Povis

What Povis does

Povis, operating under the legal entity Rudan BV, is a Dutch point-of-sale (POS) systems provider founded in 2016 by brothers Ruben Kon and Danny Kon and headquartered in Amsterdam. The company develops, supplies, and maintains POS hardware and proprietary kassasoftware for small and medium-sized entrepreneurs in the Netherlands, targeting verticals including hospitality, retail, supermarket, franchise, recreation, associations, and car wash. Its product portfolio spans five proprietary POS terminals (PVSC7, PVSC8, PVSC12, PVSC20, PVSA-10), PIN terminals, kitchen printers, barcode scanners, scales, and cash drawers, complemented by in-house POS software featuring restaurant mode, remote dashboard, online backup, multi-language interface (Dutch, Arabic, Polish, English, Chinese), QR-code ordering, self-service kiosks, and NMi-certified supermarket scale integration. Povis has built an integration ecosystem spanning 20+ Dutch accounting packages, multiple food delivery platforms (Thuisbezorgd, Deliveroo, UberEats), e-commerce platforms (WooCommerce, Shopify, Magento, Lightspeed), and ticketing systems via an open API, plus co-developed sub-products CWPos (car wash with Easy Car Systems) and Povis Recras (recreation with Recras).

Name

Povis

Legal name

Rudan BV

Website

https://povis.nl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Povis is a Dutch POS systems provider founded in 2016 that develops proprietary cash register hardware and software, serving small and medium-sized businesses across hospitality, retail, franchise, supermarket, recreation, and car wash verticals in the Netherlands with integrated payment, accounting, and delivery platform connectivity.

Ownership category

akta.pro rank

Product category

Point-of-Sale Systems

NAICS

Service Establishment Equipment and Supplies Merchant Wholesalers (42385)

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045)

akta.pro primary industry

POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)

akta.pro secondary industries

POS Terminal Hardware (Countertop, Mobile, PIN Pads) (FSAMADAA), POS Terminals & All-in-One Retail Computers (HDACAKAA), POS Installation, Maintenance & Field Services (FSAMADAJ), POS Hardware Leasing, Financing & Rental (FSAMADAI)

Keywords

• Point of sale systems
• Cash register hardware
• POS software solutions
• Restaurant POS systems
• Retail cash register

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Hardware Sales (POS Systems and Peripherals): Povis sells POS hardware including all-in-one touch-screen terminals, handhelds, PIN terminals, barcode scanners, weighing scales, kitchen printers, cash drawers, and customer displays. Hardware is sold as one-time purchases with multiple payment models including upfront purchase, installment (ownership after 3 years), and leasing via Grenke. A complete all-in-one system starts at €999 excluding VAT.
2. Software (bundled free with hardware): Proprietary POS software is bundled free with hardware purchase. Revenue is derived from the hardware margin, while software enables customer lock-in and upsell of premium integrations, support contracts, and modules.
3. Support and Service Contracts: Povis offers optional support packages including software updates, priority phone support, off-hours support, and remote assistance. PIN support costs €40 per year for software updates. Customers with support agreements receive free SUP legislation configuration assistance.
4. Modules and Add-ons (e-Commerce, Delivery, Recras, etc.): Additional paid modules including own-brand ordering website (€34.95/month), e-commerce website development, Recras recreation module, loyalty programs, and QR-code ordering. These are recurring monthly subscriptions or one-time fees that complement the core POS system.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Povis develops, supplies, and maintains POS and cash register systems for Dutch small and medium-sized businesses. The company sells proprietary POS hardware (touch-screen terminals, PIN terminals, handheld devices, scales, scanners, kitchen printers, cash drawers) bundled with self-developed kassasoftware. The all-in-one POS system starts at €999 excluding VAT and includes software features such as restaurant mode, inventory management, remote dashboard, online backup, and integrations with 20+ accounting packages, food delivery platforms, webshops, and ticketing systems.

Product overview

Povis is a Dutch POS (point-of-sale) systems provider offering an all-in-one hardware and software solution architecture. The core offering centers on proprietary POS terminals (PVSC7, PVSC8, PVSC12, PVSC20, PVSA-10) bundled with Povis's in-house developed kassasoftware. This software includes standard features (sales screen, inventory, reporting, remote dashboard, online backup) as well as specialized modules: self-service kiosks, supermarket scale systems with NMi certification, handheld ordering devices for hospitality, QR-code ordering, e-commerce webshop integration, Afhalen en Bezorgen for food delivery platform integration, Automatisering for business process automation, Recras for recreation industry reservations, and the CWPos car wash solution. Hardware peripherals include PIN terminals (Tetra from Ingenico, SumUp), kitchen printers, barcode scanners (wired, wireless, freestanding), cash drawers, and thermal receipt paper. Support services cover configuration, installation, training, and ongoing technical support with flexible payment models including purchase, rental, and leasing options.

