Asut Computer

What Asut Computer does

Asut Computer is an Austrian regional IT services and proprietary software provider founded in 1989 in Spittal an der Drau, Carinthia, and privately held by its two founders, Siegfried Arztmann and Michael Szirch, who remain active Managing Directors (Geschäftsführer). The company operates from three offices (Spittal an der Drau, Villach, Wiener Neudorf) and employs over 50 IT specialists, serving small-to-mid-market businesses, municipalities, tourism operators, healthcare practices, and light manufacturing enterprises across Austria. Its business combines hardware distribution (notably as a long-standing Kyocera partner), managed services, professional consulting, and a portfolio of five proprietary software products developed in-house over decades: asut.timework (cloud-based workforce management), AIDA and Hugo (hotel management systems for different hospitality segments), asut.servicecard (municipal citizen card platform), and Check-InGo (24-hour self-service hotel kiosk). Two of these products (Check-InGo, servicecard) were launched in 2023-2024 to address labor shortages in hospitality and digitization demand from municipalities, and the firm integrated its 2011 Duschanek acquisition fully under the asut brand in 2025.

The company's revenue model is hybrid: one-time and rental hardware sales, recurring managed service subscriptions (IT-Service 365, Managed Business Cloud), proprietary software subscriptions, and time-based professional services billed in 0.25-hour increments. Pricing is entirely quote-based with no public list prices, and service contracts typically run on indefinite terms with a 6-month notice period. Go-to-market is sales-led through direct field account managers (Kundenbetreuer) and inside sales, supported by a content-driven marketing approach built around detailed customer case studies organized by vertical. Customer relationships are notably long-tenured, with multiple documented partnerships exceeding 20 years (e.g., Praxis Dr. Greiner, Grafendorfer GmbH, Hasslacher Hermagor, Marktgemeinde Wiener Neudorf), reflecting high switching costs and deep operational embedding across the Austrian SMB market.

Strategically, Asut's growth orientation has been incremental and product-led rather than scale-led: the company has remained independent with no external funding, expanded gradually into new regions and verticals through targeted acquisitions (GSIndutech for time tracking, Duschanek for MFP), and built moats around vertical domain specialization, regional distribution, and multi-decade customer relationships. Recent moves include the 2023-2024 launch of asut.servicecard and Check-InGo, the 2025 full integration of Duschanek, and a 2021 transition to company-owned renewable energy infrastructure at headquarters.

Name

Asut Computer

Legal name

asut computer- und rechenzentrum gmbh

Website

https://asut.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Asut Computer is an Austrian regional IT services and proprietary software provider founded in 1989, serving SMBs, municipalities, tourism operators, and healthcare practices across Austria through hardware distribution, managed services, and in-house software products including time tracking, hotel management, municipal citizen cards, and self-check-in kiosks.

Ownership category

akta.pro rank

Product category

Managed IT Services

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

End-User Computing Outsourcing (EUC / Desktop Services) (BPAEAMAE)

akta.pro secondary industry

IT Service Desk & End-User Support (L1/L2) (BPAAACAA)

Keywords

• Managed IT services
• Time tracking software
• Hotel management software
• Municipal service cards
• IT infrastructure solutions

Headquarters

HQ city

Spittal An Der Drau

HQ country

Austria

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. IT Hardware & Infrastructure Sales: Sale and rental of IT hardware including servers, networks, workstations, Kyocera printers and multifunction devices, and peripherals. Flexible financing and rental options available.
2. Proprietary Software Solutions: Licensing and subscription revenue from proprietary software including asut.timework (time tracking), AIDA and Hugo (hotel management), asut.servicecard (municipal services), and Check-InGo (self check-in kiosks).
3. Managed IT Services (IT-Service 365): Recurring managed services including 365-day support, proactive system maintenance, monitoring, emergency response, and remote maintenance. Billed via subscription model with monthly/annual terms.
4. Professional Services & Consulting: IT consulting, implementation, customization, and deployment services for digital transformation, security, and infrastructure projects. Time-based billing in 0.25-hour increments.
5. Managed Cloud / asut.asm: Cloud-based services including data backup, infrastructure hosting, and system administration. Recurring revenue from cloud subscriptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Asut Computer is an Austrian IT solutions provider that sells proprietary vertical software (asut.timework for time tracking, AIDA and Hugo for hotel management, asut.servicecard for municipal citizen services, Check-InGo for self-service hotel check-in) bundled with managed IT services, cloud infrastructure, hardware distribution, and consulting to small and mid-market businesses and municipalities across Austria.

Product overview

Asut Computer is an Austrian IT company founded in 1989, evolving from a pure software developer into a comprehensive digitalization partner. The company operates a platform-plus-modules architecture centered on four proprietary software products: asut.timework (cloud-based time tracking and workforce management), AIDA and Hugo (hotel management systems for different market segments), asut.servicecard (multi-functional citizen card for municipalities), and Check-InGo (24-hour self-service hotel check-in kiosk). Supporting these core offerings is a broad portfolio of IT services including managed cloud infrastructure, IT security, server and network solutions, POS systems, printers, digital document management, communication systems, building security, and mobile workplace solutions. The company serves diverse sectors including hospitality, municipalities, healthcare, retail, trade, industry, and education across three Austrian locations.

