Revelation Pets
Revelation Pets is a cloud-based vertical SaaS platform providing online booking, scheduling, integrated payments, automated reminders, and customer management software to small pet-care businesses, including dog daycares, catteries, grooming salons, and kennels in the US and EU.
- Company typePrivate
- Founded2011
- HeadquartersLondon, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingSoftware
What Revelation Pets does
Revelation Pets is a cloud-based vertical SaaS platform that provides booking, scheduling, payment processing, and customer management software to small pet-care businesses across four named segments: dog daycare, cattery (cat boarding), dog grooming, and kennel operations. The product is delivered as a web and mobile application accessible from any device, with a 24/7 online booking widget that can be embedded on customer websites, automated SMS and email reminders to reduce no-shows, digital intake paperwork with e-signatures, and per-pet activity updates including photos that can be shared with pet owners. The platform is purpose-built for the pet-care vertical, with vertical-specific features such as vaccination compliance tracking, breed-aware grooming calendars with individual groomer views, and occupancy reporting for boarding facilities.
The technical architecture runs on cloud infrastructure with separate US and EU operational instances (us.revelationpets.com and eu.revelationpets.com), a public real-time system status page covering Web Application, Bookings, Payment Integrations, Accounting Integrations, Email & SMS, Online Booker, and other components, and a documented customer-facing API for programmatic data access. The platform integrates natively with accounting software (QuickBooks and Xero — invoices can be sent for end-of-year/end-of-quarter reporting in seconds), payment processors (Stripe, Square, and a proprietary rail called Rev Pets Payments), email marketing (Mailchimp), and web analytics (Google Analytics). GDPR compliance and a UK Data Protection Act 2018-aligned posture support European operations.
The business model combines a recurring SaaS subscription (billed monthly or annually in advance, non-refundable, cancel-anytime, no contractual lock-in) with transaction-fee revenue from integrated payment processing. Go-to-market is product-led growth via a 14-day free trial with no credit card required, self-serve onboarding through the company website, and content marketing (educational blog, Facebook, email newsletter, customer stories) targeting small pet-care operators. The company was previously branded as Gingr and now operates as a subsidiary of Togetherwork, a diversified technology group, with legal correspondence routed through Togetherwork's legal contact and careers page redirected to the parent. Revenue, headcount, and management team are not disclosed; the company self-reports 'thousands of pet-care businesses' as customers, and named customers (Acorn Kennels and Cattery, Sharella Park Cattery, Classic Kennels, Titch's Pet Resort, Royuk Ranch, Dinky Dogz Ltd) are all independent SMB operators in the UK and US.
Revelation Pets firmographics
Firmographics- Name
- Revelation Pets
- Legal name
- Revelation Pets, LLC
- Website
- https://revelationpets.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- Revelation Pets is a cloud-based vertical SaaS platform providing online booking, scheduling, integrated payments, automated reminders, and customer management software to small pet-care businesses, including dog daycares, catteries, grooming salons, and kennels in the US and EU.
- Ownership category
- akta.pro rank
Revelation Pets industry classification
Industry- Product category
- Pet Care Management Software
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Online Booking, Intake & Digital Front Door (Forms, Consent, Waitlist) (HLAMAGAD)
- akta.pro secondary industry
- Pet Care & Pet Services Platforms (Sitting, Walking, Grooming) (BPAMAHAI)
Keywords
Where Revelation Pets is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Revelation Pets business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Software Subscription: Monthly or annual subscription pricing for cloud-based pet-care management software. Billing is issued on a 30-day cycle or yearly cycle. Service is billed in advance on a monthly basis and is non-refundable.
- Integrated Payment Processing: Integrated payment processing through Rev Pets Payments, Stripe, and Square for online deposits and payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | 14-day free trial |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Revelation Pets product offering
Product offeringCore offering
Revelation Pets is a cloud-based pet-care management SaaS platform built for small pet-care businesses (dog daycare, cattery, grooming, and kennel operations). It provides online booking, scheduling, integrated payment processing, automated SMS/email reminders, customer and pet records management, digital paperwork, and accounting integrations (QuickBooks, Xero). The platform is sold on a self-serve subscription basis with a 14-day free trial.
Product overview
Revelation Pets is a cloud-based pet-care management software platform designed for small pet-care businesses. The core platform offers integrated modules targeting specific business segments: Cattery Software, Dog Daycare Software, Dog Grooming Software, and Kennel Software. Key features include Online Booking (24/7 appointment scheduling), Rev Pets Payments (integrated payment processing), Automated Reminders (SMS/email), Pet Activity Updates (photo sharing), Review Management, and Digital Paperwork. The software integrates natively with accounting platforms QuickBooks and Xero, payment processors Stripe and Square, and email marketing via Mailchimp.
Differentiator
Problem solved
Functional benefit
Brands
- Rev Pets Payments: Integrated payment processing solution for pet-care businesses
- Online Booker
Products and services
- Revelation Pets Platform
- Cattery Software
- Dog Daycare Software
- Dog Grooming Software
- Kennel Software
- Rev Pets Payments
Quantifiable outcome
- Reduced no-shows through automated SMS and email reminders
- +2 more outcomes
Companies that use Revelation Pets
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles1 record
Revelation Pets technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature10 records
Revelation Pets partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- QuickBookscoreAccounting software integration allowing all invoices to be sent directly to QuickBooks for quick and easy accounting. End-of-year/end-of-quarter reports can be generated and exported in seconds.
