Digital Pharma
- Company typePrivate
- Founded2021
- HeadquartersGenk, Belgium
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Digital Pharma firmographics
Firmographics- Name
- Digital Pharma
- Legal name
- Digital Pharma bv
- Website
- https://digital-pharma.be
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Digital Pharma industry classification
Industry- Product category
- Pharmacy Digital Platform Software
- NAICS
- Pharmacies and Drug Retailers (456110)
- SIC
- Retail-Drug Stores And Proprietary Stores (5912)
- akta.pro industry
- Virtual Pharmacy & Medication Management Integration PlatformsHealthcare & Life Sciences/Telehealth Platforms/Provider-Integrated Virtual Care Platforms (Health Systems/Clinics)Retail & Community Pharmacies (Chain/Independent)
Keywords
Where Digital Pharma is headquartered
LocationHeadquarters
- HQ city
- Genk
- HQ country
- Belgium
- HQ region
- Europe
Offices1 record
Markets served
Digital Pharma business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Pharmacy Website Subscriptions: Digital Pharma provides pharmacy websites with reservation modules or webshops as the core recurring service, along with daily follow-up, technical support, and cybersecurity services. The company also offers additional digital services including social media management, graphic design, and professional photography.
- Digital Support Services: Ongoing digital support covering website updates, content management, campaigns, and technical maintenance for pharmacy online presence.
- Social Media & Creative Services: Additional services including professional content creation, social media management, graphic design, and photography for pharmacies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic Website - Fixed design with personalization options |
| Subscription | Annual | Premium Template - Customizable template within fixed structure |
| Subscription | Annual | Custom Design - Fully tailored to pharmacy identity |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Digital Pharma product offering
Product offeringCore offering
Digital Pharma builds and operates an in-house developed digital platform for pharmacies in Belgium, combining subscription-based pharmacy websites (with reservation modules and webshops) under Basic, Premium Template, and Custom Design tiers, a Pharma Care Cluster solution for multi-branch pharmacy groups, the Care Planner online appointment scheduling module, and managed services for social media and daily digital operations. The platform is supported by an Order Management web app, a Website Management Portal, and a Notification Light browser extension paired with a physical LED device to alert pharmacists to incoming orders.
Product overview
Digital Pharma is a full-service digital agency specializing exclusively in pharmacy websites and digital solutions in Belgium. The product portfolio centers on a modular platform architecture combining a core pharmacy website with integrated reservation/order management. The main products are: (1) Apotheekwebsites with Basic, Premium Template, and Custom Design tiers featuring reservation modules or full webshop capability; (2) Pharma Care Cluster for multi-pharmacy group management with shared website and local branch autonomy; (3) Care Planner for online appointment scheduling; (4) Social Media Services for professional content management; and (5) Digitale Ondersteuning for daily digital operations outsourcing. Supporting tools include the Notification Light browser extension with physical USB light, the Order Management App for staff order processing, and a Website Management Portal for content administration.
Differentiator
Problem solved
Functional benefit
Products and services
- Apotheekwebsites (Pharmacy Websites) Subscription-based pharmacy website platform available in Basic, Premium Template, and Custom Design tiers, with integrated reservation module or full webshop capability, 24/7 prescription upload, and appointment booking functionality for independent pharmacies in Belgium.
- Pharma Care Cluster Multi-pharmacy group management platform providing one overarching website with local autonomy per branch, enabling 24/7 reservations, prescription uploads to any chosen location, appointment booking, and branch-specific content for pharmacy groups and chains in Belgium.
- Care Planner Online appointment scheduling module that lets patients book pharmacy appointments 24/7, suitable for vaccination periods, workshops, advisory sessions, and representative meetings, reducing phone calls and administrative workload for pharmacy staff.
- Social Media Services Professional social media management service for pharmacies covering content creation, campaign management, and consistent presence across platforms to build patient trust, communicate promotions, services, and health topics.
- Digitale Ondersteuning (Digital Support Service) Managed digital support service handling day-to-day online communication for pharmacies, including website updates, content management, campaigns, and technical maintenance, enabling pharmacies to maintain a strong online presence without internal workload.
Quantifiable outcome
- 250+ pharmacies supported in Flanders and Brussels
- +1 more outcomes
Companies that use Digital Pharma
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Digital Pharma technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature4 records
Digital Pharma partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- ApotheiacoreCybersecurity partnership addressing the finding that 76% of Belgian pharmacy websites show vulnerabilities. Apotheia and Digital Pharma jointly conducted research and offer a free security self-test for pharmacy websites. As a customer, cybersecurity is a structural part of the platform and daily operations.
- CuraliaminorPartner displayed in the partners section, providing additional services for pharmacies.
- ApothekersbalminorPartner displayed in the partners section for pharmacy services.
- FarmadaminorPartner displayed in the partners section.
- KAVAminorPartner displayed in the partners section for pharmacy sector.
- SalvuscoreIntegration partner for pharmacy calendar/scheduling functionality. The Salvus Health calendar can be integrated into Digital Pharma pharmacy websites.
- PharmanologyminorPartner displayed in the partners section for pharmacy sector.
