What Job-Union does

Job-Union (legal entity: CS Job-Union GmbH) is a Berlin-based recruitment advertising agency founded in 2021 that aggregates 450+ job boards and advertising platforms into modular hiring packages for German employers. The company bundles traditional job board postings (Stepstone, Indeed, Jobware, Yourfirm, Stellenanzeigen.de, Joblocal), paid social campaigns (Meta, TikTok, Snapchat, LinkedIn, Reddit, Spotify, Twitch), Google and Audio ads, AI-generated job ad copy (KI Anzeigen), and a fixed-price digital headhunting service. Underlying tooling includes an online package configurator, the Kalli AI chatbot for package recommendation, a customer portal at job-union.raast.de, an applicant tracking system with Personio integration, and Stepstone All Jobs annual contingents that deliver up to 75% unit-cost savings versus direct job-board procurement.

The company sells primarily through a sales-led motion: direct website consultation, phone-based inside sales, HubSpot meeting scheduling, and a dedicated customer service function. Revenue is diversified across one-time package sales (€249–€3,999), annual posting subscriptions, usage-based social media campaigns (starting at €1,000/month), fixed-fee headhunting per filled position regardless of salary, and optional applicant pre-qualification services. Customer segments span German Mittelstand and enterprises across all industries — Handwerk, Pflege, IT, Vertrieb, Gastronomie, Industrie, and commercial roles — with vertical emphasis on Azubi / student / graduate recruitment and international skilled-worker sourcing. The company is independently owned under managing director Christoph Sonka, with no disclosed institutional investors, no parent company, no M&A activity, and no public funding history.

Name

Job-Union

Legal name

CS Job-Union GmbH

Website

https://job-union.de

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Job-Union is a Berlin-based recruitment advertising agency founded in 2021 that aggregates 450+ job boards and social media channels into modular hiring packages, serving German Mittelstand and enterprises across all industries with fixed-fee and transactional pricing.

Ownership category

akta.pro rank

Product category

Recruitment Advertising Services

NAICS

Employment Placement Agencies (561311), Employment Placement Agencies and Executive Search Services (56131)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Recruiting Administration Outsourcing (Recruitment Support, Scheduling, Onboarding Ops) (BPACAKAG)

akta.pro secondary industry

Job Placement, Matching & Career Navigation Services (EDAAAOAL)

Keywords

• Recruitment advertising agency
• Job board multiposting
• Social media recruiting
• Digital headhunting services
• AI job ad generation

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain

Revenue model

1. Job Posting Package Sales: Job-Union charges for job posting packages that include placement on multiple job boards and platforms. They offer various packages (All in ONE, Reichweite Basic, Azubi Power, Talent Start, etc.) with different price points ranging from €249 to €3,999 or more. The company leverages framework agreements with job boards to offer lower prices than direct purchase.
2. Single Portal Bookings: Individual job board placements available for single postings on platforms like Stepstone, Indeed, Jobware, etc., with pricing per 30-90 day periods.
3. Annual Job Postings (Jahresanzeigen): Annual job posting contracts offering fixed numbers of job ad placements over a year, providing cost savings and budget planning benefits for regular recruiters.
4. Digital Headhunting - Festpreis: Fixed-price headhunting and active sourcing services where every filled position costs a fixed price regardless of annual salary or job title.
5. Social Media Recruiting Campaigns: Facebook, Instagram, TikTok, Snapchat, LinkedIn, and other social media advertising campaigns managed by Job-Union, priced based on campaign budget and duration.
6. Applicant Pre-qualification Service: Optional pre-screening service where Job-Union pre-qualifies applications before sending to clients, particularly valuable for social media campaigns.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Job-Union is a recruitment advertising agency that sells job posting packages and recruiting services to businesses across Germany. Through its multiposting platform, the company places client job ads across 450+ partner job boards (Stepstone, Indeed, Jobware, etc.) and manages social media recruiting campaigns (Facebook, Instagram, TikTok, Snapchat, LinkedIn), Google Ads, digital headhunting, and AI-generated job ads. The company also provides an applicant management system with Personio integration and optional pre-qualification of candidates.

