Mercedes - Benz Of Huntington
- Company typePrivate
- Founded2001
- HeadquartersHuntington, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
Mercedes - Benz Of Huntington firmographics
Firmographics- Name
- Mercedes - Benz Of Huntington
- Legal name
- Mercedes-Benz of Huntington
- Website
- https://mbhuntington.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Where Mercedes - Benz Of Huntington is headquartered
LocationHeadquarters
- HQ city
- Huntington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Mercedes - Benz Of Huntington business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Inventory / Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- New Vehicle Sales: Sale of new Mercedes-Benz vehicles including sedans, SUVs, coupes, convertibles, AMG performance vehicles, and Maybach luxury vehicles
- Pre-Owned Vehicle Sales: Sale of pre-owned and certified pre-owned Mercedes-Benz vehicles with rigorous inspection and certification process
- Vehicle Financing and Leasing: In-house finance team provides competitive auto loans and flexible lease options for vehicle purchases
- Service and Parts: Factory-trained technicians provide maintenance, repairs, and genuine OEM parts replacement services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Entry-level luxury: C-Class starting at ~$52,935 MSRP |
| One time/ perpetual license | Pay-as-you-go | Mid-range luxury: GLC and E-Class starting at ~$59,990 MSRP |
| One time/ perpetual license | Pay-as-you-go | High-performance AMG models starting at ~$61,020 MSRP |
| One time/ perpetual license | Pay-as-you-go | Full-size luxury: GLE and GLS starting at ~$71,550 MSRP |
| One time/ perpetual license | Pay-as-you-go | Ultra-luxury: S-Class and Maybach starting at ~$134,530 MSRP |
| One time/ perpetual license | Pay-as-you-go | High-performance sports: SL and AMG GT starting at ~$108,625 MSRP |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Mercedes - Benz Of Huntington product offering
Product offeringCore offering
Mercedes-Benz of Huntington is an authorized Mercedes-Benz franchise dealership selling new, pre-owned, and certified pre-owned vehicles across sedans, SUVs, coupes, convertibles, AMG performance models, EQ electric vehicles, plug-in hybrids, and Maybach ultra-luxury models. The dealership operates a factory-trained service center, finance center, and parts center, supplemented by an Express Store online purchasing platform with same-day delivery serving the Long Island market.
Product overview
Mercedes-Benz of Huntington is a luxury automobile dealership offering a comprehensive portfolio of Mercedes-Benz vehicles and services. The core offering consists of new Mercedes-Benz vehicles across multiple categories (sedans, coupes, convertibles, SUVs, electric vehicles, and plug-in hybrids), pre-owned and certified pre-owned vehicles. Supporting services include a factory-trained service center, finance center, and parts center. The dealership also operates an Express Store platform for 100% online vehicle purchasing. Vehicle sub-brands include AMG performance vehicles, EQ electric vehicles, and Maybach ultra-luxury models. The dealership is located in Huntington, NY and serves the Long Island area.
Differentiator
Problem solved
Functional benefit
Products and services
- New Mercedes-Benz Vehicles Full line of new Mercedes-Benz vehicles including C-Class, E-Class, and S-Class sedans; CLA, CLE, and AMG GT coupes; CLE Cabriolet and SL-Class convertibles; GLA, GLB, GLC, GLE, GLS, and G-Class SUVs; EQS, EQB, EQE, and EQS SUV electric vehicles; Hybrid GLC and Hybrid GLE plug-in hybrids; and Maybach luxury models. Targeted at affluent individual consumers and families on Long Island.
- Pre-Owned and Certified Pre-Owned Vehicles Selection of pre-owned and certified pre-owned Mercedes-Benz vehicles that have passed a rigorous certification process with limited miles and late model years. Also includes retired courtesy vehicles and select off-brand pre-owned vehicles. Targeted at value-oriented luxury buyers seeking Mercedes-Benz quality with lower price points.
- Mercedes-Benz Service Center Factory-trained technicians provide maintenance and repairs using genuine OEM parts, latest diagnostic tools, express service, evening express service, loaner vehicles, and service video inspections. Targeted at Mercedes-Benz owners on Long Island needing warranty service, scheduled maintenance, or repairs.
- Finance Center In-house finance team providing competitive auto loans, flexible lease offers, trade-in valuation, payment calculator, and online finance application processing for customers purchasing or leasing vehicles. Targeted at retail vehicle buyers and lessees.
- Parts Center Genuine OEM Mercedes-Benz parts ordering for vehicle maintenance and repairs, with parts specials and tire center offerings. Targeted at Mercedes-Benz owners, independent repair shops, and service customers needing authentic replacement parts.
- Express Store Online Platform 100% online vehicle shopping experience at express.mbhuntington.com with instant pricing, online offer building, and same-day delivery program for customers who prefer a fully digital purchasing journey without visiting the dealership.
