Cool Hand Movers

What Cool Hand Movers does

Cool Hand Movers is a licensed and insured moving services company headquartered at 553 Prospect Avenue in Brooklyn, New York, that has served the New York City metropolitan area since 2010. The firm is family-owned, co-led by Matt and Ashley Graber, and operates a direct-to-consumer model through its website quote form (coolhandmovers.com/estimate), phone (212-634-1685), and email — explicitly avoiding third-party booking platforms. All moving crews are in-house W-2 employees who receive paid training; the company never uses subcontractors. Its core product is full-service residential and commercial moving across the five NYC boroughs and Greater New York (NJ, CT, Long Island, Hudson Valley, Westchester), priced primarily on flat rates with hourly rates for smaller jobs, real estate staging, and single-item deliveries. Pricing includes furniture wrapping, electronics protection, art and mirror handling, mattress covers, reusable wardrobe boxes, and Certificates of Insurance at no extra charge.

The company operates a fleet of 20-foot trucks and extra-large cargo vans sized for NYC's narrow streets, alongside a reusable plastic moving bin rental program facilitated through partner BoxUp. Beyond core moves, the service catalog encompasses packing services, same-building and in-building moves, office relocations, real estate staging, furniture delivery and removal, loading and unloading of rental trucks or pods, disassembly and reassembly, and third-party storage coordination. Competitive positioning leans on three structural assets: a $5,000,000 umbrella liability insurance policy (NYSDOT #39708; USDOT #2874171) that unlocks entry into Manhattan's most restrictive residential buildings, transparent flat-rate pricing with built-in protections, and an employee-only labor model that contrasts with the dominant broker/subcontractor structure in NYC moving.

Distribution is direct-only: customers reach the company exclusively through the website estimate form, phone, or email, with no marketplace or third-party platform listings. Marketing leans on an owned content footprint (an SEO-oriented blog covering neighborhood and moving guides), earned media features in NY Magazine (Best of Movers, 2022), Architectural Digest (9 Sustainable Moving Companies to Watch), BobVila.com (Best Moving Companies for Small Moves, 2023), Curbed, Inc. Magazine, the New York Times, Lifehacker, and dwell magazine, plus organic Instagram and prominent review surfacing on Google and Yelp. Community engagement programs — including Make it a Home with Covenant House New York (since 2022, with a 5% revenue donation and matching customer discount) and Reuse for Refugees with Ruth's Refuge (with a dedicated event on 2026-01-06) — function as both brand-building and referral flywheels. The company has taken no institutional funding and operates as an independent, founder-controlled LLC.

Name

Cool Hand Movers

Legal name

Cool Hand Movers LLC

Website

https://coolhandmovers.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Cool Hand Movers is a family-owned, licensed and insured Brooklyn moving company founded in 2010 that provides residential and commercial moving, packing, real estate staging, and reusable bin rental services across the NYC metro area using directly employed W-2 crews.

Ownership category

akta.pro rank

Product category

Moving and Logistics Services

NAICS

Used Household and Office Goods Moving (48421)

SIC

Trucking & Courier Services (No Air) (4210)

akta.pro primary industry

Local Moving with Packing/Unpacking Add-On (HSAKAAAH)

akta.pro secondary industries

Local Moving for Homes (Single-Family, Townhome) (HSAKAAAC), Local Furniture Delivery & In-Home Placement (White-Glove, Assembly) (HSAKAAAM), Local Storage-to-Home / Home-to-Storage Moves (HSAKAAAL), On-Site Moving Assistance (Pods/Portable Container Load/Unload) (HSAKAMAG), Senior & Assisted-Living Local Moving (HSAKAAAD)

Keywords

• Local moving services
• Residential packing services
• Furniture delivery services
• Reusable moving bins
• Office relocation services

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Moving & Packing Services: Primary revenue stream. Cool Hand Movers generates income through local residential and commercial moving services, packing services, loading/unloading, furniture delivery and removal, and real estate staging. The company charges flat rates for standard moves and hourly rates for smaller moves, deliveries, and real estate staging help. Revenue is one-time and transaction-based per move.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Cool Hand Movers provides full-service residential and commercial moving, professional packing, loading/unloading, furniture delivery and removal, real estate staging, and reusable moving bin rentals across New York City and the Greater New York area. The company operates with in-house W-2 trained movers (no subcontractors) and offers flat-rate pricing for standard moves and hourly rates for smaller jobs and deliveries.

Product overview

Cool Hand Movers is a licensed and insured moving company serving the New York City metropolitan area since 2010. The company operates as a unified service offering rather than a platform architecture, providing residential and commercial moving services as its core product, supplemented by professional packing services, reusable moving bin rentals, and specialty services including real estate staging, furniture donation programs (Reuse for Refugees), and storage coordination. All services include furniture wrapping, electronics protection, art and mirror protection, mattress bags, and wardrobe boxes. The company offers flat-rate pricing for standard moves and hourly rates for smaller jobs, with no subcontracting—all movers are employees who receive paid training.

