SMOKEA

What SMOKEA does

SMOKEA is a private United States-based online head and smoke shop operating as a direct-to-consumer e-commerce retailer out of Fallon. The company sells a broad catalog of smoking products, vaporizers, pipes (dry pipes, bongs, bubblers, dab rigs), rolling materials, and accessories, alongside a wide assortment of cannabis-derived consumables spanning federally legal hemp compounds — THCA, Delta 8, Delta 9, THCP, THCV, CB9, CBD, CBN — and a growing alternative-botanicals vertical covering mushrooms, nootropics, Kratom, Kava, Kanna, Cat's Claw, and Blue Lotus.

The platform is built on Shopify with Authorize.Net payment processing, secured via Shopify's PCI-compliant infrastructure, and exposes two storefronts: a DTC site (smokea.com) and a B2B wholesale portal (wholesale.smokea.com) for retailer customers. Product-led growth is the primary go-to-market motion, supported by content marketing through a Blog, Knowledge Base, and Glossary targeting organic cannabis-related search traffic, plus an email newsletter for promotions. Customer retention is reinforced by the free SMOKEA Rewards program offering up to 10% back on purchases and a Low Price Guarantee that undercuts competitor pricing with a deeper coupon.

Monetization combines one-time retail transactions through smokea.com and B2B wholesale through wholesale.smokea.com, with the rewards mechanism functioning as a quasi-recurring retention layer. The company serves a B2C long tail of adult (21+) cannabis and hemp consumers across the United States, with product availability restricted in states that limit hemp-derived THC; 31,348 verified customer reviews on site indicate substantial cumulative order activity. The business operates with a very small (1-10) employee base, has no disclosed funding or ownership structure, and earns no revenue disclosure.

Name

SMOKEA

Legal name

SMOKEA

Website

https://smokea.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

SMOKEA is a US-based private online head and smoke shop selling pipes, vaporizers, rolling materials, hemp-derived THC/CBD products, and alternative botanicals direct-to-consumer and via a B2B wholesale portal, serving adult (21+) cannabis and hemp consumers.

Ownership category

akta.pro rank

Product category

Online Smoke Shop Retail

NAICS

Tobacco, Electronic Cigarette, and Other Smoking Supplies Retailers (459991), Tobacco Product and Electronic Cigarette Merchant Wholesalers (42494)

SIC

Tobacco Products (2100)

akta.pro primary industry

Cannabis Accessories & Smoke Shops (Pipes, Papers, Grinders) (CRANAHAG)

akta.pro secondary industries

Hemp-Derived Delta-8/Delta-9/THC-A Specialty Retail (Where Legal) (CRANAHAD), Dedicated Vape & E-Cigarette Shops (Specialty Retail) (CRANAEAA), Alcohol, Tobacco & Cannabis Inventory-led Online Retailers (CRAFADAO)

Keywords

• Smoke shop
• Glass pipes
• Vaporizers
• Hemp products
• Smoking accessories

Headquarters

HQ city

Fallon

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. E-commerce Retail Sales: Direct online retail sales of smoking products, vaporizers, pipes, rolling materials, THC/CBD products, and accessories through smokea.com. Revenue is generated through one-time product transactions with no recurring subscription requirements.
2. Wholesale B2B Sales: Business-to-business wholesale channel through wholesale.smokea.com for retailers and businesses purchasing in bulk quantities.
3. Rewards Program: SMOKEA Rewards program earns customers up to 10% back on purchases, redeemable for discounts on future orders, creating customer retention and repeat purchase incentives.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

SMOKEA operates as an online smoke shop and head shop retailing glass pipes, bongs, dab rigs, vaporizers, rolling supplies, smoking accessories, and a wide range of hemp-derived THC/CBD products (including THCA, Delta 8, Delta 9, THCP, THCV, CB9, CBD, and multi-cannabinoid blends) plus alternative botanicals such as mushrooms, Kratom, Kava, and nootropics. The company sells through its own e-commerce website (smokea.com) with a separate wholesale portal (wholesale.smokea.com) for business buyers.

Product overview

SMOKEA is an online head and smoke shop offering a comprehensive e-commerce platform for smoking products and cannabis alternatives. The product portfolio centers on THC & CBD products (cartridges, disposables, edibles, flower, pre-rolls, tinctures, topicals, capsules) across multiple cannabinoid compounds including THCA, Delta 8, Delta 9, THCP, THCV, CB9, CBD, CBN, and multi-cannabinoid blends. Core product categories include Pipes (dry pipes, water pipes, bongs, bubblers, dab rigs), Vaporizers (desktop, portable, pen batteries), Roll Your Own supplies, and Parts & Accessories (smoking gear, storage, tools). The company also offers Alternative Products (mushrooms, nootropics, Kratom, Kava, Kanna) and proprietary SMOKEA-branded merchandise. Supporting services include SMOKEA Rewards loyalty program (up to 10% cashback), gift cards, mystery boxes, and a wholesale program for businesses. The platform is powered by Shopify e-commerce infrastructure with Authorize.Net payment processing.

