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Inreal Technologies

Full company profile

uuid000rdgc

Namestring
Inreal Technologies
Legal namestring
SEDUNIATOTO
Websiteurl
inreal-tech.com
Company typeenum
Private
Founded yearint
2014
Descriptiontext

Inreal Technologies is a Karlsruhe, Germany-based virtual reality company operating in the real estate sector. Founded in 2011, the company is a private, for-profit business with 11–50 employees, building immersive VR tools that allow property developers, brokers, and related real estate stakeholders to visualize, present, and market spaces virtually. The firm received its earliest institutional backing in October 2013 from High-Tech Gründerfonds (HTGF), one of Europe's most active seed-stage investors, followed by two further funding events in 2018 — a round led by BitStone Capital in February 2018 and a follow-on round in October 2018 involving Apic Investments. The leadership team comprises CEO Enrico Kuertoes and CFO Moritz Luck.

The company's go-to-market appears to target the German and broader European real estate vertical via VR-based visualization products, though the input data does not disclose specific product names, pricing models, customer logos, or revenue mechanics. Underlying technology details (engine, platform architecture, hardware dependencies, SDK or integration surface) are also not present in the supplied data; the firm is described only categorically as a VR company serving real estate. There is no disclosed information on partnerships, distribution channels, geographic expansion beyond Germany, certifications, awards, patents, M&A activity, or AI/ML capabilities.

Funding cadence suggests modest but episodic capital raising: a single seed round in 2013, a six-year gap, then two rounds in 2018. No funding events, product launches, or strategic disclosures are recorded after October 2018, which is itself a notable absence for a 2011-vintage venture. Given the absence of disclosed revenue, pricing, customer concentration, and forward-looking strategic signals, the available evidence supports only a baseline factual description and does not enable deeper business-model or unit-economics conclusions.

Short descriptiontext

Inreal Technologies is a Karlsruhe, Germany-based virtual reality company founded in 2011 that develops immersive VR visualization tools for the real estate industry, operating with 11–50 employees as a privately held firm.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersKarlsruhe, Germany
HQ citystring
Karlsruhe
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
virtual reality software, real estate visualization, VR property tours, immersive 3D technology, property visualization solutions
Industry5 codes
1Interactive & Immersive Content Production (AR/VR/3D)
CodeBPAFAIALPrimaryYes
2Immersive/Interactive Animation (AR/VR/Real-Time)
CodeMPAHACANPrimaryNo
3VR/AR Gaming Platforms
CodeBPAMAKAGPrimaryNo
4VR/AR Gaming Hardware (Headsets & Controllers)
CodeHDACANADPrimaryNo
5Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows)
CodeEDAFAJALPrimaryNo
NAICS code3 codes
  • Computer Systems Design Services541512
  • Graphic Design Services541430
  • Motion Picture and Video Exhibition51213
SIC code2 codes
  • Services-Motion Picture & Video Tape Production7812
  • Real Estate6500
Product category
Virtual Reality Software for Real Estate
Social media profiles2 records
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Technology or R&D, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Inreal Technologies develops virtual reality (VR) software and solutions tailored for the real estate industry. The company provides immersive 3D visualization tools that enable property developers, brokers, and related real estate businesses to present and experience properties in VR. Based in Karlsruhe, Germany, the firm operates as a VR-focused technology vendor serving the property sector.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1VR Real Estate Solutions
CategoryVirtual Reality Software
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move3 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight1 record

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

The dominant 3D capture and virtual tour platform for real estate globally. Highly comparable to Inreal Technologies' offering; differs only in scale and integrated hardware-software stack, which gives Matterport a significant incumbent advantage.

TypeDirect peer
Description

VR/AR visualization platform targeting real estate, interior design, and furniture. Directly comparable to Inreal Technologies in terms of customer base (real estate agents, developers) and core offering (immersive property visualization).

TypeDirect peer
Description

US-based virtual tour platform purpose-built for real estate listings. Comparable as a software-focused, niche VR/3D real estate solution competing for similar agent and broker customers.

TypeDirect peer
Description

Provides 360-degree virtual tours and 3D walkthroughs for real estate. Direct peer to Inreal Technologies in delivering immersive visualization tools to property professionals.

TypeDirect peer
Description

VR/360° virtual tour platform widely used by real estate photographers and agents. Comparable to Inreal Technologies in core technology (360/VR capture and presentation) and target market.

