Iconic Data Inc.
- Company typePrivate
- Founded2010
- HeadquartersNorcross, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Iconic Data Inc. firmographics
Firmographics- Name
- Iconic Data Inc.
- Legal name
- Iconic Data Inc.
- Website
- https://iconicdata.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Iconic Data Inc. industry classification
Industry- Product category
- Healthcare Clinical Workflow Software
- NAICS
- Software Publishers (5132), Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Virtual Nursing, Telemonitoring & Command Center Platforms (HLACAFAH)
- akta.pro secondary industries
- AI/Analytics for RPM (Risk Stratification, Alerts, Predictive) (HLACAFAM), Care Navigation, Referral & Digital Front Door Platforms (HLALABAH)
Keywords
Where Iconic Data Inc. is headquartered
LocationHeadquarters
- HQ city
- Norcross
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Iconic Data Inc. business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SwiftPayMD SaaS Subscription: Monthly subscription to the SwiftPayMD cloud platform. Physicians subscribe and go live with no upfront costs or implementation fees. The platform is available on Apple devices for $99 per month with a 30-day free trial. Revenue accrues per provider seat on a recurring subscription basis.
- OEM / White-label Licensing (Azalea M): Iconic Data licenses its SwiftPayMD enterprise software architecture to healthcare IT partners (e.g., Azalea Health) who build branded products on top of it. This generates licensing and platform fees from B2B OEM partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | SwiftPayMD per provider monthly subscription |
| Subscription | Monthly | PCM platform pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Iconic Data Inc. product offering
Product offeringCore offering
Iconic Data develops and sells two HIPAA-compliant cloud-based healthcare software platforms: Patient Case Manager (PCM), a real-time analytics, patient flow optimization, and virtual care coordination suite for hospitals and health systems; and SwiftPayMD (SPMD), a mobile physician charge capture, medical billing, and revenue cycle management application deployed on Apple iOS devices. Both platforms use voice recognition and computer vision to deliver real-time clinical and billing data into provider workflows.
Product overview
Iconic Data Inc. offers two integrated healthcare software platforms: the Patient Case Manager (PCM) platform and the SwiftPayMD (SPMD) platform. PCM is a real-time analytics, patient flow optimization, and virtual care coordination platform comprising 12 modules including Census Manager MD/RN, Surgery Module, Suicide Prevention Manager, To Do Manager, ED/Inpatient Bed Boards, Handoff Manager, Flow Manager, and Real Time Flow/Quality/Suicide Prevention Analytics. SPMD is a charge capture, medical billing, and revenue cycle management platform with 3 modules: Mobile Charge Capture, Census Manager, and Medical Billing Manager. The platforms work together to help healthcare provider organizations improve patient safety, increase situational awareness, optimize hospital throughput, maximize revenue capture, and strengthen financial operations.
Differentiator
Problem solved
Functional benefit
Brands
- SwiftPayMD: Mobile charge capture, medical billing, and revenue cycle management platform for healthcare providers and healthcare provider organizations.
- Patient Case Manager (PCM)
Products and services
- Patient Case Manager (PCM) Platform Real-time analytics, patient flow optimization, and virtual care coordination platform for hospitals and health systems that standardizes, streamlines, and monitors key clinical and administrative workflows across desktop and mobile devices to improve patient safety, reduce medical errors, and enable reliable care processes. Sold as a suite of modules including census management, surgery, suicide prevention, to-do management, ED and inpatient bed boards, patient handoff, flow management, and real-time flow, quality, and suicide prevention analytics.
- SwiftPayMD (SPMD) Platform Mobile charge capture, medical billing, and business intelligence platform that helps healthcare providers and healthcare provider organizations capture lost charges, reduce working capital requirements, and obtain real-time insights to drive transparency in the revenue cycle management process. Deployed on Apple iOS with voice dictation and computer vision capabilities, available via direct subscription ($99/provider/month) and through OEM/white-label licensing to healthcare IT partners such as Azalea Health.
- ICON (Digital Physician Billing Card) Secure and encrypted digital physician billing card solution that helps physicians manage patients across one or more facilities with secure access to critical data and billing information from any Internet-connected device. Replaced by the SwiftPayMD platform as the company's primary charge capture offering.
Quantifiable outcome
- Physicians get paid up to 30 days sooner compared to paper-based billing processes
- +2 more outcomes
Companies that use Iconic Data Inc.
