Kakapo Systems
Kakapo Systems is a UK-based software firm that builds white-label contact center and unified communications applications exclusively for the Cisco BroadSoft/BroadWorks platform, selling per-seat subscriptions to 60 telecom service providers globally who resell to their SMB end-customers.
- Company typePrivate
- Founded2006
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Kakapo Systems does
Kakapo Systems Limited is a UK-incorporated private software development firm founded in 2006 that builds end-user contact center and unified communications applications exclusively for the Cisco BroadSoft/BroadWorks platform. Its Unity suite comprises call center agent and supervisor applications (Unity Agent, Unity Supervisor, Unity Desktop, plus HTML5 web equivalents), an omnichannel contact center (voice, web chat, email, SMS, Twitter, callback), mobile and reception consoles, virtual callback queueing (Keep My Place In Queue), and the Vision360 analytics and reporting platform. The technology is delivered as a pure-cloud, over-the-top solution requiring no on-premise infrastructure, with copy-paste JavaScript widget deployment for web chat and callback queues and HTML5-based cross-browser compatibility.
The company monetizes via per-user/per-seat subscription licensing sold to telecom service providers and UCaaS providers on a white-label basis; those providers rebrand and resell the applications to their SMB end-customers. Kakapo additionally offers a 14-day self-serve trial and direct demo request through its website. The customer base spans 60 BroadSoft service providers across 15+ countries including Vodafone, Nextiva, Vonage, GTT, Momentum Telecom, and Masergy, supporting 120k concurrent sessions. Operations are split between London (headquarters and marketing/commercial) and India (R&D), with a sales engineer in the US.
The business model is founder-led (Steve Tutt, Commercial Director; Chris Tutt, CTO) and appears bootstrapped, with no disclosed venture capital or institutional investment. Revenue is recurring subscription, pricing is quote-based and not publicly disclosed, and the company has pursued product-led growth via trials alongside channel-led growth via service provider partners. Recent product momentum has centered on Microsoft Teams interoperability (Unity for Teams, Teams presence in Unity Reception) and the Vision360 analytics expansion, both targeting SMB-focused CCaaS deployments on BroadSoft infrastructure.
Kakapo Systems firmographics
Firmographics- Name
- Kakapo Systems
- Legal name
- Kakapo Systems Limited
- Website
- https://kakaposystems.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kakapo Systems is a UK-based software firm that builds white-label contact center and unified communications applications exclusively for the Cisco BroadSoft/BroadWorks platform, selling per-seat subscriptions to 60 telecom service providers globally who resell to their SMB end-customers.
- Ownership category
- akta.pro rank
Kakapo Systems industry classification
Industry- Product category
- Contact Center as a Service (CCaaS) and Unified Communications Applications
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (5415)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- System Integration & Connectors (BPAMAOAC)
- akta.pro secondary industry
- Industry-Specific Low-Code Platforms (Vertical App Platforms) (HDAEAKAL)
Keywords
Where Kakapo Systems is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Kakapo Systems business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Software Subscriptions: Unity applications are licensed to service providers on a per-user or per-seat subscription basis. The company offers the Unity Contact Center, Unity Agent, Unity Supervisor, Unity Desktop, and related applications as recurring subscription products. New licensing for Unity Dashboard can be licensed against User ID.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | 14-day free trial with full functionality |
| Subscription | Monthly | Enterprise/Service Provider licensing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Kakapo Systems product offering
Product offeringCore offering
Kakapo Systems develops and licenses white-label, cloud-native end-user applications for the Cisco BroadSoft/BroadWorks platform, sold as the Unity suite. Offerings include agent and supervisor desktop and web apps, an omnichannel contact center platform (voice, web chat, email, SMS, Twitter, callbacks), Vision360 analytics replacing legacy ECCR reporting, and Keep My Place In Queue virtual callback queueing. Products are licensed on a per-user/per-seat subscription basis to BroadSoft service providers who rebrand and resell them to SMB end customers.
