What Aryan Communications does

Aryan Comunicaciones, S.A. is a privately-held Spanish IT value-added distributor (VAD) founded in 1994 and headquartered in Alcobendas (Madrid), operating across the Iberian Peninsula and selected Latin American markets (Mexico, Colombia, Ecuador, Peru, Chile, Argentina) through six offices and a network of registered channel partners (resellers, integrators, and system builders). The company distributes a catalog of more than 5,000 IT products organized around four divisions: Cybersecurity (Firewalls/UTM, MSSP, endpoint, DLP, IAM); Datacenter (servers from Supermicro, Fujitsu, H3C, xFusion, storage/NAS from QNAP, Infortrend, Datacore, and thin clients); Networking (switches, routers, wireless from H3C, TP-Link, Teldat, ZTE); and Audiovisual (EIZO ColorEdge and CuratOR monitors, MaxHub, Yealink, TCL smart screens). It also carries rugged mobile devices from Panasonic Toughbook/Toughpad and Athesi for industrial, defense, and field-service segments.

The business model combines wholesale hardware margin with three value-added revenue layers: professional services (technical support, consulting, training, turnkey deployments); financial services (technology leasing from 2,000 EUR over 60 months, credit lines, and rent-back for equipment under 12 months old); and logistics services anchored by a 5,000 m2 Madrid distribution center offering 24-hour delivery across Iberia, plus EDI-based integration exposing daily-updated pricing, stock, and product data (XML/PDF/images) to partner e-commerce platforms. Pricing is not publicly disclosed; channel registration and login are required, with a 3.61 EUR surcharge on orders under 150 EUR and bespoke quotation for projects above 100,000 EUR.

The go-to-market is purely indirect through authorized resellers and integrators, supported by 13 certified pre-sales engineers (8-year average IT experience), 12 manufacturer-certified account managers with 10+ years of tenure, four division directors, an internal telesales team (Madrid, Valencia, Barcelona), and a 10-person marketing function. End-customer verticals span retail, healthcare, defense and military, control rooms, financial services, hospitality, media production, and MSSPs/CSPs, but Aryan monetizes exclusively through its channel. The firm is family-controlled, with Mario Márquez as CEO and José Antonio Márquez as Consejero Delegado; no external equity, debt funding rounds, or institutional investors are disclosed.

Name

Aryan Communications

Legal name

ARYAN COMUNICACIONES, S.A

Website

https://aryan.es

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

Aryan Comunicaciones is a Spanish IT value-added distributor, founded 1994, supplying 5,000+ products across cybersecurity, datacenter, networking, audiovisual, and rugged mobile through channel partners in Iberia and Latin America.

Ownership category

akta.pro rank

Product category

IT Value-Added Distribution

NAICS

Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (42343)

SIC

Wholesale-Computers & Peripheral Equipment & Software (5045), Services-Equipment Rental & Leasing, Nec (7359)

akta.pro primary industry

IT Procurement & Sourcing Services (Hardware/Software) (BPAEAOAG)

akta.pro secondary industry

Lease, Warranty & Maintenance Management Services (BPAEAOAL)

Keywords

• IT value-added distribution
• Enterprise hardware wholesale
• Cybersecurity solutions distribution
• Datacenter infrastructure supply
• Rugged mobile devices distribution

Headquarters

HQ city

Alcobendas

HQ country

Spain

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Infrastructure, Marketing or Sales, Operations

Revenue model

1. IT Product Distribution: Wholesale distribution of IT hardware and software products including servers, storage, networking, security, monitors, PCs, laptops, tablets, industrial/CCTV equipment, and printing/scanning solutions. Revenue generated through product margin and volume-based pricing.
2. Professional Services: Technical support hours, consulting, customized training, turnkey projects, and workbox service packages deployed remotely or on-site.
3. Financial Services: Technology leasing (renting up to 60 months from 2000 EUR), credit lines, special payment terms for volume orders, rent-back programs for equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Aryan Communications is an IT value-added distributor (VAD) headquartered in Alcobendas (Madrid), Spain, founded in 1994. The company wholesales a curated portfolio of IT hardware and software products across cybersecurity, datacenter, networking, audiovisual, and rugged mobile device categories, sourced from manufacturers such as WatchGuard, Check Point, Supermicro, Fujitsu, EIZO, Panasonic, QNAP, H3C, TP-Link, and Athesi. Beyond product distribution, it provides professional services (technical support, consulting, training), financial services (technology leasing/renting, credit lines), logistics with 24-hour delivery across Iberia, and EDI-based ordering for reseller partners.

