Doublespace.com

What Doublespace.com does

Doublespace is an integrated creative agency founded in 1984 by Jane Kosstrin in New York City, operating as a privately held, NYC-certified Woman-Owned Business. The firm delivers end-to-end brand transformation services including strategy, research, branding, design, web/digital development, advertising, social, experiential, content, packaging, and product innovation for enterprise clients across more than ten verticals — notably financial services (Union Savings Bank), sports and events (TCS NYC Marathon/NYRR), arts and culture (de Young Museum, Queens Public Library), education (The Brearley School), fashion (IMG Models), hospitality (Ark Restaurants), broadcasting (Classical California), beauty/manufacturing (kdc/one), and photography e-commerce (Printique).

The agency's underlying technology is a modular digital platform supporting responsive website templates, e-commerce systems, custom mobile applications (including the award-winning TCS NYC Marathon app), and multi-channel campaign execution across CTV/OTT, streaming audio, OOH, programmatic display, paid social, SEM, email, direct mail, and print. Notable technical outputs include the 2014 Webby-nominated IMG Models platform, the multi-year NYRR Marathon mobile app, and Brearley's 2025 Webby-honoree website redesign. Stack investments appear incremental and execution-focused rather than AI-driven.

Doublespace monetizes through project-based and retainer-based professional services sold via enterprise field sales. The agency is appointed as Agency of Record through competitive reviews (e.g., Union Savings Bank's 2021 review) or via direct long-standing relationships, with multi-year client tenures (NYRR for 10+ years; USB since 2018) serving as the primary revenue anchor. Pricing is not publicly disclosed and engagement scope is bespoke. The firm maintains a single headquarters in New York with no disclosed satellite offices, partners with Oberland as a co-AOR on selected engagements, and has no disclosed institutional capital beyond an isolated $6M Apax Partners investment in 2000.

Name

Doublespace.com

Legal name

Doublespace

Website

https://doublespace.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Doublespace is a New York-based, founder-led integrated creative agency that delivers brand strategy, design, digital, advertising, and experiential services to enterprise clients across financial services, sports, arts, education, fashion, and hospitality verticals under AOR and project engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Creative Agency Services: Project-based and retainer-based creative services including brand strategy, branding, digital development, advertising campaigns, experiential marketing, and design work for enterprise clients across diverse verticals

Go-to-market motion1 record

Distribution channels1 record

Marketing channels12 records

Core offering

Doublespace is an integrated creative agency that delivers end-to-end brand transformation services for enterprise clients, spanning Strategy, Research, Branding, Design, Web/Digital Development, Advertising, Social, Experiential, Content, Packaging, and Product Innovation. The firm produces original brand identities, multi-channel advertising campaigns, websites and mobile applications, packaging, and experiential activations, typically engaged as Agency of Record on retainer or project-based arrangements.

Product overview

Doublespace is an integrated creative agency offering a comprehensive suite of services organized around strategic brand development. The agency's core offerings include Strategy, Research, Branding, Design, Web/Digital Development, Advertising, Social, Experiential, Content, Packaging, and Product Innovation. These services work together to transform brands through original work—delivering brand identities and platform extensions, multi-media sales campaigns, and digital applications. Notable product offerings include the award-winning Marathon Mobile App for the TCS NYC Marathon and the Webby-nominated IMG Models website platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Strategy

Quantifiable outcome

• De Young Museum attendance exceeded projections by more than 50%
• +4 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• OberlandcoreStrategic or Co-development Partner · 1 January 2021Joint Agency of Record partnership with Doublespace for Union Savings Bank. Doublespace and Oberland collaborate on brand strategy, research, and campaign execution across retail, business, commercial, and wealth divisions. Oberland brings brand strategy expertise while Doublespace handles creative execution and design.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Oberland: Independent NYC creative agency co-leading Union Savings Bank as joint Agency of Record alongside Doublespace. Operates a comparable boutique integrated model focused on brand strategy, research, and creative campaigns for purpose-led and consumer brands, making it the closest operating peer.
• Mekanism: Mid-size independent creative agency offering integrated brand, advertising, content and social work for clients like Amazon, Nike, and Slack. Comparable full-service boutique model with multi-channel campaign capabilities like Doublespace.
• Work & Co: Independent digital product and brand agency with comparable headcount, known for integrated design and development work for premium consumer and cultural brands such as Aesop, Away, and Nike. Closely matches Doublespace's web/digital and brand-transformation focus.
• Pentagram: Design-led, partner-owned firm of comparable scale offering brand identity, digital, and design strategy across cultural, institutional, and commercial clients. Mirrors Doublespace's founder-led creative direction and iconic brand-transformation emphasis.
• Mother NY: Independent, founder-driven creative agency of similar mid-size scale in NYC. Comparable in offering brand strategy, advertising, digital and experiential work for premium clients with a relationship-led, entrepreneurial operating model.
• The Martin Agency: Independent creative agency of similar long-tenured vintage known for brand-building and integrated campaigns for clients like GEICO, Walmart and OREO. A useful size and independent-culture comparable to Doublespace.

Broad incumbents

• Droga5: Acclaimed independent-rooted creative network (now part of Accenture Song) of comparable creative pedigree serving premium brands. Sets the bar for the kind of founder-led, award-winning agency brand that Doublespace's positioning aspires to.
• Wieden+Kennedy: Iconic independent creative network with deep brand-transformation track record (Nike, Coca-Cola, Levi Strauss) at larger scale. Comparable creative culture and brand-building ethos though materially larger in headcount and geographic reach.
• R/GA: Globally scaled creative and digital agency offering brand, product, and marketing transformation across enterprise clients. A larger peer with overlapping integrated creative capabilities, useful as an incumbent benchmark for Doublespace's growth ceiling.

Emerging players

• Big Spaceship: NYC-based digital and experiential creative agency of similar mid-size with strong portfolio in cultural and brand experiences (e.g., Google, Nike). Adjacent peer in digital-first integrated creative work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/doublespace

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Doublespace.com