Lure Creative
Lure Creative is a Lenexa, Kansas-based digital marketing agency delivering SEO, PPC, content, web design, social media, photography/video, and AI-driven marketing services to healthcare and skilled trade businesses across the Kansas City metro on a monthly retainer model.
- Company typePrivate
- Founded2007
- HeadquartersOverland Park, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Lure Creative does
Lure Creative, Inc. is a privately held, full-service digital marketing agency headquartered in Lenexa, Kansas, serving healthcare providers and skilled trade service businesses primarily in the Kansas City metropolitan area. The firm was founded in 2007 under founder and owner Brandi Jonasson and operates as a tight-knit, multi-disciplinary team spanning SEO, paid media, content marketing, social media management, web design, photography and video production, and AI-driven marketing functions. The agency is a HubSpot Partner and Google Partner and holds BBB accreditation and DesignRush recognition as a top healthcare digital marketing agency.
The company's delivery stack rests on WordPress CMS as the foundation for client websites, supplemented by a portfolio of vendor integrations: Google Ads for paid media execution, Moz Local for listings management, ActiveCampaign for email automation, Google Analytics 4 and DashThis for analytics and reporting, and AccessiBe for ADA/WCAG accessibility. AI tooling is applied across SEO, PPC, content, web design, and analytics workflows, encompassing generative copy, predictive audience and keyword analytics, automated bid and SEO optimization, and continuous A/B testing; the company markets these as its own 'AI-Driven Marketing' service line, though implementation appears to rely on third-party AI products rather than proprietary models.
Lure Creative generates revenue through two streams: monthly retainer engagements across its seven core service lines, structured without long-term contracts, and one-time project-based work for website builds, branding, and photo/video production. Pricing is custom-quoted per client. The company employs a sales-led, consultative go-to-market motion emphasizing free consultations, case-study-driven credibility, and a no-contract positioning intended to attract healthcare practices and trade SMBs that are reluctant to commit to multi-year agency relationships. Customers are concentrated in two industry verticals: health and wellness (audiology, urology/oncology, vein care, cancer treatment, hospitals, primary care, wellness) and skilled trade services (construction, electrical, HVAC, flooring, window coverings, training equipment).
Lure Creative firmographics
Firmographics- Name
- Lure Creative
- Legal name
- Lure Creative, Inc.
- Website
- https://lurecreative.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lure Creative is a Lenexa, Kansas-based digital marketing agency delivering SEO, PPC, content, web design, social media, photography/video, and AI-driven marketing services to healthcare and skilled trade businesses across the Kansas City metro on a monthly retainer model.
- Ownership category
- akta.pro rank
Lure Creative industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Media Buying Agencies (54183), Graphic Design Services (541430)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industry
- Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA)
Keywords
Where Lure Creative is headquartered
LocationHeadquarters
- HQ city
- Overland Park
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lure Creative business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Digital Marketing Retainer Services: Ongoing monthly retainer engagements for digital marketing services including SEO, PPC, content marketing, social media management, web design, and photography/video. The company emphasizes no long-term contracts and month-to-month relationships, earning business through results each month.
- Project-Based Services: One-time project engagements for website design and development, branding, and photography/video production, typically scoped and priced individually.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom tailored pricing based on client needs, goals, and budget. |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels9 records
Lure Creative product offering
Product offeringCore offering
Lure Creative is a full-service digital marketing agency that delivers integrated marketing services — including SEO, PPC/Google Ads, content marketing, social media management, website design and development, photography and video, and AI-driven marketing — to healthcare and skilled trade businesses in the Kansas City metro. The agency offers both monthly retainer engagements and project-based work, with no long-term contracts and customized plans per client.
Product overview
Lure Creative is a full-service digital marketing agency providing integrated marketing services for healthcare and skilled trade businesses. The company offers a comprehensive suite of seven core service offerings: Content Marketing (strategic copywriting and content creation), PPC Marketing (paid media and Google Ads campaigns), Photography and Video Services (visual content production), Search Engine Optimization (SEO including local, national, and technical SEO), Social Media Marketing (platform management and community engagement), Website Design and Development (custom builds and WordPress solutions with ADA compliance), and AI-Driven Marketing (artificial intelligence-powered tools for SEO, PPC, content, and analytics). These services are organized around two primary industry verticals: Health and Wellness Marketing and Skilled Trade Services Marketing. The company positions itself as a one-stop solution combining strategy, creativity, and cutting-edge digital tactics to help Kansas City businesses generate leads, increase visibility, and drive revenue.
Differentiator
Problem solved
Functional benefit
Products and services
- Content Marketing Strategic content creation service including ad copywriting, blog posts, email marketing, SEO copywriting, social media content, and website copywriting, designed to drive traffic, build trust, and generate qualified leads for healthcare and skilled-trade clients.
- Pay-Per-Click (PPC) Marketing Performance-driven paid media service including Google Ads, display, programmatic, retargeting, search engine marketing, and YouTube advertising campaigns for healthcare and skilled-trade businesses seeking qualified lead flow.
- Photography and Video Services Professional visual content production including branding photography, corporate and drone photography/video, event coverage, product photography, and testimonial video to elevate brand identity and engagement.
- Search Engine Optimization (SEO) Comprehensive SEO service including listings management, local SEO, national SEO, voice search optimization, off-page SEO, on-page SEO, and SEO audits that increase search visibility and qualified traffic for healthcare and skilled-trade clients.
- Social Media Marketing (SMM) Social media account management and marketing service covering community management, crisis management, and presence across Facebook, Instagram, LinkedIn, TikTok, Twitter/X, and Pinterest, plus social media audits.