Differentiator

Problem solved

Functional benefit

Brands

• Povis Recras: Complete POS system for the recreation industry, developed in collaboration with Recras
• CWPos

Products and services

• Povis All-in-One POS System Complete point-of-sale system combining proprietary Povis software with hardware including touch-screen terminal, cash drawer, thermal receipt printer, integrated PIN terminal, and accessories. Designed for hospitality, retail, supermarket, franchise, recreation, and association businesses in the Netherlands.
• Povis Self-Service Kiosk Modular or custom self-service kiosk solution for restaurants, supermarkets, and fast food establishments. Features menu customization, branding integration, and real-time synchronization with the Povis POS system.
• Povis Supermarket Scale System POS system with integrated NMi-certified weighing scale for supermarkets, delis, and specialty food stores. Features automatic weight-to-price conversion and compliance with Dutch metrology regulations.
• Povis Custom POS Systems Bespoke POS configuration and deployment tailored to the specific needs of the customer business, combining hardware and software customizations.
• Povis Custom Digitization Custom digitization services including business process automation, multi-channel integration, inventory synchronization, accounting connections, and real-time reporting across physical and online sales channels.
• Povis POS Rental POS system available on a monthly rental basis at €50 per month, providing access to professional POS hardware and software without large upfront investment.
• Povis Handheld Terminal Mobile handheld device for hospitality that connects to the POS system, enabling table-side order taking, direct kitchen transmission, payment processing, and integrated receipt printing.
• Povis QR-Code Ordering Module Self-ordering solution via QR codes allowing customers to scan a code at their table, view a digital menu, place orders, and complete payments through their smartphone without staff involvement. Orders route directly to the kitchen display.
• Povis Afhalen en Bezorgen Module Module for integrating food delivery platforms (Thuisbezorgd, Deliveroo, UberEats) and creating custom ordering websites with automatic order processing and administrative integration.
• Povis Recras Module Complete administration and reservation system for the recreation industry including online reservations, payment processing, automated reminders, staff scheduling, and customer management. Co-developed with Recras.
• Povis e-Commerce Module Website and webshop development service integrated with the Povis POS system for real-time synchronization of online bookings, orders, inventory, and pricing with the physical store POS.
• CWPos Car Wash System POS system for car washes developed with Easy Car Systems, featuring Hawkeye license plate recognition, car wash control integration, and Walnut Loyalty program support.
• Tetra PIN Terminals (Ingenico) Ingenico Tetra PIN terminals (Lane 5000 LAN-connected, Move 5000 Wi-Fi wireless, Desk 5000 with integrated printer) fully integrated with the Povis POS system, eliminating the need for separate PIN receipts.
• SumUp PIN Terminal Bluetooth-connected compact PIN terminal for mobile payment processing via smartphone or tablet, integrated with the Povis POS system.
• Kitchen Printer High-speed thermal printer for direct order transmission to the kitchen, with USB/LAN connectivity to the Povis POS system.
• Povis Barcode Scanners Barcode scanners available in wired, wireless, and freestanding (hands-free) configurations, capable of scanning 1D barcodes and 2D QR codes for retail and event use.
• Povis Cash Drawer Sleek metal cash drawer with automatic opening connected to the POS system, includes lock and two keys.
• Thermal Receipt Paper Thermal receipt paper rolls (80x80 cm), sold in sets of 50 rolls, available via the Povis webshop.
• Povis Support Services Configuration, installation, training, and ongoing technical support including remote assistance and PIN support with annual software update service (€40/year for PIN software updates).

Quantifiable outcome

• Own ordering website eliminates third-party commission fees (e.g., Thuisbezorgd), which can be 15–30% of order value, replacing with a flat €34.95/month subscription
• +3 more outcomes

Named customers7 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration32 records

Feature7 records

Partnerships

16 partnerships are on record, tiered core and minor.

