Kooc Media
Kooc Media is a Manchester-based PR distribution newswire agency that owns 15 in-house crypto, tech, finance, AI, and iGaming media brands and syndicates releases to 100+ partner outlets. It serves crypto exchanges, blockchain projects, iGaming operators, and AI startups with tiered press release packages and reputation management retainers.
- Company typePrivate
- Founded2006
- HeadquartersManchester, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Kooc Media does
Kooc Media Ltd. is a UK-incorporated PR distribution newswire agency, founded in 2006 in Manchester and operating since 2017 in the cryptocurrency and iGaming verticals. The company owns and operates a network of 15 in-house media brands covering crypto and blockchain (Blockonomi, CoinCentral, Beanstalk), finance and tech (MoneyCheck, Parameter, Coolest-Gadgets, Computing.net, Circlo), MMA (TheBodyLock), golf and betting (GolfMonster), iGaming (AlienWP), and AI tooling (Agentlocker). This owned network is supplemented by 100+ partner websites and a full newswire syndication reaching thousands of outlets including Business Insider, CNN Business, Benzinga, Dow Jones, Bloomberg, USA Today, and Marketwatch, enabling guaranteed same-day placement across in-house brands and 24-hour placement across the partner network.
The business model is primarily transactional package-based pricing for press release distribution: Crypto PR packages range from $999 (6 sites) to $4,999 (19 sites plus wire distribution); Gambling PR packages range from $3,999 to $5,999; AI PR packages follow similar tiering; and a reputation management practice offers retainers of $3,000-$10,000/month, crisis management, executive positioning, and bespoke PR campaigns. Distribution is delivered through a dual-tier model (owned in-house brand network plus partner and wire syndication), with sales conducted via self-serve package purchase and contact-driven custom campaigns.
The customer base is concentrated in cryptocurrency exchanges (Coinbase, Binance, OKX, Changelly, Huobi) and iGaming operators (BC.Game, BetPanda, mBit, ZunaBet, MetaWin, Cloudbet), supplemented by fintech, AI startups, and individual executives seeking reputation management. The company operates with 1-10 employees, has no disclosed funding or revenue, and completed four acquisitions in 2025 (CoinCentral, Computing.net, Coolest-Gadgets, TheBodyLock) to deepen its owned-media inventory. Ownership is founder-led (Oliver Dale) and there is no institutional investor or parent company disclosed in available materials.
Kooc Media firmographics
Firmographics- Name
- Kooc Media
- Legal name
- Kooc Media Ltd.
- Website
- https://kooc.co.uk
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kooc Media is a Manchester-based PR distribution newswire agency that owns 15 in-house crypto, tech, finance, AI, and iGaming media brands and syndicates releases to 100+ partner outlets. It serves crypto exchanges, blockchain projects, iGaming operators, and AI startups with tiered press release packages and reputation management retainers.
- Ownership category
- akta.pro rank
Kooc Media industry classification
Industry- Product category
- Public Relations Distribution
- NAICS
- Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418), Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- PR, Reputation Management & Earned Media Platforms (BPAMALAO)
- akta.pro secondary industries
- Syndication, Licensing & Content Partnerships (Columns, Features, Photos) (MPAJADAI), News & Public Affairs Syndication (MPABAMAF), Social Media & Community Management (PR-led) (BPAFADAM)
Keywords
Where Kooc Media is headquartered
LocationHeadquarters
- HQ city
- Manchester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Kooc Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Crypto PR Packages: Tiered package pricing for cryptocurrency and blockchain PR distribution. Packages range from Starter ($999) covering 6 crypto news sites to Premium ($4999) covering 19 crypto news sites. Includes homepage featured placement, permanent archives, SEO optimization, images, and PDF reports.
- Gambling/iGaming PR Packages: PR distribution packages for gambling and casino operators. Pricing ranges from $3999 (12 gambling news sites) to $5999 (15 gambling news sites). Targets online casino and betting brands seeking media exposure.
