NonStop Gym

What NonStop Gym does

NonStop Gym SA is a Swiss budget fitness chain headquartered in Geneva that operates 40+ member clubs across more than a dozen Swiss cantons. The company's core product is an annual or monthly membership priced at 49 CHF/month (annual) or 69 CHF/month (monthly), granting 24/7 multi-site access to cardio, guided strength, free-weight, and functional-training equipment under a deliberately no-frills operating model — no sauna, minimal amenities, and largely unmanned access enabled by personal codes combined with biometric fingerprint verification (storing simplified templates on Swiss-hosted infrastructure with automatic deletion four months after contract expiry).

NonStop Gym monetizes primarily through recurring subscriptions, with secondary streams consisting of a 25 CHF trial session, a 49 CHF membership transfer fee, and an optional Boost add-on tier priced at +20 CHF/month that unlocks small-group fitness classes, connected cardio equipment synced to apps such as Apple Watch, and vitamin drinks at flagship locations in Geneva (Cornavin) and Lugano. Independent certified personal trainers operate at the clubs on a recommended 100 CHF/hour basis; NonStop Gym does not directly capture this revenue. QualiCert and FitSafe certifications across the network enable members with complementary Swiss health insurance to claim 200–500 CHF of subscription reimbursement, effectively reducing the net price to the end user. Distribution is purely direct-to-consumer via the company website (MoreSports-powered checkout), the in-house Member App (iOS/Android), and in-club sign-ups during staffed hours. Customer acquisition relies on organic social (Instagram, Facebook, LinkedIn, TikTok), a referral program that awards one free month per referred annual signup, and a portfolio of sponsored community running events (Spartan, StraLugano, Wake Up and Run, 20km de Lausanne, Silvesterlauf, Bellinzona Castles & Go).

Name

NonStop Gym

Legal name

NonStop Gym SA

Website

https://nonstopgym.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

NonStop Gym operates a Swiss budget fitness chain of 40+ 24/7-access clubs, offering multi-site memberships from 49 CHF/month to general fitness consumers across Switzerland, supported by biometric access and a Member App.

Ownership category

akta.pro rank

Product category

Budget Fitness Club Network

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

General Personal Training (In-Person & Virtual) (HSADAAAA)

akta.pro secondary industry

Strength & Conditioning Personal Training (HSADAAAB)

Keywords

• Budget gym memberships
• 24/7 fitness access
• Group fitness classes
• Multi-site gym network
• Personal training services

Headquarters

HQ city

Genève

HQ country

Switzerland

HQ region

Europe

Offices49 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Subscriptions: Core revenue from annual (49 CHF/month) and monthly (69 CHF/month) multi-site gym memberships providing 24/7 access to all NonStop Gym clubs in Switzerland. Annual subscriptions offer better value with 12x49 CHF + 49 CHF registration vs monthly no-commitment option at 69 CHF/month.
2. Boost Module Add-on: Premium add-on subscription at +20 CHF/month providing access to group fitness classes, connected cardio equipment, and vitamin drinks at Cornavin and Lugano Boost locations. Can be added to any existing membership.
3. Personal Training Sessions: Independent certified coaches offer personalized training sessions with recommended pricing of 100 CHF per hour. Coaches are independent contractors who manage their own bookings and payments directly with members.
4. Trial Sessions: One-time 25 CHF trial session fee for non-members to experience the gym, which is deducted from the subscription price if they subsequently sign up for a membership.
5. Membership Transfer Fees: 49 CHF transfer fee charged when annual membership holders transfer their contract to another person.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

NonStop Gym operates a network of 40+ budget fitness clubs across Switzerland, all open 24/7 via biometric fingerprint and personal code access, providing members unrestricted entry to cardio machines, guided weight machines, free weights, and functional training zones on a multi-site membership basis at 49 CHF/month (annual) or 69 CHF/month (monthly). The company supplements its core membership with a Boost premium tier offering group fitness classes, connected cardio equipment, and complimentary vitamin drinks, and coordinates personal training through independent certified coaches.