Product overview

Job-Union is a recruitment advertising agency offering a modular platform of job posting and talent acquisition services. The core offering centers on packages combining traditional job board multiposting (All in ONE, Reichweite Basic, individual job board bookings), social media advertising campaigns (Facebook, Instagram, TikTok, Snapchat, LinkedIn, Reddit, Spotify, Twitch), AI-generated job ads (KI Anzeigen), digital headhunting, Google Ads, audio ads, and international postings. Specialized modules address apprenticeship (Azubi Power, Talent Start, NextGen Azubi, Young Talents Reach, Prakti Start), annual postings (Jahresanzeigen), applicant management (Bewerbermanagement with Personio integration), and pre-qualification (Bewerber-Vorquali). Supporting tools include a package configurator and the Kalli AI chatbot for product recommendation. Job-Union works with 450+ partner platforms including Stepstone ( Silber Partner), Indeed, Jobware, Yourfirm, Stellenanzeigen.de, and many regional and international portals.

Differentiator

Problem solved

Functional benefit

Products and services

• All in ONE Package A flagship job posting package featuring a Stepstone Pro 30-day listing, access to 500+ partner job boards with layout design, a Company Hub listing, one newsletter inclusion, and one refresh, priced at €3,999 (list €8,313). It is targeted at German companies seeking maximum multi-board reach through a single booking.
• Reichweite Basic Package A social media reach package including a Facebook & Instagram Lead-Kampagne (30 days) with professional ad creative, text, and questionnaire, plus a BOOST Traffic Boost (60 days) covering classifieds and Google for Jobs, priced at €1,999 (list €2,598). It is targeted at German companies seeking social media-driven candidate reach.
• Azubi Power Package An apprenticeship and trainee recruitment package covering Stellenanzeigen.de online posting (30 days), Yourfirm Azubi listing (60 days), MeineStadt Azubi listing (90 days), and Regio Jobanzeiger DYNAMIC (90 days) with ROM technology, priced at €899 (list €953). It targets German employers seeking apprentices across multiple regional and specialized boards.
• Talent Start Package A student and graduate recruitment package featuring Stepstone Pro Campus (Azubi) for 30 days, targeting apprentices, interns, students, and volunteers, priced at €999 (list €1,219). It is aimed at German employers seeking young entry-level talent through the Stepstone Campus channel.
• Young Talents Reach Package A package targeting young professionals combining a TikTok Lead-Kampagne and a Google Search-Kampagne (14 days each) for broad digital reach, priced at €2,400 (list €2,800). It is designed for German employers seeking to reach Gen Z candidates through social media and search advertising.
• Prakti Start Package An entry-level internship and entry-position recruitment package priced at €249 (list €368). It targets German employers seeking interns and entry-level candidates through a low-cost, simplified booking.
• NextGen Azubi Package A Gen-Z focused apprenticeship recruitment package combining a Snapchat Lead-Kampagne (14 days) and a TikTok Lead-Kampagne for social media recruitment of young talent, starting from €2,000. It is aimed at German employers who need to reach 14-29 year old candidates via youth-focused social platforms.
• Klassische Jobbörsen (Classic Job Boards) Individual or bulk job postings across traditional job boards including Stepstone, Indeed, Jobware, Yourfirm, Stellenanzeigen.de, Regio Jobanzeiger, and 450+ partner platforms, supporting single postings, multiposting, and annual contracts. It targets German companies that need traditional job board placements across multiple portals through one booking.
