What Palm Beach Dyno does

Palm Beach Dyno (operating as PBD and PBD Performance) is a privately held, direct-to-consumer performance tuning and parts retailer founded in 2016 and headquartered at 1330 W Industrial Ave., Boynton Beach, Florida. The company specializes in remote ECU/PCM calibration for high-performance Ford vehicles — Mustang GT, Shelby GT500, Shelby GT350, Boss 302, Mach 1, F-150, Raptor R, Mustang GTD, Bronco, and Ford SUVs — as well as GM Corvette C8 Z06 and C8 ZR1 applications, using industry-standard tuning interfaces such as HP Tuners and SCT devices. Its core technology is built around founder Ken Bjonnes's 25+ years of tuning experience, a deep vehicle-specific calibration library spanning 2011+ Coyote engines to current model years, and proprietary in-house engineered parts (heat exchangers, billet fuel rails, 105mm throttle bodies, carbon fiber and billet supercharger lids).

The company's revenue model blends one-time perpetual-license tuning fees ($319–$999+ per remote tune package) with hardware sales ranging from small components ($14.99+) to full serialized performance packages ($5,000–$9,000+), plus annual recurring Premium ($459) and Premium Plus ($919) support memberships that bundle tune updates, datalog review, trackside support, and exclusive discounts. Distribution is almost entirely through the pbdyno.com e-commerce storefront with email, YouTube, Instagram, and Facebook marketing; high-value and custom orders are routed through phone support and Ken Bjonnes personal consultations. Strategic supplier partnerships with HP Tuners, SCT, Whipple, Hellion, ProCharger, TTR CNC, Injector Dynamics, BorgWarner, Brembo, Borla, aFe Power, BMR Suspension, and Aeromotive supply the underlying ecosystem of hardware and parts.

Name

Palm Beach Dyno

Legal name

Palm Beach Dyno

Website

https://pbdyno.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Palm Beach Dyno is a Boynton Beach, Florida-based direct-to-consumer performance tuning and parts retailer that delivers remote ECU calibration and serialized hardware packages for Ford performance vehicles and GM Corvettes worldwide.

Ownership category

akta.pro rank

Product category

High-Performance Automotive Tuning and Parts

NAICS

Motor Vehicle Transmission and Power Train Parts Manufacturing (33635)

SIC

Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro primary industry

Wheel Alignment / Steering Geometry Measurement & Calibration (TLAKANAC)

Keywords

• ECU tuning services
• Performance parts retail
• Engine calibration
• Supercharger packages
• Automotive aftermarket

Headquarters

HQ city

Boynton Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuning Services: Palm Beach Dyno generates revenue through remote tuning packages and calibration services. Customers purchase tuning packages (ranging from $319 for naturally aspirated setups to $999+ for power adder applications) and receive custom calibrations via email after providing vehicle details. Additional revenue comes from tune license upgrades, datalog review services, and premium support memberships.
2. Performance Parts Sales: The company sells a wide range of performance parts including superchargers, turbochargers, heat exchangers, fuel systems, exhaust components, suspension parts, and branded PBD merchandise. Parts range from small items ($14.99+) to complete packages ($5,000-$9,000+).
3. Serialized Performance Packages: Complete engineered combinations developed through R&D and dyno testing, sold as serialized packages (CX1100R, CX1300R, CX1600TT for GT500; PBD1100R, PBD1200R, PBD1600TT for Raptor R) representing pinnacle supercharged and twin-turbo performance builds.
4. Personal Consultation Services: One-on-one consultation sessions with founder Ken Bjonnes offering guidance on builds, part selection, and avoiding costly mistakes, providing direct access to decades of real-world performance experience.
5. Premium Support Memberships: Subscription-based support memberships (Premium at $459/year and Premium Plus at $919/year) offering extended support periods, free tuning updates, phone support, trackside support sessions, and exclusive discounts.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Palm Beach Dyno provides remote ECU/PCM tuning and calibration services for high-performance Ford vehicles (Mustang GT, Shelby GT500/GT350, Boss 302, F-150, Raptor R, Bronco) and GM Corvette platforms (C8 Z06, C8 ZR1), delivered through HP Tuners and SCT hardware. In addition to tune packages (naturally aspirated, forced induction, EcoBoost) the company designs, engineers, and sells proprietary PBD-branded performance parts and complete serialized performance packages (CX and PBD series), supported by turnkey in-house builds and ongoing calibration support memberships.