Product overview

Aryan Comunicaciones is an IT value-added distributor (VAD) headquartered in Spain, founded in 1994, offering a comprehensive portfolio of technology products and services across four main divisions: Cybersecurity (firewalls/UTMs, endpoint protection, MSSP services), Datacenter (servers, storage/NAS, thin clients, datacenter infrastructure), Networking (switches, routers, wireless access points), and Audiovisual (EIZO monitors, smart screens, professional AV solutions). The company also distributes rugged mobile devices including Panasonic Toughbook/Toughpad laptops and tablets, as well as Athesi rugged smartphones, tablets, barcode scanners, and PDAs for industrial applications. Beyond product distribution, Aryan offers professional services including technical support, consulting, training, and turnkey solutions, along with financial services (technology leasing/renting) and logistics services with 24-hour delivery capabilities across Iberia.

Differentiator

Problem solved

Functional benefit

Products and services

• Firewalls/UTM Appliance + Pack Servicios Unified Threat Management (UTM) appliances combining firewall, intrusion prevention, and bundled support services for enterprise network protection, distributed to reseller partners.
• MSSP (Managed Security Service Provider) Program Managed security services licensing and enablement program providing ongoing monitoring, threat detection, and incident response capabilities for partner-operated MSSP businesses.
• EndPoint Antivirus Endpoint protection solutions for securing desktop computers, laptops, and other devices against malware and cyber threats, distributed to resellers.
• Servidores (Servers) Enterprise-grade rack and tower server hardware from multiple manufacturers, distributed to resellers and system integrators building datacenter solutions.
• Cabinas NAS (Network Attached Storage) Network Attached Storage systems and storage arrays from QNAP, Infortrend, and other manufacturers for enterprise data storage and backup.
• Thin Clients Thin client devices and accessories for virtual desktop infrastructure (VDI) deployments in enterprise environments.
• Switches Network switches for enterprise and SMB environments sourced from H3C, TP-Link, and other networking manufacturers.
• Routers Network routing equipment for enterprise and SMB networks enabling internet connectivity and inter-network communications.
• Access Points (WiFi) Wireless access points and wireless controllers for enterprise WiFi deployments, including secure APs.
• Monitores LCD Standard LCD business monitors and accessories for office and commercial environments.
• Monitores Gráficos (EIZO ColorEdge) Professional color-critical graphics monitors from EIZO ColorEdge series for photography, video editing, graphic design, and color-managed creative workflows.
• Monitores Médicos Medical-grade monochrome and color displays with diagnostic imaging capabilities for healthcare environments.
• Pantallas Inteligentes (Smart Screens) Interactive smart screens and digital signage displays from MaxHub, Yealink, and TCL for conference rooms and commercial applications.
• PCs y Workstations Desktop computers and professional workstations for business and enterprise use.
• Portátiles y Tablets Standard laptop computers and tablet devices for business use.
• Portátiles y Tablets Robustos Ruggedized laptops and tablets from Panasonic Toughbook and Toughpad lines designed for defense, logistics, manufacturing, and field operations.
• Smartphones Robustos Ruggedized smartphones from Athesi and Panasonic featuring enhanced durability for industrial and field applications.
• Athesi E40 Smartphone Rugged 4-inch Android smartphone with RFID/NFC, 1D/2D barcode reader, Bluetooth 5.0, GPS, 4G LTE connectivity, IP65 rating for industrial and field operations.
• Athesi E6A Tablet Rugged 6-inch tablet with IP65 rating, MIL-STD-810H certification, 4G LTE, WiFi, Bluetooth 4.0, GPS, NFC, and 1D/2D barcode scanning for industrial environments.
• Athesi S4500 Barcode Scanner 1D/2D omnidirectional barcode scanner available in fixed or handheld mode with optional pedestal for automated capture in retail and industrial settings.
• Athesi E40 PDA Android 11 industrial PDA with 4-inch touchscreen, IP65 rating, 1.2m drop test, 4GB RAM/64GB storage, dual-band WiFi, Bluetooth 5.0, 4G LTE for warehouse and field operations.
• Cámaras IP (CCTV) IP security cameras and CCTV surveillance systems for industrial monitoring and security applications.
• Impresoras Black-and-white and color printers, including multifunction devices, for office environments.
• Scanners Document scanners for office digitization and document management workflows.
• Infraestructura de CPD Datacenter infrastructure components including server racks and cabinets, cables, adapters, and network connectivity solutions.
• Servicios Profesionales Professional services bundle including technical support, consulting, customized training, and turnkey solutions for technology deployment, delivered to channel partners and end customers.
• Servicios Financieros (Tecnología Leasing/Renting) Financial solutions including technology leasing and renting (up to 60 months from 2,000 EUR), credit lines, special payment terms for volume orders, and rent-back programs for IT equipment purchases.
• Servicios Logísticos Logistics services including 24-hour delivery across Iberian Peninsula, island transport, and general transport at competitive prices with merchandise insurance included.
• Gestión RMA (Returns) Return merchandise authorization (RMA) services for warranty claims and defective product management on distributed IT hardware.

