Landmark Irrigation
Landmark Irrigation is a family-owned, full-service agricultural irrigation dealer founded in 1990 in Madera, California. It designs, installs, and services drip and micro-sprinkler systems, with a proprietary Ranch Hand Ag Tech monitoring platform, across six branches in California and Arizona.
- Company typePrivate
- Founded1990
- HeadquartersMadera, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Landmark Irrigation does
Landmark Irrigation is a full-service agricultural irrigation dealer founded in 1990 and headquartered in Madera, California. The company designs, sells, installs, services, and supplies parts for drip and micro-sprinkler irrigation systems targeting California's Central Valley, Northern California, Southern California, Central Coast, and Kingman, Arizona, via six branches (Madera, Exeter, Soledad, Gilroy, Woodland, Kingman, plus the Frasier/Dos Palos operation). Customer base is fragmented across growers of permanent crops (almonds, pistachios, grapes, citrus), row crops (cotton), vineyards, and nursery operations.
Core product capability combines physical irrigation infrastructure with the proprietary Ranch Hand Ag Tech division, which integrates soil moisture sensors, on-site Davis weather stations, CIMIS reference data, pump and valve automation, and a mobile monitoring/control platform. Custom system design uses ETc (crop evapotranspiration) scheduling software and produces georeferenced layouts that overlay onto Google Earth, executed by a design team with over 100 years of combined industry experience. Distribution is supported by a deep vendor stack (Netafim, Rain Bird, WiseConn, Hunter, Yardney, Spears, Nelson, Bermad, Irrometer, McCrometer, Davis, Goulds) and a 24-hour field-service commitment at select branches.
The business model blends hardware resale (irrigation components from vetted vendors), professional services (custom design, full-service installation including ground prep, welding, and electrical), and recurring-style Ag Tech services (Ranch Hand monitoring, control, support). Pricing is quote-based for custom systems with COD/Prepay or net-30 credit terms. Go-to-market is sales-led with branch-based field representatives covering defined territories and on-site consultation. Family-owned and operated since inception, the company has expanded via acquisitions of Exeter Irrigation (2014), Signature Irrigation (2016), and the opening of Woodland (May 2015) and Kingman locations; an early (2012) investment by Prospect Partners is recorded but the funding amount is not disclosed in source materials.
Landmark Irrigation firmographics
Firmographics- Name
- Landmark Irrigation
- Legal name
- Landmark Irrigation, Inc.
- Website
- https://landmarkirrigation.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Landmark Irrigation is a family-owned, full-service agricultural irrigation dealer founded in 1990 in Madera, California. It designs, installs, and services drip and micro-sprinkler systems, with a proprietary Ranch Hand Ag Tech monitoring platform, across six branches in California and Arizona.
- Ownership category
- akta.pro rank
Landmark Irrigation industry classification
Industry- Product category
- Agricultural Irrigation Services
- NAICS
- Support Activities for Crop Production (11511), Water Supply and Irrigation Systems (221310)
- SIC
- Agricultural Services (700), Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Irrigation System Design & Engineering (AFACAFAA)
- akta.pro secondary industries
- Controller/Timer & Smart Irrigation Setup (Wi‑Fi, Sensors) (HSAIAEAD), Irrigation Systems Installation & Maintenance (BPABADAE)
Keywords
Where Landmark Irrigation is headquartered
LocationHeadquarters
- HQ city
- Madera
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
Landmark Irrigation business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Irrigation Equipment and Product Sales: Sale of irrigation products, components, and parts including drip systems, micro-sprinkler systems, filtration, valves, pipes, and related hardware. Products sourced from vetted vendors like Netafim, Rain Bird, and others.
- Design and Engineering Services: Custom irrigation system design using cutting-edge software with georeferenced designs. The design team has combined experience of over 100 years in the industry.
- Installation Services: Full-service field installation including ground prep, welding, electrical work, and automation. All-inclusive installation services from experienced crews.
- Ag Technology Products and Services: Ranch Hand Ag Tech division provides sensors, monitoring hardware, automation equipment, and ongoing support for agricultural technology systems including soil moisture probes, weather stations, pump controllers, and valve automation.
- Service and Repair: In-field service teams providing timely assistance for any irrigation issues. 24-hour response time available at select locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard payment terms - COD/Prepay |
| Other | Multi-year contract | Custom Irrigation Systems - Quote Based |
| Other | Multi-year contract | Ag Technology Solutions - Custom Pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Landmark Irrigation product offering
Product offeringCore offering
Landmark Irrigation is a turn-key agricultural irrigation dealer that designs, sells, installs, services, and supplies parts for drip and micro-sprinkler irrigation systems across California and Arizona. The company combines hardware distribution (products from Netafim, Rain Bird, Davis Instruments, and other vendors) with custom design (using ETc scheduling software and georeferenced layouts), full-service installation (ground prep, welding, electrical, automation), and ongoing service and repair. Through its Ranch Hand Ag Tech division, it additionally provides remote monitoring and automation hardware and software for soil moisture, weather, pumps, and valves.