Product overview
Kakapo Systems offers the Unity suite of applications—a platform-plus-modules architecture built on the Cisco BroadSoft platform. The core Unity platform consists of desktop (Unity Agent, Unity Supervisor, Unity Desktop) and web (Unity Agent Web, Unity Supervisor Web, Unity Desktop Web, Unity for Teams) applications providing call control, presence management, and contact center agent/supervisor functionality. These are complemented by Unity Contact Center (omni-channel platform integrating Voice, Web Chat, Email, SMS, Twitter, and Callback queues), Vision360 Analytics (reporting and analytics replacement for legacy ECCR), and Keep My Place In Queue (virtual callback queueing). Add-on integration modules include CRM Connector (Salesforce, Dynamics), Outlook Integrations, and SMS Connector. The portfolio targets SMB service providers and their end customers, delivered as pure cloud solutions requiring no server deployment.
Differentiator
Problem solved
Functional benefit
Brands
- Unity: Unity Application Suite comprising Unity Desktop, Unity Agent, Unity Supervisor, Unity Reception, Unity Contact Center, Unity Dashboard, and Unity Mobile - end-user CCaaS applications for the Cisco BroadSoft platform.
- Vision360
- Navigator CX
- Keep My Place in Queue (KMPIQ)
Products and services
- Unity Agent Desktop application providing call center agents with point-and-click call control, queue management, web chat, email handling, and CRM integration within the Windows environment, sold as a standalone white-label app for BroadSoft Service Providers.
- Unity Supervisor Desktop application for call center team leaders on the BroadSoft platform, providing insights into calling patterns, queue management, agent monitoring (silent monitoring, barge-in), VIP caller promotion, and real-time analytics to maximize agent productivity and customer service.
- Unity Supervisor Web Browser-based supervisor dashboard (Chrome, Firefox, Edge, Safari) for call center team leaders on Windows and Mac, featuring agent/queue metrics with threshold alerts, silent monitoring, barge-in, real-time analytics, and queue re-tasking. 100% cloud-based.
- Unity Desktop Desktop application providing point-and-click call control within the Windows environment for Unified Communications users on the BroadSoft Hosted PBX platform, with real-time colleague visibility and simplified internal/external communications.
- Unity Desktop Web HTML5 web application version of Unity Desktop running in Chrome, Edge, Firefox, or Safari, providing point-and-click call control and presence for BroadSoft Hosted PBX users without desktop installation.
- Unity Agent Web HTML5 web application version of Unity Agent accessible via Chrome, Edge, Firefox, or Safari, providing contact center agent capabilities (call control, queues, chat, CRM) without desktop installation.
- Unity Mobile Mobile application extending BroadSoft services and business identity to Android and iPhone devices, enabling users to maintain connectivity while away from the desktop.
- Unity Reception Attendant console for front desk requirements on the BroadSoft platform, with call handling, colleague presence monitoring across BroadSoft and Microsoft Teams, and calendar integration via Exchange/Office365 for informed routing decisions.
- Unity Contact Center Omnichannel customer engagement platform managing Voice, Web Chat, Email, Call-backs, SMS, and Twitter queues in one interface, built on BroadSoft ACD for the SMB market, with intelligent routing, blended agent experience, and CRM integration.
- Vision360 Analytics Intelligent analytics platform for BroadSoft Call Centers, providing a complete replacement for legacy ECCR reporting. Features include centralized dashboard, real-time and historical data, cradle-to-grave call tracking, CLI tracing, abandoned call monitoring, and grouped omnichannel reporting.
- Keep My Place In Queue (KMPIQ) Virtual queueing software enabling inbound callers to request a callback when they reach the front of the queue, eliminating abandoned calls and reducing hold stress for callers and agents. Works as an add-on to BroadSoft ACD queues.
- Unity for Teams Microsoft Teams integration application embedding Unity Agent, Unity Supervisor, and Unity Desktop web applications within the Teams interface, providing BroadWorks directories, Outlook contacts, and BroadSoft ACD functionality within Teams.
Quantifiable outcome
- 60 service providers globally using Unity platform
- +3 more outcomes
Companies that use Kakapo Systems
Customer profileNamed customers20 records
Segments2 records
Ideal customer profiles2 records
Kakapo Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature12 records
Kakapo Systems partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Cisco BroadSoftcoreKakapo Systems is a developer of end-user CCaaS apps exclusively for the Cisco BroadSoft/BroadWorks platform. All Unity applications (Agent, Supervisor, Contact Center, Desktop, Mobile, Reception) are built on and deeply integrate with BroadSoft ACD and Hosted PBX functionality. This is the core technology platform for the entire product portfolio.