Product overview

Palm Beach Dyno is a high-performance automotive tuning and parts company specializing in Ford and GM vehicles. The company offers a portfolio of remote ECU tuning services (naturally aspirated, power adder, and EcoBoost applications) as well as engineered performance packages including PBD Serialized Builds (Shelby GT500 CX series, Raptor R PBD series), complete supercharger packages (Whipple, ProCharger), turbo systems (Hellion, Xona Rotor), and proprietary PBD-branded parts (heat exchangers, fuel rails, throttle bodies, intake manifolds, carbon fiber and billet supercharger lids). The company also offers tiered support memberships, personal consultation services with founder Ken Bjonnes, and mail-order upgrade packages for self-installation.

Differentiator

Problem solved

Functional benefit

Brands

• PBD Packages: Complete engineered performance packages including serialized CX and PBD branded upgrades for Shelby GT500, Raptor R, and other Ford vehicles.

Products and services

• Palm Beach Dyno Remote Tuning Packages Remote ECU tuning and calibration services for Ford and GM vehicles, covering naturally aspirated, power adder (supercharged/turbocharged), and EcoBoost applications. Includes tune updates, datalog review, and tiered support levels delivered via HP Tuners or SCT hardware.
• PBD Serialized Performance Packages Complete engineered performance packages developed through PBD R&D and dyno testing for specific vehicle platforms, including Shelby GT500 (CX1100R, CX1300R, CX1600TT) and Raptor R (PBD1100R, PBD1200R, PBD1600TT) serialized builds targeting specific horsepower levels.
• PBD In-House Builds Complete turn-key vehicle builds built in-house by Palm Beach Dyno, including Shelby GT500 packages (CX1300TT, CX1300R, CX1100R, X900S), Shelby GT350 packages, and F-150 packages (F-1000).
• Palm Beach Dyno Mailorder Packages Pre-configured performance upgrade packages sold for mail-order installation by the customer.
• PBD High Performance Heat Exchanger (2020-2022 Shelby GT500) PBD engineered supercharger heat exchanger for 2020-2022 Shelby GT500 with 2-row 42mm core and 5mm fin height, designed to support over 1200 horsepower to the wheels when paired with a proper intercooler upgrade.
• PBD 5.2L Billet Fuel Rail Kit Precision CNC-machined billet fuel rails for Shelby GT500, Raptor R, and Mustang GTD with optimized Y-block configuration and clean single-line feed design for balanced fuel delivery on E85 and high-horsepower applications.
• PBD Carbon Fiber Supercharger Lid Carbon fiber supercharger lid for Shelby GT500, Raptor R, and Mustang GTD weighing under 4 lbs versus approximately 11 lbs stock, improving airflow and delivering roughly 15-25 HP depending on setup.
• PBD 105mm Billet Throttle Body 105mm billet throttle body using OEM GT500 electronics for Shelby GT500, Raptor R, and GTD, delivering increased airflow for high-horsepower builds while maintaining factory-level reliability.
• TTR CNC Intake Manifolds Precision-engineered billet intake manifolds for Ford Coyote V8 platforms marketed as the #1 intake manifold for the 2021+ F150 platform, designed to dramatically improve airflow, power, and consistency across the RPM range.
• PBD Custom Whipple Supercharger Packages Turnkey Whipple supercharger installation packages combining Whipple superchargers with Palm Beach Dyno calibration and supporting modifications for Mustang GT, GT500, GT350, F-150, and Mach 1 platforms.
• PBD Custom ProCharger Supercharger Packages Complete ProCharger supercharger kits with PBD tuning and supporting hardware for Ford performance vehicles, delivering high horsepower with maintained drivability.
• PBD Custom Hellion Turbo Packages Complete Hellion turbo upgrade packages for Mustang GT, GT350, and F150 5.0L vehicles, pairing Hellion turbochargers with PBD proprietary calibration for high-horsepower applications.
• Xona Rotor Turbochargers Xona Rotor turbochargers with X2C, X3C, and X4C compressor cover options for high-performance Ford turbo applications.
• Premium Tuning Support Membership 12-month support membership at $459/year including 2 free tuning updates, weekday phone support, 3 Remote Trackside Support Sessions, rewards points bonuses, and special sales access.
• Premium Plus Tuning Support Membership Enhanced 12-month support membership at $919/year including 4 free tuning updates, extended trackside support, after-hours phone support, triple rewards points, and exclusive members-only pricing.
• Personal Consultation with Ken Bjonnes One-on-one paid consultation with founder Ken Bjonnes providing expert guidance on builds, part selection, and avoiding costly mistakes, drawing on decades of high-performance tuning experience.
• PBD Datalog & Review Service $75 service providing 3 months of datalog and review for existing Palm Beach Dyno tuned customers; standard tune purchase includes 6 months free.
• PBD Shelby F-150 Stage 2/2+/3 Upgrade Packages Complete upgrade packages for 2021-2026 Shelby F-150 trucks with Stage 2 (as low as $2,819.97), Stage 2 PLUS (as low as $5,380.22), and Stage 3 (as low as $9,081.41) options including custom PBD tuning.
• PBD F-150 Switch Panel Aftermarket switch panel for 2021-2027 F-150 trucks enabling control of additional electrical accessories.
• PBD S650 Fuel Pressure Regulator Bracket (2024-2026 Mustang GT / Dark Horse) Fuel pressure regulator bracket specifically designed for 2024-2026 Mustang GT and Dark Horse models with the 5.0L Coyote engine.

