OHM

What OHM does

OHM Agency is a performance marketing agency founded in 2016 in Limassol, Cyprus, operating globally through offices in Amsterdam, Surry Hills (Australia), and Dubai to serve enterprise clients across Europe, MENA, and APAC. The firm delivers full-service digital marketing—Google Marketing Platform management, mobile remarketing, app growth, video advertising, and IGAP-certified international expansion—primarily to gaming, fintech, e-commerce, mobile-app, and iGaming verticals. Documented outcomes include 12x digital sales growth at Raiffeisen Bank over three years, 9x revenue uplift for Joom, 5x new-player acquisition for EVE Online, and 70,000+ additional orders for Ozon, alongside consumer-brand work for Sephora, Uber, Badoo, and Lego. The company holds Google Premier Partner, Google Marketing Platform Certified Partner, Google Acceleration Partner, Google Ad Tech Partner, and IGAP certifications, and operates a base of named enterprise accounts across both regulated (banking, fintech, iGaming) and consumer (retail, delivery, social, gaming) segments.

OHM runs a portfolio of proprietary adtech products alongside its agency services. Smalldata is a mobile marketing platform for audience creation, behavior prediction, and LTV forecasting; Influmtr provides YouTuber ranking and influencer analytics; QueryVideo retargets YouTube users based on their prior search intent; OHM Reports delivers automated Looker Studio dashboards for Google campaign analytics; and Clean Ads Pro is an AI-powered placement optimization tool claiming up to 20% ad-spend savings. A gaming affiliate program branded Space Unicorn is listed as in development. The technology stack integrates deeply with the full Google Marketing Platform (DV360, CM360, Search Ads 360, Analytics, Tag Manager) and mobile measurement partners Appsflyer and Adjust, with additional integrations across Meta, TikTok, Reddit, Snapchat, Microsoft Advertising, Baidu, Yahoo Japan, Apple Search Ads, Amazon Ads, Unity, and AppLovin. AI is applied across the stack: a generative-AI creative workflow documented in a Think with Google case study (June 2026) reported $180,000 in production savings, 25% higher conversion, and 25% lower CPA for a mobile trading platform's Saudi Arabia market entry.

OHM's revenue model is a hybrid of managed services and productized SaaS. DV360 management is priced at 3-6% of monthly ad spend (Supported tier), 8-10% (Premium tier), or $5,000/month fixed, with additional services billed at $200/hour. OHM Reports is sold at €780 per report with a freemium tier offering one report after a 30-day trial. The go-to-market is direct enterprise sales supported by global offices, with channel referrals from Google, TikTok, Meta, and other platform partnerships. The company is privately held by Cyprus-registered OHM INFLUMTR LTD with no disclosed external funding and is led by CEO Roma Osokin.

Name

OHM

Legal name

OHM INFLUMTR LTD

Website

https://ohm.agency

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

OHM Agency is a Limassol-based performance marketing agency serving enterprise clients globally with Google Marketing Platform management, mobile remarketing, and proprietary tools like Smalldata and Clean Ads Pro across gaming, fintech, and e-commerce verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Limassol

HQ country

Cyprus

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Performance Marketing Services: Full-service digital marketing agency providing performance marketing services to enterprise clients. Revenue is generated through professional service fees, typically structured as a percentage of monthly ad spend or fixed monthly retainers.
2. DV360 Management Fees: DV360 subscription services priced at 3-6% of monthly budget for Supported tier, 8-10% for Premium tier, or fixed $5,000/month. Includes account management, professional support hours, conversion setup, and reporting.
3. OHM Reports: Analytics and reporting product priced at €780 per report for customers, or included in service packages. Free tier with one report after 30-day trial.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

OHM Agency is a full-service performance marketing agency delivering digital marketing services across Google Marketing Platform (DV360, CM360, Search Ads 360, Analytics, Tag Manager), mobile remarketing, app user acquisition, video advertising, and international growth consulting. The firm also develops and sells proprietary marketing technology products (Smalldata, Influmtr, QueryVideo, OHM Reports, Clean Ads Pro) and operates across offices in Cyprus, Netherlands, Australia, and UAE.

Product overview

OHM Agency is a full-service performance marketing agency that provides digital marketing services alongside a suite of proprietary technology products. The core product portfolio includes SmallData (a mobile marketing platform for audience management and predictive analytics), Influmtr (YouTuber rankings and influencer analytics), QueryVideo (query-based video retargeting on YouTube), OHM Reports (automated Google campaign analytics dashboards), Clean Ads Pro (AI-powered ad placement optimization tool), and the in-development Space Unicorn (gaming affiliate program). These products are complemented by services covering Google Marketing Platform (DV360, CM360, Search Ads 360, Analytics, Tag Manager), Performance Marketing, App Growth Framework, Mobile Remarketing by CPA, Video Ads, and IGAP-certified international growth consulting. The company operates as both an agency delivering managed services and a technology provider with standalone product offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Smalldata: Mobile marketing platform for creating audiences, predicting user behavior, and working with core audiences.
• Influmtr
• QueryVideo
• OHM Reports
• Clean Ads Pro
• Space Unicorn

Products and services

• Smalldata Proprietary mobile marketing platform that enables audience creation, user behavior prediction, conversion and LTV predictions, core user identification, and automatic audience updates to advertising systems for static and dynamic remarketing campaigns.
• Influmtr Smart ranking and analytics platform for YouTubers, providing influencer performance intelligence and rankings to support influencer marketing campaigns.
• QueryVideo Video campaign tool that finds users on YouTube who did not find what they wanted in search results and shows them video ads matching their original search query.
• OHM Reports Automated dashboard solution for analyzing Google advertising campaigns, providing App Report, Video Report, Demand Gen, and Performance Max dashboards integrated with Looker Studio, sold at €780 per report or included in service packages.
• Clean Ads Pro AI-powered tool for cleaning ineffective ad placements in advertising campaigns, with reported savings of up to 20% on ad spend.
• Google Marketing Platform Services
• Mobile Remarketing by CPA
• Performance Marketing
• App Growth Framework
• Video Ads

Quantifiable outcome

• 200% business growth for enterprise clients
• +5 more outcomes

Named customers19 records

Segments8 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration32 records

AI capability9 records

Feature5 records

Partnerships

15 partnerships are on record, tiered core and secondary.

