GiveBrite
GiveBrite is a UK-based SaaS platform that provides AI-powered, white-label peer-to-peer fundraising tools with fixed-cost subscriptions and 0%-card-fee payments for charities, non-profits, and individual fundraisers across 1,200+ customer organizations.
- Company typePrivate
- Founded2015
- HeadquartersBradford, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What GiveBrite does
GiveBrite is a privately held SaaS company founded in 2015 and headquartered in Bradford, United Kingdom, operating an AI-powered peer-to-peer fundraising platform targeted at charities, non-profits, and individual fundraisers. The platform combines a generative-AI campaign creator, donation cart mechanics, team leaderboards, recurring giving, and a white-label deployment model that allows charities to keep their own branding front-and-center. Its stated technical differentiator is a 'world's first AI-powered campaign creator' that converts text prompts into fully formed fundraising pages, supported by integrations with Stripe, PayPal, Apple Pay, Google Pay, WordPress, and CRM systems via documented APIs.
The business operates a dual monetization structure: a fixed-cost subscription (monthly or yearly, with ~17% annual savings) paired with transaction-processing margins on payments, despite publicly marketing '0% card fees' to end customers. Go-to-market is product-led, with self-serve free trial onboarding, instant campaign launch, and an optional demo-led sales motion for larger organizations. Marketing emphasizes cost savings of up to £10,000 annually versus percentage-based competitors and positions the platform globally, though current named customer logos (One Nation, Human Appeal, SKT, Zaimah, Rethink Charity, Emaan Relief, Spot Project, Ummah Welfare Trust, Worldcare Foundation) skew heavily toward UK-based Islamic charities, reinforced by themed Ramadhan, Qurbani, and Dhulhijjah campaign offerings.
The company is independently operated under founder and CEO Ali Shaan, with no disclosed institutional investors, funding rounds, parent company, or management team beyond the founder. The platform reports 1,200+ charity customers and showcases individual peer-to-peer fundraising outcomes in excess of £700k, suggesting meaningful transaction throughput despite the absence of disclosed financial metrics.
GiveBrite firmographics
Firmographics- Name
- GiveBrite
- Legal name
- GiveBrite
- Website
- https://givebrite.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GiveBrite is a UK-based SaaS platform that provides AI-powered, white-label peer-to-peer fundraising tools with fixed-cost subscriptions and 0%-card-fee payments for charities, non-profits, and individual fundraisers across 1,200+ customer organizations.
- Ownership category
- akta.pro rank
Where GiveBrite is headquartered
LocationHeadquarters
- HQ city
- Bradford
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
GiveBrite business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Transaction Processing (0% Card Fees Model): Platform charges 0% card fees to charities, generating revenue through payment processing margins built into transaction costs. The fixed-cost model allows charities to save up to £10,000 annually compared to traditional fundraising platforms that charge percentage-based fees per transaction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly Plan |
| Subscription | Annual | Yearly Plan - Save 17% |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
GiveBrite product offering
Product offeringCore offering
GiveBrite provides an AI-powered peer-to-peer fundraising SaaS platform that enables charities and individual fundraisers to launch donation campaigns instantly via natural-language prompts. The platform includes white-label customization, team leaderboards, donation carts, recurring giving, and integrated modern payments (Stripe, PayPal, Apple Pay, Google Pay) at a fixed subscription cost with 0% card fees advertised to charities.
Product overview
GiveBrite is a single unified AI-powered peer-to-peer fundraising platform designed for charities and fundraisers. The core platform integrates Givebrite Xtended and the AI Campaign Creator as primary offerings, supported by feature modules including Team Fundraising, Donation Carts, Recurring Giving, CRM Integration, and WordPress Integration. Themed campaigns such as Ramadhan Giving, Qurbani Giving, and Dhulhijjah Giving are specialized campaign types built on the platform. All components share the same white-labeled, customizable infrastructure with 0% card fees and integrate with Stripe, PayPal, and CRM systems.
Differentiator
Problem solved
Functional benefit
Brands
- Givebrite Xtended: Extended platform features for charities as referenced in the navigation menu.
Products and services
- GiveBrite Platform Core AI-powered peer-to-peer fundraising SaaS platform offering charities and fundraisers customizable donation pages, team leaderboards, recurring giving, donation carts, and integrated payments (Stripe, PayPal, Apple Pay, Google Pay) on a fixed-cost subscription with 0% card fees.
- Givebrite Xtended Extended platform offering referenced as a distinct item in the GiveBrite navigation menu, providing charities with additional features beyond the standard charity dashboard.
