Cantaloupe.TV

What Cantaloupe.TV does

Cantaloupe.TV (legal entity: Cantaloupe.tv, LLC) is an Indianapolis-based B2B video production company founded in 2005, operating as a privately held LLC with no disclosed external funding. The company creates emotionally connecting video stories for business clients, structured around a proprietary "Emotional Flow" methodology that emphasizes emotional engagement before delivering facts. Its service catalog spans multiple story types — Why Stories, About Us, Culture, Client Experience, Product Showcase, Show Off Space, Celebrate Time, Event Recap, Giving Back, Heart Strings, Teaser Trailers, Real Reality, and Co-Branded Stories — produced by small two-person crews handling shooting, interviews, lighting, sound, graphics, captions, and color correction in a single production workflow, with travel costs billed at cost without markup.

Name

Cantaloupe.TV

Legal name

Cantaloupe.tv, LLC

Website

https://cantaloupe.tv

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Cantaloupe.TV is an Indianapolis-based B2B video storytelling company founded in 2005 that produces emotionally connecting business stories via small two-person crews and offers a Netflix-style StoryBook subscription content platform to enterprise and nonprofit clients.

Ownership category

akta.pro rank

Product category

Corporate Video Production & Storytelling Services

NAICS

Motion Picture and Video Industries (5121), Broadcasting and Content Providers (516)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)

akta.pro primary industry

Branded Entertainment & Long-Form Content (Series, Shorts, Films) (MPADAEAG)

akta.pro secondary industry

Event & Experiential Brand Coverage (Recaps, Sizzle Reels) (MPADAEAF)

Keywords

• Corporate video production
• Business storytelling services
• Emotional brand storytelling
• Interactive video platform
• Sales enablement content

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Video Storytelling Production Services: Custom video production services creating emotionally connecting stories for business clients. Services include various video story types such as Why Stories, About Us Stories, Culture Stories, Client Experience Stories, Product Showcase Stories, Event Stories, and more.
2. StoryBook Platform: Netflix-like business content platform with LaunchPad video library, episodic content, and ongoing engagement tools.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Cantaloupe.TV produces custom, emotionally connecting business video stories for enterprise clients using their proprietary "Emotional Flow" methodology, delivered by lean two-person production crews. They also offer StoryBook, an interactive Netflix-style content platform that guides prospects through the sales cycle via staged, emotion-first content delivery. Their story catalog covers Why Stories, About Us, Culture, Client Experience, Product Showcase, Event Recap, Giving Back, Co-Branded stories, and more.

Product overview

Cantaloupe.TV is a video storytelling company founded in 2005, offering emotionally connecting business stories. The portfolio consists of two core offerings: Video Storytelling services (creating various story types including Why, About Us, Culture, Client Experience, Product Showcase, Show Off Space, Celebrate Time, Event Recap, Giving Back, Heart Strings, Teaser Trailers, Real Reality, and Co-Branded stories) and StoryBook (a dynamic, data-driven content platform functioning as a Netflix-style video library for business). Supporting these are methodology tools including the Fran, Dan, Claire & Bob buyer persona framework, the Real Story Equation, the Wikipedia Effect approach, the Emotional Buying Framework, and Production Efficiencies methodology.

Differentiator

Problem solved

Functional benefit

Brands

• StoryBook: A dynamic, data-driven content tool using emotion to drive natural decision making. An interactive, linear experience designed to align with prospects' natural buying journey through emotional flow. Functions as a video library (LaunchPad) with episodic content additions.

Products and services

• Video Storytelling Custom video storytelling production service creating emotionally connecting stories for enterprise business clients, using the proprietary Emotional Flow methodology and a small two-person production crew. The service guides buyers through the sales cycle across multiple story formats.
• StoryBook Platform A Netflix-style interactive, linear content platform designed to align with prospects' natural buying journey through emotional flow, featuring a LaunchPad video library, episodic content additions, EpicSodes for deeper engagement, and repeat delivery cycles for ongoing conversations.

Named customers14 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lemonlight: B2B commercial video production company producing branded and storytelling content for enterprise marketers. Directly comparable as a services-led video studio selling custom brand stories to similar mid-market and enterprise buyers.
• Casual Films: Global B2B video storytelling agency producing emotionally connecting films for enterprise clients. Highly comparable in target customer, project-based production model, and emphasis on authentic narrative over scripted messaging.
• Sandwich Video: Branded video and storytelling studio producing short-form narrative content for major brands. Comparable in its focus on emotionally resonant, low-budget, high-creative output for enterprise clients.
• Wyzowl: B2B video production agency specializing in explainer, animated, and brand-story content for sales and marketing teams. Comparable as a services-led video company helping B2B clients move buyers through the funnel with custom video content.
• Demo Duck: B2B video production studio producing explainers, brand stories, and product videos for enterprise clients. Comparable in services model, target buyer, and reliance on storytelling to drive sales-cycle outcomes.
• Tool of North America: Independent creative studio producing branded video content and short films for major brands. Comparable in its premium-positioned, narrative-led approach to commercial video production.
• Blue Chalk Media: B2B and brand video production studio producing documentary-style stories for enterprises and nonprofits. Comparable in its narrative-first, small-team model and use of authentic storytelling for sales and brand storytelling engagements.

Broad incumbents

• Vidyard: Established B2B video platform with hosting, analytics, and sales-enablement tooling. Comparable as it sits at the intersection of video content and the B2B sales cycle that Cantaloupe.TV targets, and represents the kind of platform/incumbent StoryBook competes with.
• Ogilvy: Global advertising and communications network with deep branded video and storytelling capabilities for Fortune 500 clients. Comparable as a broader incumbent competing for the same enterprise storytelling budgets with deeper media-buying and analytics bundles.

Emerging players

• Storyboarder (Storyhunter): Marketplace/platform for commissioning branded video content from a global creator network. Comparable as an alternative model for enterprises seeking branded storytelling content, and a potential competitor as platforms consolidate around video production.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/cantaloupe_tv
• Facebookfacebook.com/cantaloupe.tv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cantaloupe.TV