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles4 records
Iconic Data Inc. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
Iconic Data Inc. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Azalea HealthflagshipFast-growing Azalea Health announced a strategic partnership with Iconic Data and launched Azalea M, a mobile revenue cycle management solution built on Iconic Data's SwiftPayMD enterprise software architecture. Azalea M allows healthcare providers to send patient charge information directly to their billing staff from a mobile device. The partnership extends Iconic Data's reach through white-label licensing to Azalea Health's customer base.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Iconic Data Inc. competitors and assessment
Company assessmentDirect peers
- TeleTracking Technologies: TeleTracking is a leading patient flow, capacity management, and hospital command-center platform — closely aligned with Iconic Data's PCM suite (Bed Boards, Flow Manager, real-time analytics). Both vendors target the same operational command-center use cases at hospitals and health systems.
- PatientKeeper (HCS): PatientKeeper, now part of HCS, provides mobile physician charge capture, clinical documentation, and EHR-integrated workflow tools. It is among the most established mobile charge capture competitors and directly overlaps SwiftPayMD's core proposition.
- DrChrono: DrChrono (now part of EverHealth) provides a mobile EHR and practice management platform with built-in charge capture on iPhone and iPad. It competes head-to-head with SwiftPayMD for iOS-native physicians and small practices that need integrated billing workflows.
- pMD: pMD is one of the most direct competitors to SwiftPayMD, offering mobile charge capture, secure messaging, and revenue cycle workflow tools for physicians and medical groups. It serves the same customer segments (physicians rounding at hospitals) with overlapping mobile-first functionality.
- CureMD: CureMD offers an integrated EHR, practice management, and medical billing platform with mobile charge capture capabilities. It competes with both SwiftPayMD's charge capture and with the broader physician workflow positioning of Iconic Data.
Broad incumbents
- CareCloud: CareCloud offers practice management, EHR, and revenue cycle management solutions to physician groups, with mobile capabilities. It overlaps with Iconic Data's physician-side charge capture and RCM focus across ambulatory practices.
- AdvancedMD: AdvancedMD provides cloud-based EHR, practice management, and RCM software to small and mid-sized physician practices. Its integrated billing workflows overlap with SwiftPayMD's physician-targeted value proposition.
- Epic Systems: Epic is the leading enterprise EHR for large health systems and offers integrated charge capture, patient flow, and analytics modules. It competes with both SwiftPayMD (mobile charge capture) and PCM (hospital workflow/analytics) through native, deeply embedded functionality.
- athenahealth: athenahealth is a dominant cloud-based EHR and revenue cycle management platform serving physician practices and hospitals. Its bundled charge capture and RCM functionality competes with SwiftPayMD while its broader enterprise scale pressures Iconic Data on procurement cycles.
- GE HealthCare (Care Management/Command Center): GE HealthCare's command center and care management offerings target hospital-wide patient flow, throughput, and operational visibility — overlapping with the PCM platform's analytics, flow, and bed board modules, but at much larger enterprise scale.
Market position
Strengths5 records
Weaknesses2 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Iconic Data Inc. social profiles
Digital presenceIconic Data Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Iconic Data Inc. leadership team
Management profileNumber of profiles
Profiles1 record
Iconic Data Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Iconic Data Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Iconic Data Inc.
What does Iconic Data Inc. do?
Iconic Data develops and sells two HIPAA-compliant cloud-based healthcare software platforms: Patient Case Manager (PCM), a real-time analytics, patient flow optimization, and virtual care coordination suite for hospitals and health systems; and SwiftPayMD (SPMD), a mobile physician charge capture, medical billing, and revenue cycle management application deployed on Apple iOS devices. Both platforms use voice recognition and computer vision to deliver real-time clinical and billing data into provider workflows.
Is Iconic Data Inc. a public or private company?
Iconic Data Inc. is a private company. It is classified as venture growth investor backed and is currently operating.
When was Iconic Data Inc. founded?
Iconic Data Inc. was founded in 2010. It employs 1 to 10 people.
Where is Iconic Data Inc. based?
Iconic Data Inc. is headquartered in Norcross, United States, in the North America region.
How does Iconic Data Inc. make money?
Two revenue lines are on record. SwiftPayMD SaaS Subscription is the primary driver. The others are OEM / White-label Licensing (Azalea M).
Who are Iconic Data Inc.'s main competitors?
Direct peers on record are TeleTracking Technologies, PatientKeeper (HCS), DrChrono, pMD and CureMD. Broad incumbents are CareCloud, AdvancedMD, Epic Systems, athenahealth and GE HealthCare (Care Management/Command Center).
Does Iconic Data Inc. have an API?
No public API is recorded for Iconic Data Inc..
What industry is Iconic Data Inc. in?
Iconic Data Inc.'s product category is Healthcare Clinical Workflow Software. Its primary akta.pro industry code is HLACAFAH, Virtual Nursing, Telemonitoring & Command Center Platforms, with a secondary code of HLACAFAM, AI/Analytics for RPM (Risk Stratification, Alerts, Predictive). Its NAICS code is 5132 and its SIC code is 7372.