Quantifiable outcome

• 30+ years of experience in IT distribution since 1994
• +2 more outcomes

Named customers7 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

29 partnerships are on record, tiered core and minor.

• WatchGuard (Panda)coreChannel Partner/ Reseller/ DistributorSecurity division partner providing UTM appliances, MSSP services, and endpoint security solutions including antivirus products distributed through Aryan's channel network
• SupermicrocoreChannel Partner/ Reseller/ DistributorDatacenter division partner for servers and Gold Series solutions, with NBD (Next Business Day) support services and dedicated incident management through Aryan
• EIZOcoreChannel Partner/ Reseller/ DistributorVisual technology partner offering professional monitors including ColorEdge (color-critical), FlexScan, DuraVision, and CuratOR lines for healthcare, industrial, and creative applications
• QNAPcoreChannel Partner/ Reseller/ DistributorNAS storage and networking solutions partner covering both datacenter storage and SMB networking product lines
• H3CcoreChannel Partner/ Reseller/ DistributorEnterprise networking and servers partner providing campus networking, data center, and WLAN solutions for enterprise customers
• TP-LinkcoreChannel Partner/ Reseller/ DistributorSMB networking partner offering switches, routers, and business surveillance solutions for small and medium business customers
• FujitsucoreChannel Partner/ Reseller/ DistributorEnterprise server solutions partner providing PRIMERGY servers and related datacenter infrastructure
• PanasoniccoreChannel Partner/ Reseller/ DistributorRugged mobile computing partner offering TOUGHBOOK laptops, TOUGHPAD tablets, handheld devices, and 2-in-1 solutions for transportation, logistics, manufacturing, and defense sectors
• CteracoreChannel Partner/ Reseller/ DistributorCloud backup and file services partner providing hybrid backup solutions and cloud storage services for enterprise and SMB markets
• AthesicoreChannel Partner/ Reseller/ DistributorRugged mobile devices partner offering professional smartphones, tablets, barcode readers, and PDA terminals with Android and Windows options
• NurevacoreChannel Partner/ Reseller/ DistributorAudio conferencing solutions provider for large rooms, offering audio systems for professional AV deployments
• MaxHubcoreChannel Partner/ Reseller/ DistributorInteractive display and digital signage solutions for professional AV applications
• DatacorecoreChannel Partner/ Reseller/ DistributorStorage virtualization and SAN solutions partner providing software-defined storage for datacenter environments
• StarWindminorChannel Partner/ Reseller/ DistributorHyperconverged infrastructure and virtualization solutions partner for server and storage deployments
• SoffidminorChannel Partner/ Reseller/ DistributorIdentity and access management (IAM) solutions partner for cybersecurity division
• EdorteamminorChannel Partner/ Reseller/ DistributorData loss prevention (DLP) solutions partner for endpoint security offerings
• Check PointcoreChannel Partner/ Reseller/ DistributorEnterprise firewall and cybersecurity solutions partner providing advanced threat prevention for enterprise customers
• InfortrendminorChannel Partner/ Reseller/ DistributorStorage solutions partner providing NAS and SAN storage systems for SMB and enterprise deployments
• xFusionminorChannel Partner/ Reseller/ DistributorServer solutions partner providing x86-based enterprise servers for datacenter applications
• SeagatecoreChannel Partner/ Reseller/ DistributorStorage hardware partner providing hard disk drives and storage solutions for NAS and server applications
• TeldatminorChannel Partner/ Reseller/ DistributorEnterprise networking solutions partner providing routers and network equipment for business communications
• SynetominorChannel Partner/ Reseller/ DistributorHyperconverged infrastructure partner providing all-in-one IT infrastructure solutions for SMB and mid-market
• ZTEminorChannel Partner/ Reseller/ DistributorEnterprise networking partner providing mobile internet and networking solutions for enterprise deployments
• YealinkminorChannel Partner/ Reseller/ DistributorProfessional AV partner offering interactive displays and communication solutions for meeting rooms
• TCLminorChannel Partner/ Reseller/ DistributorCommercial display and digital signage solutions partner for professional AV deployments
• MIMOminorChannel Partner/ Reseller/ DistributorTouch display solutions partner offering monitors and displays for professional and industrial applications
• RGBsminorChannel Partner/ Reseller/ DistributorProfessional AV solutions partner offering display and visual technology products
• SynetechminorChannel Partner/ Reseller/ DistributorProfessional AV solutions partner providing audio and video technology for enterprise deployments
• RicohminorChannel Partner/ Reseller/ DistributorDocument imaging and printing solutions partner providing multifunction printers and imaging solutions

