The Post Millennial
The Post Millennial is a privately held conservative digital news publisher founded in 2017, serving North American readers through its website, podcasts, email newsletter, and a two-tier paid membership program. Owned by JTN Network, it delivers political news, analysis, and opinion content.
- Company typePrivate
- Founded2017
- HeadquartersMontréal, Canada
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What The Post Millennial does
The Post Millennial is a privately held digital news publisher founded in 2017 and incorporated in Quebec, Canada, that operates a conservative-leaning media outlet serving primarily North American audiences. Its core product is a web-based publishing platform (thepostmillennial.com) featuring breaking political news, news analysis, culture coverage, opinion pieces, and a podcast network ('The Pod') distributed via RSS, email newsletter, and embedded audio players. The company is editorially led by Editor in Chief Libby Emmons (since April 2021), Senior Editor Andy Ngo, Associate Editor Ari Hoffman (Seattle), American News Editor Hannah Nightingale (Washington DC), and Canadian News Editor Roberto Wakerell-Cruz (Montreal).
The business operates a direct-to-consumer revenue model combining three streams: advertising on free content, a two-tier paid membership program (Supporter at $5/month or $50/year and VIP Supporter at $10/month or $100/year, priced in both USD and CAD), and one-time or recurring reader donations. Membership benefits include ad-free reading, archived content, early newsletter access, and exclusive merchandise for VIP supporters. Distribution is direct-to-consumer through the website, RSS feed, and daily email newsletter, with significant earned-media reach via staff appearances on Fox News, Newsmax, and other conservative platforms.
The Post Millennial is owned by JTN Network, a holding company that also owns Just the News and Human Events, positioning The Post Millennial within a multi-outlet conservative media portfolio with potential for cross-promotion and bundled memberships. Revenue, subscriber counts, traffic, and funding data are not publicly disclosed, limiting quantitative benchmarking. The company's customer base is a long-tail of ideologically aligned individual readers and small-dollar supporters, with no enterprise customer concentration but material exposure to political-news cycles and audience sentiment.
The Post Millennial firmographics
Firmographics- Name
- The Post Millennial
- Legal name
- The Post Millennial
- Website
- https://thepostmillennial.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Post Millennial is a privately held conservative digital news publisher founded in 2017, serving North American readers through its website, podcasts, email newsletter, and a two-tier paid membership program. Owned by JTN Network, it delivers political news, analysis, and opinion content.
- Ownership category
- akta.pro rank
The Post Millennial industry classification
Industry- Product category
- Online News Publishing
- NAICS
- Periodical Publishers (51312), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Alternative/Independent Newsweeklies & Opinion Press (MPAJADAH)
- akta.pro secondary industry
- Subscription Fan Membership Platforms (Paid Communities) (MPACAFAA)
Keywords
Where The Post Millennial is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices4 records
Markets served
The Post Millennial business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Subscription/Membership: Reader-supported membership tiers offering Supporter ($5/month or $50/year) and VIP Supporter ($10/month or $100/year) plans. Benefits include ad-free reading, archived content access, early newsletter access, and exclusive merchandise for VIP supporters.
- Advertising: Traditional advertising revenue model with ad-free content offered as a premium benefit to supporters.
- Donations: One-time and recurring donation appeals targeting readers who value independent conservative journalism.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Supporter tier provides ad-free content access, archived content, and early newsletter access. |
| Subscription | Monthly | VIP Supporter adds exclusive merchandise and offers (coming soon) to supporter benefits. |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
The Post Millennial product offering
Product offeringCore offering
The Post Millennial publishes conservative political news, cultural commentary, in-depth news analysis, and podcast programming through a direct-to-consumer digital platform. Readers access free ad-supported content or pay recurring subscriptions (Supporter $5/month or $50/year; VIP $10/month or $100/year) for ad-free reading, archived content access, early newsletter access, and (for VIP) exclusive merchandise. Audience reach is built via the website, daily email newsletters, RSS, and podcasts.
Product overview
The Post Millennial operates a unified digital news platform offering conservative political journalism. The core product is the news website providing news articles, analysis, and opinion content. Additional offerings include podcast programming (The Pod) and a membership program with two tiers: Supporter ($5/month or $50/year) providing ad-free reading and archived content access, and VIP Supporter ($10/month or $100/year) adding exclusive merchandise and offers.
Differentiator
Problem solved
Functional benefit
Products and services
- The Post Millennial News Website Core digital news platform publishing conservative political news articles, breaking news, opinion pieces, and culture commentary across American and Canadian politics for individual readers.
- The Pod Podcast and audio programming produced by The Post Millennial editorial staff, including This Week In Canada (hosted by Roberto Wakerell-Cruz) and the Ari Hoffman Show, distributed to listeners as standalone audio content.