Quantifiable outcome

• Heat exchanger supports 1200+ HP to wheels with proper intercooler upgrade
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature8 records

Partnerships

14 partnerships are on record, tiered core and secondary.

• HP TunerscoreTechnology or IntegrationHP Tuners provides the hardware devices (MPVI4, RTD) and software (VCM Suite BETA) required for Palm Beach Dyno to deliver remote tuning services to customers. PBD calibrations are designed for use with HP Tuners devices. The partnership is essential to PBD's remote tuning delivery model.
• SCTcoreTechnology or IntegrationSCT provides tuning devices (SCT X4, SCT Livelink) that PBD uses for certain vehicle applications. PBD offers tuning packages compatible with SCT hardware and provides user guides for datalogging with SCT products.
• Whipple SuperchargerscoreTechnology or IntegrationWhipple is a key supercharger manufacturer whose products are featured in PBD Custom Whipple Supercharger Packages. PBD offers pre-engineered combinations of Whipple superchargers with their proprietary calibration for Mustang GT, GT500, GT350, and F-150 platforms.
• Hellion Turbo SystemscoreTechnology or IntegrationHellion provides turbochargers featured in PBD Custom Hellion Turbo Packages. PBD offers complete turbo upgrade packages combining Hellion turbos with their tuning expertise for high-horsepower applications.
• ProChargersecondaryTechnology or IntegrationProCharger superchargers are featured in PBD Custom ProCharger Supercharger Packages, offering another power adder option alongside Whipple and Hellion products.
• TTR CNCcoreTechnology or IntegrationTTR CNC manufactures billet intake manifolds that PBD distributes and features prominently. TTR CNC manifolds are marketed as the #1 intake manifold for 2021+ F150 Coyote platform and are sold through PBD's website with PBD-specific support and installation guides.
• Ford PerformancesecondaryTechnology or IntegrationFord Performance parts are carried as products on PBD's website, including suspension components, engine parts, drivetrain components, and exhaust systems for various Ford performance vehicles.
• Injector DynamicssecondaryTechnology or IntegrationInjector Dynamics fuel injectors and fuel pump systems are sold through PBD and featured in promotional bundles offering free PBD tune updates with purchase. ID products are gold standard for high-performance fuel delivery.
• AeromotivesecondaryTechnology or IntegrationAeromotive fuel delivery components including fuel tanks, pumps, regulators, and filters are sold through PBD's parts catalog for various Ford applications.
• aFe PowersecondaryTechnology or IntegrationaFe (advanced flow engineering) provides exhaust, suspension, air intake, and engine components sold through PBD's parts catalog.
• Borla Performance IndustriessecondaryTechnology or IntegrationBorla exhaust systems and components are featured in PBD's parts selection for various Ford and other performance vehicles.