• Social Media Ads Paid social media advertising campaigns (Facebook, Instagram, TikTok, Snapchat, LinkedIn, Reddit, Spotify, Twitch) run in the client's corporate design, including creative production, targeting, and performance optimization. It targets German companies seeking managed social recruiting campaigns.
• Digital Headhunting
• KI Anzeigen (AI Job Ads) AI-generated and AI-optimized job advertisements created using artificial intelligence to improve ad copy, targeting, and performance across job boards and social media. It targets German companies that want AI-assisted job ad creation as part of their recruiting campaigns.
• Google Ads Job-targeted Google search and display advertising campaigns to reach active job seekers on Google's advertising network, including Google for Jobs integration. It targets German companies seeking to capture active job seekers via Google search and display.
• Audio Ads Audio advertising campaigns on platforms such as Spotify and radio, targeting candidates through audio content. It targets German companies seeking to extend recruiting reach to audio channels.
• Bewerbermanagement (Applicant Management System) An applicant tracking and management system (ATS) offered by Job-Union that allows companies to receive, organize, and manage applications, including a Quick Apply feature, and can be integrated with third-party HR systems like Personio. It targets German companies that need a centralized candidate management workflow tied to their job ad campaigns.
• Print Anzeigen (Print Job Ads) Print advertising services for job postings in newspapers and other print media, complementing the digital job advertising portfolio. It targets German companies seeking offline/print job ad placements as part of a multi-channel recruiting strategy.
• Azubi Recruiting Service Specialized recruitment service targeting apprentices, interns, and working students through a combination of job boards, social media (Instagram, TikTok, Snapchat), and programmatic advertising aimed at the Gen Z demographic. It targets German employers who need to recruit apprentices and young talent through youth-oriented channels.
• Jahresanzeigen (Annual Job Postings) Annual job posting contracts providing year-round visibility on job boards like Stepstone and Indeed, with regular ad refreshes and updates, offering cost savings compared to individual bookings. It targets German companies with ongoing, continuous hiring needs that benefit from annual contingents and budget predictability.
• Internationale Schaltungen (International Job Postings) Cross-border job advertising across international job boards and platforms in multiple countries, including translation support and local market expertise, covering Europe, Asia, Africa, and the Americas. It targets German companies recruiting international skilled workers in shortage occupations (Engpassberufe) such as IT, healthcare, and skilled trades.
• Bewerber-Vorquali (Applicant Pre-Qualification) Optional pre-screening and pre-qualification of job applicants by Job-Union, delivering only candidates who meet the client's profile criteria and have genuine interest, saving screening time. It targets German companies running social media campaigns that generate high application volumes and need applicant filtering.
• Einzelschaltung (Individual Job Board Booking) Single job board postings allowing customers to book individual job portals (such as Stepstone, Indeed, Jobware, etc.) separately, offering flexibility for targeted placements. It targets German companies that need a one-off posting on a specific job board.