Differentiator

Problem solved

Functional benefit

Brands

• Check-InGo: 24-hour self-service check-in automaton for hotels and tourism businesses.
• asut.servicecard
• asut.timework
• AIDA
• Hugo

Products and services

• asut.timework Cloud-based time tracking and workforce management software that lets employees clock in via mobile devices, record project hours, handle vacation requests, and generate labor reports. Sold to SMBs, manufacturers, healthcare providers, and municipal organizations across Austria.
• AIDA Hotelsoftware On-premise hotel management software covering reservations, front desk operations, billing, and channel management for small-to-mid-size hotels and hospitality businesses in Austria.
• Hugo Hotelsoftware Web-based, cloud-hosted hotel management software that provides reservation management and reception functions accessible via smartphone, targeted at small hospitality operations seeking flexibility and cost savings.
• asut.servicecard Multi-functional citizen service card for municipalities that consolidates access control to public facilities, waste management fee collection, subsidized taxi services, recreational facility access, and event ticketing on a single card and mobile app platform. Sold to Austrian market towns and cities.
• Check-InGo 24-hour self-service check-in kiosk that automates guest registration, ID/passport scanning, payment processing, and key card issuance for hotels, enabling fully autonomous reception operations and addressing hospitality staff shortages.
• Managed Business Cloud (asut.cloud) DSGVO-compliant managed cloud infrastructure hosted in Austria, providing secure data storage, infrastructure hosting, backup, and system administration as a recurring subscription service for business customers with data-residency requirements.
• IT-Service 365 Recurring managed IT services contract providing 365-day annual support, proactive system maintenance, monitoring, emergency response, and remote maintenance, sold to SMBs and mid-market customers that outsource their IT operations to Asut.

Quantifiable outcome

• TiKo Tierheim Klagenfurt saves 3–5 hours per week on administrative work using Timework
• +1 more outcomes

Named customers31 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

Four partnerships are on record, tiered core and minor.

• KyoceracoreTechnology or IntegrationLong-standing official Kyocera partner for over 25 years. Distributes Kyocera TASKalfa multifunction printers, copiers, and document management solutions. Kyocera's ceramic technology components are highlighted as a key differentiator for device longevity and sustainability. Joint customer references include Hotel Voco Villach and TC Maschinenbau.
• GEM2GOcoreTechnology or IntegrationPartnership with GEM2GO to deliver the Schwechat Card as a digital citizen card with app functionality, combining asut's service card backend with GEM2GO's mobile app platform. Enables smartphone-based citizen services including swimming pool access, waste center entry, and ice rink access for Schwechat residents.
• Energie AGminorStrategic or Co-development PartnerPartnership with Energie AG for waste management services in Lurnfeld municipality. The Altstoffsammelzentrum (waste collection center) in Mühldorf is operated by Energie AG, and asut's service card system enables frequency-based billing across multiple municipalities (Lurnfeld, Mühldorf, Reißeck) using the ASZ system.
• Duschanek Computer & BürosystemecoreOthersAcquired company integrated into asut computer in 2025. Formerly a separate IT company in Villach providing copier/MFP solutions. Full integration under asut brand at the same location (Getreideweg 1, Villach) maintains customer relationships and service continuity while expanding asut's capabilities.

Scale indicators3 records

Recent moves14 records

Expansion highlights5 records

Broad incumbents

• Bechtle AG: One of Europe's largest IT services and hardware distribution companies with extensive DACH presence, offering managed services, cloud, and IT solutions. Comparable in service breadth and SMB customer focus but operates at significantly larger scale.
• Axians (VINCI Energies): European IT services brand under VINCI Energies with presence across DACH offering managed services, cloud, and industry-specific solutions. Comparable in managed services and vertical industry solutions at larger scale.
• CANCOM SE: DACH-headquartered IT services and managed services provider with cloud, workplace, and IoT solutions for SMB and enterprise customers. Comparable in managed services focus and SMB customer base but at much larger scale.

Direct peers

• Kapsch BusinessCom: Austrian IT services company providing managed services, cloud, workplace, and industry-specific solutions to enterprise and public sector customers. Comparable as a domestic Austrian IT services competitor with similar vertical expertise and managed service model.
• ACP Holding: Austria-based IT services and managed services provider with regional offices across DACH, offering cloud, security, workplace, and infrastructure solutions to SMB and mid-market customers. Directly comparable in customer base, service portfolio, and regional coverage.
• Anexia: Austrian cloud and managed hosting provider offering cloud infrastructure, data center services, and managed services primarily in DACH. Comparable in cloud hosting, managed services delivery, and Austrian market presence.
• msg Plaut (formerly Plaut): Austrian-headquartered IT services and consulting company with strong DACH presence, offering managed services, industry solutions, and proprietary software. Comparable as a domestic Austrian IT services peer with similar industry specialization approach.
• S&T AG (now part of Kontron AG): Austrian-headquartered IT services and solutions provider serving SMB and enterprise customers across DACH with managed services, proprietary software, and hardware distribution. Comparable as a domestic Austrian IT services competitor with similar customer profile and product breadth.

Emerging players

• Fabasoft AG: Austrian software company focused on digital document management, workflow, and cloud services for public sector and regulated industries. Comparable as an Austrian-headquartered software company serving municipalities and government customers with proprietary products.
• HotelKit: Austrian hotel operations software company offering hotel management and staff collaboration tools to mid-market European hotels. Comparable in the hotel software vertical with similar mid-market hospitality customer focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/asut-computer

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asut Computer