Product overview
Landmark Irrigation is a turn-key agricultural irrigation dealer offering a comprehensive suite of services and products. The company operates as a multi-branch organization serving California's Central Valley and coastal regions, as well as Arizona. Their product portfolio centers on the Ranch Hand Ag Tech division (providing sensor-based monitoring and automation control), complemented by core irrigation services including system design, installation, service/repair, and parts supply. Additional offerings include ET irrigation scheduling and LMI University educational resources. The company specializes in drip and micro-sprinkler irrigation systems for permanent and row crops, with acquired brands including Exeter Irrigation (2014), Signature Irrigation (2016), and Woodland location (2015).
Differentiator
Problem solved
Functional benefit
Brands
- Ranch Hand Tech Services: Landmark's agricultural technology division providing monitoring, control, and automation services including soil moisture sensors, weather stations, pump monitoring and control, valve automation, and account management support.
- LMI University
Products and services
- Ranch Hand Ag Tech Platform Remote monitoring and automation platform that integrates sensor hardware (soil moisture, weather, pump, level) and control hardware (pump, valve) with software for off-peak window management and full system automation; for growers wanting visibility and control of irrigation systems from mobile devices.
- Irrigation System Design Custom irrigation system design service using ETc scheduling software and georeferenced designs that integrate with Google Earth overlay, built by a design team with combined experience exceeding 100 years; for farmers seeking precision-engineered permanent crop or row crop irrigation layouts.
- Irrigation Installation Full-service installation of irrigation systems including ground prep, welding, electrical work, and automation; turn-key project delivery from experienced crews for agricultural operations.
- Service and Repair Field service and repair for irrigation components including electrical panels, pump repairs, filtration overhauls, pipeline leaks, and preventative maintenance, with 24-hour response at select branch locations; for growers needing timely in-field support.
- Parts Counter Fully stocked retail storefront at each branch location with customized on-hand inventory of irrigation parts and supplies, supporting immediate parts availability for customers and field crews.
- ET Irrigation Scheduling Evapotranspiration-based irrigation scheduling service using crop coefficients and CIMIS data to optimize the timing and amount of water applied, integrating CIMIS and Davis weather station inputs to avoid over-irrigation (water, energy, labor waste) and under-irrigation (crop stress, yield loss).
Quantifiable outcome
- ETc-based scheduling helps apply exact amount of water to fit crop goals, avoiding over-irrigation (wastes water, energy, labor) and under-irrigation (causes crop stress, lower yields)
- +2 more outcomes
Companies that use Landmark Irrigation
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles2 records
Landmark Irrigation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Landmark Irrigation partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and supporting.
- YardneycoreVendor partner providing irrigation products and equipment. Yardney is one of the trusted vendors listed by Landmark Irrigation for their irrigation systems.
- WiseConncoreTechnology vendor partner providing agricultural monitoring and automation solutions. Listed as a trusted vendor for Ag Tech products.
- NetafimcoreLeading drip irrigation manufacturer and vendor partner. Provides drip systems and micro-sprinkler products for Landmark installations.
- Rain BirdcoreMajor irrigation equipment manufacturer providing products for irrigation systems. Listed as a trusted vendor partner.
- Davis InstrumentscoreWeather station provider for Ag Tech monitoring solutions. Davis weather stations are used for in-field environmental monitoring, growing degree days, and pest management.
- Spears ManufacturingsupportingValve and fitting manufacturer. One of the trusted vendor partners supplying components for irrigation systems.
- Nelson IrrigationsupportingIrrigation equipment manufacturer providing sprinklers and other irrigation products. Listed as a trusted vendor.
- BermadsupportingValve and control solutions provider. Part of the vendor ecosystem supplying irrigation components.
- IrrometersupportingSoil moisture measurement equipment manufacturer. Provides sensors used in monitoring applications.
- McCrometersupportingFlow measurement instrumentation provider. Supplies flow meters for pump monitoring and system measurement.
- Hunter IndustriessupportingIrrigation equipment manufacturer providing products for residential and commercial irrigation systems.