TypeDirect peer
Description

Virtual staging and 3D home visualization platform for real estate listings. Comparable offering and customer overlap with Inreal Technologies' real estate VR focus.

TypeRegional player
Description

German-language virtual tour platform focused on DACH real estate market. Highly comparable to Inreal Technologies geographically and in customer base, providing direct regional competition.

TypeBroad incumbent
Description

Through Apple Vision Pro and ARKit, Apple is enabling spatial computing experiences for real estate. A broad incumbent that could either integrate comparable features into its ecosystem or serve as a strategic partner/distribution channel for Inreal Technologies.

TypeEmerging player
Description

AI-driven virtual tour and 3D experience platform targeting real estate and enterprise sales. Comparable emerging competitor leveraging newer AI/real-time rendering approaches versus Inreal Technologies' more traditional VR production model.

TypeEmerging player
Description

AI-powered 3D/VR design and rendering tools for real estate and architecture. Emerging competitor with comparable end-user value proposition (instant property visualization) but distinct AI-first technology approach versus Inreal Technologies' VR specialization.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds3 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors3 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Inreal Technologies

Virtual Reality Software for Real Estateinreal-tech.com

Inreal Technologies is a Karlsruhe, Germany-based virtual reality company founded in 2011 that develops immersive VR visualization tools for the real estate industry, operating with 11–50 employees as a privately held firm.

What Inreal Technologies does

Inreal Technologies is a Karlsruhe, Germany-based virtual reality company operating in the real estate sector. Founded in 2011, the company is a private, for-profit business with 11–50 employees, building immersive VR tools that allow property developers, brokers, and related real estate stakeholders to visualize, present, and market spaces virtually. The firm received its earliest institutional backing in October 2013 from High-Tech Gründerfonds (HTGF), one of Europe's most active seed-stage investors, followed by two further funding events in 2018 — a round led by BitStone Capital in February 2018 and a follow-on round in October 2018 involving Apic Investments. The leadership team comprises CEO Enrico Kuertoes and CFO Moritz Luck.

The company's go-to-market appears to target the German and broader European real estate vertical via VR-based visualization products, though the input data does not disclose specific product names, pricing models, customer logos, or revenue mechanics. Underlying technology details (engine, platform architecture, hardware dependencies, SDK or integration surface) are also not present in the supplied data; the firm is described only categorically as a VR company serving real estate. There is no disclosed information on partnerships, distribution channels, geographic expansion beyond Germany, certifications, awards, patents, M&A activity, or AI/ML capabilities.

Funding cadence suggests modest but episodic capital raising: a single seed round in 2013, a six-year gap, then two rounds in 2018. No funding events, product launches, or strategic disclosures are recorded after October 2018, which is itself a notable absence for a 2011-vintage venture. Given the absence of disclosed revenue, pricing, customer concentration, and forward-looking strategic signals, the available evidence supports only a baseline factual description and does not enable deeper business-model or unit-economics conclusions.

Inreal Technologies firmographics

Firmographics
Name
Inreal Technologies
Legal name
SEDUNIATOTO
Website
https://inreal-tech.com
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
11–50 employees
Short description
Inreal Technologies is a Karlsruhe, Germany-based virtual reality company founded in 2011 that develops immersive VR visualization tools for the real estate industry, operating with 11–50 employees as a privately held firm.
Ownership category
akta.pro rank

Inreal Technologies industry classification

Industry
Product category
Virtual Reality Software for Real Estate
NAICS
Computer Systems Design Services (541512), Graphic Design Services (541430), Motion Picture and Video Exhibition (51213)
SIC
Services-Motion Picture & Video Tape Production (7812), Real Estate (6500)
akta.pro primary industry
Interactive & Immersive Content Production (AR/VR/3D) (BPAFAIAL)
akta.pro secondary industries
Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN), VR/AR Gaming Platforms (BPAMAKAG), VR/AR Gaming Hardware (Headsets & Controllers) (HDACANAD), Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows) (EDAFAJAL)

Keywords

  • Virtual reality software
  • Real estate visualization
  • VR property tours
  • Immersive 3D technology
  • Property visualization solutions

Where Inreal Technologies is headquartered

Location

Headquarters

HQ city
Karlsruhe
HQ country
Germany
HQ region
Europe

Markets served

Inreal Technologies business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales

Distribution channels1 record

Inreal Technologies product offering

Product offering

Core offering

Inreal Technologies develops virtual reality (VR) software and solutions tailored for the real estate industry. The company provides immersive 3D visualization tools that enable property developers, brokers, and related real estate businesses to present and experience properties in VR. Based in Karlsruhe, Germany, the firm operates as a VR-focused technology vendor serving the property sector.

