City Doc
CityDoc Urgent Care is a private, ER-physician-founded walk-in urgent care network operating four clinics across the Dallas-Fort Worth metroplex, delivering on-site X-ray, rapid diagnostics, allergy testing, occupational medicine, and telehealth to DFW consumers, veterans, and employer accounts.
- Company typePrivate
- Founded2006
- HeadquartersDallas, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What City Doc does
CityDoc Urgent Care is a private, physician-founded walk-in urgent care network operating four clinic locations across the Dallas-Fort Worth metroplex — Uptown Dallas (2909 McKinney Ave), Inwood Village (5301 W Lovers Ln), Preston/Royal (10759 Preston Rd), and Fort Worth (3020 W 7th St). Each site delivers non-life-threatening acute care for illnesses, minor injuries, fractures, sprains, cuts, infections, and related conditions, supported by on-site digital X-ray at every location and in-house rapid lab testing including strep, flu, COVID-19, RSV, and rapid STI testing (Chlamydia and Gonorrhea via the binx health io CLIA-waived molecular platform). The service mix also includes allergy testing across 72 antigens with sublingual immunotherapy ($69/month), vaccines (flu, Tdap, plus an expanded travel-medicine menu at Preston/Royal), occupational medicine (pre-employment physicals, drug screenings, workers' compensation), physicals, and a Video Visit telehealth channel for Texas residents.
The technology stack is conventional urgent care infrastructure: in-house diagnostic equipment, EHR-backed clinical workflows, the FollowMyHealth third-party patient portal for record access and secure messaging, the HealthMark Group platform for medical records release, the PayMyDoctor billing system (with a new payment portal scheduled to go live July 2, 2026), and the Solv Health online check-in and queue management layer that bridges walk-in demand with appointment-like scheduling across all four sites. The clinic is in-network with most major commercial payers (Aetna, BCBS, Cigna, UnitedHealthcare), accepts Medicare, accepts Medicaid only through Wellpoint and Molina, and participates in the VA Mission Act urgent care benefit via TriWest Healthcare Alliance.
Revenue derives primarily from fee-for-service urgent care visits — a published self-pay base rate of $135 per medical evaluation plus a-la-carte add-ons for labs ($25–$35 per test), X-rays ($25), procedures ($25–$100), and immunizations — supplemented by insurance reimbursement at contracted in-network rates, Video Visit telehealth visits at the same $135 self-pay or insurance copay cadence, occupational medicine contracts with DFW employers, allergy immunotherapy subscriptions at $69 per month, and direct VA billing through the Mission Act channel. The corporate entity is privately held, founder/physician-owned, with no disclosed external institutional investment, no parent company, no acquisition history, and no funding rounds on record.
City Doc firmographics
Firmographics- Name
- City Doc
- Legal name
- CityDoc Urgent Care
- Website
- https://citydoc.net
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CityDoc Urgent Care is a private, ER-physician-founded walk-in urgent care network operating four clinics across the Dallas-Fort Worth metroplex, delivering on-site X-ray, rapid diagnostics, allergy testing, occupational medicine, and telehealth to DFW consumers, veterans, and employer accounts.
- Ownership category
- akta.pro rank
City Doc industry classification
Industry- Product category
- Urgent Care Services
- NAICS
- Offices of Physicians (except Mental Health Specialists) (621111), Ambulatory Health Care Services (621)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- After-Hours & Walk-In Primary Care Clinics (HLAFADAH)
- akta.pro secondary industries
- Retail & Pharmacy-Based Urgent Care Clinics (HLAFADAE), Occupational Medicine & Work Injury Urgent Care Clinics (HLAFADAG), Virtual Urgent Care & On-Demand Teletriage Services (HLAFADAJ)
Keywords
Where City Doc is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
City Doc business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Fee-for-Service Urgent Care Visits: CityDoc generates the majority of its revenue through fee-for-service payments for urgent care medical evaluations and associated services. Payment is collected at the time of service. Revenue derives from both insured patients (copays, coinsurance, deductibles collected and claims filed) and self-pay patients paying upfront at published self-pay rates. The self-pay visit base rate is $135 for a medical evaluation, with additional charges for add-on services such as labs, X-rays, and procedures.
- Telehealth / Video Visit Services: CityDoc offers Video Visit telehealth appointments at $135 for self-pay patients, with insured patients subject to their plan's copay/deductible structure. Video visits cover eligible conditions (allergies, common cold, UTIs, rashes, etc.) and include e-prescription capability. This represents a secondary revenue stream leveraging the same clinical infrastructure for virtual care.