Differentiator

Problem solved

Functional benefit

Products and services

• Moving Services Full-service local and long-distance moving for residential and commercial clients throughout NYC and the Greater New York area, including flat-rate and hourly pricing options.
• Packing Services Full and partial professional packing using reusable bins or cardboard boxes, with supplies included in service.
• Small Moves Specialized moving service for small loads, single-item moves, and studio apartments, designed for 2 to 200 items.
• Same Building Move Moving services for relocations within the same building, including same-floor and different-floor transfers.
• Office Moving Commercial relocation services for businesses, including office equipment, modular furniture, and IT equipment transport.
• Loading & Unloading Professional loading and unloading assistance for rental trucks, pods, and long-distance moves.
• Real Estate Staging Moving and transporting goods from storage to listings and assisting real estate agents with properties for sale.
• Furniture Delivery & Removal Delivery of new furniture purchases and removal of old pieces, including curbside or offsite disposal.
• Storage Coordination Coordination with third-party self-storage facilities including climate-controlled units for temporary or long-term storage needs.
• Reusable Moving Bin Rental Eco-friendly reusable plastic moving crate rental with delivery and pickup, including wardrobe boxes and dish/glass dividers.
• Disassembly & Reassembly Furniture disassembly and reassembly services including power tools, performed on moving day.

Quantifiable outcome

• All flat rate moves include furniture wrapping, electronics protection, art and mirror protection, mattress bags, and reusable wardrobe boxes at no extra cost
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Covenant House New YorkcoreStrategic or Co-development Partner · 1 January 2022Cool Hand Movers partners with Covenant House New York through the 'Make it a Home' initiative. The company donates 5% of move revenue from clients who mention or select Covenant House NY at booking, and offers a 5% discount to those clients. Funds support Covenant House NY's Rights of Passage program, which provides transitional housing for 150 youth facing homelessness annually in NYC. In 2022, wishlist purchases through the initiative benefited Covenant House NY's ROP program.
• Ruth's RefugecoreStrategic or Co-development PartnerCool Hand Movers partners with Ruth's Refuge, a 501(c)(3) organization, to offer the Reuse for Refugees program. The company facilitates free furniture pickup and delivery of gently used household items to asylee families in NYC. On January 6, 2026, Cool Hand Movers is hosting Reuse for Refugees Day, offering free furniture pickup and delivery to support refugee families through Ruth's Refuge. Customers can mention their donation item when requesting an estimate or schedule a single donation item pickup.
• BoxUpminorStrategic or Co-development PartnerBoxUp is identified as a local partner for reusable moving bins. Cool Hand Movers refers customers to BoxUp for bin delivery in advance of moves. BoxUp delivers containers anywhere in NYC and picks them up after the move. Customers select their rental window.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• HireAHelper: Online marketplace connecting consumers with local moving labor and truck rental help. Overlaps with Cool Hand's loading/unloading and small-move services as a discovery channel alternative.
• BoxUp: NYC-based reusable moving bin rental company that delivers and picks up plastic bins anywhere in the city. Already a logistics partner of Cool Hand and a comparable provider in the same reusable-bin category.

Direct peers

• Oz Moving & Storage: NYC local and long-distance mover with full packing, storage, and commercial relocation offerings. Competes head-to-head with Cool Hand across residential and office moves in the five boroughs.
• FlatRate Moving: NYC-based moving company known for transparent flat-rate pricing, full-service packing, and local/long-distance moves. Closely comparable in business model and pricing structure to Cool Hand.
• Roadway Moving: NYC-based local moving company offering residential, commercial, and packing services with hourly and flat-rate pricing. Direct competitor for Cool Hand's core residential move business.
• Piece of Cake Moving & Storage: Brooklyn-headquartered NYC local and long-distance moving company offering flat-rate pricing, packing services, and storage. Directly competes with Cool Hand in the five boroughs with a similar full-service, no-surprises-fees positioning.

Emerging players

• Lugg: On-demand app-based moving and delivery service operating in NYC and other metros. Targets small-move and furniture delivery customers that overlap with Cool Hand's small-moves and furniture delivery segments.
• Bellhops: Tech-enabled moving labor marketplace offering local moves and single-item help across multiple US markets including NYC. Competes with Cool Hand's small-move and loading/unloading services via a digital booking model.

Broad incumbents

• United Van Lines: Major national interstate household goods carrier with agent network. Competes with Cool Hand's long-distance and out-of-state moves (e.g., Brooklyn-to-upstate, NJ, CT) via a broad agent-based model.
• Two Men and a Truck: Large national franchise moving company offering local and long-distance residential and commercial moves. Competes with Cool Hand across NYC-area moves but operates a much broader national footprint and franchise system.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/coolhandmovers
• Xx.com/coolhandmovers
• Facebookfacebook.com/coolhandmovers
• LinkedInlinkedin.com/company/coolhandmovers

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cool Hand Movers