Skills
Skills.id is an Indonesian online and offline vocational training platform under PT. Global Retail Bersama, operating as an official Kartu Prakerja government program partner and serving job seekers, professionals, and corporate clients with LMS-delivered courses across 10+ skill categories.
- Company typePrivate
- Founded2017
- HeadquartersJakarta, Indonesia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Skills does
Skills.id, operated by Indonesian private company PT. Global Retail Bersama and headquartered in South Jakarta, is a vocational training platform that delivers courses through an integrated Learning Management System (LMS) supporting four modalities: self-paced video, live webinars, offline workshops, and in-person bootcamps. The catalog spans 10+ categories — language, business, crafts, marketing, design, sales, journalism, management, lifestyle, and communication — with 31 listed courses and over 1,000 students served across 7 years of operation. Pricing is unit-based and ranges from Rp50,000 for short videos to Rp6,500,000 for SKKNI-aligned intensive barista training, indicating a horizontal, consumer-leaning SKU mix rather than a single enterprise-grade offering.
The company's business model rests on three revenue streams: (i) direct e-commerce course sales via the Skills.id website, (ii) transaction-fee-based redemptions through the Indonesian government's Kartu Prakerja program — where participants redeem Rp3,500,000 government training vouchers for approved courses and receive supplementary incentives (Rp600,000 job-search allowance and survey rewards) — and (iii) a professional-services "Skills for Corporation" B2B line for employee training. Distribution is omnichannel: a self-serve site, a dedicated Prakerja dashboard channel, marketplace listings on Tokopedia, Bukalapak, and Pintar, plus a physical training center in Kebayoran Baru, South Jakarta. Corporate identity, partnerships, and operational metrics are entirely first-party disclosed on the platform; there is no app, no public API, no disclosed funding rounds, no management team bios, and no revenue figures.
Skills firmographics
Firmographics- Name
- Skills
- Legal name
- PT. Global Retail Bersama
- Website
- https://skills.id
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Skills.id is an Indonesian online and offline vocational training platform under PT. Global Retail Bersama, operating as an official Kartu Prakerja government program partner and serving job seekers, professionals, and corporate clients with LMS-delivered courses across 10+ skill categories.
- Ownership category
- akta.pro rank
Skills industry classification
Industry- Product category
- Online Vocational Training
- NAICS
- Business Schools and Computer and Management Training (6114), Professional and Management Development Training (611430), Technical and Trade Schools (6115)
- SIC
- Services-Educational Services (8200)
- akta.pro industry
- Technical & Digital Skills TrainingBusiness & Public Services/HR, Staffing & Recruitment Services/Training, Learning & Development ServicesCustom Corporate IT Training & Upskilling ProgramsBusiness & Public Services/IT & Digital Services (Managed Services, Systems Integration)/IT Training & Technical Enablement Services
Keywords
Where Skills is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices2 records
Markets served
Skills business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Course Sales: One-time purchase model for individual courses ranging from Rp50,000 to Rp6,500,000. Customers purchase courses directly through the platform for self-paced video, webinar, or workshop access.
- Prakerja Government Program: Partnership with Indonesian government Prakerja program where training vouchers (Rp3,500,000 value) are redeemed by eligible participants for approved courses
- Corporate Training Services: B2B training programs for companies under Skills for Corporation program, providing customized training solutions for employee development
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Video-based Self-Paced Courses |
| Unit Pricing | Pay-as-you-go | Workshop and Offline Classes |
| Unit Pricing | Pay-as-you-go | Intensive Training Programs |
| Subscription | Multi-year contract | Prakerja Voucher Redemption |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels4 records
Skills product offering
Product offeringCore offering
Skills.id operates an integrated LMS-based training platform that delivers vocational and professional courses across ten categories (language, business, crafts, marketing, design, sales, journalism, management, lifestyle, communication) via self-paced video, live webinars, offline workshops, and intensive bootcamps. It sells courses directly to individual learners (Rp50,000–Rp6,500,000), delivers Prakerja government-subsidized training through voucher redemption, and provides customized corporate training programs (Skills for Corporation) to enterprise clients.
Product overview
Skills.id is a unified online and offline training platform integrated with an LMS (Learning Management System), offering multiple learning modalities. The platform operates through four main program offerings: Skills for Education (e-learning services), Prakerja (government scholarship program), Bootcamp (intensive training), and Skills for Corporation (corporate training). The platform delivers courses through Kelas Regular (self-paced video, webinar, and offline formats) and Kelas Prakerja channels, with individual course offerings including cooking classes like Thai Milk Bun, craft workshops like Souvenir Kreasi, and accessory-making workshops like Ring Beads.
Differentiator
Problem solved
Functional benefit
Products and services
- Skills for Education E-learning services that facilitate interactive learning and teaching processes for educational institutions.
- Prakerja Training Program Government scholarship training program in partnership with the Indonesian government's Prakerja program to improve work competencies and entrepreneurship skills for job seekers, workers, and micro/small business owners.
- Bootcamp Intensive training programs designed to provide skills and knowledge in a relatively short period.
- Skills for Corporation Corporate training services provided in partnership with companies for employee development and professional upskilling.
- Kelas Regular Regular classes available in multiple formats including self-paced video, online webinars, and offline face-to-face sessions across various skill categories (Bahasa, Bisnis, Kerajinan, Marketing, Desain, Sales, Jurnalistik, Manajemen, Lifestyle, Komunikasi).
- Kelas Prakerja Prakerja-affiliated courses with professional instructors, offering government scholarship-funded training redeemable through Prakerja vouchers.