Product overview

NonStop Gym operates a budget fitness chain across Switzerland with 40+ clubs offering 24/7 access to quality equipment. The core product is the annual/monthly membership providing multi-site gym access. Premium Boost modules add guided group classes at select locations, while the Member App handles administrative and training functions. Independent certified coaches provide personal training as an add-on service, and the QualiCert certification enables health insurance reimbursement.

Differentiator

Problem solved

Functional benefit

Brands

• NonStop Gym Boost: Premium service tier offering group fitness classes, connected cardio machines, and vitamin drinks at Cornavin and Lugano clubs, available for an additional 20 CHF/month on top of standard membership.

Products and services

• NonStop Gym Core Membership (Annual) 24/7 multi-site gym membership at 49 CHF/month billed annually, providing access to all 40+ NonStop Gym clubs across Switzerland with quality MATRIX cardio machines, guided weight machines, free weights, and functional training zones. Available to ages 15+ with parental consent for minors, with auto-renewal at expiry and a 7-day satisfaction guarantee.
• NonStop Gym Core Membership (Monthly) No-commitment monthly gym membership at 69 CHF/month plus a one-time 49 CHF registration fee, providing full 24/7 multi-site access identical to the annual membership but on a flexible monthly basis.
• NonStop Gym Boost Premium Add-on Premium subscription add-on at +20 CHF/month that unlocks small-group fitness classes (BURN, STRONGER, mobility formats) led by certified coaches, connected cardio machines synced to Apple Watch and YouTube for performance tracking and entertainment, and complimentary vitamin drinks. Available at the Cornavin (Geneva flagship) and Lugano Boost locations.
• NonStop Gym Member App Native mobile application (iOS and Android) for NonStop Gym members to manage contracts and invoices, view training programs, activate referrals, book Boost group fitness classes, freeze or cancel subscriptions, and check real-time club occupancy before visiting. Available on the Apple App Store and Google Play.
• Personal Training with Independent Certified Coaches One-on-one personal training sessions delivered by 70+ independent certified fitness coaches, nutritionists, and specialized practitioners accessible to NonStop Gym members. Coaches set their own rates with a recommended price of 100 CHF per one-hour session and manage bookings and payments directly with members.
• Trial Gym Session One-time paid trial session at 25 CHF for prospective members to experience the gym, including an approximately 20-minute orientation with a certified coach, with the trial fee fully deducted from the subscription price if the visitor subsequently signs up for a membership.

Quantifiable outcome

• Insurance reimbursement of 200-500 CHF available through QualiCert certification
• +1 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• The Sea CleanersminorOthers · 1 September 2025Charitable partnership where NonStop Gym associates with The Sea Cleaners organization that protects oceans and aquatic environments. This is a CSR/charitable partnership initiative.
• QualiCertcoreStrategic or Co-development PartnerQualiCert is an independent Swiss certification body for fitness facilities. NonStop Gym clubs are certified by QualiCert, which guarantees quality of installations and training. This certification enables members to receive 200-500 CHF reimbursement from their complementary health insurance. NonStop Gym applies the FitSafe standard systematically across all sites.
• Spartan SwitzerlandcoreGTM or Marketing PartnerAnnual partnership for Spartan Sprint 5K races. NonStop Gym sponsors race registrations (members pay 49 CHF, NonStop Gym covers remainder) and provides branded t-shirts. Events include Ste-Croix (June) and Verbier (September). Creates community engagement and brand visibility.
• StraLuganocoreGTM or Marketing PartnerPartnership for Stralugano race event in Ticino. NonStop Gym provides free race registration and t-shirts to participating members. Event held annually in September in Lugano.
• Wake Up and RuncoreGTM or Marketing PartnerPartnership for Wake Up and Run racing series across Switzerland (Bienne, Yverdon, Fribourg, Nyon, Basel, Sierre). NonStop Gym sponsors free registrations and t-shirts for members. Morning 5K races promoting community fitness.
• Bellinzona Castles & GominorGTM or Marketing PartnerPartnership for Bellinzona Castles & Go race event. NonStop Gym provides free registration and blue t-shirts for participating members. New event launched in 2026.
• 20km de LausannecoreGTM or Marketing PartnerAnnual partnership for 20km de Lausanne race event. NonStop Gym sponsors member registrations and provides branded attire for participants running in the blue team.
• Silvesterlauf ZurichminorGTM or Marketing PartnerEnd-of-year running event partnership in Zurich. NonStop Gym sponsors member participation with free registrations and blue Santa-themed t-shirts.
• SoledorminorOthersProduct partnership where Soledor conducts free bar tastings at NonStop Gym clubs on Tuesdays (17h-20h). Promotes fitness nutrition products to members through in-club sampling events.