Quantifiable outcome
- Charities can save up to £10,000 annually with fixed-cost, zero-card-fee model
- +3 more outcomes
Companies that use GiveBrite
Customer profileNamed customers9 records
Segments2 records
Ideal customer profiles2 records
GiveBrite technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability2 records
Feature5 records
GiveBrite partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- StripecoreStripe is integrated as a primary payment processor, enabling charities to securely process donations through the GiveBrite platform. Users verify ownership and connect their Stripe account during the three-step onboarding process to start collecting donations.
- PayPalcorePayPal integration provides alternative payment processing for donations. Listed alongside Stripe in the onboarding workflow, giving charities flexibility in payment processor selection.
- Apple PaycoreApple Pay integration enables seamless mobile donations, identified in testimonials as a key feature making 'donating seamless' for supporters. Part of modern payment stack alongside Google Pay.
- Google PaycoreGoogle Pay integration supports Android and web-based donations, completing the modern payment ecosystem alongside Apple Pay. Referenced in customer testimonials as improving donation experience.
Scale indicators5 records
Recent moves4 records
Expansion highlights5 records
GiveBrite competitors and assessment
Company assessmentBroad incumbents
- Network for Good: Long-standing nonprofit software suite covering donations, CRM, and events—overlaps with GiveBrite's donation cart, recurring giving, and CRM integration capabilities but as part of a broader enterprise platform.
- Classy (a Bonterra company): Established nonprofit fundraising platform serving mid-market and enterprise charities with peer-to-peer, recurring giving, and CRM-grade donor management—competes with GiveBrite upmarket and via parent Bonterra's broader nonprofit tech stack.
- GoFundMe (Charity): Largest global consumer crowdfunding platform with a dedicated charity/peer-to-peer offering that competes head-on with GiveBrite for nonprofit campaign dollars, but with vastly greater brand awareness and reach.
Direct peers
- Donorbox: SaaS fundraising platform for nonprofits offering donation forms, recurring giving, and peer-to-peer campaigns—closely aligned with GiveBrite's feature set and target SMB/mid-market charity customer.
- Give Lively: Free, modern fundraising platform for nonprofits offering peer-to-peer campaigns, donation pages, and event tools—competes with GiveBrite on price (no platform fees) and feature breadth for SMB charities.
- JustGiving: UK-based peer-to-peer fundraising platform that helps charities and individuals create donation pages and run campaigns—directly competing with GiveBrite's core offering, white-label posture, and charity customer base in the UK market.
- Funraise: Nonprofit fundraising software built specifically for charities with donation pages, events, and peer-to-peer campaigns—directly comparable to GiveBrite's peer-to-peer and recurring giving modules.
- Raisely: Peer-to-peer fundraising platform for nonprofits with branded campaign pages and team fundraising, comparable to GiveBrite's peer-to-peer suite—primarily positioned in Australia and New Zealand.
- Givebutter: Modern nonprofit fundraising platform with donation forms, event ticketing, peer-to-peer campaigns, and donor management—competing feature-for-feature with GiveBrite especially around modern UX and integrations.
Others
- Stripe (Charity/Atlas): Underlying payment processor powering GiveBrite's donation flow; a relevant peer/threat because Stripe's expanding nonprofit offerings (e.g., Stripe Charity) could disintermediate GiveBrite's value-add at the infrastructure layer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
GiveBrite social profiles
Digital presenceGiveBrite financial estimates
Financial estimateRevenue estimate
Valuation estimate
GiveBrite leadership team
Management profileNumber of profiles
Profiles1 record
GiveBrite funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GiveBrite M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GiveBrite
What does GiveBrite do?
GiveBrite provides an AI-powered peer-to-peer fundraising SaaS platform that enables charities and individual fundraisers to launch donation campaigns instantly via natural-language prompts. The platform includes white-label customization, team leaderboards, donation carts, recurring giving, and integrated modern payments (Stripe, PayPal, Apple Pay, Google Pay) at a fixed subscription cost with 0% card fees advertised to charities.
Is GiveBrite a public or private company?
GiveBrite is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was GiveBrite founded?
GiveBrite was founded in 2015. It employs 1 to 10 people.
Where is GiveBrite based?
GiveBrite is headquartered in Bradford, United Kingdom, in the Europe region.
How does GiveBrite make money?
One revenue line is on record: transaction Processing (0% Card Fees Model).
Who are GiveBrite's main competitors?
Broad incumbents on record are Network for Good, Classy (a Bonterra company) and GoFundMe (Charity). Direct peers are Donorbox, Give Lively, JustGiving, Funraise, Raisely and Givebutter. Stripe (Charity/Atlas) is listed as an others.
Does GiveBrite have an API?
Yes. The platform offers robust and secure APIs with growing third-party integrations, enabling developers to build and automate fundraising workflows.