OHM
OHM Agency is a Limassol-based performance marketing agency serving enterprise clients globally with Google Marketing Platform management, mobile remarketing, and proprietary tools like Smalldata and Clean Ads Pro across gaming, fintech, and e-commerce verticals.
- Company typePrivate
- Founded2016
- HeadquartersLimassol, Cyprus
- Headcount11–50
- GTM typeB2B
- OfferingServices
What OHM does
OHM Agency is a performance marketing agency founded in 2016 in Limassol, Cyprus, operating globally through offices in Amsterdam, Surry Hills (Australia), and Dubai to serve enterprise clients across Europe, MENA, and APAC. The firm delivers full-service digital marketing—Google Marketing Platform management, mobile remarketing, app growth, video advertising, and IGAP-certified international expansion—primarily to gaming, fintech, e-commerce, mobile-app, and iGaming verticals. Documented outcomes include 12x digital sales growth at Raiffeisen Bank over three years, 9x revenue uplift for Joom, 5x new-player acquisition for EVE Online, and 70,000+ additional orders for Ozon, alongside consumer-brand work for Sephora, Uber, Badoo, and Lego. The company holds Google Premier Partner, Google Marketing Platform Certified Partner, Google Acceleration Partner, Google Ad Tech Partner, and IGAP certifications, and operates a base of named enterprise accounts across both regulated (banking, fintech, iGaming) and consumer (retail, delivery, social, gaming) segments.
OHM runs a portfolio of proprietary adtech products alongside its agency services. Smalldata is a mobile marketing platform for audience creation, behavior prediction, and LTV forecasting; Influmtr provides YouTuber ranking and influencer analytics; QueryVideo retargets YouTube users based on their prior search intent; OHM Reports delivers automated Looker Studio dashboards for Google campaign analytics; and Clean Ads Pro is an AI-powered placement optimization tool claiming up to 20% ad-spend savings. A gaming affiliate program branded Space Unicorn is listed as in development. The technology stack integrates deeply with the full Google Marketing Platform (DV360, CM360, Search Ads 360, Analytics, Tag Manager) and mobile measurement partners Appsflyer and Adjust, with additional integrations across Meta, TikTok, Reddit, Snapchat, Microsoft Advertising, Baidu, Yahoo Japan, Apple Search Ads, Amazon Ads, Unity, and AppLovin. AI is applied across the stack: a generative-AI creative workflow documented in a Think with Google case study (June 2026) reported $180,000 in production savings, 25% higher conversion, and 25% lower CPA for a mobile trading platform's Saudi Arabia market entry.
OHM's revenue model is a hybrid of managed services and productized SaaS. DV360 management is priced at 3-6% of monthly ad spend (Supported tier), 8-10% (Premium tier), or $5,000/month fixed, with additional services billed at $200/hour. OHM Reports is sold at €780 per report with a freemium tier offering one report after a 30-day trial. The go-to-market is direct enterprise sales supported by global offices, with channel referrals from Google, TikTok, Meta, and other platform partnerships. The company is privately held by Cyprus-registered OHM INFLUMTR LTD with no disclosed external funding and is led by CEO Roma Osokin.
OHM firmographics
Firmographics- Name
- OHM
- Legal name
- OHM INFLUMTR LTD
- Website
- https://ohm.agency
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OHM Agency is a Limassol-based performance marketing agency serving enterprise clients globally with Google Marketing Platform management, mobile remarketing, and proprietary tools like Smalldata and Clean Ads Pro across gaming, fintech, and e-commerce verticals.
- Ownership category
- akta.pro rank
Where OHM is headquartered
LocationHeadquarters
- HQ city
- Limassol
- HQ country
- Cyprus
- HQ region
- Europe
Offices4 records
Markets served
OHM business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Performance Marketing Services: Full-service digital marketing agency providing performance marketing services to enterprise clients. Revenue is generated through professional service fees, typically structured as a percentage of monthly ad spend or fixed monthly retainers.
- DV360 Management Fees: DV360 subscription services priced at 3-6% of monthly budget for Supported tier, 8-10% for Premium tier, or fixed $5,000/month. Includes account management, professional support hours, conversion setup, and reporting.