• TikTokcoreTechnology or Integration · 27 January 2026OHM is listed as a TikTok Partner, making it easier for brands to find them and work with them on TikTok growth. They have expertise in TikTok Creator Marketplace and influencer campaigns.
• GooglecoreTechnology or IntegrationOHM is a Google Premier Partner, Google Marketing Platform Certified Partner, Google Acceleration Partner, and Google Ad Tech Partner. They are certified in Analytics, CM360, DV360, Search Ads 360, Tag Manager, and Creatives. They have access to Google betas and exclusive features not available to standard partners.
• Meta (Facebook)coreTechnology or IntegrationOHM is a Facebook Supported Agency with expertise in Facebook Ads and Instagram advertising across multiple campaign types.
• AmazoncoreTechnology or IntegrationOHM has expertise in Amazon Ads and helps brands understand why Amazon is fundamentally different from other media channels.
• SnapchatsecondaryTechnology or IntegrationOHM is an agency partner for Snapchat advertising with expertise in AR capabilities and global reach for performance marketing.
• X (Twitter)secondaryTechnology or IntegrationOHM is a Twitter partner with capabilities in Twitter Ads for brand awareness, reach, video views, traffic, conversions, and app installs.
• RedditsecondaryTechnology or IntegrationOHM leverages Reddit Ads for effective, budget-friendly ads reaching a highly engaged audience.
• YahoosecondaryTechnology or IntegrationOHM manages campaigns on Yahoo Japan Ads with enhanced local market targeting for Japan market.
• MicrosoftsecondaryTechnology or IntegrationOHM manages campaigns on Microsoft Advertising (Bing Ads) for expanded audience reach and cost-effective results.
• AdjustcoreTechnology or IntegrationOHM integrates with Adjust mobile attribution platform for tracking conversions, exporting audiences, and optimizing campaigns.
• AppsflyercoreTechnology or IntegrationOHM integrates with Appsflyer for mobile attribution, conversion tracking, audience management, and LTV predictions.
• ApplesecondaryTechnology or IntegrationOHM is an Apple partner with expertise in Apple Search Ads for mobile app user acquisition.
• UnitysecondaryTechnology or IntegrationOHM is a Unity partner for gaming-related advertising campaigns.
• AppLovinsecondaryTechnology or IntegrationOHM is an AppLovin agency partner for mobile advertising campaigns.
• Display & Video 360 (DV360)coreTechnology or IntegrationDV360 is part of Google's programmatic ecosystem. OHM uses DV360 for planning, creating, tracking and analyzing advertising campaigns in video, audio and display formats. DV360 provides access to 50+ SSPs and approximately 90% of mobile advertising inventory.

Scale indicators18 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Croud: Croud is a global digital marketing agency with deep Google Marketing Platform expertise and a proprietary tech-enabled operating model. It is one of the most direct competitors to OHM given its focus on performance marketing, DV360-led delivery, and a productized service approach.
• Jellyfish: Jellyfish (part of Brandtech Group) is a global digital marketing agency that, like OHM, was built around Google GMP partnerships and serves enterprise clients on performance, media, and creative. Both agencies are positioned as Google Premium partners with proprietary technology layers.
• Wpromote: Wpromote is a US-based independent performance marketing agency with strong Google partnership credentials and a Polaris platform for media management. It is directly comparable to OHM in targeting mid-market and enterprise clients with paid media, SEO, and creative.
• Brainlabs: Brainlabs is a data-led digital marketing agency known for DV360 programmatic expertise and proprietary analytics tooling, similar to OHM's Smalldata and OHM Reports. It serves enterprise clients across global markets and is a close peer on both capabilities and client profile.
• Acceleration Partners: Acceleration Partners is a performance marketing agency specializing in affiliate, partner, and paid media programs for enterprise brands. Like OHM, it is a Google partner and serves gaming, retail, and DTC clients with measurable ROAS-driven engagements.
• Dept Agency: Dept is a global digital agency combining creative, technology, and media services, with a strong focus on performance and data. Its full-service model and enterprise client base closely parallel OHM's positioning as a tech-enabled performance marketing partner.
• Kepler Group: Kepler is a digital marketing agency built around Google Marketing Platforms, with strong emphasis on analytics, DV360, and search. It serves enterprise clients in a similar performance-led manner to OHM and is one of the few direct boutique competitors in the GMP specialist space.

Broad incumbents

• iProspect: iProspect is Dentsu's global performance marketing network, deeply invested in DV360 and search. It competes with OHM on the same enterprise client RFPs but with the scale, multi-service portfolio, and global footprint of a major holding-company network.
• Performics: Performics is Publicis Groupe's performance marketing network, offering media, SEO, and commerce activation. It overlaps with OHM's enterprise performance remit and DV360-led delivery model, but as part of a much larger holding-company portfolio.
• Merkle: Merkle (Dentsu) is a data-driven performance and customer experience agency with deep DV360, identity, and analytics capabilities. It is a broader incumbent peer that competes with OHM on enterprise data-led media buying and CRM-led growth engagements.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ohmagencyglobal
• Facebookfacebook.com/ohm.agency
• LinkedInau.linkedin.com/company/ohm-smalldata

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OHM