- Reputation Management Services: Specialized online reputation management for crypto, finance, AI, and tech brands. Includes positive content campaigns, search result improvement (SERPs), executive positioning, and crisis communication. Custom pricing based on campaign scope and duration.
- AI PR Packages: PR distribution packages for AI tools, apps, and agents. Includes same-day placement in AI news sites and AI Tools directory listing. Tiered packages covering 6, 14, or 19 AI news sites.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Crypto PR Starter - 6 crypto news sites coverage for $999 |
| Subscription | Pay-as-you-go | Crypto PR Advanced - 14 crypto news sites coverage for $2999 |
| Subscription | Pay-as-you-go | Crypto PR Premium - 19 crypto news sites coverage for $4999 |
| Subscription | Pay-as-you-go | Gambling PR Standard - 12 gambling news sites for $3999 |
| Subscription | Pay-as-you-go | Gambling PR Premium - 15 gambling news sites for $5999 |
| Subscription | Pay-as-you-go | AI PR Starter - 6 AI news sites + directory listing |
| Other | Multi-year contract | Custom PR & Reputation Services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Kooc Media product offering
Product offeringCore offering
Kooc Media operates a PR distribution newswire agency that distributes press releases and sponsored content through a network of 15 in-house owned media brands (covering crypto, tech, finance, AI and gaming) and 100+ partner websites, with full newswire syndication to thousands of outlets. It sells tiered Crypto PR, Gambling/iGaming PR, AI PR, and Reputation Management service packages with guaranteed same-day placement.
Product overview
Kooc Media operates as a PR distribution newswire agency offering a portfolio of 12 in-house media brands spanning crypto, blockchain, finance, technology, gaming, and iGaming sectors, alongside a network of over 100 partner websites and thousands of newswire syndication outlets. The core offering combines owned media properties (Blockonomi, CoinCentral, MoneyCheck, Parameter, TheBodyLock, Coolest-Gadgets, Beanstalk, Computing.net, AlienWP, Circlo, GolfMonster, and Agentlocker) with three specialized PR distribution service tiers: Crypto PR Distribution, Gambling PR Distribution, and AI PR Distribution. Additional services include Reputation Management and the Kooc Newswire service. The company differentiates through guaranteed same-day placement across its in-house network with 24-hour placement on partner networks, and full wire distribution to major financial news outlets.
Differentiator
Problem solved
Functional benefit
Products and services
- Crypto PR Distribution Tiered PR distribution service for cryptocurrency, blockchain and tech projects, distributing press releases across the company's 15 in-house crypto/tech/finance brands and 100 partner websites with guaranteed same-day placement, homepage exposure, permanent archives, SEO optimization, and PDF reports.
- Gambling PR Distribution PR distribution service for iGaming, online casino and gambling operators, providing coverage across dedicated gambling news sites and 1000+ outlet syndication with guaranteed placement.
- AI PR Distribution PR distribution service for AI tools, apps and agents, providing guaranteed same-day placement on AI news sites and AI directory listings via tiered packages covering 6, 14 or 19 AI news sites.
- Reputation Management Specialized online reputation management service for tech, crypto, finance and AI brands, including positive content campaigns, search result improvement (SERPs), executive positioning, thought leadership content, crisis communication setup, and ongoing PR retainers.
- Kooc Newswire Full newswire syndication service that distributes PR articles to thousands of partner websites including Business Insider, CNN Business, Benzinga, Dow Jones, Barchart, Bloomberg, USA Today, and Marketwatch, bundled with PR submissions.
- Blockonomi Crypto and blockchain news and education website, used as an in-house distribution outlet for Kooc Media's PR clients.
- MoneyCheck Finance news publication covering stocks, shares, crypto and tech, used as an in-house distribution outlet for Kooc Media's PR clients.
- Agentlocker Directory for AI Tools and Agents with advanced analytics and metrics, described as the largest AI directory; used as a listing outlet for AI PR clients.
