Adams Complete Cleaning & Restoration

What Adams Complete Cleaning & Restoration does

Adams Complete Cleaning & Restoration is a family-owned restoration and cleaning services company headquartered in Fraser, Michigan, founded in 2000 and operating across the Tri-County Metro Detroit area (Macomb, Oakland, and Wayne counties). The company provides emergency response and remediation services for water, fire, storm, and mold damage, alongside a broader cleaning portfolio that includes carpet, upholstery, tile and grout, commercial cleaning, and specialty services such as biohazard/trauma cleanup, asbestos abatement, hoarding cleanup, critter cleanup, and coronavirus sanitation. Service delivery is anchored on a 24/7 emergency dispatch model with a guaranteed 60-minute or less response time in Macomb County and surrounding communities, and is supported by IICRC firm certification, a Michigan Builders License, and two master restorers on staff.

The underlying technology is conventional restoration equipment rather than any proprietary software platform: water extraction systems, industrial dehumidifiers, structural drying equipment, and truck-mounted steam cleaning systems. There is no disclosed software product, API, or digital platform; the company operates a Squarespace-hosted marketing website and relies on direct phone response and on-site free assessments for customer acquisition.

The business model is project-based professional services revenue, with pricing determined by on-site assessment rather than published rate cards. Revenue is generated through direct self-pay customers and, more commonly, through insurance claim payments, with the company acting as liaison between the property owner and the insurance carrier. The customer base is fragmented across residential homeowners (primary), commercial properties (secondary), and insurance-coordinated claims, and is acquired through emergency phone response, website contact forms, content/SEO marketing, and the Alacrity Solutions preferred-contractor referral channel.

Name

Adams Complete Cleaning & Restoration

Legal name

Adam's Complete Cleaning & Restoration Company

Website

https://floodednow.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Adams Complete Cleaning & Restoration is a family-owned, IICRC-certified restoration and cleaning company in Fraser, Michigan, serving residential and commercial customers in the Tri-County Metro Detroit area with 24/7 emergency water, fire, storm, and mold damage response.

Ownership category

akta.pro rank

Product category

Property Damage Restoration Services

NAICS

Remediation Services (56291), Remediation Services (562910), Carpet and Upholstery Cleaning Services (56174), Janitorial Services (561720)

SIC

Services-Miscellaneous Repair Services (7600), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Smoke, Soot & Odor Remediation (HSAPAOAD)

akta.pro secondary industries

Contents & Personal Property Restoration (Pack-Out, Cleaning, Storage) (HSAPAOAF), Post-Disaster Reconstruction Cleaning (After Repairs) (HSAEADAI), Interior Rebuild & Finishing (Drywall, Flooring, Paint, Trim) (HSAPAOAI)

Keywords

• Property damage restoration
• Water damage mitigation
• Fire damage cleanup
• Mold remediation services
• Carpet cleaning services

Headquarters

HQ city

Fraser

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Restoration Services: One-time professional services for water damage restoration, fire and smoke damage cleanup, mold remediation, storm damage repair, and related emergency response. Revenue generated through direct payment (self-pay) or insurance claim payments where coverage applies. For covered claims, customer typically pays only deductible.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Adams Complete Cleaning & Restoration provides emergency property restoration services for water, fire, smoke, storm, and mold damage, as well as routine and specialty cleaning services including carpet, upholstery, tile and grout, and commercial cleaning. Services are delivered 24/7 across the Southeast Michigan Tri-County area with on-site assessment, direct insurance coordination, and full cleanup-to-reconstruction support.

Product overview

Adams Complete Cleaning & Restoration is a family-owned restoration and cleaning service company operating since 2000. The company offers a unified suite of emergency restoration services for water damage, fire and smoke damage, storm damage, and mold remediation, complemented by professional cleaning services including carpet cleaning, upholstery cleaning, tile and grout cleaning, and commercial cleaning. Services are delivered directly to residential and commercial customers in Southeast Michigan with 24/7 emergency response capabilities. The company does not operate a software platform but rather provides service-based offerings with direct customer engagement.

Differentiator

Problem solved

Functional benefit

Brands

• Secure Shield Board-Up Services: Emergency board-up services for securing properties after fire, storm, or break-in damage