- Website Design and Development Custom website design and development service including ADA and WCAG compliance, branding, custom design, user experience optimization, eCommerce design, hosting, and WordPress development for healthcare and skilled-trade clients.
- AI-Driven Marketing Artificial intelligence-powered marketing service delivering AI capabilities for SEO, PPC, content marketing, website design, marketing strategy, and reporting/analytics, applied across healthcare and skilled-trade client engagements.
- Health and Wellness Marketing Industry-vertical digital marketing service package specialized for healthcare and wellness businesses including audiologists, optometrists, med spas, hospitals, cancer care, chiropractors, dentists, dermatologists, physical therapists, and 40+ other healthcare specialties.
- Skilled Trade Services Marketing Industry-vertical digital marketing service package specialized for skilled-trade businesses including HVAC, plumbing, electrical, construction, roofing, remodeling, landscaping, pest control, and 30+ other trade service industries.
Quantifiable outcome
- 414% increase in leads (from 501 to 2,579) for Associated Audiologists across 8 clinic locations
- +7 more outcomes
Companies that use Lure Creative
Customer profileNamed customers14 records
Ideal customer profiles2 records
Lure Creative technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature3 records
Lure Creative partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- GooglecoreOfficial Google Partner agency status, enabling advanced access to Google Ads tools, certification programs, and priority support for managing paid search and display campaigns for clients.
- AccessiBecoreOfficial AccessiBe partner providing AI-powered web accessibility (ADA/WCAG compliance) solutions integrated into client website projects.
- WP EnginecoreAgency partner for WordPress hosting, providing secure, high-performance managed hosting for client websites built on the WordPress platform.
- WordPresscoreOfficial WordPress partner for building and managing custom WordPress websites for healthcare and trade clients.
- ActiveCampaigncoreOfficial partner providing CRM and email marketing automation capabilities for client email campaigns, drip sequences, and customer engagement workflows.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Lure Creative competitors and assessment
Company assessmentRegional players
- Hurrdat: Kansas City-area digital marketing and advertising agency offering creative, media, and digital services. Direct regional competitor serving overlapping KC metro clients as Lure Creative.
Emerging players
- Tebra (PatientPop): Healthcare practice growth platform offering marketing automation, patient communication, and website solutions. Competes with Lure Creative in healthcare digital marketing with a software-enabled, more scalable model.
Direct peers
- Cardinal Digital Marketing: Healthcare-focused digital marketing agency offering SEO, PPC, content, and web services to multi-location healthcare providers. Closest comparable in vertical specialization and service mix to Lure Creative's healthcare practice.
- Practice Builders: Healthcare and medical practice marketing agency providing web design, SEO, and patient acquisition services. Comparable to Lure's health and wellness vertical with similar SMB/mid-market healthcare clientele.
- Thrive Internet Marketing Agency: Full-service digital marketing agency providing SEO, PPC, web design, and social media for SMB and mid-market clients. Direct service-line overlap with Lure Creative across the integrated marketing stack.
- Disruptive Advertising: PPC and digital marketing agency specializing in paid media, SEO, and lifecycle marketing for mid-market clients. Closely aligned with Lure Creative's PPC and Google Ads service line.
- KlientBoost: PPC-focused digital marketing agency offering paid media, CRO, and SEO services. Overlaps with Lure Creative's paid media and Google Ads offerings with a similar mid-market target customer.
- Lounge Lizard: Full-service digital marketing agency providing web design, SEO, PPC, and branding for SMB and mid-market clients. Similar integrated agency model and client profile to Lure Creative.
Broad incumbents
- WebFX: Large full-service digital marketing agency offering SEO, PPC, web design, and content at scale. Significantly larger than Lure Creative but operates across the same service categories and overlapping SMB/mid-market segments.
- Wpromote: Mid-to-large digital marketing agency with strong SEO, PPC, and content capabilities serving enterprise and mid-market clients. Operates in the same integrated agency category as Lure Creative with broader scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Lure Creative social profiles
Digital presenceLure Creative financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lure Creative leadership team
Management profileNumber of profiles
Profiles2 records
Lure Creative funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lure Creative M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lure Creative
What does Lure Creative do?
Lure Creative is a full-service digital marketing agency that delivers integrated marketing services — including SEO, PPC/Google Ads, content marketing, social media management, website design and development, photography and video, and AI-driven marketing — to healthcare and skilled trade businesses in the Kansas City metro. The agency offers both monthly retainer engagements and project-based work, with no long-term contracts and customized plans per client.
Is Lure Creative a public or private company?
Lure Creative is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lure Creative founded?
Lure Creative was founded in 2007. It employs 11 to 50 people.
Where is Lure Creative based?
Lure Creative is headquartered in Overland Park, United States, in the North America region.
How does Lure Creative make money?
Two revenue lines are on record. Digital Marketing Retainer Services are the primary driver. The others are project-Based Services.
Who are Lure Creative's main competitors?
Hurrdat is listed as a regional player. Tebra (PatientPop) is listed as an emerging player. Direct peers are Cardinal Digital Marketing, Practice Builders, Thrive Internet Marketing Agency, Disruptive Advertising, KlientBoost and Lounge Lizard. Broad incumbents are WebFX and Wpromote.
Does Lure Creative have an API?
No public API is recorded for Lure Creative.
What industry is Lure Creative in?
Lure Creative's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAIAA, Email Marketing Services (Campaign Strategy, Design, Deliverability). Its NAICS code is 54181 and its SIC code is 7311.