Growth Partners

What Growth Partners does

Growth Partners Limited is a privately-held digital growth agency incorporated in New Zealand and operating across New Zealand and Australia from offices in Auckland (headquarters), Christchurch and Wellington, with an Australian regional HQ in Sydney (Kogarah) and additional offices in Melbourne, Gold Coast and serving Canberra, Brisbane, Perth and Adelaide. The company positions itself as a data-led alternative to traditional agencies, replacing guesswork with its proprietary DigitalArchitect® audit system — a registered-trademark methodology that ingests Search Console and analytics data, tests businesses live across Google, Bing, ChatGPT, Claude, Perplexity, Gemini and Copilot, and produces a posture score covering SEO, AEO, GEO, AI search visibility, competitor analysis and technical foundations, valued at an $80,000-$120,000 big-four equivalent.

The commercial model rests on the Growth System, an eight-step continuous programme delivered monthly and priced in three NZD tiers — Main Growth ($1,995/mo), Consistent Growth ($3,750/mo) and Aggressive Growth ($5,995/mo) — on month-to-month terms with no lock-in, plus AUD-denominated equivalents for the Australian market ($2,195-$6,595/mo). Ancillary revenue lines include the WebSmart® Website Builder ($2,500-$7,950+GST one-time) with a proprietary live click-to-edit interface, Coreshift Studios video and photography, competitor analysis services, and Hero Films. Senior strategists, not junior account managers, steer engagements, and execution is augmented by AI agents that create, schedule and automate content across blogs, web pages and social channels with client sign-off.

Growth Partners targets B2B and high-value B2C businesses turning over $3M-$100M, plus select global enterprise brands (Johnson & Johnson, Medtronic, Qantas, SiteMinder, Hot Spring Spas). With 17+ clients on record and a bootstrapped ownership structure (no disclosed funding rounds, parent company or acquisitions), the agency claims $100M+ in revenue generated for clients through DigitalArchitect® to date. The GTM motion combines a free DigitalArchitect® benchmark (1.5-2 hour guided session), enterprise field sales and inside-sales conversion into the paid programme, supported by a content marketing engine, case studies, Google Ads remarketing, and a strategic partner referral network (Coreshift, VYNE, Rich & Co, Blue Sky Creative, Executive Coaching & Consulting, Framework Marketing).

Name

Growth Partners

Legal name

Growth Partners Limited

Website

https://growthpartners.co.nz

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Growth Partners Limited is a privately-held New Zealand and Australian digital growth agency that delivers the Growth System — a subscription programme built on its proprietary DigitalArchitect® audit and AI-agent execution — to B2B and high-value B2C businesses turning over $3M-$100M, plus select global enterprise brands.

Ownership category

akta.pro rank

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Growth System Programme (Subscription): Monthly retainer subscription model for the Growth System programme. Three tiers: Main Growth ($1,995/mo NZD), Consistent Growth ($3,750/mo NZD), and Aggressive Growth ($5,995/mo NZD). Month-to-month, no lock-in. Includes DigitalArchitect® audit, senior strategist steering, and AI agent execution.
2. Website Builder (One-time + optional recurring): One-time website build with optional add-ons. Tiers: Lite ($2,500+GST), Medium ($4,995+GST), I need a bit more ($7,950+GST). Includes free hero video. Optional 12-month payment plan or 3-month split payment. Bundled discount when combined with Growth System.
3. Coreshift Studios Video & Images: Project-based pricing for video and photography services. Hero videos at $2,995 for one-minute video. Product photography at $195 per product. Can be bundled with Growth System and Brand Boost offer.
4. Competitor Analysis Services: Standalone competitor analysis services including SEO competitor analysis, SEM competitor analysis, marketing competitor analysis, sales competitor analysis, complete competitor analysis, and market share reporting.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Growth Partners is a data-led digital growth agency selling The Growth System, a continuous, senior-strategist-led programme built on its proprietary DigitalArchitect® audit that scores how visible, credible and quotable a business is across Google and AI engines. The portfolio is rounded out by WebSmart® Website Builder (custom AI-search-ready sites with a live editor), Coreshift Studios (hero video and product photography), and standalone services in SEO, Competitor Analysis, and Market Research. Engagement is sold primarily as a month-to-month subscription retainer with no lock-in, plus project-based website builds and video work.

Product overview

Growth Partners operates as a digital growth agency offering The Growth System, a continuous programme built around the proprietary DigitalArchitect® audit system. The portfolio includes WebSmart® Website Builder for custom website creation with a live editor, and Coreshift Studios for video and image production. Services span SEO, competitor analysis, market research, and content execution. The Growth System offers three pricing tiers (Main Growth at $1,995/mo, Consistent Growth at $3,750/mo, Aggressive Growth at $5,995/mo NZD), with DigitalArchitect® as the included scientific foundation. Website builds range from Lite ($2,500+GST) to Medium ($4,995+GST) to 'I need a bit more' ($7,950+GST). The company operates strategic partnerships for AI development, paid media, brand design, and executive coaching, but these are business relationships rather than product integrations. The model is service-based (not SaaS) with no API offering.