- CombellcoreEmail hosting partner providing mailbox services for pharmacy customers. Digital Pharma websites work with all types of mailboxes including Microsoft 365 Business. Combell provides 24/7 support for all mailbox types.
- SecurexminorHR and payroll services partner receiving employee data including salary, marital status, employee name, sick days, attendance, bank account, home address, date of birth, vacation days, and contract start date for correct remuneration of stakeholders.
- MolliecorePayment service provider integrated into pharmacy websites. Digital Pharma requires developer access to merchant Mollie accounts for support purposes.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Digital Pharma competitors and assessment
Company assessmentBroad incumbents
- LloydsPharmacy (McKesson): McKesson Europe operates community and digital pharmacy services across multiple European markets; comparable pharmacy retail and digital focus but at corporate scale with broader product portfolio.
- Cegedim: Large French-headquartered healthcare technology company offering pharmacy management software, EHR, and digital tools across Europe; overlaps with Digital Pharma's pharmacy digitalization focus but operates at much greater scale and breadth.
- DocMorris: Major European online pharmacy and digital health platform (Zurich-based) with operations in Germany, Netherlands, and other markets; competing force in cross-border pharmacy e-commerce that pressures Belgian independents' digital strategies.
- Equasens (formerly Pharmagest Interactive): Leading French pharmacy IT solutions provider (LGPI, Winpharma) serving thousands of pharmacies across France and Benelux with management, dispensing, and patient-facing software; comparable pharmacy vertical focus but at established-enterprise scale.
Direct peers
- PioneerRx: US pharmacy software vendor providing pharmacy management systems and patient engagement tools to independent pharmacies; comparable vertical focus and SMB customer profile.
- Digital Pharmacist: US-based company providing digital solutions (websites, mobile apps, patient communication, digital marketing) exclusively to independent pharmacies — directly comparable to Digital Pharma's value proposition and customer profile.
- Rx30 Pharmacy Systems: US-based pharmacy management and patient engagement platform serving independent and small-chain pharmacies; comparable independent-pharmacy SMB customer segment and integrated digital tooling approach.
- New Line Healthcare: Benelux-based supplier of pharmacy software and digital solutions including POS, dispensing, and patient-facing tools; one of the closest regional comparables to Digital Pharma's pharmacy-focused digital offering.
Others
- Shop Apotheke: Large European online pharmacy operating across Germany, Netherlands, and Belgium, providing e-commerce-driven pharmacy fulfillment; adjacent rather than directly competitive, but a structural force in pharmacy digitization in Belgium.
Emerging players
- Medipim: Belgian product information management platform serving pharmacy and healthcare retail; adjacent technology partner for pharmacy e-commerce, partially overlapping Digital Pharma's category-management functionality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Digital Pharma social profiles
Digital presenceDigital Pharma compliance and trust
Trust signalCompliance2 records
Digital Pharma financial estimates
Financial estimateRevenue estimate
Valuation estimate
Digital Pharma leadership team
Management profileNumber of profiles
Profiles8 records
Digital Pharma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Digital Pharma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Digital Pharma
What does Digital Pharma do?
Digital Pharma builds and operates an in-house developed digital platform for pharmacies in Belgium, combining subscription-based pharmacy websites (with reservation modules and webshops) under Basic, Premium Template, and Custom Design tiers, a Pharma Care Cluster solution for multi-branch pharmacy groups, the Care Planner online appointment scheduling module, and managed services for social media and daily digital operations. The platform is supported by an Order Management web app, a Website Management Portal, and a Notification Light browser extension paired with a physical LED device to alert pharmacists to incoming orders.
Is Digital Pharma a public or private company?
Digital Pharma is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Digital Pharma founded?
Digital Pharma was founded in 2021. It employs 1 to 10 people.
Where is Digital Pharma based?
Digital Pharma is headquartered in Genk, Belgium, in the Europe region.
How does Digital Pharma make money?
Three revenue lines are on record. Pharmacy Website Subscriptions are the primary driver. The others are digital Support Services and social Media & Creative Services.
Who are Digital Pharma's main competitors?
Broad incumbents on record are LloydsPharmacy (McKesson), Cegedim, DocMorris and Equasens (formerly Pharmagest Interactive). Direct peers are PioneerRx, Digital Pharmacist, Rx30 Pharmacy Systems and New Line Healthcare. Shop Apotheke is listed as an others. Medipim is listed as an emerging player.
Does Digital Pharma have an API?
Yes. Digital Pharma offers API keys for integration purposes. Based on the help center documentation, the Notification Light browser extension uses API authentication with Customer Code, Pharmacy Code, and API key obtained through the Order Management system (order.app.digital-pharma.be). The API enables integration with the pharmacy platform for reservation modules, order management, and authentication. Customers can generate API keys through the admin settings, and keys can be revoked and regenerated for security purposes. Developer documentation is at order.app.digital-pharma.be.
What industry is Digital Pharma in?
Digital Pharma's product category is Pharmacy Digital Platform Software. Its primary akta.pro industry code is HLALABAL, Virtual Pharmacy & Medication Management Integration Platforms, with a secondary code of HLAFALAA, Retail & Community Pharmacies (Chain/Independent). Its NAICS code is 456110 and its SIC code is 5912.