Mobihunter
Mobihunter is a performance mobile marketing agency that helps app developers acquire users through paid user acquisition, ASO, creative production, and influencer marketing, serving gaming, fintech, e-commerce, and other verticals across offices in Ukraine, Hong Kong, and the United States.
- Company typePrivate
- Founded2015
- HeadquartersSeattle, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Mobihunter does
Mobihunter is a performance mobile marketing agency founded in 2015 that helps mobile app developers acquire and retain users through paid user acquisition, App Store Optimization (ASO), creative production, and influencer marketing. The firm operates across gaming, fintech, e-commerce, healthcare, entertainment, and other verticals, with a documented customer base that includes AliExpress, Game of Sultans, Monobank, Snake Lite, Bigo Live, BetterMe, IQ Option, and Megogo, and over 500 projects completed since inception. The agency is structured under the Hong Kong-domiciled legal entity NGL Media Co., Limited, with operational offices in Kyiv (Ukraine), Wanchai (Hong Kong), and Dallas (USA), enabling regional client coverage across Eastern Europe, Asia, and North America.
The agency's core technology is its in-house MHBI optimization platform, which powers campaign execution and is reported to acquire over 500,000 users daily for international clients. This platform is augmented by official partnerships with AppsFlyer and Adjust for attribution and analytics, and with TikTok as a marketing partner since the platform's inception. The creative production function has produced more than 10,000 creatives with a reported 30%+ average video conversion rate, and the influencer marketing function draws on a 5,000+ creator network spanning Instagram, YouTube, Snapchat, Twitch, TikTok, and Twitter.
Mobihunter monetizes primarily through performance-based pricing on CPA (Cost Per Action), CPI (Cost Per Install), and Revenue Share cooperation models, with project-based fees for ASO and creative production. The firm serves enterprise and mid-market clients via direct sales engagement through its website and regional offices. Disclosed case-study outcomes include sub-$1 CPIs for high-volume apps (AliExpress, Snake Lite, Litcom), tripled user acquisition for Obank, a #1 Medical category ranking for ANC, and 47.8% install / 106.8% purchase growth for Prom.ua. The company is privately held with no disclosed funding, parent company, or institutional investors, and operates with a leadership team led by CEO Daria Ivakh alongside directors covering business development, digital marketing, and account management.
Mobihunter firmographics
Firmographics- Name
- Mobihunter
- Legal name
- NGL Media Co., Limited
- Website
- https://mobihunter.co
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mobihunter is a performance mobile marketing agency that helps app developers acquire users through paid user acquisition, ASO, creative production, and influencer marketing, serving gaming, fintech, e-commerce, and other verticals across offices in Ukraine, Hong Kong, and the United States.
- Ownership category
- akta.pro rank
Mobihunter industry classification
Industry- Product category
- Mobile Marketing Services
- NAICS
- Media Buying Agencies (541830)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- App Store Optimization (ASO) & Mobile Growth Marketing (MPAAACAI)
- akta.pro secondary industry
- App Monetization & Subscription Management Platforms (BPAMADAI)
Keywords
Where Mobihunter is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Mobihunter business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- User Acquisition Services: Performance-based mobile marketing services where Mobihunter charges clients for delivered results (users acquired, installs, registrations, purchases). Works on CPA, CPI, and Revenue Share cooperation models.
- ASO Services: App Store Optimization services to improve app rankings and drive organic installs.
- Creative Production Services: Done-for-you creative production services including video creation, editing and publishing. Revenue generated through creative service fees.
- Influencer Marketing Services: Promoting apps through opinion leaders on platforms like Instagram, YouTube, Snapchat, Twitch, TikTok, and Twitter. Cooperates using CPA model with a network of 5,000+ influencers.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Mobihunter product offering
Product offeringCore offering
Mobihunter is a performance-based mobile marketing agency that acquires new users for mobile apps through paid advertising on platforms such as Google, Facebook, TikTok, Unity and Mintegral, optimized via its in-house MHBI platform. The agency complements user acquisition with App Store Optimization (ASO), done-for-you Creative Production, and Influencer Marketing services delivered under CPA, CPI, and Revenue Share pricing models.
Product overview
Mobihunter is a mobile marketing agency operating since 2015 that provides a suite of four integrated services: User Acquisition (leveraging the MHBI in-house platform), ASO Services, Creative Production, and Influencer Marketing. The agency works with CPA/CPI models and focuses on performance-driven growth across major advertising platforms including Meta, TikTok, Google, and Apple Search Ads. With 500+ projects completed and 500k+ installs daily, the company operates offices in Ukraine, Hong Kong, and the United States.
Differentiator
Problem solved
Functional benefit
Products and services
- User Acquisition Services Paid advertising service for acquiring new mobile app users through trusted traffic sources, utilizing the in-house MHBI platform for campaign optimization that acquires up to 500,000+ users daily for international clients across Google, Facebook, TikTok, Apple Search Ads, Unity, and Mintegral. Targeted at mobile app developers and publishers across gaming, fintech, e-commerce, and other verticals.
- App Store Optimization (ASO) Services App store optimization service to improve app rankings in Apple App Store and Google Play Store search results and categories, leveraging 6+ years of experience to grow installs and in-app purchases. Designed for mobile app developers and publishers seeking organic discoverability improvements.
