Memorial
CreateMemorial is a self-serve online platform that enables families and individuals to create permanent digital memorials, funeral slideshows, and AI-assisted obituary templates for deceased loved ones and pets, monetizing through one-time lifetime plans and credit packages.
- Company typePrivate
- Founded2011
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Memorial does
CreateMemorial (operating under the name Memorial) is a privately held, New York-based online memorial platform founded in 2011 that enables individuals and families to create permanent digital tributes for deceased loved ones. The company runs a self-serve, direct-to-consumer website at creatememorial.com targeting two customer segments: families experiencing the loss of a person (primary) and pet owners memorializing deceased companion animals (secondary). There is no enterprise or B2B distribution, no mobile app, and no sales function — distribution is entirely organic, flowing through SEO-optimized memorial-related content, the company blog, and word-of-mouth family referrals.
The platform's core product is the Online Memorial Website, which supports photo and video galleries, life stories, timelines, virtual candle lighting, and condolence messages, gated by three access modes (public, private, password-protected). Underlying infrastructure is web-based and hosted on Cloudflare R2 secure storage, with a design library of six themed templates (Classic, Sunny, Rose, Nostalgic, Warm, Serene Nature) and two supplemental tools: a Funeral Slideshow Maker that converts uploaded photos into exportable 1080p MP4 videos, and an AI-assisted Obituary Template Generator that drafts obituaries across multiple writing styles and lengths. Technology partnerships are limited to infrastructure (Cloudflare) and merchant-of-record payment processors (Paddle, PayPro Global); no APIs, SDKs, or third-party integrations are exposed.
Monetization runs on a freemium with one-time-purchase model: a free tier covers one memorial with up to 20 photos and condolence functionality, while paid access comes via one-time "Lifetime" plan purchases and credit packages (e.g., 300 credits per slideshow export), with a 30-day money-back guarantee. The company reports more than 50,000 memorials created, 200,000+ stories shared, and a 4.9/5 family rating across a global user base spanning the United States, United Kingdom, and Canada, operated by a team of 1–10 employees with no disclosed external funding.
Memorial firmographics
Firmographics- Name
- Memorial
- Legal name
- CreateMemorial
- Website
- https://creatememorial.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CreateMemorial is a self-serve online platform that enables families and individuals to create permanent digital memorials, funeral slideshows, and AI-assisted obituary templates for deceased loved ones and pets, monetizing through one-time lifetime plans and credit packages.
- Ownership category
- akta.pro rank
Memorial industry classification
Industry- Product category
- Online Memorial Software
- NAICS
- Libraries and Archives (51921), Funeral Homes and Funeral Services (812210)
- SIC
- Miscellaneous Publishing (2741)
- akta.pro primary industry
- Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations) (THAJADAI)
Keywords
Where Memorial is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Memorial business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Freemium + Paid Plans: Free basic tier with limited features; paid Lifetime plans with one-time purchases for advanced features; credit packages for additional services like slideshow exports. Free tier includes one memorial page with up to 20 photos and condolence messages.
- Lifetime Plans: One-time purchase plans providing lifetime access to advanced memorial creation features and tools
- Credit Packages: One-time purchases of credits for slideshow exports and additional features
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free basic memorial with essential features |
| One time/ perpetual license | Pay-as-you-go | Lifetime access with advanced features |
| Unit Pricing | Pay-as-you-go | Credit packages for slideshow exports |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Memorial product offering
Product offeringCore offering
Memorial (CreateMemorial) is a self-serve web platform that lets bereaved families and individuals create permanent digital memorial websites for deceased loved ones, including photo galleries, life stories, timelines, tribute messages, virtual candles, and privacy controls. The platform bundles three connected offerings: the Online Memorial Website, a Funeral Slideshow Maker that converts family photos into 1080p MP4 tribute videos, and an AI-assisted Obituary Template Generator that drafts professional obituaries in multiple styles.
Product overview
CreateMemorial is a unified online memorial creation platform that provides a suite of interconnected products for honoring deceased loved ones. The core offering is the Online Memorial Website platform, which enables users to create permanent digital tributes featuring photo galleries, life stories, timelines, virtual candles, and condolence messages. Supporting this core platform are complementary tools including the Funeral Slideshow Maker for creating video tributes, and the AI-assisted Obituary Template Generator for drafting professional obituaries. Users can customize their memorials using various design templates (Classic, Sunny, Rose, Nostalgic, Warm, Serene Nature) that adapt to their content. The platform operates on a freemium model with Basic (free), Lifetime, and credit-based plans.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Memorial Website Core digital memorial platform that enables families and friends to create a permanent tribute page for a deceased loved one, featuring photo galleries, life stories, timeline entries, virtual candle lighting, condolence messages, and public/private/password privacy controls. Users can sign up and create a memorial for free, with paid Lifetime and credit plans unlocking advanced features.
