Sport Club Internacional

What Sport Club Internacional does

Sport Club Internacional, founded April 4, 1909, is a Brazilian professional football club headquartered at Estádio Beira-Rio in Porto Alegre, Rio Grande do Sul. The club operates a men's first team competing in the Brasileirão Série A, Copa do Brasil, and Copa Libertadores, and fields a women's team (Gurias Coloradas). Its competitive record includes 3 Brazilian league championships (1975, 1976, 1979), 2 Copa Libertadores titles (2006, 2010), 1 FIFA Club World Cup (2006), and 46 Campeonato Gaúcho state titles, the most recent captured in 2025. The organization is governed by a president-led board (Alessandro Barcellos as president) and runs a multi-vertical operation around the men's and women's squads.

The core "products" are football content and IP: live match content distributed via national and continental broadcast pools, in-stadium matchday experiences at Beira-Rio, and a portfolio of ancillary consumer surfaces including Parque Gigante (theme park), Museu do Inter (museum), Coração do Gigante (stadium seat-rental product), lojadointer.com.br (e-commerce), and the Mundo Colorado digital membership platform at socio.internacional.com.br. A youth academy branded as Celeiro de Ases / Escola Rubra / Escola do Inter operates a talent development pipeline. Stadium access is operated through a Biometria Facial (facial recognition) system.

The business model combines five revenue streams: (1) broadcasting rights distributed through league pools; (2) matchday revenue from ticketing, hospitality, and stadium amenities; (3) sponsorship and commercial partnerships, including master partners Banrisul and Unimed, consumer partners including Zé Delivery, and a technical kit agreement with Adidas; (4) membership dues and engagement via the Sócio Colorado program, supported by digital benefits such as the Carteira Vermelha wallet; and (5) merchandise and licensing through physical and e-commerce channels. Customer segments include the distributed fan/member base, regional and national broadcast audiences, and sponsor counterparties across financial services, healthcare, consumer, and apparel industries.

Name

Sport Club Internacional

Legal name

Sport Club Internacional

Website

https://internacional.com.br

Company type

Private

Founded year

1909

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Sport Club Internacional is a 1909-founded Brazilian football club based in Porto Alegre that competes in the Brasileirão, Copa do Brasil, and Copa Libertadores, operating men's and women's teams, a youth academy, a membership-based fan ecosystem, and multi-stream revenue from broadcasting, sponsorships, matchday, and merchandise.

Ownership category

akta.pro rank

Product category

Professional Football Club

NAICS

Sports Teams and Clubs (711211), Spectator Sports (7112), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

akta.pro secondary industries

Team Sports Matches (Club & National) (MPAGAMAB), Professional & Major League Stadiums (MPAKAEAA), Athlete & Team Sponsorship Deals (Official Partners, Jersey/Kit Sponsors) (MPAKALAA), Hospitality, VIP & Experiential Sponsorship (Suites, Fan Zones, On-Site Activations) (MPAKALAH), Team Sports & On-Field Performance Apparel (CRAAAEAE)

Keywords

• Professional football club
• Sports membership program
• Football merchandise retail
• Youth football academy
• Sports entertainment venue

Headquarters

HQ city

Porto Alegre

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Matchday Revenue: Revenue generated from ticket sales for home games at Estádio Beira-Rio across Brasileirão, Copa do Brasil, and other competitions.
2. Broadcasting Rights: Revenue from TV broadcasting rights for participation in Brasileirão, Copa do Brasil, and other national competitions.
3. Membership Program (Sócio): Recurring membership fees from Sócio subscribers who receive benefits including match tickets, merchandise discounts, and exclusive access.
4. Merchandise and Licensing: Revenue from official licensed products sold through physical stores and online store (lojadointer.com.br).
5. Sponsorship: Revenue from sponsors and partners including kit manufacturer Adidas and main sponsors Banrisul, Unimed, Zé Delivery.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Sport Club Internacional operates a professional football club competing in Brazilian and CONMEBOL competitions, complemented by an integrated fan-experience ecosystem. Commercial offerings include the Mundo Colorado membership program (Sócio Digital and traditional categories), branded merchandise through the Loja do Inter e-commerce site and physical stores, youth football training via Escola do Inter, the Museu do Inter heritage museum, the Parque Gigante themed entertainment park, the FECI foundation, and matchday services such as Estacionamento (parking) and Coração do Gigante (stadium chair rental).

