Moonraker
- Company typePrivate
- Founded2019
- HeadquartersAmherst, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Moonraker firmographics
Firmographics- Name
- Moonraker
- Legal name
- Moonraker AI
- Website
- https://moonraker.ai
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Moonraker industry classification
Industry- Product category
- Therapy Practice SEO Services
- NAICS
- Marketing Consulting Services (541613)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- SEO Platform & Tooling Services (Implementations, Training, Enablement) (BPAFAJAJ)
Keywords
Where Moonraker is headquartered
LocationHeadquarters
- HQ city
- Amherst
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Moonraker business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- CORE Support (Ongoing): Monthly retainer for ongoing website improvements, proof asset publishing, reporting, and visibility optimization. Follows the initial 90-day Foundation Rebuild phase.
- Foundation Rebuild (90-Day Phase): Initial engagement phase covering website migration to Cloudflare R2, audit-driven remediation, verification and handoff, and baseline reporting setup.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One time | Free Strategy Call |
| Subscription | Multi-year contract | 90-Day Foundation Rebuild |
| Subscription | Monthly | Ongoing CORE Support |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Moonraker product offering
Product offeringCore offering
Moonraker provides SEO and AI visibility services exclusively for therapy practices, helping solo therapists and group practices become findable on Google, Google Maps, and AI tools such as ChatGPT and Gemini. The company delivers its work through a proprietary CORE Marketing System covering Credibility, Optimization, Reputation, and Engagement, structured as a 90-day Foundation Rebuild followed by ongoing CORE Support.
Product overview
Moonraker is a specialized SEO and AI visibility service for therapy practices, built around the CORE Marketing System—a unified four-pillar framework consisting of Credibility, Optimization, Reputation, and Engagement. The CORE system is delivered as an integrated service: the Credibility pillar establishes consistent practice identity across directories and credentials; Optimization clarifies service pages and website structure for search and AI comprehension; Reputation builds ethical third-party trust through endorsements and profile connections; and Engagement optimizes calls-to-action and booking flow to convert visibility into consultations. Services are delivered through a structured engagement model: a free strategy call, followed by a 90-day Foundation Rebuild program, then ongoing CORE support. The company also mentions building Engage, a HIPAA-compliant AI chatbot for therapy websites.
Differentiator
Problem solved
Functional benefit
Products and services
- CORE Marketing System
- Foundation Rebuild (90-Day Program)
- Ongoing CORE Support
- Free Strategy Call
Quantifiable outcome
- 115% average search growth across 22 client results
- +2 more outcomes
Companies that use Moonraker
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles1 record
Moonraker technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Moonraker partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Psychology Business SchoolcoreIndustry education partner in practice building for therapists. Psychological Business School provides training and education that complements Moonraker's visibility services for therapy practices.
- Private Practice ElevationcorePartner organization providing education for private practice owners. Elevates therapy practices through business and marketing expertise alongside Moonraker's SEO services.
- The Traveling TherapistcoreTraveling Therapist provides resources for therapists who serve clients across multiple locations. Founder Kym Tolson is also a Moonraker client.
- Private Practice AcademycoreAcademy providing education and training for private practice therapists. Partners with Moonraker for SEO visibility expertise.
- TheraSaaScoreTechnology platform for therapy practices. Founder Brent Stutzman is also a Moonraker client and refers his audience to Moonraker's services.
- Intensive Therapy CoachminorProvider of intensive therapy training and resources for therapists seeking to expand their practice models.
- The Prosperous TherapistminorResource organization for therapist entrepreneurship and practice growth, aligned with Moonraker's visibility expertise.
- The McCance MethodminorSpecialized therapeutic method with associated training programs. Partner in the therapist education ecosystem.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Moonraker competitors and assessment
Company assessmentDirect peers
- Brighter Vision: Specialized marketing services and website design for therapists and mental health practitioners. Closest direct peer to Moonraker — same therapy-vertical specialization with comparable SEO, website, and visibility offerings.
- TherapySites: Website design and marketing services purpose-built for therapists and mental health practices. Overlaps directly with Moonraker's Foundation Rebuild and ongoing visibility services for solo and group therapy practices.
- Counsellor Marketing: Marketing agency focused specifically on counselors and therapists, offering SEO, website design, and Google Business Profile optimization. Comparable specialization and target buyer to Moonraker.
Emerging players
- Private Practice Skills: Education and resource platform for therapists building private practices. Touches Moonraker's audience and overlaps with its Knowledge Hub content marketing motion, though not a direct service competitor.
Broad incumbents
- WebFX: Large full-service digital marketing agency offering SEO, web design, and AI-driven marketing for SMBs across many verticals. Represents the broad incumbent alternative therapists might consider before choosing a vertical specialist like Moonraker.
- Coalition Technologies: Established SEO and digital marketing agency serving a wide range of industries. Comparable in core SEO methodology and AI-search positioning but operates as a generalist rather than a therapy-vertical specialist.
- SimplePractice: Leading practice management software for therapists. Serves the exact same end buyer (therapy practice owners) and represents a potential platform extension into marketing/visibility services that could compete with Moonraker.
- Practice Better: Practice management and client engagement platform for health and wellness practitioners. Overlaps on the therapist buyer persona and could expand into the visibility/marketing services Moonraker provides.
- Ignite Visibility: Large performance marketing agency with strong SEO and AI search capabilities. Comparable in technical SEO and AI-search positioning to Moonraker's CORE methodology, but serves all verticals.
- LocaliQ (by USA TODAY Network / Gannett): Multi-channel marketing platform with strong local SEO and Google Business Profile offerings. Competes for the same therapy practice buyer around local visibility, especially Google Business Profile optimization, which is one of Moonraker's CORE pillars.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Moonraker social profiles
Digital presenceMoonraker financial estimates
Financial estimateRevenue estimate
Valuation estimate
Moonraker leadership team
Management profileNumber of profiles
Profiles5 records
Moonraker funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Moonraker M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Moonraker
What does Moonraker do?
Moonraker provides SEO and AI visibility services exclusively for therapy practices, helping solo therapists and group practices become findable on Google, Google Maps, and AI tools such as ChatGPT and Gemini. The company delivers its work through a proprietary CORE Marketing System covering Credibility, Optimization, Reputation, and Engagement, structured as a 90-day Foundation Rebuild followed by ongoing CORE Support.
Is Moonraker a public or private company?
Moonraker is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Moonraker founded?
Moonraker was founded in 2019. It employs 11 to 50 people.
Where is Moonraker based?
Moonraker is headquartered in Amherst, United States, in the North America region.
How does Moonraker make money?
Two revenue lines are on record. CORE Support (Ongoing) is the primary driver. The others are foundation Rebuild (90-Day Phase).
Who are Moonraker's main competitors?
Direct peers on record are Brighter Vision, TherapySites and Counsellor Marketing. Private Practice Skills is listed as an emerging player. Broad incumbents are WebFX, Coalition Technologies, SimplePractice, Practice Better, Ignite Visibility and LocaliQ (by USA TODAY Network / Gannett).
Does Moonraker have an API?
No public API is recorded for Moonraker.
What industry is Moonraker in?
Moonraker's product category is Therapy Practice SEO Services. Its primary akta.pro industry code is BPAFAJAJ, SEO Platform & Tooling Services (Implementations, Training, Enablement). Its NAICS code is 541613 and its SIC code is 7310.