- Funeral Slideshow Maker Web-based video creation tool that turns family photos into polished memorial slideshow videos with background music, transitions, and remembrance text, exportable as 1080p MP4 files for use at funeral services, wakes, celebration-of-life events, or directly on the online memorial page. Each export consumes 300 credits from the user's credit balance.
- Obituary Template Generator AI-assisted writing tool that generates professional obituary templates in multiple styles (warm, formal, celebratory, religious, simple) and lengths (short, medium, detailed) based on user-provided details such as the deceased's name, dates, achievements, and family members. Designed to help grieving families draft obituaries quickly during an emotionally difficult period.
Companies that use Memorial
Customer profileSegments2 records
Ideal customer profiles2 records
Memorial technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
Memorial partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- PaddleminorPayment processing provider that handles merchant of record services for applicable orders, including payment-related customer service and returns support. Part of standard e-commerce operations.
- PayPro GlobalminorPayment processing provider that may process orders, provide payment-related customer care, and handle refund requests in coordination with CreateMemorial.
- CloudflareminorCloud hosting infrastructure provider used for hosting and DDoS protection, with strict data protection agreements in place.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Memorial competitors and assessment
Company assessmentDirect peers
- GatheringUs: GatheringUs hosts virtual and hybrid funeral, memorial, and celebration-of-life events. It addresses the same end customer (families planning a remembrance) but focuses on the live-event component rather than the persistent memorial page.
- Everloved: Everloved is a direct competitor offering online memorial websites, funeral planning tools, and sympathy resources for grieving families. It is the closest like-for-like alternative to CreateMemorial in the digital memorial space.
- ForeverMissed: ForeverMissed provides online memorial websites with photos, videos, condolence books, and virtual candles. It targets the same grieving-family persona with a similar freemium content and tribute model.
- MuchLoved: MuchLoved is a UK-based online memorial website provider offering tribute pages, funeral slideshows, and remembrance features. It targets the same primary customer segment as CreateMemorial and is a leading memorial platform in the British market.
Emerging players
- Empathy: Empathy is a bereavement and loss-support platform that helps families navigate end-of-life logistics, benefits, and grief resources. It overlaps with CreateMemorial's grieving-family target customer but addresses the broader emotional and administrative journey.
- Kudoboard: Kudoboard is a group e-card and tribute platform used for retirements, farewells, and memorial collections. It overlaps with CreateMemorial on the group-contribution tribute workflow but serves a broader corporate and personal event use case.
- After Inc. After is an AI-powered end-of-life planning platform that helps families with funeral planning, obituary writing, and estate tasks. It overlaps with CreateMemorial's obituary generation and memorial workflow with a more AI-native product approach.
Broad incumbents
- Find A Grave: Find A Grave is the largest cemetery records and memorial database, owned by Ancestry. It hosts user-contributed memorials and obituaries and overlaps with CreateMemorial's family-tribute and memory-preservation use case.
- Legacy.com: Legacy.com is the largest obituary publishing and memorial network, partnering with newspapers and funeral homes. It operates at much greater scale and offers similar tribute-page functionality, making it the dominant incumbent in online obituary publishing.
- Tribute Technology: Tribute Technology provides funeral home software including memorial websites, tribute videos, and online guest books. It is a B2B-focused incumbent serving the same memorial content needs through funeral home channels.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Memorial social profiles
Digital presenceMemorial financial estimates
Financial estimateRevenue estimate
Valuation estimate
Memorial leadership team
Management profileNumber of profiles
Profiles1 record
Memorial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Memorial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Memorial
What does Memorial do?
Memorial (CreateMemorial) is a self-serve web platform that lets bereaved families and individuals create permanent digital memorial websites for deceased loved ones, including photo galleries, life stories, timelines, tribute messages, virtual candles, and privacy controls. The platform bundles three connected offerings: the Online Memorial Website, a Funeral Slideshow Maker that converts family photos into 1080p MP4 tribute videos, and an AI-assisted Obituary Template Generator that drafts professional obituaries in multiple styles.
Is Memorial a public or private company?
Memorial is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Memorial founded?
Memorial was founded in 2011. It employs 1 to 10 people.
Where is Memorial based?
Memorial is headquartered in New York, United States, in the North America region.
How does Memorial make money?
Three revenue lines are on record. Freemium + Paid Plans are the primary driver. The others are lifetime Plans and credit Packages.
Who are Memorial's main competitors?
Direct peers on record are GatheringUs, Everloved, ForeverMissed and MuchLoved. Emerging players are Empathy, Kudoboard and After Inc.. Broad incumbents are Find A Grave, Legacy.com and Tribute Technology.
Does Memorial have an API?
No public API is recorded for Memorial.
What industry is Memorial in?
Memorial's product category is Online Memorial Software. Its primary akta.pro industry code is THAJADAI, Cultural Heritage Institutions (Archives, Historic Houses, Monuments Foundations). Its NAICS code is 51921 and its SIC code is 2741.