Differentiator

Problem solved

Functional benefit

Products and services

  • VR Real Estate Solutions

Companies that use Inreal Technologies

Customer profile

Ideal customer profiles1 record

Inreal Technologies technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Inreal Technologies partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves3 records

Expansion highlights1 record

Inreal Technologies competitors and assessment

Company assessment

Broad incumbents

  • Matterport: The dominant 3D capture and virtual tour platform for real estate globally. Highly comparable to Inreal Technologies' offering; differs only in scale and integrated hardware-software stack, which gives Matterport a significant incumbent advantage.
  • Apple: Through Apple Vision Pro and ARKit, Apple is enabling spatial computing experiences for real estate. A broad incumbent that could either integrate comparable features into its ecosystem or serve as a strategic partner/distribution channel for Inreal Technologies.

Direct peers

  • iStaging: VR/AR visualization platform targeting real estate, interior design, and furniture. Directly comparable to Inreal Technologies in terms of customer base (real estate agents, developers) and core offering (immersive property visualization).
  • Asteroom: US-based virtual tour platform purpose-built for real estate listings. Comparable as a software-focused, niche VR/3D real estate solution competing for similar agent and broker customers.
  • EyeSpy360: Provides 360-degree virtual tours and 3D walkthroughs for real estate. Direct peer to Inreal Technologies in delivering immersive visualization tools to property professionals.
  • Kuula: VR/360° virtual tour platform widely used by real estate photographers and agents. Comparable to Inreal Technologies in core technology (360/VR capture and presentation) and target market.
  • RoOomy: Virtual staging and 3D home visualization platform for real estate listings. Comparable offering and customer overlap with Inreal Technologies' real estate VR focus.

Regional players

  • ImmoViewer: German-language virtual tour platform focused on DACH real estate market. Highly comparable to Inreal Technologies geographically and in customer base, providing direct regional competition.

Emerging players

  • Matterport (direct) / Metareal: AI-driven virtual tour and 3D experience platform targeting real estate and enterprise sales. Comparable emerging competitor leveraging newer AI/real-time rendering approaches versus Inreal Technologies' more traditional VR production model.
  • ArchiVinci: AI-powered 3D/VR design and rendering tools for real estate and architecture. Emerging competitor with comparable end-user value proposition (instant property visualization) but distinct AI-first technology approach versus Inreal Technologies' VR specialization.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights4 records

Customer concentration

Inreal Technologies social profiles

Digital presence

Inreal Technologies financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Inreal Technologies leadership team

Management profile

Number of profiles

Profiles2 records

Inreal Technologies funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Inreal Technologies M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inreal Technologies

What does Inreal Technologies do?

Inreal Technologies develops virtual reality (VR) software and solutions tailored for the real estate industry. The company provides immersive 3D visualization tools that enable property developers, brokers, and related real estate businesses to present and experience properties in VR. Based in Karlsruhe, Germany, the firm operates as a VR-focused technology vendor serving the property sector.

Is Inreal Technologies a public or private company?

Inreal Technologies is a private company. It is classified as venture growth investor backed and is currently operating.

When was Inreal Technologies founded?

Inreal Technologies was founded in 2014. It employs 11 to 50 people.

Where is Inreal Technologies based?

Inreal Technologies is headquartered in Karlsruhe, Germany, in the Europe region.

Who are Inreal Technologies's main competitors?

Broad incumbents on record are Matterport and Apple. Direct peers are iStaging, Asteroom, EyeSpy360, Kuula and RoOomy. ImmoViewer is listed as a regional player. Emerging players are Matterport (direct) / Metareal and ArchiVinci.

Does Inreal Technologies have an API?

No public API is recorded for Inreal Technologies.

What industry is Inreal Technologies in?

Inreal Technologies's product category is Virtual Reality Software for Real Estate. Its primary akta.pro industry code is BPAFAIAL, Interactive & Immersive Content Production (AR/VR/3D), with a secondary code of MPAHACAN, Immersive/Interactive Animation (AR/VR/Real-Time). Its NAICS code is 541512 and its SIC code is 7812.

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