Affinity IT Group
- Company typePrivate
- Founded1998
- HeadquartersHolland, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Affinity IT Group does
Affinity IT Group (legal entity ISSOHIO, LLC) is a privately held managed IT services provider headquartered in Holland, Ohio, serving small and mid-sized businesses primarily in the Ohio region. The company, originally founded as ISSOhio in 1998 and rebranded to Affinity IT Group, delivers a bundled suite of services including 24/7 managed IT support, network monitoring via SIEM software, cloud and VoIP solutions, security audits, business continuity planning, and a branded 3-2-1 backup product (Stratus Vault Backup) plus a security add-on (Log Defender). Its go-to-market is consultative and direct, organized around a five-step sales process and a dedicated Alignment Manager model intended to embed the firm as an ongoing strategic partner rather than a break-fix vendor.
The firm concentrates on three core verticals: Dental/Orthodontics (with HIPAA and PCI DSS compliance expertise), Manufacturing (process automation, cost reduction), and Automotive (dealer regulation compliance, data mobility), supplemented by general business clients in hospitality, moving services, and other industries. Revenue is generated through recurring monthly subscriptions for managed services and cloud solutions, plus hourly or project-based professional services and security audits; specific pricing is quote-based and not publicly disclosed. The leadership team is small (President, VP Sales, Office Manager, Senior Systems Engineer), there is no outside investment, and the company's marketing relies on a content blog, an information library, and customer testimonials rather than paid acquisition.
Affinity IT Group firmographics
Firmographics- Name
- Affinity IT Group
- Legal name
- ISSOHIO, LLC
- Website
- https://affinityitgroup.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Affinity IT Group industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- IT Asset Discovery, Inventory & CMDB Services (BPAEAOAE)
- akta.pro secondary industries
- VoIP Access & ITSP Services (HDAIAHAD), Dental Support Services Organizations (Non-Clinical MSO/Back-Office Platforms) (HLABAKAN)
Keywords
Where Affinity IT Group is headquartered
LocationHeadquarters
- HQ city
- Holland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Affinity IT Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Managed IT Services: Recurring monthly subscription services providing ongoing IT support, network monitoring, security services, and proactive maintenance. Features round-the-clock on-call support, proactive network monitoring, and flat monthly rate billing.
- Professional Services: Customized network infrastructure, IT guidance and tools, access to latest IT trends and innovations, cost-saving solutions. These may be billed hourly or as project-based engagements.
- Cloud Solutions: Cloud computing services including storage, backup, and remote work solutions.
- Security Audits: Network security assessments and compliance audits including HIPAA and PCI DSS compliance for specific industries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Managed Services with flat monthly rate |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Affinity IT Group product offering
Product offeringCore offering
Affinity IT Group is a managed IT services provider that delivers ongoing network monitoring, security, cloud, backup, VoIP, and business continuity services to small and mid-sized businesses on a flat monthly subscription basis. It supplements these recurring managed services with project-based professional services such as network infrastructure builds, custom IT guidance, and security audits, primarily serving dental/orthodontics, manufacturing, and automotive verticals in the Ohio region.
Product overview
Affinity IT Group is an IT managed services provider offering a comprehensive suite of technology solutions. The core offering consists of Managed IT Services (delivered via a consultative approach with dedicated Alignment Managers), complemented by Professional Services, Cloud Solutions, VoIP Services, Backup and Recovery (Stratus Vault Backup), Security Audits, Network Monitoring with SIEM software, and Business Continuity Planning. Services are provided through a five-step process: Consultation, Discovery, Internal Engineering Review, Proposal Creation, and Presentation. The company specializes in serving Dental/Orthodontics, Manufacturing, and Automotive industries, with particular expertise in HIPAA and PCI DSS compliance for healthcare clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed IT Services Round-the-clock on-call support with proactive network monitoring to prevent issues before they become problems, delivered at a flat monthly rate for budget predictability; includes dedicated Alignment Manager for ongoing client relationships.