- OHM Reports: Analytics and reporting product priced at €780 per report for customers, or included in service packages. Free tier with one report after 30-day trial.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Supported DV360 - 3-6% of monthly budget |
| Subscription | Monthly | Premium DV360 - 8-10% of monthly budget |
| Subscription | Monthly | Fixed DV360 - $5,000/month |
| Freemium | Monthly | OHM Reports - Free tier |
| Unit Pricing | Pay-as-you-go | OHM Reports - €780 per report |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
OHM product offering
Product offeringCore offering
OHM Agency is a full-service performance marketing agency delivering digital marketing services across Google Marketing Platform (DV360, CM360, Search Ads 360, Analytics, Tag Manager), mobile remarketing, app user acquisition, video advertising, and international growth consulting. The firm also develops and sells proprietary marketing technology products (Smalldata, Influmtr, QueryVideo, OHM Reports, Clean Ads Pro) and operates across offices in Cyprus, Netherlands, Australia, and UAE.
Product overview
OHM Agency is a full-service performance marketing agency that provides digital marketing services alongside a suite of proprietary technology products. The core product portfolio includes SmallData (a mobile marketing platform for audience management and predictive analytics), Influmtr (YouTuber rankings and influencer analytics), QueryVideo (query-based video retargeting on YouTube), OHM Reports (automated Google campaign analytics dashboards), Clean Ads Pro (AI-powered ad placement optimization tool), and the in-development Space Unicorn (gaming affiliate program). These products are complemented by services covering Google Marketing Platform (DV360, CM360, Search Ads 360, Analytics, Tag Manager), Performance Marketing, App Growth Framework, Mobile Remarketing by CPA, Video Ads, and IGAP-certified international growth consulting. The company operates as both an agency delivering managed services and a technology provider with standalone product offerings.
Differentiator
Problem solved
Functional benefit
Brands
- Smalldata: Mobile marketing platform for creating audiences, predicting user behavior, and working with core audiences.
- Influmtr
- QueryVideo
- OHM Reports
- Clean Ads Pro
- Space Unicorn
Products and services
- Smalldata Proprietary mobile marketing platform that enables audience creation, user behavior prediction, conversion and LTV predictions, core user identification, and automatic audience updates to advertising systems for static and dynamic remarketing campaigns.
- Influmtr Smart ranking and analytics platform for YouTubers, providing influencer performance intelligence and rankings to support influencer marketing campaigns.
- QueryVideo Video campaign tool that finds users on YouTube who did not find what they wanted in search results and shows them video ads matching their original search query.
- OHM Reports Automated dashboard solution for analyzing Google advertising campaigns, providing App Report, Video Report, Demand Gen, and Performance Max dashboards integrated with Looker Studio, sold at €780 per report or included in service packages.
- Clean Ads Pro AI-powered tool for cleaning ineffective ad placements in advertising campaigns, with reported savings of up to 20% on ad spend.
- Google Marketing Platform Services
- Mobile Remarketing by CPA
- Performance Marketing
- App Growth Framework
- Video Ads
Quantifiable outcome
- 200% business growth for enterprise clients
- +5 more outcomes
Companies that use OHM
Customer profileNamed customers19 records
Segments8 records
Ideal customer profiles4 records
OHM technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration32 records
AI capability9 records
Feature5 records
OHM partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and secondary.
- TikTokcoreOHM is listed as a TikTok Partner, making it easier for brands to find them and work with them on TikTok growth. They have expertise in TikTok Creator Marketplace and influencer campaigns.
- GooglecoreOHM is a Google Premier Partner, Google Marketing Platform Certified Partner, Google Acceleration Partner, and Google Ad Tech Partner. They are certified in Analytics, CM360, DV360, Search Ads 360, Tag Manager, and Creatives. They have access to Google betas and exclusive features not available to standard partners.
- Meta (Facebook)coreOHM is a Facebook Supported Agency with expertise in Facebook Ads and Instagram advertising across multiple campaign types.
- AmazoncoreOHM has expertise in Amazon Ads and helps brands understand why Amazon is fundamentally different from other media channels.
- SnapchatsecondaryOHM is an agency partner for Snapchat advertising with expertise in AR capabilities and global reach for performance marketing.
- X (Twitter)secondaryOHM is a Twitter partner with capabilities in Twitter Ads for brand awareness, reach, video views, traffic, conversions, and app installs.
- RedditsecondaryOHM leverages Reddit Ads for effective, budget-friendly ads reaching a highly engaged audience.
- YahoosecondaryOHM manages campaigns on Yahoo Japan Ads with enhanced local market targeting for Japan market.
- MicrosoftsecondaryOHM manages campaigns on Microsoft Advertising (Bing Ads) for expanded audience reach and cost-effective results.
- AdjustcoreOHM integrates with Adjust mobile attribution platform for tracking conversions, exporting audiences, and optimizing campaigns.