- XerocoreAccounting software integration allowing all invoices to be sent directly to Xero for quick and easy accounting and bookkeeping.
- StripecorePayment processor integration for online deposits and payments through the platform.
- SquarecorePayment processor integration for online deposits and payments through the platform.
- Rev Pets PaymentscoreProprietary integrated payment processing solution for online deposits and payments. Part of the Revelation Pets platform.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Revelation Pets competitors and assessment
Company assessmentDirect peers
- Time To Pet: B2B SaaS platform for pet-care professionals (pet sitters, dog walkers, daycare, groomers, boarders) covering booking, scheduling, client communication, and payments. Direct competitor to Revelation Pets in the SMB pet-care operator segment.
- PetExec: Cloud-based pet-care management software for boarding, daycare, grooming, training, and kennel operations, with online booking, payments, and reporting. Competes head-to-head with Revelation Pets in boarding, daycare, and grooming.
- Pawfinity: Software for pet-care businesses including boarding, daycare, grooming, and training, with booking, customer management, and payment features. Direct SMB pet-care SaaS peer to Revelation Pets.
- ProPet Software: Pet-care management software purpose-built for boarding, daycare, and grooming businesses, offering scheduling, pet records, and payment processing. Directly comparable in vertical and customer profile to Revelation Pets.
- KennelBooker: Online booking and management software for kennels, catteries, and other pet boarding facilities, with payment and customer management features. Direct niche peer in the kennel/cattery segment of Revelation Pets' footprint.
- ePetSuites: Cloud-based pet-care management software for boarding, daycare, and grooming operators, covering reservations, pet profiles, and billing. Direct competitor targeting the same SMB pet-care verticals as Revelation Pets.
Broad incumbents
- DaySmart Pet: Broader pet-care business software suite (grooming, boarding, daycare, training) from DaySmart, which also acquired Gingr — Revelation Pets' prior brand. Competes in the same vertical with a larger, more diversified product portfolio.
- Acuity Scheduling (Squarespace): General-purpose appointment scheduling SaaS from Squarespace used by many small service businesses including pet groomers and small boarders. Overlaps with Revelation Pets on online booking and reminders but is horizontal rather than pet-verticalized.
- Square Appointments (Block): Appointment scheduling and payment processing SaaS from Block used widely by small service businesses. Competes with Revelation Pets on booking and payment for small pet-care operators, though it is not pet-verticalized.
Others
- Rover: Consumer-facing pet-care marketplace for pet sitting, dog walking, boarding, and grooming. Adjacent to Revelation Pets in that many of its provider-side SMBs use third-party management software like Revelation Pets, rather than directly competing for the same software buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Revelation Pets social profiles
Digital presenceRevelation Pets compliance and trust
Trust signalCompliance2 records
Revelation Pets financial estimates
Financial estimateRevenue estimate
Valuation estimate
Revelation Pets leadership team
Management profileNumber of profiles
Profiles1 record
Revelation Pets funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Revelation Pets M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Revelation Pets
What does Revelation Pets do?
Revelation Pets is a cloud-based pet-care management SaaS platform built for small pet-care businesses (dog daycare, cattery, grooming, and kennel operations). It provides online booking, scheduling, integrated payment processing, automated SMS/email reminders, customer and pet records management, digital paperwork, and accounting integrations (QuickBooks, Xero). The platform is sold on a self-serve subscription basis with a 14-day free trial.
Is Revelation Pets a public or private company?
Revelation Pets is a private company. It is classified as corporate owned and is currently operating.
When was Revelation Pets founded?
Revelation Pets was founded in 2011.
Where is Revelation Pets based?
Revelation Pets is headquartered in London, United Kingdom, in the Europe region.
How does Revelation Pets make money?
Two revenue lines are on record. Software Subscription is the primary driver. The others are integrated Payment Processing.
Who are Revelation Pets's main competitors?
Direct peers on record are Time To Pet, PetExec, Pawfinity, ProPet Software, KennelBooker and ePetSuites. Broad incumbents are DaySmart Pet, Acuity Scheduling (Squarespace) and Square Appointments (Block). Rover is listed as an others.
Does Revelation Pets have an API?
Yes. Customers may access their Service data via the Application Program Interface (API). Any use of the API, including use of the API through a third-party product that accesses the Service, is bound by the terms of this agreement plus specific terms. The Company shall not be liable for any damages or losses resulting from use of the API or third-party products that access data via the API. Abuse or excessively frequent requests to the Service via the API may result in the temporary or permanent suspension of the account's access to the API. The Company will make a reasonable attempt via email to warn the account owner prior to suspension.
What industry is Revelation Pets in?
Revelation Pets's product category is Pet Care Management Software. Its primary akta.pro industry code is HLAMAGAD, Online Booking, Intake & Digital Front Door (Forms, Consent, Waitlist), with a secondary code of BPAMAHAI, Pet Care & Pet Services Platforms (Sitting, Walking, Grooming). Its SIC code is 7372.