Scale indicators4 records

Recent moves31 records

Expansion highlights5 records

Direct peers

• Basic-Fit: Basic-Fit is Europe's largest low-cost fitness chain with 1,400+ clubs across the Netherlands, Belgium, France, Spain, Germany and Luxembourg, offering 24/7 access from ~24.99 EUR/month. It is the closest direct comparator to NonStop Gym on budget positioning, multi-site membership model, and rapid expansion playbook.
• Snap Fitness: Snap Fitness is a global 24/7 compact-box fitness franchise with 1,000+ locations across 25+ countries. Like NonStop Gym, it emphasizes convenient 24/7 access, smaller footprint clubs, and affordable memberships targeting the mass-market fitness consumer.
• PureGym: PureGym is the UK's largest 24/7 budget gym operator with 600+ clubs across the UK, Denmark, Switzerland, Norway, Poland and Saudi Arabia. It shares the 24/7 access, no-frills low-price model with NonStop Gym and has directly entered the Swiss market, intensifying domestic competition.
• Fit/One: Fit/One is a German 24/7 budget fitness chain with 100+ clubs in Germany, Austria and Italy, focused on a stripped-down, low-price positioning comparable to NonStop Gym's 'no sauna, no superfluous amenities' approach. It targets a similar price-sensitive general-fitness consumer.
• The Gym Group: The Gym Group is a UK-listed 24/7 low-cost fitness chain operating 230+ clubs across the UK. Its pricing tiers and unlimited-access model mirror NonStop Gym's flat 49 CHF monthly subscription, and it serves a comparable value-driven, all-levels consumer segment.
• Anytime Fitness: Anytime Fitness is the world's largest 24/7 fitness franchise with 5,000+ clubs across 50+ countries, offering keycard-based round-the-clock access to a global network. Its 24/7 unlimited access and global reciprocity model closely parallels NonStop Gym's biometric 24/7 multi-site membership.
• Activ Fitness: Activ Fitness is a Swiss domestic budget fitness chain operating multiple clubs across German-speaking Switzerland. It is the most direct local head-to-head competitor to NonStop Gym, competing for the same value-conscious members at similar price points.
• clever fit: clever fit is a German-headquartered 24/7 budget fitness franchise with 500+ studios primarily across Germany, Austria, Italy, Spain and Poland. Its low monthly subscription, smart-entry technology, and rapid franchise-driven expansion closely mirror NonStop Gym's direct-to-consumer, multi-site, 24/7 model.
• McFit: McFit (RSG Group) operates one of Germany's and Europe's largest 24/7 budget fitness chains, also spanning Spain, Italy, Austria and Poland. Its core proposition of affordable 24/7 gym access closely matches NonStop Gym's positioning, and both compete for the same value-conscious European fitness consumer.

Regional players

• Update Fitness: Update Fitness is a Geneva-based independent fitness chain operating multiple clubs in the Lake Geneva region. As a local Swiss competitor with overlapping geographic coverage and a comparable value-oriented membership model, it competes with NonStop Gym primarily in its Geneva heartland.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NonStopGym
• LinkedInlinkedin.com/company/nonstop-gym
• Instagraminstagram.com/nonstopgym
• TikToktiktok.com/@nonstopgym

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NonStop Gym