Quantifiable outcome

• Up to 75% cost savings on Stepstone job postings through All Jobs annual contingents
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability2 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• StepstonecoreChannel Partner/ Reseller/ DistributorJob-Union is a Silber Partner (Silver Partner) of Stepstone, one of Germany's largest job boards. Through this partnership, Job-Union offers Stepstone job postings at discounted rates through framework agreements, with options including Stepstone Pro, Stepstone Select, Stepstone All Jobs annual contingents, and Stepstone Pro Campus for Azubi recruitment. Clients can access Stepstone listings starting from €350 per ad, with annual contingents offering up to 75% savings.
• Facebook (Meta)coreChannel Partner/ Reseller/ DistributorJob-Union works closely with Facebook/Meta as an advertising partner for social media recruitment campaigns. They create and manage Facebook & Instagram ad campaigns for clients, including Traffic Campaigns, Lead Campaigns, and specialized Azubi campaigns. Job-Union manages targeting, creative production, and campaign optimization on the Facebook/Meta advertising platform.
• IndeedcoreChannel Partner/ Reseller/ DistributorJob-Union offers Indeed Premium Text Ads through their service packages, providing job postings on Indeed.de with mirroring to partner portals. Indeed listings are available as part of package deals or as individual bookings with 30-day visibility.
• LinkedInminorChannel Partner/ Reseller/ DistributorLinkedIn is one of the 450+ partner platforms available through Job-Union for job postings and recruitment campaigns. Particularly used for reaching professional and executive candidates internationally.
• TikTokcoreChannel Partner/ Reseller/ DistributorJob-Union offers TikTok Lead Campaigns as part of their Azubi and young talent recruitment packages. They manage TikTok ad campaigns targeting young professionals with professional creative design included.
• SnapchatminorChannel Partner/ Reseller/ DistributorSnapchat Lead Campaigns are offered for reaching younger demographics (14-29 years) as part of Azubi and NextGen recruitment packages with 14-day campaign durations.
• Joblocal RegioGOminorChannel Partner/ Reseller/ DistributorPartnership with Joblocal providing access to 46 regional German job portals through dynamic distribution, particularly useful for regional/local hiring needs.
• JobwareminorChannel Partner/ Reseller/ DistributorJobware Plus package available through Job-Union, offering job postings on jobware.de with access to 20+ partner networks for 30 days.
• YourfirmminorChannel Partner/ Reseller/ DistributorYourfirm Programmatic package available, specifically designed for Mittelstand (mid-market companies), offering job postings on yourfirm.de with programmatic push across 200+ networks and business portals for 60 days.
• Bundesagentur für Arbeit (Federal Employment Agency)minorChannel Partner/ Reseller/ DistributorJob-Union cooperates with the Bundesagentur für Arbeit (Federal Employment Agency) as one of their job board partners, providing access to government-affiliated job posting services.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Jobware: One of Germany's largest generalist job boards and a current Job-Union distribution partner. Comparable as a broad incumbent with overlapping employer customers, but Job-Union resells Jobware Plus inventory rather than competing with it directly.
• Stepstone: Germany's leading job board and Job-Union's most important Silber Partner. Comparable as the dominant incumbent whose framework-agreement economics underpin Job-Union's pricing advantage, and whose direct SMB tooling poses the largest channel-conflict risk.
• Indeed: Global job board giant that distributes Indeed Premium Text Ads via Job-Union. A broad incumbent that competes indirectly by offering direct SMB self-service tools — the primary disintermediation risk to aggregators like Job-Union.

Direct peers

• HeyJobs: Berlin-based recruitment advertising platform that combines programmatic job advertising with AI-driven targeting across multiple channels. Comparable to Job-Union's AI-assisted multiposting + social campaigns approach, especially in the German Mittelstand segment.
• Joblocal: German job-board aggregator with strong regional reach via the RegioGO network of 46 regional portals. Directly comparable because it competes head-to-head with Job-Union on multiposting, regional targeting, and SMB-friendly package pricing in Germany.
• d.vinci HR-Systems: German HR software vendor offering multiposting, ATS, and onboarding tools. Comparable because it provides both the job-distribution infrastructure and the application management layer that Job-Union bundles into its All-in-One-style packages.
• BITE GmbH: German recruitment agency operating multiposting and social-media recruiting campaigns for SMB clients. Direct competitor in the same German recruitment advertising segment with overlapping package structures.
• Softgarden: German recruitment marketing and applicant tracking software provider serving mid-market employers. Overlaps with Job-Union on multiposting, ATS, and end-to-end recruiting workflows for SMBs and enterprise.

Emerging players

• Cooder: Berlin-based RPO/recruiting-as-a-service provider combining AI sourcing with managed recruiting. Compares to Job-Union's Digital Headhunting and Bewerber-Vorquali modules where pre-qualification and active sourcing are bundled into a service.
• Join.com: Tech-focused German job platform with multiposting and AI matching. Adjacent competitor for technology and entry-level talent, overlapping with Job-Union's Talent Start and Stepstone Pro Campus packages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/job-union

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Job-Union