Baked Bros
Baked Bros is a privately-held Arizona cannabis edibles manufacturer founded in 2010, producing strain-specific THC gummies and syrups (Happy, Stoney, Sleepy, Rosin, brix™) distributed through 100+ licensed dispensaries to adult recreational and medical cannabis consumers in Arizona.
- Company typePrivate
- Founded2010
- HeadquartersPhoenix, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Baked Bros does
Baked Bros is a privately-held cannabis edibles manufacturer founded in 2010 and headquartered in Arizona, USA. The company produces THC-infused gummies and pourable syrups organized around effect-based collections—Happy (uplifting, THC+CBC+CBD), Stoney (classic, THC+CBG), Sleepy (indica, THC+CBD), Unwind (THC+CBDV+CBG+CBC), plus a premium solventless Rosin line and a high-dose brix™ line—all formulated with named cannabis strains and terpene profiles designed around the entourage effect. Underlying product technology centers on strain-specific multi-cannabinoid formulations, with the Rosin line employing a solventless extraction method to preserve trichomes and terpenes, and the brix™ line featuring cuttable high-dose single-gummy architecture for precision dosing. Baked Bros operates a B2B2C go-to-market model, distributing exclusively through 100+ Arizona-licensed dispensaries including major multi-state chains (Curaleaf, Trulieve, JARS Cannabis) and independent retailers, with end-customer segments spanning adult recreational (21+) and medical cannabis patients seeking targeted outcomes such as mood enhancement, relaxation, and sleep support. Revenue mechanics are unit-pricing wholesale sales through dispensaries, with retail pricing set at the dispensary level and not publicly disclosed; the company is bootstrapped with no disclosed institutional funding.
Baked Bros firmographics
Firmographics- Name
- Baked Bros
- Legal name
- Baked Bros
- Website
- https://bakedbros.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Baked Bros is a privately-held Arizona cannabis edibles manufacturer founded in 2010, producing strain-specific THC gummies and syrups (Happy, Stoney, Sleepy, Rosin, brix™) distributed through 100+ licensed dispensaries to adult recreational and medical cannabis consumers in Arizona.
- Ownership category
- akta.pro rank
Where Baked Bros is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Baked Bros business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- THC Gummy Sales: Direct product sales of cannabis-infused gummies through licensed dispensaries. Product lines include Happy, Stoney, Sleepy, Rosin, and Brix with various cannabinoid formulations and flavor profiles.
- THC Syrup Sales: Sales of pourable THC syrups in Happy, Stoney, and Sleepy formulations. Syrups are available in multiple strengths (100mg, 300mg) and can be used in recipes or consumed directly.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Happy Syrup available in 100mg recreational and 300mg medical formulations |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Baked Bros product offering
Product offeringCore offering
Baked Bros manufactures and sells cannabis-infused edible products—primarily THC gummies and pourable THC syrups—organized by desired effect (Happy, Stoney, Sleepy), a premium solventless Live Hash Rosin line, and a high-dose brix™ line. Products combine multiple cannabinoids (THC, CBD, CBG, CBC) with named strain-specific terpene profiles to produce targeted effects, and are made with real fruit and organic ingredients. All sales occur wholesale through licensed Arizona dispensaries, not direct-to-consumer online.
Product overview
Baked Bros is a cannabis edible company offering two main product lines: THC-infused gummies and pourable THC syrups. The product portfolio consists of four effect-based collections—Happy (energizing), Stoney (classic high), Sleepy (relaxing), and premium Rosin—plus the high-dose brix™ line. All products are made with organic ingredients, real fruit, and are gluten-free, dairy/soy-free, non-GMO, and free from artificial additives. The company provides unique test results for each batch, demonstrating transparency in dosing and quality.
Differentiator
Problem solved
Functional benefit
Brands
- brix™: High-dose THC-only gummy brand designed for seasoned users, available in 100mg and 1000mg strengths with 10mg serving options. Made with 100% real fruit juice and organic ingredients.
