MOJO Pizza
MOJO Pizza is an India-based, direct-to-consumer pizza delivery service founded in 2012 and headquartered in Mumbai, operating across seven metros including Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, and Kolkata, serving end consumers via its online ordering platform.
- Company typePrivate
- Founded2012
- HeadquartersMumbai, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What MOJO Pizza does
MOJO Pizza is an India-focused, direct-to-consumer pizza delivery service founded in 2012 and headquartered in Mumbai. The company operates an online ordering platform for pizza delivery across seven major Indian metros: Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, and Kolkata. The company was founded by Amit Raj and Anshul Gupta and maintains a deliberately lean operating structure with 11–50 employees. Its public-facing channel is the website mojopizza.in, through which customers place orders.
The business model is transaction-based: revenue is generated from pizza sales delivered directly to consumers, without disclosed dine-in operations or franchise system. As a delivery-only D2C concept, MOJO Pizza competes in a market dominated by aggregator platforms (Swiggy, Zomato) and other single-category players. The lack of a disclosed mobile app, proprietary technology stack, or third-party integrations limits visibility into the platform's technical depth and competitive differentiation.
MOJO Pizza is a private company with no disclosed funding rounds, revenue figures, partnerships, awards, or certifications. There are no reported product launches, leadership changes, or strategic transactions in the available data. The absence of these signals — combined with a small employee base more than a decade after founding — means the company's current growth, financial health, and strategic direction cannot be reliably assessed from public material alone.
MOJO Pizza firmographics
Firmographics- Name
- MOJO Pizza
- Website
- https://mojopizza.in
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MOJO Pizza is an India-based, direct-to-consumer pizza delivery service founded in 2012 and headquartered in Mumbai, operating across seven metros including Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, and Kolkata, serving end consumers via its online ordering platform.
- Ownership category
- akta.pro rank
MOJO Pizza industry classification
Industry- Product category
- Pizza Delivery Services
- akta.pro primary industry
- Pizza QSR (THAFAAAB)
- akta.pro secondary industry
- Pizza Fast Casual (THAFABAB)
Keywords
Where MOJO Pizza is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Markets served
MOJO Pizza business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Pizza Delivery Sales: MOJO Pizza generates revenue through direct pizza sales to consumers via online ordering and home delivery. This is a transaction-based model where customers pay for pizza products upon ordering through the company's website or app.
Go-to-market motion1 record
Distribution channels1 record
MOJO Pizza product offering
Product offeringCore offering
MOJO Pizza operates a direct-to-consumer pizza delivery service, allowing customers to order pizza online through its platform for home delivery across major Indian metropolitan areas. The brand specialises in pizzas and runs from 50+ locations spanning seven cities: Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, and Kolkata.
Product overview
MOJO Pizza is a pizza delivery service operating as a single unified offering across multiple Indian cities including Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, and Kolkata. The source data provides minimal product detail, containing only the company name and service description without naming individual products, modules, or sub-brand offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- MOJO Pizza Delivery Direct-to-consumer pizza ordering and home delivery service available across 7 Indian metropolitan cities (Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, and Kolkata) for individual consumers seeking convenient pizza at home.
Companies that use MOJO Pizza
Customer profileSegments1 record
Ideal customer profiles1 record
MOJO Pizza technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MOJO Pizza partnerships and signals
Strategic signalScale indicators1 record
Recent moves2 records
Expansion highlights3 records
MOJO Pizza competitors and assessment
Company assessmentBroad incumbents
- Rebel Foods: Rebel Foods operates the world's largest cloud-kitchen platform, housing multiple direct-to-consumer brands including Oven Story, Box8, and Faasos. It is a broader incumbent whose pizza brands overlap directly with MOJO's positioning.
- Zomato: Zomato is a major Indian food delivery and restaurant discovery platform that lists and delivers from pizza QSRs like MOJO. As a broad incumbent aggregator, it shapes the demand landscape and competitive pricing dynamics in Indian pizza delivery.
- Swiggy: Swiggy is India's leading food delivery aggregator and a key distribution channel for MOJO. As a broad incumbent, it controls significant demand-side traffic and can compress margins for direct-delivery-only pizza brands.
Direct peers
- Domino's Pizza India (Jubilant FoodWorks): Domino's India operates the largest pizza delivery chain in the country through Jubilant FoodWorks, with thousands of stores across the same metros MOJO serves. It is the dominant direct competitor on price, delivery speed, and brand recognition in Indian pizza QSR.
- Pizza Hut India: Pizza Hut operates dine-in and delivery restaurants across India's major cities, directly competing with MOJO for pizza occasions. Its broader menu and dine-in heritage make it a primary benchmark for the same target consumer.
- Box8: Box8 is an Indian cloud-kitchen brand specializing in pizzas and biryani with strong D2C online ordering and metro delivery presence. The asset URLs on MOJO's website point to box8.co.in, suggesting a possible parent or platform linkage, and the product, customer, and model overlap is high.
- Smokin' Joe's: Smokin' Joe's is an Indian pizza QSR chain with dine-in and delivery across metros. It targets a similar mid-market consumer as MOJO with value-priced pizzas and combo meals.
- FreshMenu: FreshMenu is an Indian cloud-kitchen brand offering pizzas alongside broader menus with D2C online ordering and metro delivery. It competes with MOJO for the same online food-ordering consumer occasion, particularly in Bangalore and Mumbai.
- La Pino'z Pizza: La Pino'z is an Indian pizza QSR chain with aggressive value pricing and rapid store expansion across Tier-1 and Tier-2 cities. It competes head-to-head with MOJO on accessible pizza delivery to Indian consumers.
- Oven Story Pizza: Oven Story is a Rebel Foods-owned premium pizza delivery brand serving the same metros as MOJO via cloud kitchens. It is a direct comparable in the online-only, multi-metro pizza delivery category.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
MOJO Pizza social profiles
Digital presenceMOJO Pizza financial estimates
Financial estimateRevenue estimate
Valuation estimate
MOJO Pizza leadership team
Management profileNumber of profiles
Profiles2 records
MOJO Pizza funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MOJO Pizza M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MOJO Pizza
What does MOJO Pizza do?
MOJO Pizza operates a direct-to-consumer pizza delivery service, allowing customers to order pizza online through its platform for home delivery across major Indian metropolitan areas. The brand specialises in pizzas and runs from 50+ locations spanning seven cities: Mumbai, Delhi NCR, Bangalore, Hyderabad, Pune, Chennai, and Kolkata.
Is MOJO Pizza a public or private company?
MOJO Pizza is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MOJO Pizza founded?
MOJO Pizza was founded in 2012. It employs 11 to 50 people.
Where is MOJO Pizza based?
MOJO Pizza is headquartered in Mumbai, India, in the Asia region.
How does MOJO Pizza make money?
One revenue line is on record: pizza Delivery Sales.
Who are MOJO Pizza's main competitors?
Broad incumbents on record are Rebel Foods, Zomato and Swiggy. Direct peers are Domino's Pizza India (Jubilant FoodWorks), Pizza Hut India, Box8, Smokin' Joe's, FreshMenu, La Pino'z Pizza and Oven Story Pizza.
Does MOJO Pizza have an API?
No public API is recorded for MOJO Pizza.
What industry is MOJO Pizza in?
MOJO Pizza's product category is Pizza Delivery Services. Its primary akta.pro industry code is THAFAAAB, Pizza QSR, with a secondary code of THAFABAB, Pizza Fast Casual.