- AppsflyercoreOHM integrates with Appsflyer for mobile attribution, conversion tracking, audience management, and LTV predictions.
- ApplesecondaryOHM is an Apple partner with expertise in Apple Search Ads for mobile app user acquisition.
- UnitysecondaryOHM is a Unity partner for gaming-related advertising campaigns.
- AppLovinsecondaryOHM is an AppLovin agency partner for mobile advertising campaigns.
- Display & Video 360 (DV360)coreDV360 is part of Google's programmatic ecosystem. OHM uses DV360 for planning, creating, tracking and analyzing advertising campaigns in video, audio and display formats. DV360 provides access to 50+ SSPs and approximately 90% of mobile advertising inventory.
Scale indicators18 records
Recent moves6 records
Expansion highlights6 records
OHM competitors and assessment
Company assessmentDirect peers
- Croud: Croud is a global digital marketing agency with deep Google Marketing Platform expertise and a proprietary tech-enabled operating model. It is one of the most direct competitors to OHM given its focus on performance marketing, DV360-led delivery, and a productized service approach.
- Jellyfish: Jellyfish (part of Brandtech Group) is a global digital marketing agency that, like OHM, was built around Google GMP partnerships and serves enterprise clients on performance, media, and creative. Both agencies are positioned as Google Premium partners with proprietary technology layers.
- Wpromote: Wpromote is a US-based independent performance marketing agency with strong Google partnership credentials and a Polaris platform for media management. It is directly comparable to OHM in targeting mid-market and enterprise clients with paid media, SEO, and creative.
- Brainlabs: Brainlabs is a data-led digital marketing agency known for DV360 programmatic expertise and proprietary analytics tooling, similar to OHM's Smalldata and OHM Reports. It serves enterprise clients across global markets and is a close peer on both capabilities and client profile.
- Acceleration Partners: Acceleration Partners is a performance marketing agency specializing in affiliate, partner, and paid media programs for enterprise brands. Like OHM, it is a Google partner and serves gaming, retail, and DTC clients with measurable ROAS-driven engagements.
- Dept Agency: Dept is a global digital agency combining creative, technology, and media services, with a strong focus on performance and data. Its full-service model and enterprise client base closely parallel OHM's positioning as a tech-enabled performance marketing partner.
- Kepler Group: Kepler is a digital marketing agency built around Google Marketing Platforms, with strong emphasis on analytics, DV360, and search. It serves enterprise clients in a similar performance-led manner to OHM and is one of the few direct boutique competitors in the GMP specialist space.
Broad incumbents
- iProspect: iProspect is Dentsu's global performance marketing network, deeply invested in DV360 and search. It competes with OHM on the same enterprise client RFPs but with the scale, multi-service portfolio, and global footprint of a major holding-company network.
- Performics: Performics is Publicis Groupe's performance marketing network, offering media, SEO, and commerce activation. It overlaps with OHM's enterprise performance remit and DV360-led delivery model, but as part of a much larger holding-company portfolio.
- Merkle: Merkle (Dentsu) is a data-driven performance and customer experience agency with deep DV360, identity, and analytics capabilities. It is a broader incumbent peer that competes with OHM on enterprise data-led media buying and CRM-led growth engagements.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
OHM social profiles
Digital presenceOHM compliance and trust
Trust signalCompliance2 records
OHM financial estimates
Financial estimateRevenue estimate
Valuation estimate
OHM leadership team
Management profileNumber of profiles
Profiles6 records
OHM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OHM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OHM
What does OHM do?
OHM Agency is a full-service performance marketing agency delivering digital marketing services across Google Marketing Platform (DV360, CM360, Search Ads 360, Analytics, Tag Manager), mobile remarketing, app user acquisition, video advertising, and international growth consulting. The firm also develops and sells proprietary marketing technology products (Smalldata, Influmtr, QueryVideo, OHM Reports, Clean Ads Pro) and operates across offices in Cyprus, Netherlands, Australia, and UAE.
Is OHM a public or private company?
OHM is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OHM founded?
OHM was founded in 2016. It employs 11 to 50 people.
Where is OHM based?
OHM is headquartered in Limassol, Cyprus, in the Europe region.
How does OHM make money?
Three revenue lines are on record. Performance Marketing Services are the primary driver. The others are DV360 Management Fees and OHM Reports.
Who are OHM's main competitors?
Direct peers on record are Croud, Jellyfish, Wpromote, Brainlabs, Acceleration Partners, Dept Agency and Kepler Group. Broad incumbents are iProspect, Performics and Merkle.
Does OHM have an API?
No public API is recorded for OHM.