- Creative Production Services Done-for-you creative production service developing advertising creatives including videos with 30%+ average conversion rate; capable of filming, editing and publishing 30+ original clips per day, with 10,000+ creatives produced across various niches. Targeted at mobile app marketers needing high-volume, high-performing ad creative output.
- Influencer Marketing Services Influencer marketing service promoting apps through opinion leaders on platforms including Instagram, YouTube, Snapchat, Twitch, TikTok, and Twitter, working with a network of 5,000+ influencers under a CPA cooperation model. Designed for mobile app developers seeking reach and credibility-driven user acquisition.
Quantifiable outcome
- Increase in new user acquisition by 15% while maintaining stable CPA
- +3 more outcomes
Companies that use Mobihunter
Customer profileNamed customers24 records
Segments4 records
Ideal customer profiles1 record
Mobihunter technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature2 records
Mobihunter partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- AppsFlyercoreOfficial partnership with AppsFlyer for mobile measurement and analytics. Enables accurate tracking and data-driven decision-making at every stage of the marketing funnel.
- AdjustcoreOfficial partnership with Adjust for mobile attribution and analytics. Provides accurate tracking and measurement capabilities for campaign optimization.
- TikTokcoreOfficial marketing partner of TikTok since its inception. Specializes in launching advertising campaigns for various clients on the TikTok platform with expertise in the platform's unique advertising dynamics.
Scale indicators12 records
Recent moves6 records
Expansion highlights5 records
Mobihunter competitors and assessment
Company assessmentDirect peers
- AppSamurai: AppSamurai is a mobile user acquisition agency focused on app promotion through paid media, with similar in-house optimization tooling and direct-response CPI/CPA pricing. Directly comparable in service mix (UA, ASO, creative) and client base of mobile game and app developers.
- Phiture: Phiture is a mobile growth consultancy specializing in ASO, user acquisition and retention for subscription apps. Comparable in its full-funnel app marketing focus and tier-1 subscription app client roster, overlapping directly with Mobihunter's ASO and UA services.
- Gummicube: Gummicube is an ASO and mobile app marketing agency combining data-driven optimization with creative services. Overlaps with Mobihunter on ASO, creative production and app store ranking work for gaming and consumer apps.
- SplitMetrics: SplitMetrics is an ASO and Apple Search Ads agency paired with an A/B testing platform. Directly comparable as a mobile growth agency with overlapping services in ASO, paid UA and creative testing, serving similar gaming and app clients.
- Apptamin: Apptamin is a mobile app marketing studio offering app store optimization, user acquisition, and creative/video production. Comparable service mix and SMB-to-enterprise app developer customer base to Mobihunter.
- Yodel Mobile: Yodel Mobile is a mobile marketing agency specializing in ASO, paid UA and app growth strategy for global brands. Direct overlap on ASO and UA services, similar agency model and app-developer client profile.
- The ASO Co. The ASO Co. is a pure-play ASO agency providing app store optimization, creative localization and consulting. Comparable to Mobihunter's ASO service line with a similar app developer and gaming client focus.
Emerging players
- AppTweak: AppTweak provides ASO tools and an agency arm for app store optimization and market intelligence. Adjacent peer — same category and customer base as Mobihunter, but anchored in SaaS tooling with a smaller agency service layer.
Broad incumbents
- Liftoff: Liftoff is a larger mobile ad-tech and user acquisition platform combining programmatic media buying with creative and analytics. Overlaps with Mobihunter's UA business but operates at greater scale and with proprietary technology stack.
- AppLovin: AppLovin is a global mobile ad-tech and monetization platform spanning UA, mediation and analytics. Comparable in serving the same app developer ecosystem Mobihunter targets, but at vastly larger scale and with owned technology and demand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mobihunter social profiles
Digital presenceMobihunter financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mobihunter leadership team
Management profileNumber of profiles
Profiles4 records
Mobihunter funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mobihunter M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mobihunter
What does Mobihunter do?
Mobihunter is a performance-based mobile marketing agency that acquires new users for mobile apps through paid advertising on platforms such as Google, Facebook, TikTok, Unity and Mintegral, optimized via its in-house MHBI platform. The agency complements user acquisition with App Store Optimization (ASO), done-for-you Creative Production, and Influencer Marketing services delivered under CPA, CPI, and Revenue Share pricing models.
Is Mobihunter a public or private company?
Mobihunter is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mobihunter founded?
Mobihunter was founded in 2015. It employs 11 to 50 people.
Where is Mobihunter based?
Mobihunter is headquartered in Seattle, United States, in the North America region.
How does Mobihunter make money?
Four revenue lines are on record. User Acquisition Services are the primary driver. The others are ASO Services, creative Production Services and influencer Marketing Services.
Who are Mobihunter's main competitors?
Direct peers on record are AppSamurai, Phiture, Gummicube, SplitMetrics, Apptamin, Yodel Mobile and The ASO Co.. AppTweak is listed as an emerging player. Broad incumbents are Liftoff and AppLovin.
Does Mobihunter have an API?
No public API is recorded for Mobihunter.
What industry is Mobihunter in?
Mobihunter's product category is Mobile Marketing Services. Its primary akta.pro industry code is MPAAACAI, App Store Optimization (ASO) & Mobile Growth Marketing, with a secondary code of BPAMADAI, App Monetization & Subscription Management Platforms. Its NAICS code is 541830 and its SIC code is 7311.