Differentiator

Problem solved

Functional benefit

Products and services

• THC and CBD Products Comprehensive selection of hemp-derived cannabis products including cartridges, disposable vapes, pod vapes, edibles, drinks, dabs, flower, pre-rolls, seeds, tinctures, topicals, and capsules featuring various cannabinoid compounds (THCA, Delta 8, Delta 9, THCP, THCV, CB9, CBD, CBN). For adult consumers aged 21+ purchasing for personal use.
• Pipes Smoking pipes including dry pipes (chillums, glass blunts, one hitters, sherlocks, spoons, steamrollers) and water pipes (bongs, bubblers, dab rigs) in acrylic, ceramic, glass, metal, silicone, and wood materials. For adult consumers seeking smoking glassware.
• Vaporizers Vaporization devices including vape pen batteries, desktop vaporizers, portable vaporizers, and vaporizer parts and accessories for dry herbs, extracts, and oils. For adult consumers seeking vaporization hardware.
• Roll Your Own Supplies Rolling supplies including blunt wraps, filters and tips, pre-rolled cones, rolling machines, rolling papers, rolling trays, and rolling kits. For adult consumers assembling their own smoking products.
• Parts and Accessories Smoking accessories including pipe parts (adapters, ash catchers, bangers, bowls, cleaners, downstems, screens), tools (carb caps, dab tools, grinders, lighters, hemp wicks), storage solutions, smoking gear, and SMOKEA-branded lifestyle merchandise. For adult consumers seeking smoking accessories and replacements.
• Alternative Products Non-cannabis alternative products including mushrooms, nootropics, Kratom, Kava, Kanna, Cat's Claw, and Blue Lotus products. For adult consumers seeking plant-based alternatives to cannabis.
• SMOKEA Rewards Free loyalty program offering customers up to 10% back on every purchase, with points redeemable for discounts on future orders. For registered SMOKEA customers.
• SMOKEA Gift Cards Digital gift cards available for purchase on the storefront, allowing customers to give the gift of SMOKEA products. For individuals purchasing gifts for adult recipients.
• SMOKEA Mystery Box Mystery box offering surprise selections of SMOKEA merchandise and products. For adult customers seeking curated discovery bundles.
• Wholesale Program Wholesale program for retailers and businesses to purchase SMOKEA products in bulk, accessible through wholesale.smokea.com. For smoke shops, dispensaries, and other retailers buying for resale.

Quantifiable outcome

• Earn up to 10% back on every purchase through rewards program
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Medical Card Referral (mmj.com)minorOthersSMOKEA partners with mmj.com for medical card referrals, offering customers a way to obtain medical marijuana cards through a third-party partner.
• ShopifycoreTechnology or IntegrationE-commerce platform provider powering smokea.com with secure payment processing and PCI-compliant infrastructure.
• Authorize.NetcoreTechnology or IntegrationPayment gateway provider for secure credit card processing and transaction security.
• Product Brands (e.g., Top Shelf Hemp, Cookies, Torch, Dome Wrecker, CBDfx)coreChannel Partner/ Reseller/ DistributorSMOKEA serves as an authorized retailer for numerous third-party brands including Top Shelf Hemp, Cookies, Torch, Dome Wrecker, Litty, Lost Jane, STUN, CBDfx, and many others. These brands supply the products sold through the SMOKEA platform.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Smoke Cartel: Online smoke shop selling glass pipes, vaporizers, bongs, and CBD/hemp-derived products to U.S. consumers. Directly comparable to SMOKEA on assortment, channel (D2C e-commerce), and customer base.
• Grasscity: One of the largest online head shops globally, with a deep catalog of glass, vaporizers, and smoking accessories plus a CBD/hemp line. Same product mix and D2C e-commerce motion as SMOKEA.
• DankStop: Online head shop focused on glass pipes, bongs, dab rigs, vaporizers, and smoking accessories. Overlaps with SMOKEA on core accessories and US D2C shipping.
• Daily High Club: Online smoke shop and subscription-box business selling glass, vaporizers, and accessories direct-to-consumer. Comparable to SMOKEA on product categories and D2C e-commerce model.
• Hemper: Subscription-based online head shop for smoking accessories and glass. Similar target customer (adult 21+), online-only model, and emphasis on curated accessories that overlaps with SMOKEA's parts/accessories category.
• Thick Glass: Online glass and head shop retailer focused on premium and thick-glass pipes, bongs, and accessories. Closely comparable to SMOKEA's pipes/water-pipes assortment and DTC positioning.

Broad incumbents

• PAX: Major vaporizer hardware brand selling dry-herb and concentrate vaporizers plus adjacent consumables. Comparable to SMOKEA's vaporizer category as a brand both retail partners and competes against.
• Cookies: Large cannabis lifestyle brand and dispensary operator with a growing D2C hemp/THC product line. SMOKEA is an authorized retailer for Cookies; Cookies represents a major brand partner and emerging direct competitor online.
• 3CHI: Cannabinoid product brand (Delta 8, Delta 9, THCP, blends) that sells direct-to-consumer alongside wholesale. Comparable to SMOKEA on the hemp-cannabinoid side and operates both D2C and wholesale channels like SMOKEA.
• CBDfx: Established CBD/hemp brand with broad tincture, topical, capsule, and vape SKUs that SMOKEA carries. Overlaps with SMOKEA on the CBD/cannabinoid portion of the catalog and on D2C e-commerce.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/smokeaofficial
• Facebookfacebook.com/smokeaofficial

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SMOKEA