- Insurance Reimbursement: CityDoc is an in-network preferred provider with most major commercial insurance plans (Aetna, Blue Cross Blue Shield, Cigna, UnitedHealthcare, etc.) and accepts Medicare and Medicaid (Wellpoint and Molina only). As an in-network urgent care provider, contracted rates govern reimbursement. The clinic also participates in the VA Mission Act urgent care benefit program via TriWest, billing the VA directly for eligible veteran visits.
- Occupational Medicine / Workers' Compensation: CityDoc provides occupational medicine services to employers, including pre-employment physicals, drug screenings, workers' compensation injury care, and on-site flu clinics. Revenue is generated through direct employer contracts or workers' compensation billing for injury treatment. This B2B revenue stream targets employer groups and supports workforce health programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Urgent Care Medical Evaluation — Self-Pay |
| Unit Pricing | Pay-as-you-go | Video Visit — Self-Pay |
| Unit Pricing | Pay-as-you-go | Flu Shot |
| Unit Pricing | Pay-as-you-go | School / Sports / Camp Physical |
| Unit Pricing | Pay-as-you-go | Adult Physical |
| Unit Pricing | Pay-as-you-go | Rapid STI Testing — Self-Pay |
| Unit Pricing | Pay-as-you-go | Allergy Testing — Self-Pay |
| Other | Pay-as-you-go | Insurance / Medicare / Medicaid |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
City Doc product offering
Product offeringCore offering
CityDoc Urgent Care operates four walk-in urgent care clinic locations across the Dallas-Fort Worth metroplex (Uptown Dallas, Inwood Village, Preston/Royal, and Fort Worth), delivering same-day evaluation and treatment for non-life-threatening illnesses and injuries. Core offerings include on-site digital X-ray, rapid in-house lab testing, allergy testing, vaccinations, occupational medicine, and a Video Visit telehealth service. The clinics are open seven days a week with extended hours and accept walk-ins, online check-in via Solv Health, and most major insurance plans.
Product overview
CityDoc Urgent Care operates as a unified urgent care platform with four clinic locations in the Dallas-Fort Worth metroplex (Uptown Dallas, Inwood Village, Preston/Royal, and Fort Worth). The core offering is walk-in urgent care services for non-life-threatening conditions, augmented by a Video Visit telehealth product enabling virtual consultations. The service portfolio includes in-house diagnostic capabilities (X-ray, lab testing), a Veterans Urgent Care Benefit Program for eligible veterans, and supplementary services such as vaccines, allergy testing, occupational medicine, and physicals. Patient-facing digital tools include Online Check-In via Solv Health for queue management and a Patient Portal powered by FollowMyHealth for health record access. Self-pay base pricing is $135 for medical evaluation.
Differentiator
Problem solved
Functional benefit
Products and services
- Urgent Care Services Walk-in evaluation and treatment for non-life-threatening illnesses and injuries including colds, flu, fractures, sprains, cuts, infections, and other acute conditions. Open 7 days a week with extended hours at four DFW locations; no appointment required.
- Video Visit Secure telehealth platform enabling virtual consultations with licensed providers via video for appropriate conditions including allergies, cold, cough, UTI, and minor ailments. Self-pay $135 or insurance copay; includes e-prescription capability. Available to Texas residents over age 11.
- Veterans Urgent Care Benefit Program VA urgent care benefit program administered through TriWest Healthcare Alliance. Eligible enrolled veterans receive zero copay for first 3 visits per calendar year, $30 for 4+ visits, and zero copay for flu shots, with CityDoc verifying veteran eligibility via 833-4VETNOW.
- Diagnostic Testing Services In-house diagnostic testing including COVID-19, RSV, Zika, allergy testing, and rapid STI testing (Chlamydia and Gonorrhea with results within 24 hours via binx health io platform).
- Vaccines Immunization services including flu shots ($18), Tdap, and expanded options at Preston & Royal including MMR, meningitis, varicella, shingles, typhoid, and pneumococcal vaccines. Travel medicine consultations also available.
- X-Ray Services On-site digital X-ray capabilities for diagnosing fractures, sprains, and other injuries. Available at all four locations for rapid diagnosis and treatment planning without referring patients to external imaging centers.
- Occupational Medicine
Quantifiable outcome
- Handles approximately 90% of ER diagnoses at shorter wait times and lower cost
- +4 more outcomes
Companies that use City Doc
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
City Doc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
City Doc partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- TriWest Healthcare Alliance / VA Mission ActcoreCityDoc is contracted and in-network with TriWest Healthcare Alliance under the VA Mission Act of 2018 urgent care benefit program. Under this partnership, eligible enrolled veterans can receive urgent care services at CityDoc with the VA billing the veteran directly for copays (zero copay for first 3 visits, $30 for 4+ visits per calendar year). CityDoc verifies veteran eligibility by calling 833-4VETNOW. This partnership expands access to care for veterans within the DFW community provider network.