- MicrosoftcoreUnity for Teams applications provide integration between BroadSoft functionality and Microsoft Teams interface. Enables Unity Agent, Supervisor, and Desktop web applications to run within Teams. Includes Microsoft Teams O365 calendar integration and Outlook contacts visibility in Unity Reception. Compatible with any Microsoft Teams work account.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Kakapo Systems competitors and assessment
Company assessmentDirect peers
- Five9: Cloud CCaaS provider offering omnichannel contact center solutions including voice, chat, email, and social channels. Directly competes with Unity Contact Center in the SMB and mid-market segments where Kakapo's service providers operate.
- Talkdesk: AI-powered cloud contact center platform serving SMB through enterprise customers. Competes head-to-head with Unity Contact Center on omnichannel capabilities and ease of deployment, though Talkdesk operates at significantly larger scale.
- Aircall: Cloud-based phone system and contact center built specifically for SMBs. Comparable to Kakapo's Unity suite in target segment, easy-to-deploy philosophy, and per-seat subscription pricing for service provider and direct SMB channels.
- 8x8: Unified UCaaS and CCaaS platform with global service provider channel. Directly comparable as it sells through service providers and offers omnichannel contact center capabilities overlapping with Unity Contact Center.
- 3CX: SMB-focused UCaaS/contact center software provider with channel partner distribution. Comparable in SMB target segment, per-seat licensing model, and ease-of-deployment value proposition similar to Unity for SMB customers.
Broad incumbents
- Genesys: Large enterprise CCaaS platform with omnichannel routing, workforce engagement, and analytics. Comparable in capability set to Unity Contact Center but operates at much larger scale and serves larger enterprise customers.
- NICE: Enterprise CCaaS and analytics vendor with CXone platform offering omnichannel contact center. Comparable in analytics and omnichannel capability to Unity/Vision360 but targets larger customers and has substantially broader portfolio.
- RingCentral: Major UCaaS and CCaaS provider with global service provider channel. Comparable go-to-market through service providers and overlapping UC/contact center capabilities with Unity suite, though at substantially larger scale.
- Cisco (Webex): Owner of the BroadSoft/BroadWorks platform on which Kakapo's entire product portfolio is built, and the developer of Webex Contact Center which competes directly with Unity Contact Center. Strategic relationship is both partnership and competitive threat.
Regional players
- Vonage: UCaaS provider and Kakapo customer, offering hosted UC and contact center solutions. Comparable business model as both a UCaaS competitor and customer of Kakapo's Unity suite, with overlap in SMB and mid-market segments.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Kakapo Systems social profiles
Digital presenceKakapo Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kakapo Systems leadership team
Management profileNumber of profiles
Profiles8 records
Kakapo Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kakapo Systems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kakapo Systems
What does Kakapo Systems do?
Kakapo Systems develops and licenses white-label, cloud-native end-user applications for the Cisco BroadSoft/BroadWorks platform, sold as the Unity suite. Offerings include agent and supervisor desktop and web apps, an omnichannel contact center platform (voice, web chat, email, SMS, Twitter, callbacks), Vision360 analytics replacing legacy ECCR reporting, and Keep My Place In Queue virtual callback queueing. Products are licensed on a per-user/per-seat subscription basis to BroadSoft service providers who rebrand and resell them to SMB end customers.
Is Kakapo Systems a public or private company?
Kakapo Systems is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kakapo Systems founded?
Kakapo Systems was founded in 2006. It employs 1 to 10 people.
Where is Kakapo Systems based?
Kakapo Systems is headquartered in London, United Kingdom, in the Europe region.
How does Kakapo Systems make money?
One revenue line is on record: software Subscriptions.
Who are Kakapo Systems's main competitors?
Direct peers on record are Five9, Talkdesk, Aircall, 8x8 and 3CX. Broad incumbents are Genesys, NICE, RingCentral and Cisco (Webex). Vonage is listed as a regional player.
Does Kakapo Systems have an API?
No public API is recorded for Kakapo Systems.
What industry is Kakapo Systems in?
Kakapo Systems's product category is Contact Center as a Service (CCaaS) and Unified Communications Applications. Its primary akta.pro industry code is BPAMAOAC, System Integration & Connectors, with a secondary code of HDAEAKAL, Industry-Specific Low-Code Platforms (Vertical App Platforms). Its NAICS code is 5132 and its SIC code is 7373.