Quantifiable outcome
- Company founded in 2010, demonstrating 15+ years of market presence
- +1 more outcomes
Companies that use Baked Bros
Customer profileSegments2 records
Ideal customer profiles2 records
Baked Bros technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Baked Bros partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights3 records
Baked Bros competitors and assessment
Company assessmentEmerging players
- Level: Cannabis-infused gummy and tablet brand focused on precise, predictable, effect-segmented dosing (sleep, calm, etc.). Comparable in its outcome-based SKU organization and dosing-precision positioning aimed at experienced/medical-leaning consumers.
Direct peers
- Wyld: Cannabis gummy and edible brand with broad multi-state distribution and a focus on real-fruit, broad-spectrum, effect-based formulations (e.g., sleep, calm, energy). Directly competitive in the same effect-segmented gummy category Baked Bros targets.
- Coda Signature: Premium cannabis chocolate, gummy, and confection brand with a focus on flavor craftsmanship and effect-based formulations. Comparable as a higher-end cannabis edible brand operating through dispensary channels.
- Kiva Confections: California-based premium cannabis edible brand specializing in gummies, chocolate, and mints. Comparable in product format (cannabis-infused confections), premium positioning, and third-party-tested, ingredient-forward branding.
- Plus Products: Cannabis-infused gummy brand built around precise, repeatable dosing and clean ingredients, with a comparable SKU organization by effect/use case. Comparable product philosophy (consistent dose, low-calorie, no artificial additives) and dispensary distribution.
- Incredibles: Colorado-originated cannabis edible brand spanning gummies, chocolate, and mints with multi-state distribution. Comparable in product breadth within cannabis confections and the dispensary B2B2C go-to-market model.
- Kushy Punch: Cannabis-infused gummy and edible brand with a multi-state presence and effect-segmented product lines. Comparable as a gummy-focused competitor with dispensary distribution and recreational + medical positioning.
- Grön: Premium women-founded cannabis edible brand known for CBD-dominant and THC-infused gummies and chocolate with an emphasis on natural ingredients. Comparable premium positioning, ingredient-led branding, and effect-segmented gummy SKUs.
- Wana Brands: One of the largest cannabis edible brands in the U.S., with a gummy-forward product portfolio and multi-state distribution. Directly comparable to Baked Bros in category (cannabis gummies), distribution model (dispensaries), and emphasis on effect-based SKUs and dosing precision.
Broad incumbents
- Sunderstorm: Multi-state cannabis brand (maker of Kanha gummies and Punch Edibles) with broad product portfolio across gummies, mints, and sleep SKUs. Comparable as a multi-category cannabis edible incumbent that competes for the same dispensary shelf space Baked Bros occupies.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Baked Bros social profiles
Digital presenceBaked Bros financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baked Bros leadership team
Management profileNumber of profiles
Profiles1 record
Baked Bros funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baked Bros M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baked Bros
What does Baked Bros do?
Baked Bros manufactures and sells cannabis-infused edible products—primarily THC gummies and pourable THC syrups—organized by desired effect (Happy, Stoney, Sleepy), a premium solventless Live Hash Rosin line, and a high-dose brix™ line. Products combine multiple cannabinoids (THC, CBD, CBG, CBC) with named strain-specific terpene profiles to produce targeted effects, and are made with real fruit and organic ingredients. All sales occur wholesale through licensed Arizona dispensaries, not direct-to-consumer online.
Is Baked Bros a public or private company?
Baked Bros is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Baked Bros founded?
Baked Bros was founded in 2010. It employs 11 to 50 people.
Where is Baked Bros based?
Baked Bros is headquartered in Phoenix, United States, in the North America region.
How does Baked Bros make money?
Two revenue lines are on record. THC Gummy Sales are the primary driver. The others are THC Syrup Sales.
Who are Baked Bros's main competitors?
Level is listed as an emerging player. Direct peers are Wyld, Coda Signature, Kiva Confections, Plus Products, Incredibles, Kushy Punch, Grön and Wana Brands. Sunderstorm is listed as a broad incumbent.
Does Baked Bros have an API?
No public API is recorded for Baked Bros.