Product overview

Sport Club Internacional operates a multi-channel sports and entertainment platform centered on its football (soccer) teams across multiple divisions (Masculino, Feminino, Sub-20, Sub-17, Sub-15). The primary products include: Mundo Colorado (digital membership platform for socios), the Loja do Inter e-commerce store for licensed merchandise, Biometria Facial (facial recognition access control system), physical retail stores, and stadium services (Museu do Inter, Parque Gigante, Estacionamento). Additional services include Escola do Inter (youth academy), FECI foundation, and the Carteira Vermelha membership benefit program. The club participates in Brasileirão, Copa do Brasil, Copa Libertadores, Copa Sul-Americana, and state championships.

Differentiator

Problem solved

Functional benefit

Brands

• Escola Rubra: Youth academy and development program for young football players
• Gurias Coloradas
• Celeiro de Ases

Products and services

• Mundo Colorado (Sócio do Inter / Sócio Digital)

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core and minor.

• BanrisulcoreOthersMain sponsor and banking partner. Banrisul branding appears on official website and communications.
• UnimedcoreOthersHealth insurance sponsor providing medical coverage for athletes.
• Zé DeliveryminorOthersBeverage delivery platform sponsor.
• AdidascoreOEM/ Whitelabel/ Licensing PartnerOfficial kit manufacturer providing all playing kits and apparel for club teams.
• CigameminorOthersGaming/entertainment partner.
• KNN IdiomasminorOthersLanguage school partnership for educational programs.
• AlluminorOthersPartner brand displayed on website.
• BrahmaminorOthersBeer brand partner.
• SarandiminorOthersPartner brand for cereals/products.
• PanvelminorOthersPharmacy chain partner.
• JBLminorOthersAudio equipment brand partner.
• Tintas RennerminorOthersPaint brand partner.
• OlinaminorOthersPartner brand for household products.
• Rede SimminorOthersNetwork of affiliated businesses.
• PincbarminorOthersPromotion and advertising partner.
• QualicocominorOthersCoconut product brand partner.
• CaderodeminorOthersPartner brand.
• CromotransferminorOthersPartner brand for transfer services.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Clube Atlético Mineiro: Brazilian Série A football club based in Belo Horizonte. Direct competitor in Brasileirão and Copa Libertadores, operates Arena MRV with similar matchday and stadium ecosystem approach, and runs a comparable membership program (Galo na Veia).
• Sociedade Esportiva Palmeiras: Brazilian Série A football club based in São Paulo. Direct competitor in Brasileirão and Copa Libertadores, operates similar commercial model (Palu Brasil membership program, merchandise, sponsorship) and develops youth academy talent.
• Clube de Regatas do Flamengo: Brazilian Série A football club based in Rio de Janeiro. Direct competitor in Brasileirão and Copa Libertadores, operates the largest membership program in Brazil (Nação Rubro-Negra) with similar revenue streams (matchday, broadcasting, merchandise, sponsorship).
• Cruzeiro Esporte Clube: Brazilian Série A football club based in Belo Horizonte. Direct competitor in Brasileirão and Copa do Brasil, operates similar diversified revenue model with mining sponsor Mix and a comparable member-owned associative structure.
• Sport Club Corinthians Paulista: Brazilian Série A football club based in São Paulo. Direct competitor in Brasileirão and Copa do Brasil, similar diversified revenue model (membership, merchandise, sponsorship, broadcasting), and similar stadium-based ecosystem (Neo Química Arena).
• Santos Futebol Clube: Brazilian Série A football club based in Santos, São Paulo. Direct competitor in Brasileirão, with similar historic youth academy reputation (revealed Neymar, Robinho) and global merchandise brand recognition (Pelé legacy).
• São Paulo Futebol Clube: Brazilian Série A football club based in São Paulo. Direct competitor in Brasileirão and Copa Libertadores, with similar membership program (Sócio Torcedor) and youth academy (Cotia) producing homegrown talent.
• Grêmio Foot-Ball Porto Alegrense: Brazilian Série A football club based in Porto Alegre. The Gre-Nal rival — directly competes in the same city, same Campeonato Gaúcho, and Brasileirão. Operates similar membership (Sócio Tricolor), merchandise, and stadium (Arena do Grêmio) business model.

Regional players

• Club Atlético River Plate: Argentinian Primera División club based in Buenos Aires. Comparable international CONMEBOL peer, competes in same Copa Libertadores, operates similar member-owned association structure (socios) and stadium-centric matchday ecosystem (Monumental).
• Club Atlético Boca Juniors: Argentinian Primera División club based in Buenos Aires. Comparable international CONMEBOL peer with massive global fan base, similar historic trophy pedigree (multiple Libertadores), and comparable socio-membership-driven revenue model (La Bombonera stadium).

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SCInternacional
• Facebookfacebook.com/scinternacional
• Instagraminstagram.com/scinternacional
• TikToktiktok.com/@scinternacional

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sport Club Internacional