- Fleet Partnerships Program Dedicated fleet partnership program providing volume purchasing, competitive fleet pricing, and ongoing fleet management/maintenance services for business customers acquiring multiple Mercedes-Benz vehicles for company fleets, executive transportation, or employee use.
Companies that use Mercedes - Benz Of Huntington
Customer profileSegments2 records
Ideal customer profiles2 records
Mercedes - Benz Of Huntington technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Mercedes - Benz Of Huntington partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Competition Auto GroupcoreParent company operating Mercedes-Benz of Huntington and related automotive dealerships in the region. The dealership is part of this auto group which manages multiple dealership locations.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Mercedes - Benz Of Huntington competitors and assessment
Company assessmentBroad incumbents
- AutoNation: Largest U.S. automotive retailer with a national footprint of franchised dealerships across many brands and used-vehicle platforms; comparable franchise dealer model at scale, though not focused on Long Island or a single luxury OEM.
- Penske Automotive Group: Public global automotive retailer with a strong premium/luxury franchise portfolio (including Mercedes-Benz stores), sharing the same franchised-dealer economics, F&I, and service-and-parts model at much larger scale.
Direct peers
- Mercedes-Benz of Brooklyn: Authorized Mercedes-Benz franchise dealer in Brooklyn, NY, offering the same new, pre-owned, service, and parts mix to an adjacent NYC-metro luxury customer base.
- Rallye Motors: Long-established Mercedes-Benz dealer in Westbury, NY, serving the Nassau County / Long Island luxury market with the full Mercedes-Benz lineup plus service and parts — directly comparable franchise economics and customer overlap.
- Mercedes-Benz of Massapequa: Authorized Mercedes-Benz franchise dealer located a short distance away in Massapequa, NY, competing for the same Suffolk/Nassau County luxury buyers with the same OEM lineup, F&I products, and service operations.
- Audi of Huntington: Same-trade-area German luxury competitor located in Huntington, NY, drawing from the identical Long Island affluent buyer pool with comparable premium SUVs, sedans, and service operations.
- BMW of Freeport: Authorized BMW dealer on Long Island selling a competing German luxury lineup to the same Suffolk/Nassau customer base, with full sales, service, and parts operations.
- Lexus of Smithtown: Long Island Lexus dealer competing for premium-segment buyers with a similar full-lineup sales/service model and strong CPO business.
Others
- Competition Auto Group: Parent group that operates Mercedes-Benz of Huntington and related dealerships in the region, providing group-level inventory, marketing, and back-office resources — an enabling/parent entity rather than a direct competitor.
Emerging players
- CarMax: National used-vehicle retailer with omnichannel buying and a no-haggle pricing model, directly competing for pre-owned luxury vehicle demand and pulling some would-be service customers out of the franchise dealer service drive.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Mercedes - Benz Of Huntington social profiles
Digital presenceMercedes - Benz Of Huntington financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mercedes - Benz Of Huntington leadership team
Management profileNumber of profiles
Profiles2 records
Mercedes - Benz Of Huntington funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mercedes - Benz Of Huntington M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mercedes - Benz Of Huntington
What does Mercedes - Benz Of Huntington do?
Mercedes-Benz of Huntington is an authorized Mercedes-Benz franchise dealership selling new, pre-owned, and certified pre-owned vehicles across sedans, SUVs, coupes, convertibles, AMG performance models, EQ electric vehicles, plug-in hybrids, and Maybach ultra-luxury models. The dealership operates a factory-trained service center, finance center, and parts center, supplemented by an Express Store online purchasing platform with same-day delivery serving the Long Island market.
Is Mercedes - Benz Of Huntington a public or private company?
Mercedes - Benz Of Huntington is a private company. It is classified as corporate owned and is currently operating.
When was Mercedes - Benz Of Huntington founded?
Mercedes - Benz Of Huntington was founded in 2001. It employs 101 to 250 people.
Where is Mercedes - Benz Of Huntington based?
Mercedes - Benz Of Huntington is headquartered in Huntington, United States, in the North America region.
How does Mercedes - Benz Of Huntington make money?
Four revenue lines are on record. New Vehicle Sales are the primary driver. The others are pre-Owned Vehicle Sales, vehicle Financing and Leasing and service and Parts.
Who are Mercedes - Benz Of Huntington's main competitors?
Broad incumbents on record are AutoNation and Penske Automotive Group. Direct peers are Mercedes-Benz of Brooklyn, Rallye Motors, Mercedes-Benz of Massapequa, Audi of Huntington, BMW of Freeport and Lexus of Smithtown. Competition Auto Group is listed as an others. CarMax is listed as an emerging player.
Does Mercedes - Benz Of Huntington have an API?
No public API is recorded for Mercedes - Benz Of Huntington.