- Supporter Membership Paid recurring subscription tier providing individual readers with ad-free content access on The Post Millennial, archived content, and early newsletter access at $5/month or $50/year (USD/CAD).
- VIP Supporter Membership Premium paid recurring subscription tier adding exclusive merchandise and offers to all Supporter benefits at $10/month or $100/year (USD/CAD) for individual readers.
Companies that use The Post Millennial
Customer profileSegments3 records
Ideal customer profiles3 records
The Post Millennial technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Post Millennial partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- JTN NetworkcoreParent company of The Post Millennial. JTN Network is also the parent company of Just the News. The Post Millennial operates as part of this media network of conservative news properties.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
The Post Millennial competitors and assessment
Company assessmentDirect peers
- The Daily Wire: Leading U.S. conservative digital media company operating a subscription and content platform (news, podcasts, video). Directly comparable business model (membership tiers, ad-supported content, conservative audience, talent-led programming) and product surface (news site, podcasts, daily newsletter).
- Breitbart News: Major U.S. conservative online news outlet with similar political positioning, ad-supported digital model, and reliance on breaking political coverage. Closely aligned audience and editorial slant as The Post Millennial.
- The Federalist: Conservative online magazine publishing news, opinion, and culture commentary. Comparable audience (liberty-leaning and conservative readers) and content mix (analysis + opinion + culture), and appears as a cross-publishing venue for Post Millennial contributors.
- Daily Caller: Conservative digital news outlet founded by Tucker Carlson and Neil Patel. Comparable audience, political slant, and digital-first publishing model with ad and subscription revenue.
- The Blaze: Conservative digital media company combining news site, podcasts, and video around a politically aligned audience. Closely comparable multi-format distribution (news + podcasts + email) and subscription/membership model.
- Just the News: Sister publication of The Post Millennial, owned by the same parent (JTN Network). Operates under the same holding with overlapping conservative news positioning, making it a tightly comparable business and distribution partner.
- RedState: Conservative political news and opinion site with a strong daily-news cadence similar to The Post Millennial. Comparable ideological audience, free + ad-supported digital model, and contributor-driven editorial approach.
Emerging players
- The Epoch Times: Fast-growing right-aligned digital outlet with strong news, opinion, and video reach. Overlaps with TPM's audience and conservative framing; differentiated by origin and broader international distribution but functionally a peer in U.S. conservative media.
Broad incumbents
- Fox News Digital: Digital arm of the largest U.S. cable conservative news brand. Far larger but serves an overlapping politically conservative audience; functions more as a broad incumbent than a direct subscription competitor.
- New York Post: Major tabloid with a center-right editorial slant that publishes op-eds by TPM contributors (e.g., Libby Emmons, Andy Ngo). A larger, established news brand with overlapping audience and opinion contributors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
The Post Millennial social profiles
Digital presenceThe Post Millennial financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Post Millennial leadership team
Management profileNumber of profiles
Profiles5 records
The Post Millennial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Post Millennial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Post Millennial
What does The Post Millennial do?
The Post Millennial publishes conservative political news, cultural commentary, in-depth news analysis, and podcast programming through a direct-to-consumer digital platform. Readers access free ad-supported content or pay recurring subscriptions (Supporter $5/month or $50/year; VIP $10/month or $100/year) for ad-free reading, archived content access, early newsletter access, and (for VIP) exclusive merchandise. Audience reach is built via the website, daily email newsletters, RSS, and podcasts.
Is The Post Millennial a public or private company?
The Post Millennial is a private company. It is classified as corporate owned and is currently operating.
When was The Post Millennial founded?
The Post Millennial was founded in 2017. It employs 11 to 50 people.
Where is The Post Millennial based?
The Post Millennial is headquartered in Montréal, Canada, in the North America region.
How does The Post Millennial make money?
Three revenue lines are on record. Subscription/Membership is the primary driver. The others are advertising and donations.
Who are The Post Millennial's main competitors?
Direct peers on record are The Daily Wire, Breitbart News, The Federalist, Daily Caller, The Blaze, Just the News and RedState. The Epoch Times is listed as an emerging player. Broad incumbents are Fox News Digital and New York Post.
Does The Post Millennial have an API?
No public API is recorded for The Post Millennial.
What industry is The Post Millennial in?
The Post Millennial's product category is Online News Publishing. Its primary akta.pro industry code is MPAJADAH, Alternative/Independent Newsweeklies & Opinion Press, with a secondary code of MPACAFAA, Subscription Fan Membership Platforms (Paid Communities). Its NAICS code is 51312 and its SIC code is 2721.