- Professional Services
- Cloud Solutions
- VoIP Services
- Stratus Vault Backup
- Security Audits
- Network Monitoring
- Business Continuity Planning
Quantifiable outcome
- Proactive monitoring catches issues before becoming problems
Companies that use Affinity IT Group
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Affinity IT Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Affinity IT Group partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Affinity IT Group competitors and assessment
Company assessmentDirect peers
- NetGain Technologies: Ohio-based managed IT services provider serving SMB and mid-market clients across multiple verticals. Closely comparable in geography, size, service portfolio (managed IT, cloud, security, backup), and consultative sales approach.
- CMIT Solutions: National franchise network of managed IT services providers serving SMBs with managed services, cybersecurity, and cloud solutions. Directly comparable business model, target customer, and service mix.
- Dataprise: Large managed services provider offering managed IT, cybersecurity, cloud, and disaster recovery to SMB and mid-market clients. Comparable full-stack portfolio and subscription model, though larger scale and broader geographic reach.
- BlackPoint IT Services: Managed IT services provider with strong cybersecurity and compliance positioning serving SMB clients. Comparable consultative approach and managed services + security audit offering.
- Strategic IT: Midwest-based managed IT and cybersecurity services provider with focus on compliance, backup, and cloud — directly overlapping with Affinity's full-stack SMB offering.
- Computex Technology Solutions: Managed IT services and cybersecurity provider serving SMB and mid-market with managed services, cloud, and security — comparable business model and customer segment.
- Ideal Integrations: Ohio/regional managed IT services and VoIP provider focused on SMB customers with similar service stack including managed services, VoIP, cloud, and backup/recovery.
- Infomax Office Systems: Midwest managed IT, document, and office technology services provider with comparable SMB managed services and recurring revenue model.
Broad incumbents
- Integris (Ntiva): Regional managed IT and cybersecurity provider serving SMB and mid-market across multiple US regions. Comparable service mix including managed IT, cloud, VoIP, and compliance, but at larger scale than Affinity.
Regional players
- USWired: California-based managed IT services provider with comparable SMB focus and full-stack offering including managed IT, cloud, VoIP, and security — relevant regional peer with overlapping service model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Affinity IT Group compliance and trust
Trust signalCompliance2 records
Affinity IT Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Affinity IT Group leadership team
Management profileNumber of profiles
Profiles4 records
Affinity IT Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Affinity IT Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Affinity IT Group
What does Affinity IT Group do?
Affinity IT Group is a managed IT services provider that delivers ongoing network monitoring, security, cloud, backup, VoIP, and business continuity services to small and mid-sized businesses on a flat monthly subscription basis. It supplements these recurring managed services with project-based professional services such as network infrastructure builds, custom IT guidance, and security audits, primarily serving dental/orthodontics, manufacturing, and automotive verticals in the Ohio region.
Is Affinity IT Group a public or private company?
Affinity IT Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Affinity IT Group founded?
Affinity IT Group was founded in 1998. It employs 1 to 10 people.
Where is Affinity IT Group based?
Affinity IT Group is headquartered in Holland, United States, in the North America region.
How does Affinity IT Group make money?
Four revenue lines are on record. Managed IT Services are the primary driver. The others are professional Services, cloud Solutions and security Audits.
Who are Affinity IT Group's main competitors?
Direct peers on record are NetGain Technologies, CMIT Solutions, Dataprise, BlackPoint IT Services, Strategic IT, Computex Technology Solutions, Ideal Integrations and Infomax Office Systems. Integris (Ntiva) is listed as a broad incumbent. USWired is listed as a regional player.
Does Affinity IT Group have an API?
No public API is recorded for Affinity IT Group.
What industry is Affinity IT Group in?
Affinity IT Group's product category is Managed IT Services. Its primary akta.pro industry code is BPAEAOAE, IT Asset Discovery, Inventory & CMDB Services, with a secondary code of HDAIAHAD, VoIP Access & ITSP Services. Its NAICS code is 54151 and its SIC code is 7370.