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ingram Micro: Global IT distribution leader with extensive Iberia and LATAM operations offering broad catalogs across security, datacenter, networking, and AV. Overlaps with Aryan's portfolio but at vastly greater scale across many product categories.
• Westcoast: UK-headquartered IT distributor expanding across Western Europe, distributing similar networking, security, and server brands. A scaling incumbent comparable in mid-market IT distribution with broader geographic ambitions.
• TD SYNNEX: Global IT distributor formed via the Tech Data-SYNNEX merger, with established Spain and European presence. Competes in the same broad IT distribution space with significantly larger scale and vendor relationships.
• Arrow ECS: Enterprise computing and security value-added distribution arm of Arrow Electronics, distributing similar datacenter, networking, and security brands. Overlaps with Aryan's enterprise-focused divisions across Iberia/LATAM.

Direct peers

• GTI Software & Networking: Iberian software and IT distribution specialist serving resellers and system integrators with similar enterprise software, networking, and security vendor relationships. Operates in the same Iberian channel ecosystem as Aryan.
• Exclusive Networks: Specialized cybersecurity VAD distributing similar firewall, endpoint, and identity vendors (Check Point, Fortinet, SentinelOne ecosystem). Overlaps directly with Aryan's Security division while operating a similar channel-focused model.
• MCR Infoelectronics: Spanish IT distributor with overlapping vendor portfolio in networking, security, and components. Competes head-to-head with Aryan for Iberian reseller accounts in similar product categories.
• Esprinet: Italy-headquartered IT distribution group with a significant presence in Spain and Iberia through its ESPRINET-Iberia operations. Distributes similar hardware/networking/storage/security brands and serves overlapping reseller and integrator customers across Southern Europe.

Regional players

• IPM (Informática y Programación Micro): Spanish IT products distributor serving a similar reseller base with comparable hardware and networking vendor lines. Operates primarily within Spain, complementing Aryan's Iberian footprint from a slightly different sub-segment focus.

Emerging players

• Phoenix Technologies Iberia: European specialist in industrial networking and rugged computing adjacency. Overlaps with Aryan's industrial/rugged mobile and OT networking portfolio for similar defense, manufacturing, and field-services verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Aryan_VAD
• YouTubeyoutube.com/user/AryanComunicaciones
• LinkedInlinkedin.com/company/aryan-comunicaciones-s-a-

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aryan Communications