Quantifiable outcome
- Remittix project raised $23 million in presale attributed to PR strategies
- +1 more outcomes
Companies that use Kooc Media
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles4 records
Kooc Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Kooc Media partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights4 records
Kooc Media competitors and assessment
Company assessmentBroad incumbents
- GlobeNewswire: International newswire distribution service for press releases and regulatory disclosures. Competes with Kooc Newswire in the syndicated PR distribution category, particularly for financial and corporate filings.
- Cision (PR Newswire): Global PR distribution and earned media software leader; operates PR Newswire, the dominant newswire service. Competitor to Kooc's Kooc Newswire in the broader press-release distribution layer, though Kooc specializes in crypto/AI/igaming verticals.
- Business Wire: Owned by Berkshire Hathaway, Business Wire is one of the largest press-release distribution networks globally. Direct competitor in newswire distribution to thousands of outlets, including the financial brands Kooc lists.
Direct peers
- TokenMinds: Web3 marketing and PR agency offering crypto PR distribution and influencer marketing. Direct competitor in token-launch PR and is even cited as a Kooc customer (NodeMinds-style engagement for MMAON blockchain).
- Melrose PR: Crypto, fintech, and iGaming PR specialist with strong trade-publication relationships. Direct competitor in regulated-vertical PR (crypto, gambling) where Kooc also operates.
- MarketAcross: Leading crypto and blockchain PR agency with established crypto media relationships. Direct competitor in Web3 PR distribution, offering similar coverage of crypto-native outlets and tiered PR packages.
- Wachsman PR: Specialist crypto, fintech, and Web3 PR agency offering media relations, communications strategy, and thought leadership. Direct competitor in crypto PR services, with similar target customers (exchanges, protocols, founders).
- Lunar Strategy: Crypto and Web3 marketing agency with PR distribution packages. Direct competitor in tiered crypto PR packages and post-launch media coverage for token projects and blockchain companies.
Emerging players
- EIN Presswire: Affordable SMB-targeted press release distribution service. Comparable in self-service tiered PR distribution to Kooc's Crypto/Gambling/AI PR packages, though lacking vertical specialization or owned media.
- IssueWire: SMB press release distribution and PR newswire service. Comparable as a low-cost alternative in the newswire category, though without Kooc's in-house owned media or crypto/igaming vertical expertise.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Kooc Media social profiles
Digital presenceKooc Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kooc Media leadership team
Management profileNumber of profiles
Profiles1 record
Kooc Media subsidiaries and ownership
Company hierarchySubsidiaries12 records
Kooc Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kooc Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kooc Media
What does Kooc Media do?
Kooc Media operates a PR distribution newswire agency that distributes press releases and sponsored content through a network of 15 in-house owned media brands (covering crypto, tech, finance, AI and gaming) and 100+ partner websites, with full newswire syndication to thousands of outlets. It sells tiered Crypto PR, Gambling/iGaming PR, AI PR, and Reputation Management service packages with guaranteed same-day placement.
Is Kooc Media a public or private company?
Kooc Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kooc Media founded?
Kooc Media was founded in 2006. It employs 1 to 10 people.
Where is Kooc Media based?
Kooc Media is headquartered in Manchester, United Kingdom, in the Europe region.
How does Kooc Media make money?
Four revenue lines are on record. Crypto PR Packages are the primary driver. The others are gambling/iGaming PR Packages, reputation Management Services and AI PR Packages.
Who are Kooc Media's main competitors?
Broad incumbents on record are GlobeNewswire, Cision (PR Newswire) and Business Wire. Direct peers are TokenMinds, Melrose PR, MarketAcross, Wachsman PR and Lunar Strategy. Emerging players are EIN Presswire and IssueWire.
Does Kooc Media have an API?
No public API is recorded for Kooc Media.
What industry is Kooc Media in?
Kooc Media's product category is Public Relations Distribution. Its primary akta.pro industry code is BPAMALAO, PR, Reputation Management & Earned Media Platforms, with a secondary code of MPAJADAI, Syndication, Licensing & Content Partnerships (Columns, Features, Photos). Its NAICS code is 541820 and its SIC code is 2721.