Products and services

• Water Damage Restoration Emergency water extraction, structural drying, and restoration for properties affected by flooding, burst pipes, sump pump failures, and other water intrusion events. Designed for residential and commercial property owners.
• Fire & Smoke Restoration Comprehensive fire damage cleanup, smoke removal, soot extraction, and property restoration for residential and commercial properties affected by fire events.
• Storm Damage Restoration Property restoration services following severe weather events including wind damage, fallen trees, roof damage, and weather-related flooding.
• Mold Remediation Certified mold inspection, containment, removal, and prevention services for properties affected by mold growth from moisture issues.
• Basement Flooding Services Emergency response and cleanup for flooded basements including water extraction, drying, and restoration to prevent mold and structural damage.
• Ice Damage Services Remediation services for damage caused by ice dams, frozen pipes, and winter weather-related property damage.
• Carpet Cleaning Professional truck-mounted steam cleaning for residential and commercial carpet, including stain removal, allergen extraction, and deodorization.
• Upholstery Cleaning Deep cleaning and restoration of furniture upholstery to remove stains, odors, pet dander, and contaminants.
• Tile & Grout Cleaning Professional cleaning for tile floors and grout lines to remove dirt, stains, and restore appearance.
• Commercial Cleaning Comprehensive commercial property cleaning including carpet cleaning, upholstery cleaning, tile and grout cleaning, stripping and waxing, and wall washing for businesses.
• Biohazard / Trauma Cleanup Professional cleanup and disinfection for biohazard situations including crime scenes, trauma sites, and hazardous material contamination.
• Asbestos Abatement Safe removal and remediation of asbestos-containing materials in residential and commercial properties.
• Hoarding Clean-Up Discreet cleanup for hoarding situations including debris removal, disinfection, and property restoration.
• Critter Clean-Up Cleanup and remediation for properties affected by animal infestations, including waste removal and sanitization.
• Board Up Services Emergency board-up and securing to protect properties from further damage and intruders following disasters or break-ins.
• Coronavirus Sanitation COVID-19 sanitation and disinfection for homes and businesses using certified protocols and EPA-registered cleaning agents.
• Stripping & Waxing Floor maintenance including stripping old wax finish and applying new protective wax coating for commercial and institutional floors.
• Wall Washing Professional wall cleaning to remove marks, smudges, and built-up dirt from interior walls.

Quantifiable outcome

• 60-minute or less response time for emergency calls in Macomb County and nearby communities
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Alacrity SolutionsminorGTM or Marketing PartnerDesignated as a preferred contractor for Alacrity Solutions, which provides insurance-related services including contents handling, valuation, and claim support services. This partnership provides access to insurance carrier referral networks.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• SERVPRO: SERVPRO is the largest national restoration franchise network in the U.S., directly competing with Adams in water, fire, and mold restoration for residential and commercial customers; the relevant comparison point is that SERVPRO operates at national scale with franchise-based geographic reach, while Adams is a single-territory independent operator.
• Belfor Property Restoration: Belfor is the largest specialty restoration services company globally, providing fire, water, mold, and storm restoration for both residential and large commercial losses; it competes with Adams at the larger commercial end and represents the scale-up trajectory of an independent restoration operator.
• ServiceMaster Restore: ServiceMaster Restore is a national brand offering water, fire, smoke, and mold restoration services through a franchise network; it is a broad incumbent in the same restoration space as Adams with similar IICRC-credentialed standards and insurance coordination positioning.

Direct peers

• Restoration 1: Restoration 1 is a national water damage and restoration franchise offering the same core services as Adams (water, fire, mold, storm restoration) with 24/7 emergency response; it is a direct peer competing for the same Southeast Michigan residential and commercial restoration market from a franchise-backed model.
• PuroClean: PuroClean is a national franchise system focused on property damage restoration and biohazard cleanup, directly comparable to Adams' water/fire/mold/biohazard service mix; both serve property owners and insurance carriers with similar IICRC-credentialed technician models.
• 911 Restoration: 911 Restoration is a franchise-based restoration provider offering water damage, fire damage, and mold remediation with 24/7 emergency response, directly comparable to Adams' core service offering and customer base of property owners needing urgent restoration.
• Rainbow International Restoration: Rainbow International is a Neighborly company brand providing water, fire, and mold restoration plus carpet and upholstery cleaning; it is directly comparable to Adams because of its combined restoration plus cleaning service portfolio and its franchise-driven geographic model.
• Stanley Steemer: Stanley Steemer is a major national carpet, upholstery, and tile/grout cleaning franchise that overlaps directly with Adams' residential and commercial cleaning services; the comparison is meaningful because cleaning work is a significant portion of Adams' revenue and Stanley Steemer represents the scaled franchise alternative in that segment.
• Chem-Dry: Chem-Dry is one of the largest carpet and upholstery cleaning franchise networks in the world, serving residential and commercial customers with a recurring-cleaning model; it is comparable to Adams on the cleaning-services side of the business.

Others

• Alacrity Solutions: Alacrity Solutions is an insurance services company that provides contents handling, valuation, and claim support to insurance carriers, and Adams is a designated preferred contractor of Alacrity; it is included as an ecosystem enabler because carrier-side relationships like this one are a primary demand source for restoration firms like Adams.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/adamsfloodednow
• LinkedInlinkedin.com/company/adams-complete-cleaning-and-restoration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adams Complete Cleaning & Restoration