HeyMath

Name

HeyMath

Legal name

HeyMath! Innovation Lab (S) Pte. Ltd.

Website

https://heymath.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

K-12 Mathematics Education Software

NAICS

Educational Support Services (611710), Exam Preparation and Tutoring (611691)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

Math & Science Interactive Learning Platforms (STEM Core) (EDAFANAH)

akta.pro secondary industries

Learning Management Systems (LMS) & Digital Classrooms (EDAJAMAA), Assessment, Testing & Analytics Platforms (Formative/Summative) (EDAJAMAC), Teacher-Led Digital Lesson Packages & Instructional Resources (EDAFACAL)

Keywords

• Digital math curriculum
• E-learning platform
• Adaptive assessment tools
• Teacher professional development
• K-12 math education

Headquarters

HQ city

Chennai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. E-Learning Platform Subscriptions: Online accounts for students and teachers providing access to digital curriculum, animated lessons, question banks, and adaptive quizzes. Subscription-based access with different grade levels and curriculum versions (English, Spanish, Portuguese).
2. Mobile App Purchases: GCE O Level exam prep mobile apps for iPhone and Android comprising exam questions with fully worked out solutions, practice worksheets and summary notes.
3. Teacher Professional Development Workshops: Immersive workshops on best practices in lesson planning, strategies for remediation, creating tasks to develop 21st century competencies. Conducted as in-service training programs.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

HeyMath provides a digital mathematics curriculum and learning platform for K-12 schools, teachers, and students covering primary (P1-P6) and secondary (Sec 1-Sec 5) grade levels. Its core offering is an LMS-based E-Learning Program with e-lessons, question banks, and adaptive quizzes, complemented by GCE O-Level exam preparation mobile apps, adaptive assessment solutions, teacher professional development workshops, and analytics for personalized learning.

Product overview

HeyMath operates as a multi-product educational technology platform providing digital mathematics curriculum and associated tools. The core offering consists of the E-Learning Program (LMS with e-lessons and question banks) and Mobile Apps for GCE O Level exam preparation. Supporting modules include Adaptive Assessment Solutions (personalized quizzes with analytics), Teacher Professional Development (workshops and training), and Analytics & Remedial Support (performance tracking and intervention recommendations). The platform serves students from Primary 1 through Secondary 5 (P1-P6, Sec 1-Sec 5) with regional variations in language availability (English, Spanish, Portuguese).

Differentiator

Problem solved

Functional benefit

Products and services

• E-Learning Program A comprehensive Learning Management System for teachers and students featuring e-lessons, question banks, and adaptive quizzes that support Self-Directed Learning (SDL), Collaborative Online Learning (COL), and flipped classrooms for primary (P1-P6) and secondary (Sec 1-Sec 5) mathematics.
• GCE O-Level Exam Prep Mobile Apps Mobile applications for iPhone and Android providing GCE O Level exam preparation with exam questions arranged by topic for Maths (4048) and Add Maths (4047), including fully worked out solutions, practice worksheets, and summary notes.
• Teacher Professional Development Workshops In-person and ongoing immersive workshops conducted by subject matter experts covering best practices in lesson planning, strategies for remediation, and creating tasks to develop 21st century competencies, including training in the CPA approach and Singapore's Model Method.

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature6 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Raffles InstitutionminorStrategic or Co-development Partner · 17 November 2006Memorandum of Understanding between Raffles Institution and Sankhyaa Learning (P) Ltd for offering maths test exam paper online. RI offers maths test exam paper online through HeyMath!
• NRICH / Millennium Mathematics Project (MMP)coreStrategic or Co-development Partner · 1 January 2000HeyMath! was founded in 2000 in collaboration with the Millennium Mathematics Project (MMP) and NRICH at the University of Cambridge. Experts from NRICH have been involved from inception and played an instrumental role in shaping the innovative pedagogies and high quality that underlies HeyMath's digital program. NRICH's vision includes enriching the school mathematics curriculum, developing mathematical thinking skills, and promoting creative approaches to mathematics.
• University of CambridgecoreStrategic or Co-development PartnerHeyMath! was developed with advice from the University of Cambridge. The collaboration with NRICH/MMP provides foundational pedagogical framework and ongoing guidance.
• Somos Educação S.A.coreOEM/ Whitelabel/ Licensing PartnerSomos Educação is a licensed partner of Sankhyaa Ltd in Brazil. They co-own the intellectual property rights for the Brazilian market and handle local operations including user data management under Brazil's Marco Civil da Internet.
• Massachusetts Department of EducationminorStrategic or Co-development PartnerExplored HeyMath! E-Learning Program as a resource for Teacher Professional Development and Lesson Planning in December 2007.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Khan Academy: Free online learning platform with deep math curriculum coverage from elementary through early college. Directly comparable to HeyMath as both deliver video lessons, practice exercises, and adaptive learning for K-12 math, though Khan Academy operates as a non-profit with broader subject coverage.
• Cuemath: India-based math learning platform combining online curriculum with live tutoring for K-12 students. Directly comparable as both target math-specific K-12 learning with adaptive assessments, though Cuemath leans on live tutors while HeyMath emphasizes self-directed digital learning.
• 3P Learning (Mathletics): Australia-based provider of Mathletics, a leading K-12 math platform used in schools globally. Comparable as both deliver digital math curriculum with adaptive activities, school subscription models, and multi-country footprints — Mathletics is a more direct school-licensing competitor.
• SplashLearn: US/India-based K-12 math and reading learning platform with adaptive games and curriculum. Comparable to HeyMath in targeting primary-grade math with adaptive content and school/home subscription models, though SplashLearn emphasizes gamification over the CPA pedagogy.
• Carnegie Learning: US-based provider of MATHia adaptive math software and other K-12 math solutions developed with Carnegie Mellon University research. Comparable to HeyMath as a math-specialist EdTech with academic pedigree, adaptive technology, and school district focus.

Broad incumbents

• Byju's: India's largest EdTech company offering broad K-12 and test prep content including math. Overlaps with HeyMath in Indian school math but operates at much larger scale across multiple subjects and geographies with significantly more capital.
• DreamBox Learning: US-based adaptive K-8 math platform (now part of Discovery Education). Comparable to HeyMath's adaptive assessment capabilities and school deployment model, though DreamBox focuses exclusively on US market and elementary grades.
• iXL Learning: US-based K-12 platform covering math, ELA, science, and social studies with adaptive practice and analytics. Comparable to HeyMath's adaptive assessment and analytics offerings within math, though iXL covers a broader subject set and serves a primarily US school base.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/heymath
• YouTubeyoutube.com/heymath
• Facebookfacebook.com/heymath
• LinkedInlinkedin.com/company/heymath

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HeyMath