- Solv HealthcoreCityDoc uses the Solv Health online check-in and booking platform across all four clinic locations. Patients can book and check in online via Solv to reserve a spot in line, reducing in-office wait times. The partnership provides CityDoc with a digital patient acquisition and queue management platform, and positions CityDoc within Solv's provider marketplace for urgent care searches in the DFW area.
- FollowMyHealth (by Jardogs)coreCityDoc prescribes FollowMyHealth as its patient portal platform for all patients. The portal provides 24/7 secure access to personal health records, lab and X-ray results, immunization records, secure messaging with providers, and demographic/insurance updates. This is a core patient engagement and retention technology partnership.
- PreviminorCityDoc partners with Previ to provide employees with exclusive discounts on phone plans, savings on home and auto insurance, and special employee pricing on premium brands. This is an employee benefits partnership, not a customer acquisition channel.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
City Doc competitors and assessment
Company assessmentDirect peers
- CVS MinuteClinic: Retail walk-in clinic inside CVS pharmacies, competing for low-acuity visits (vaccines, physicals, simple infections) that overlap with CityDoc's core volume.
- CareNow Urgent Care: HCA Healthcare-owned urgent care chain with multiple DFW locations. The most directly comparable competitor, matching CityDoc's walk-in retail model, broad insurance participation, and on-site diagnostics.
- Concentra: National urgent care chain with deep occupational medicine focus. Comparable to CityDoc's occupational medicine service line (employer physicals, drug screening, workers' comp) while operating at much larger scale.
- Texas Health Breeze Urgent Care: Hospital-system-affiliated urgent care brand with significant DFW footprint, competing head-to-head with CityDoc on convenience, hours, and on-site X-ray/lab services.
- Patient First: Walk-in urgent care and primary care chain operating in the US mid-Atlantic and beyond, comparable on physician-staffed, no-appointment-necessary retail clinic model.
- GoHealth Urgent Care: Tech-enabled urgent care chain with similar hybrid insurance/self-pay model and digital-first patient experience, though operating at materially larger scale.
- NextCare Urgent Care: Multi-state walk-in urgent care chain with similar hybrid retail/insurance model, on-site diagnostics, and transparent self-pay pricing philosophy.
- Methodist Urgent Care: Dallas-based hospital-affiliated urgent care network. Directly comparable to CityDoc in DFW market with similar walk-in retail positioning and physician-staffed model.
- FastMed Urgent Care: Multi-state urgent care chain with strong presence in Texas and similar service portfolio (X-ray, labs, occupational medicine, vaccines), directly competing in the same regional market dynamics as CityDoc.
Emerging players
- Carbon Health: Tech-enabled urgent and primary care operator combining walk-in clinics with integrated telehealth. Comparable to CityDoc's hybrid in-person/Video Visit model but operating at venture-backed scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
City Doc social profiles
Digital presenceCity Doc compliance and trust
Trust signalCompliance2 records
City Doc financial estimates
Financial estimateRevenue estimate
Valuation estimate
City Doc leadership team
Management profileNumber of profiles
Profiles1 record
City Doc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
City Doc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about City Doc
What does City Doc do?
CityDoc Urgent Care operates four walk-in urgent care clinic locations across the Dallas-Fort Worth metroplex (Uptown Dallas, Inwood Village, Preston/Royal, and Fort Worth), delivering same-day evaluation and treatment for non-life-threatening illnesses and injuries. Core offerings include on-site digital X-ray, rapid in-house lab testing, allergy testing, vaccinations, occupational medicine, and a Video Visit telehealth service. The clinics are open seven days a week with extended hours and accept walk-ins, online check-in via Solv Health, and most major insurance plans.
Is City Doc a public or private company?
City Doc is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was City Doc founded?
City Doc was founded in 2006. It employs 1 to 10 people.
Where is City Doc based?
City Doc is headquartered in Dallas, United States, in the North America region.
How does City Doc make money?
Four revenue lines are on record. Fee-for-Service Urgent Care Visits are the primary driver. The others are telehealth / Video Visit Services, insurance Reimbursement and occupational Medicine / Workers' Compensation.
Who are City Doc's main competitors?
Direct peers on record are CVS MinuteClinic, CareNow Urgent Care, Concentra, Texas Health Breeze Urgent Care, Patient First, GoHealth Urgent Care, NextCare Urgent Care, Methodist Urgent Care and FastMed Urgent Care. Carbon Health is listed as an emerging player.
Does City Doc have an API?
No public API is recorded for City Doc.
What industry is City Doc in?
City Doc's product category is Urgent Care Services. Its primary akta.pro industry code is HLAFADAH, After-Hours & Walk-In Primary Care Clinics, with a secondary code of HLAFADAE, Retail & Pharmacy-Based Urgent Care Clinics. Its NAICS code is 621111 and its SIC code is 8011.