTC, and personal care across India. Closely comparable e-commerce pharmacy value proposition and customer base to Planet Health.
• Apollo 24/7 (Apollo Pharmacy): India's largest pharmacy retail chain with omnichannel online ordering (Apollo 24/7). Direct competitor on the same online-plus-physical model that Planet Health pursues.
• MedPlus (MedPlusMart): Indian pharmacy retail chain with a combined offline store and online delivery model. Overlaps with Planet Health on omnichannel pharmacy retail and broad health/personal-care catalogue.

Broad incumbents

• Amazon Pharmacy (India): Amazon's online pharmacy and health storefront in India sits inside the wider Amazon marketplace. Operates in the same prescription and OTC categories as Planet Health, but with the scale and logistics of a global incumbent.

Regional players

• Wellness Forever: India-based pharmacy chain with both stores and online ordering. Direct competitor on omnichannel pharmacy, though with a stronger concentration in Maharashtra than Planet Health's Gujarat base.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Planet Health