• YukicoreTechnology or IntegrationYuki is an accounting software provider integrated with Povis POS systems. Povis customers can sync their POS sales data directly with Yuki for automated bookkeeping.
• ExactcoreTechnology or IntegrationExact is an enterprise accounting and ERP platform. Povis integrates with ExactOnline to push sales and financial data from the POS to the accounting system in real time.
• SnelstartcoreTechnology or IntegrationSnelstart is a Dutch accounting software provider. Povis offers native integration for automated financial data synchronization.
• Visma (including Silvasoft, Rompslomp)coreTechnology or IntegrationVisma provides various accounting software products. Povis integrates with Visma's portfolio including Silvasoft and Rompslomp for accounting synchronization.
• ThuisbezorgdcoreTechnology or IntegrationThuisbezorgd (Just Eat Takeaway) is the leading food delivery platform in the Netherlands. Povis integrates with Thuisbezorgd so incoming delivery orders are automatically processed in the POS and reflected in accounting records.
• DeliveroocoreTechnology or IntegrationDeliveroo is a food delivery platform integrated with Povis POS. Delivery orders from Deliveroo are automatically imported into the POS system.
• Uber EatscoreTechnology or IntegrationUber Eats food delivery orders are automatically integrated into the Povis POS, eliminating manual re-entry of delivery orders.
• WooCommercecoreTechnology or IntegrationWooCommerce is the WordPress-based e-commerce platform. Povis integrates with WooCommerce to synchronize online sales, inventory, and pricing between the webshop and the POS.
• ShopifycoreTechnology or IntegrationShopify e-commerce platform is integrated with Povis POS, enabling real-time synchronization of online sales, inventory, and pricing with the physical store POS.
• RecrascoreTechnology or IntegrationRecras is a reservation and administration system for the recreation industry. Povis co-developed a specialized POS module with Recras that integrates reservations, activities, billing, staff scheduling, and POS sales into one platform for recreation businesses.
• Link2TicketcoreTechnology or IntegrationLink2Ticket is a ticketing platform integrated with Povis POS. Povis enables ticket sales through the POS that sync with the ticketing system and accounting.
• SitedishcoreTechnology or IntegrationPovis partners with Sitedish to offer restaurant partners an own branded ordering website (Povis/Sitedish) that integrates directly with the POS. The website costs €34.95/month with no commission on orders, providing an alternative to high-commission delivery platforms.
• Ingenico (CCV/Worldline)coreTechnology or IntegrationIngenico (now Worldline/CCV) supplies PIN terminals (Tetra Lane 5000, Tetra Move 5000, Tetra Desk 5000) that are fully integrated with Povis POS software. Transactions processed on the PIN terminal appear on the same receipt as POS sales.
• Rabobank (Rabo Smart Pay)coreTechnology or IntegrationRabobank partnered with Povis to offer Rabo Smart Pay as a payment solution integrated with Povis POS systems. Rabobank is featured as a partner on the Rabobank business partners page.
• WoodYouCareminorStrategic or Co-development PartnerWoodYouCare is a sustainability organization. For every Povis POS system sold, one tree is planted through WoodYouCare, supporting environmental goals and sustainable business practices.
• CCV (Worldline) — additional integrationscoreTechnology or IntegrationCCV (Worldline) provides PIN payment infrastructure integrated with Povis. Supports Visa, Mastercard, Maestro, V-Pay, American Express, Bancontact, iDEAL, PayPal, Afterpay, and contactless payments.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Lightspeed: Lightspeed is a global cloud POS provider serving retail and hospitality SMBs with integrated payments and e-commerce. Directly comparable to Povis as a multi-vertical POS platform targeting the same SME customer base, though with a much larger international footprint and SaaS-led model.
• Square (Block): Square by Block offers integrated POS hardware and software for small merchants globally with strong payment-processing economics. Highly comparable to Povis in target customer (micro/SMB) and combined hardware-software POS offering, but at significantly greater scale and with software-led monetization.
• TouchBistro: TouchBistro provides iPad-based POS for restaurants with table management, ordering, and payments. Comparable to Povis's restaurant mode features and hospitality SME target, though Povis bundles its own proprietary terminals while TouchBistro uses a BYOD approach.
• SumUp: SumUp sells mobile card readers and POS terminals to micro-merchants across Europe including the Netherlands. Povis resells SumUp PIN terminals and competes with SumUp at the micro/SMB segment where SumUp's payment-first pricing model undercuts hardware bundles.
• Zettle by PayPal: PayPal Zettle offers mobile POS hardware and integrated software for small businesses with strong e-commerce and omnichannel integration. Directly comparable to Povis's bundled hardware-software approach for micro/SMB merchants in Europe.
• Mplus Kassa: Mplus Kassa is a Dutch POS provider serving hospitality, retail, and e-commerce SMEs with bundled software, webshop, and accounting integrations. Directly comparable to Povis in target vertical, Dutch geographic focus, and all-in-one hardware-software offering.

Broad incumbents

• Toast: Toast is a leading US-focused restaurant POS platform combining hardware, software, and payments for the hospitality vertical. Comparable to Povis's hospitality focus and integrated hardware/software stack, but operates at much larger scale with subscription-plus-payments pricing.
• Shopify POS: Shopify POS extends Shopify's commerce platform into physical retail with hardware (Shopify POS Go, card readers) and integrated software. Overlaps with Povis on retail POS, multi-location inventory, and webshop integration (Povis integrates with Shopify directly).
• Worldline: Worldline (which acquired Ingenico) is a major European payment terminal manufacturer and processor. Povis partners with Worldline/Ingenico for Tetra PIN terminals; Worldline's broader portfolio overlaps Povis's payments-and-POS stack for enterprise merchants.
• CCV: CCV is a Dutch payment solutions provider offering terminals, e-commerce, and POS integrations to SMEs in the Netherlands and Belgium. Comparable to Povis as a Dutch-market payment/POS provider with overlapping SME target customers and PIN terminal offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/povispos
• LinkedInlinkedin.com/company/povis

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Povis