Touchstone Golf

What Touchstone Golf does

Touchstone Golf is a U.S.-based managed services firm that operates and advises golf course properties on behalf of owners. Founded in 2005 and historically headquartered in Austin, Texas, the company delivers operational management for municipal and daily-fee public courses, private clubs, and destination golf resorts, providing hospitality, agronomy, and guest experience services under multi-year contracts. Following its 2025 acquisition by KemperSports, it now operates as part of Kemper Sports Management, LLC, headquartered at 500 Skokie Blvd., Northbrook, Illinois, and is integrated into the parent company's national golf property platform.

The company's core offering is human-operated property and experience management rather than a software product; no proprietary technology stack, AI systems, patents, or APIs are disclosed. GTM motion is enterprise field sales targeting golf course owners, municipal authorities, and resort operators, with revenue generated through management fees and service contracts. Touchstone leverages KemperSports' customer engagement channels—KemperClub community, KemperCollection property showcase, and direct corporate contact—alongside its own relationship-based business development to win and expand contracts.

The company serves three primary customer segments: golf course owners and operators seeking professional management; private golf clubs needing premium member experience services; and golf resorts requiring integrated hospitality and tourism management. Pain points addressed include operational inefficiency, inconsistent guest experiences, underperforming financial results, and the lack of in-house hospitality expertise. Customer segments are horizontal across property types, with no data on named logos, contract sizes, or revenue concentration available in the input.

Name

Touchstone Golf

Legal name

Kemper Sports Management, LLC

Website

https://touchstonegolf.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Touchstone Golf is a U.S. golf course management and advisory firm serving municipal courses, private clubs, and resort properties, delivering operational, hospitality, and guest experience services under management contracts, now operating as a subsidiary of KemperSports.

Ownership category

akta.pro rank

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Golf Course Management Services: Management fees and service contracts with golf courses, private clubs, public golf facilities, and resort properties. Revenue generated through operational management of golf properties on behalf of owners.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Touchstone Golf is a B2B golf course management and advisory company that operates public and municipal golf courses, private clubs, and destination resort golf properties on behalf of owners. Following its acquisition by KemperSports, the company provides full-service property and experience management—covering operations, hospitality, marketing, and maintenance—delivered through a relationship-driven, family-values-based approach that pairs local expertise with the parent company's national resources.

Product overview

Touchstone Golf is a golf course management and hospitality company that has joined the KemperSports family. The company focuses on property and experience management for golf courses, offering services that include public and municipal golf course management, private club operations, and destination resort management. Rather than a software product platform, Touchstone Golf provides operational management services with a relationship-driven approach built on family values and integrity. The company leverages KemperSports' national resources while maintaining local expertise to deliver results for clients, guests, and partners in the golf industry.

Differentiator

Problem solved

Functional benefit

Products and services

• Public and Municipal Golf Course Management Full-service management of public and municipal golf courses on behalf of owners and municipalities, covering daily operations, hospitality, marketing, and maintenance. Targeted at municipal authorities and private owner-operators of public or daily-fee golf facilities.
• Private Club Management (KemperClubs) Management of private, member-owned golf clubs focused on premium hospitality, member experience, clubhouse operations, and member services. Targeted at boards and ownership groups of private golf and country clubs.
• Destination Resort Golf Management (KemperDestination) Integrated management of golf operations at resort and destination properties, linking golf programming with lodging, F&B, and broader guest experience to drive golf-to-room revenue. Targeted at resort ownership groups and asset managers.
• Golf Course Advisory Services Advisory and consulting services for golf course owners and operators seeking strategic guidance on operations, hospitality, and property performance. Targeted at golf course owners and operators evaluating management options.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• KemperSportscoreStrategic or Co-development Partner · 1 January 2025Touchstone Golf has officially joined the KemperSports family as part of a strategic acquisition. The partnership combines Touchstone Golf's local expertise with KemperSports' national resources to deliver comprehensive golf course management services. Together, the companies aim to build on a legacy of excellence in golf and hospitality, delivering unmatched results for clients, guests, and partners.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Troon: Troon is the largest third-party golf course management company, operating public, private, and resort courses worldwide. It directly competes with Touchstone for municipal, resort, and private club management contracts.
• Invited Clubs: Invited Clubs (formerly ClubCorp) operates one of the largest portfolios of private golf and country clubs in the U.S. It competes directly with Touchstone's private club management segment for member-based club contracts.
• BrightView Golf: BrightView Golf (formerly Billy Casper Golf) manages public, private, and resort golf facilities nationwide. It is a direct competitor to Touchstone across municipal, daily-fee, and resort management contracts.
• Arcis Golf: Arcis Golf acquires and operates private, resort, and daily-fee golf clubs, providing full hospitality and club management services. It directly competes with Touchstone in private club and resort management.
• OB Sports Golf Management: OB Sports is a golf course management company focused on public, private, and resort facilities. It competes with Touchstone for similar B2B management agreements.
• Heritage Golf Group: Heritage Golf Group manages private clubs and golf communities. It directly competes with Touchstone's private club management segment with a comparable relationship-driven service model.
• Indigo Golf Partners: Indigo Golf Partners operates public and resort golf courses under management contracts. It is a direct competitor in municipal and resort golf management.
• Concert Golf Partners: Concert Golf Partners owns and operates private country clubs, providing club management services. It overlaps with Touchstone in private club operations, though with an ownership-led model rather than pure third-party management.
• American Golf Corporation: American Golf operates a large portfolio of public and private golf facilities across the U.S. It is a direct competitor for daily-fee, public, and member club management contracts.

Broad incumbents

• KemperSports: KemperSports is the parent company that acquired Touchstone Golf and operates a broader portfolio of public courses, private clubs, resorts, and sports venues. Listed because it is the parent platform now encompassing Touchstone's operations, providing context on the combined scale and strategic direction.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/touchstone-golf

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Touchstone Golf