Differentiator

Problem solved

Functional benefit

Brands

• DigitalArchitect®: Proprietary big-four-grade audit system that reads real numbers and tests businesses live across search engines and AI engines, scoring visibility, credibility, and quotability to humans and machines.
• The Growth System
• Website Builder
• Coreshift Studios
• GrowthCast®

Products and services

• The Growth System The flagship continuous programme that takes businesses from a growth goal to measurable leads and sales, built on the DigitalArchitect® audit, steered by senior strategists and executed by AI agents, with monthly reviews and customer input throughout.
• DigitalArchitect® Proprietary big-four-grade audit that reads real business numbers and tests live across Google, Bing, ChatGPT, Claude, Perplexity, Gemini and Copilot, scoring visibility, credibility and quotability to humans and machines. Valued at an $80,000–$120,000 big-four-equivalent and included in every Growth System programme.
• WebSmart® Website Builder Custom website build service delivering AI-search-ready sites built from scratch with a proprietary click-to-edit live editor (no developers or tickets required), including a free product hero video and typically live in about 24 days from asset receipt.
• Coreshift Studios Video and image production studio (operated by AI technology partner Coreshift) producing broadcast-quality hero films, product videos, product photography, short-form social content, ad creative and testimonial videos.
• SEO Services Data-driven SEO covering technical SEO, on-page and off-site SEO, competitor analysis, content gap analysis, ROI projection and reporting, local SEO and copywriting, built for Google and AI engine visibility.
• Competitor Analysis Standalone competitive intelligence covering SEO, SEM, marketing and sales competitor analysis plus market share reporting, used to benchmark performance and identify gaps.
• Market Research Research services including customer research, keyword research and competitor research, forming part of the DigitalArchitect® system and designed to surface the truth of a business situation using data-driven methods.

Quantifiable outcome

• 617% revenue increase in 18 months for HR Profiling Solutions
• +9 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• CoreshiftcoreTechnology or IntegrationAI technology development partner of Growth Partners. Coreshift builds custom automation and modernises legacy operations for companies ready to evolve, turning inefficiencies into measurable gains. Responsible for Coreshift Studios video production arm used for client website builds.
• VYNE DigitalcoreGTM or Marketing PartnerPaid search and digital advertising partner. Rhys Jack, Sam Edge, and Chris Wright run ROI-focused Google and Meta campaigns backed by rigorous analytics and tracking data. No set-and-forget campaigns, media spend requires clear rationale.
• Rich & CominorStrategic or Co-development PartnerBrand identity and print design partner. Gary Richards brings 20+ years of creative expertise to brand development, brochures, catalogues, packaging and large-format signage, building cohesive visual identities.
• Blue Sky CreativeminorStrategic or Co-development PartnerBrand and creative direction partner. Paul Smith takes the seed of an idea and works out how to communicate it in the simplest, most coherent way, creative that actually supports strategy.
• Executive Coaching & ConsultingminorStrategic or Co-development PartnerGrowth-focused executive coaching partner. Jason Dinan brings multiple decades of experience growing sales revenue, working directly with leadership teams on the numbers that matter.
• Framework MarketingminorStrategic or Co-development PartnerExecutive marketing coaching partner. Randal Dobbs has spent over 35 years helping senior executives develop practical, actionable market plans that hold up under pressure.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Aira Digital: UK-based digital marketing agency specializing in SEO, content and CRO for mid-market and enterprise. Comparable data-led operating model and senior-strategist-led client delivery approach.
• Hallam Internet: UK-based digital marketing agency offering SEO, content, paid media and web development. Comparable mid-market positioning and integrated service model, but operating in a different geography.
• StudioHawk: Australia-based SEO agency that delivers technical, content and local SEO services to mid-market and enterprise clients. Directly comparable to Growth Partners in service mix, A/NZ geography, and mid-market to enterprise focus.
• First Page Digital: Large A/NZ digital marketing agency offering SEO, Google Ads, paid social and CRO. Closest direct competitor in the A/NZ SEO agency category with similar mid-market focus and subscription-style retainers.
• Bruce Clay Australia: SEO-focused agency serving the AU market with technical SEO, content and analytics offerings. Comparable to Growth Partners on SEO-driven, data-led positioning and mid-market client base.
• King Kong: Australian digital marketing agency offering SEO, paid media and CRO on a performance/retainer model. Comparable service stack and mid-market positioning to Growth Partners.
• Sprocket Digital: New Zealand-based digital agency specializing in SEO, web development, and digital marketing for SMEs and mid-market. Head-to-head competitor in the NZ market serving the same $3M–$100M segment.

Broad incumbents

• WebFX: Large US-headquartered digital marketing agency with SEO, content, web design and analytics offerings. Comparable service portfolio and data-led approach, but materially larger and based in North America.
• Seer Interactive: US-based digital marketing agency known for SEO, analytics and consulting. Comparable on data-driven methodology and senior-strategist-led delivery, but global scope rather than A/NZ focused.

Regional players

• RYMARK Mediaforce: Australian digital agency offering SEO, web development and digital marketing. Comparable in A/NZ digital agency positioning though typically serving different verticals than Growth Partners.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/growth-partners-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Growth Partners