• BrembosecondaryTechnology or IntegrationBrembo brake components including rotors, pads, and brake kits are sold through PBD for performance brake upgrades.
• BMR SuspensionsecondaryTechnology or IntegrationBMR Suspension products including suspension components, bushings, and drivetrain parts are available through PBD's parts catalog.
• BorgWarnersecondaryTechnology or IntegrationBorgWarner turbochargers and turbo components are sold through PBD for forced induction applications.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• HP Tuners: Manufacturer of the MPVI4 and RTD hardware devices and VCM Suite software that PBD's calibrations depend on. While not a direct tuner, HP Tuners owns the platform ecosystem PBD's remote tuning model runs on.

Direct peers

• Livernois Motorsports: Ford performance shop offering custom dyno tuning, engine building, and performance parts sales for Mustang, F-150, and other Ford vehicles, with both remote and in-shop service delivery.
• Lund Racing: Florida-based remote tuning specialist focused on Ford Coyote, Shelby GT500, and EcoBoost platforms, offering serialized PBD-style performance packages. Closest direct competitor given the shared region, platforms, and remote-tuning delivery model.
• VMP Performance: Designer and seller of superchargers, intercoolers, and complete tuning packages for Shelby GT500, Mustang GT, F-150 and other Ford platforms. Closely comparable given the overlap in proprietary forced-induction hardware and complete serialized builds.
• Bama Performance: Long-standing direct-to-consumer Ford performance tuning and parts retailer (Cobranded tunes, cold air kits, exhaust). Directly comparable to PBD in remote tuning, serialized build packages, and Ford enthusiast customer base.
• Boost District Performance: Performance tuning and parts retailer specializing in late-model Mustang GT and EcoBoost platforms, offering similar PBD-style serialized packages and remote tuning services for Ford enthusiasts.

Others

• Whipple Superchargers: Supercharger manufacturer whose products are pre-bundled into PBD's serialized packages. Adjacent ecosystem participant and PBD partner, but also a competitor in the forced-induction hardware market.
• Hellion Turbo Systems: Turbocharger kit manufacturer whose products are featured in PBD Custom Hellion Turbo Packages. Comparable as a high-horsepower forced-induction hardware specialist serving the same Ford performance customer.
• TTR CNC: Designer/manufacturer of billet and carbon fiber intake manifolds and supercharger lids distributed through PBD. A close vendor partner with overlapping product IP (e.g., the carbon fiber SC lid sold under PBD branding).

Emerging players

• Tunerstocks Performance: Smaller aftermarket Ford tuning retailer carrying comparable supercharger packages, intakes, and remote tune files for Mustang/Shelby platforms — partial overlap with PBD's catalog.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/PalmBeachDyno
• Facebookfacebook.com/palmbeachdyno
• Instagraminstagram.com/palmbeachdyno

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Palm Beach Dyno