- GouldssupportingPump manufacturer providing water pumps for irrigation systems. Listed as a trusted vendor partner.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Landmark Irrigation competitors and assessment
Company assessmentEmerging players
- CropX: Venture-backed soil sensing and irrigation intelligence platform. Sells directly to large growers and competes with Landmark's Ranch Hand division in the monitoring and decision-support layer that sits on top of irrigation hardware.
- WiseConn: Ag irrigation monitoring and automation provider that is both a Landmark vendor partner and a competing platform. Targets large permanent crop and row crop operations in the Western US with a similar feature set to Ranch Hand.
Broad incumbents
- Toro Company: Public manufacturer (NYSE: TTC) of irrigation equipment under Toro and Irritrol brands, plus a wide portfolio in turf and agricultural markets. Competes broadly with Landmark across irrigation hardware and increasingly in agtech.
- Valmont Industries (Valley Irrigation): Public manufacturer of Valley brand center pivot irrigation equipment and a growing provider of agtech solutions. Competes for irrigation capex dollars in row-crop and increasingly specialty crop segments overlapping Landmark's geographies.
- Lindsay Corporation: Public irrigation and infrastructure company (NYSE: LNN) offering center pivot, lateral move, and field automation solutions. While focused on mechanized row-crop irrigation, it increasingly competes in agtech/automation adjacent to Landmark's Ranch Hand platform.
Direct peers
- Rain Bird: Major irrigation equipment manufacturer that supplies Landmark and also sells directly through its own dealer and specifier network. Overlaps in micro-irrigation, filtration, and control products for permanent and row crops.
- Hunter Industries: Irrigation equipment manufacturer providing sprinklers, valves, and controllers. Listed as a Landmark vendor partner and competing in adjacent product categories where Hunter sells direct to large ag operations.
- Jain Irrigation: Diversified irrigation equipment and ag solutions provider with global manufacturing and North American distribution. Competes in drip, sprinkler, and filtration categories that overlap directly with Landmark's product portfolio.
- Netafim (Orbia): Global leader in drip and micro-irrigation, also a key product vendor to Landmark. Orbia's Precision Agriculture division sells both directly to growers and through dealer networks in California, making it a partial competitor and a critical supply partner.
Regional players
- RDO Equipment / RDO Water: Large John Deere agriculture equipment dealer with a growing irrigation and water management practice across the Western US. Operates a similar full-service dealer model with design, installation, and Ag Tech offerings that overlap Landmark's footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Landmark Irrigation social profiles
Digital presenceLandmark Irrigation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Landmark Irrigation leadership team
Management profileNumber of profiles
Profiles6 records
Landmark Irrigation subsidiaries and ownership
Company hierarchySubsidiaries6 records
Landmark Irrigation funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Landmark Irrigation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Landmark Irrigation
What does Landmark Irrigation do?
Landmark Irrigation is a turn-key agricultural irrigation dealer that designs, sells, installs, services, and supplies parts for drip and micro-sprinkler irrigation systems across California and Arizona. The company combines hardware distribution (products from Netafim, Rain Bird, Davis Instruments, and other vendors) with custom design (using ETc scheduling software and georeferenced layouts), full-service installation (ground prep, welding, electrical, automation), and ongoing service and repair. Through its Ranch Hand Ag Tech division, it additionally provides remote monitoring and automation hardware and software for soil moisture, weather, pumps, and valves.
Is Landmark Irrigation a public or private company?
Landmark Irrigation is a private company. It is classified as private equity controlled and is currently operating.
When was Landmark Irrigation founded?
Landmark Irrigation was founded in 1990. It employs 1 to 10 people.
Where is Landmark Irrigation based?
Landmark Irrigation is headquartered in Madera, United States, in the North America region.
How does Landmark Irrigation make money?
Five revenue lines are on record. Irrigation Equipment and Product Sales are the primary driver. The others are design and Engineering Services, installation Services, ag Technology Products and Services and service and Repair.
Who are Landmark Irrigation's main competitors?
Emerging players on record are CropX and WiseConn. Broad incumbents are Toro Company, Valmont Industries (Valley Irrigation) and Lindsay Corporation. Direct peers are Rain Bird, Hunter Industries, Jain Irrigation and Netafim (Orbia). RDO Equipment / RDO Water is listed as a regional player.
Does Landmark Irrigation have an API?
No public API is recorded for Landmark Irrigation.
What industry is Landmark Irrigation in?
Landmark Irrigation's product category is Agricultural Irrigation Services. Its primary akta.pro industry code is AFACAFAA, Irrigation System Design & Engineering, with a secondary code of HSAIAEAD, Controller/Timer & Smart Irrigation Setup (Wi‑Fi, Sensors). Its NAICS code is 11511 and its SIC code is 700.