Companies that use Skills
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Skills technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Skills partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, flagship and minor.
- TokopediacoreTokopedia marketplace partnership for distributing Prakerja-approved courses, allowing participants to access Skills.id training through Tokopedia platform
- TokopediacorePrakerja program partner marketplace where Skills.id courses are listed for participant enrollment
- BukalapakcoreBukalapak marketplace partnership for Prakerja training course distribution
- PintarcorePintar platform partnership for Prakerja training course distribution
- Prakerja (Government of Indonesia)flagshipOfficial partnership with Indonesian government Prakerja program. Skills.id serves as official training partner where participants use government vouchers (Rp3,500,000 value) for training. Participants also receive post-training incentives including job search allowance and evaluation survey rewards
- Schein the LabelminorCollaborative partner for Ring Beads workshop program. Schein the Label provides workshop kits, merchandise, and expertise in beads crafts, with participants able to take home workshop results and certificates
- ShopeeminorPortfolio partner for promotional collaborations
- TEDx YouthminorPortfolio partner for event collaborations
- KinobiminorPortfolio partner for education platform collaborations
- BPJS TKminorPortfolio partner - state employment insurance agency collaboration
- PAM JayaminorPortfolio partner - Jakarta water utility company collaboration
- PT. Global Retail BersamacoreParent company (PT. Global Retail Bersama) operating Skills.id platform, located at Jl. Cidodol Raya no 40 Kebayoran Lama, Jakarta Selatan 12220
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Skills competitors and assessment
Company assessmentDirect peers
- Ruangguru: Indonesia's largest edtech platform offering K-12 tutoring, Skill Academy for vocational skills, and Ruangguru for Corporate. Directly competes with Skills.id across consumer learning, Prakerja-approved courses, and B2B corporate training, with vastly greater content depth and capital backing.
- Quipper: Southeast Asian edtech platform operating in Indonesia with Prakerja-approved courses and B2B school partnerships. Overlaps directly with Skills.id on subsidized training delivery and Indonesian learner targeting, with similar multi-modal course delivery.
- Pijar Mahir: Indonesian vocational and upskilling platform owned by Telkom Indonesia, focused on Prakerja-eligible courses and professional certification. Directly competes for the same Prakerja subsidized demand and offers a comparable multi-modal (video, webinar, offline) course structure.
- Skill Academy by Ruangguru: Vocational and professional upskilling vertical of Ruangguru, offering Prakerja-approved courses in business, technology, and creative skills. Direct competitor to Skills.id across the same subsidized learner base with significantly stronger brand and capital.
- Pintar: Indonesian learning and career platform that distributes Prakerja-approved training courses and operates as both a Skills.id distribution partner and an overlapping competitor. Competes for the same learner cohort seeking government-subsidized vocational training.
- Zenius: Indonesian edtech platform offering video-based courses across academic and vocational subjects, including Prakerja-approved programs. Competes with Skills.id on the same subsidized-learner demand pool and Indonesian learner base, with a deeper content library and longer operating history.
Broad incumbents
- Udemy: Global marketplace for online courses with broad Indonesian learner adoption across business, marketing, and design categories that overlap with Skills.id's catalog. Provides free and low-cost alternatives to Skills.id's direct-paid course offerings.
- Coursera: Global online learning platform with Indonesian learner presence and partnerships including government workforce programs. Competes with Skills.id at the upper end of professional certification, though it does not target the local craft and lifestyle segments.
Emerging players
- HarukaEdu: Indonesian online learning platform focused on professional skills and vocational training, with courses aligned to Prakerja requirements. Comparable in scope to Skills.id but with a more focused professional development positioning.
- Karier.mu: Indonesian career development and training platform under the Telkom umbrella, offering professional upskilling courses including Prakerja-eligible programs. Overlaps with Skills.id on the career-changer and job-seeker segment targeting government-subsidized training.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Skills social profiles
Digital presenceSkills financial estimates
Financial estimateRevenue estimate
Valuation estimate
Skills leadership team
Management profileNumber of profiles
Skills funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Skills M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Skills
What does Skills do?
Skills.id operates an integrated LMS-based training platform that delivers vocational and professional courses across ten categories (language, business, crafts, marketing, design, sales, journalism, management, lifestyle, communication) via self-paced video, live webinars, offline workshops, and intensive bootcamps. It sells courses directly to individual learners (Rp50,000–Rp6,500,000), delivers Prakerja government-subsidized training through voucher redemption, and provides customized corporate training programs (Skills for Corporation) to enterprise clients.
Is Skills a public or private company?
Skills is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Skills founded?
Skills was founded in 2017. It employs 11 to 50 people.
Where is Skills based?
Skills is headquartered in Jakarta, Indonesia, in the Asia region.
How does Skills make money?
Three revenue lines are on record. Course Sales are the primary driver. The others are prakerja Government Program and corporate Training Services.
Who are Skills's main competitors?
Direct peers on record are Ruangguru, Quipper, Pijar Mahir, Skill Academy by Ruangguru, Pintar and Zenius. Broad incumbents are Udemy and Coursera. Emerging players are HarukaEdu and Karier.mu.
Does Skills have an API?
No public API is recorded for Skills.
What industry is Skills in?
Skills's product category is Online Vocational Training. Its primary akta.pro industry code is BPACANAB, Technical & Digital Skills Training, with a secondary code of BPAEANAB, Custom Corporate IT Training & Upskilling Programs. Its NAICS code is 6114 and its SIC code is 8200.