What FargoDome does

FargoDome is a multi-purpose event venue owned and operated as a public facility by the City of Fargo, North Dakota, governed by a seven-member Fargo Dome Authority. Opened on December 2, 1992 on the campus of North Dakota State University, it is the largest event venue between Minneapolis and Seattle, with variable seating configurations from 2,500 to 25,000 (18,500 for football, 7,000 for basketball, up to 21,500 for concerts) and 115,000 square feet of exhibit space across the arena floor, concourse, and lobby. The venue serves four primary customer segments: general public attendees drawn from a 575,000+ population within a 100-mile radius, corporate sponsors and advertisers, event organizers and meeting planners booking the nine meeting rooms (12-1,000 person capacity), and NDSU Athletics for university events.

The venue's core product lines are Arena Events (concerts, sporting events, trade shows, theater, religious revivals) and Meetings & Gatherings, augmented by add-on services including luxury suite rentals, advertising and sponsorships, group sales, arena tours, and a non-profit fundraising program where 501(c)(3) organizations earn commissions on concession sales. Infrastructure includes the Gate City Bank Field playing surface installed in 2012, 3,200 parking spaces, ADA-accessible facilities, and digital/concourse advertising reaching 500,000+ patrons annually and 33,000+ daily marquee viewers. Ticketing operates through Ticketmaster with Safetix mobile entry technology and a physical Box Office.

The revenue model is diversified across six streams: ticket sales (transaction-based via Ticketmaster and Box Office), sponsorships and advertising (four founding sponsors — Gate City Bank, NDSU, Pepsi, Shooting Star Casino — plus seven major sponsors), suite rentals ($400-$4,750 per event tier), meeting and event space rentals (one-time licenses), food and beverage concessions, and group sales. The venue hosts 200+ events annually with 500,000+ patrons and is anchored by the home schedule of the NDSU Bison football program, nine-time defending NCAA Division I FCS National Champions now transitioning to FBS competition, beginning with the inaugural FBS game scheduled for August 29, 2026 against Jacksonville State.

Name

FargoDome

Legal name

FARGODOME

Website

https://fargodome.com

Company type

Public

Founded year

1992

Operating status

Operating

Headcount range

51–100 employees

Short description

FargoDome is a publicly-owned, multi-purpose event venue in Fargo, North Dakota operated by the Fargo Dome Authority on behalf of the City of Fargo. It hosts concerts, sporting events, trade shows, and meetings for regional attendees and corporate sponsors, serving as the largest venue between Minneapolis and Seattle.

Ownership category

akta.pro rank

Product category

Multi-Purpose Event Venue / Arena Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF)

akta.pro secondary industry

Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI)

Keywords

• Multi-purpose arena venue
• Event hosting services
• Trade show facilities
• Sports entertainment venue
• Meeting space rental

Headquarters

HQ city

Fargo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Ticket Sales: Revenue from ticket sales for concerts, sporting events, family shows, and other entertainment events. Tickets sold through Ticketmaster and the FARGODOME Box Office.
2. Sponsorships: Corporate sponsorships including founding sponsors and major sponsors. On average, more than 500,000 people see sponsor logos and messages inside the dome annually. Additional exposure through outdoor marquee visible to 33,000+ drivers daily.
3. Advertising: Arena advertising packages, concourse digital advertising, concourse signage, scoreboard signage, and outdoor marquee advertising. The venue hosts over 200 events annually with 500,000+ patrons.
4. Suite Rental: Luxury suite rentals for events including Trade Shows ($400+), High School/Amateur Sports ($500+), NDSU Football ($4,750 for 16 tickets), and Family Shows ($600+).
5. Meeting & Event Space Rental: Rental of meeting rooms and event space for conferences, trade shows, weddings, and other gatherings. Nine meeting rooms accommodate 12 to 1,000 people.
6. Food & Beverage Concessions: Food and beverage sales through concession stands. Non-profit groups can fundraise by volunteering at events and earning commission based on sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

FARGODOME is a multi-purpose 18,500-seat event venue hosting concerts, sporting events, trade shows, family shows, theater, and meetings/conferences. It operates variable seating configurations (2,500-25,000) supported by 115,000+ square feet of exhibit space, luxury suite rentals, advertising and sponsorship packages, group sales, food and beverage concessions, and on-site ticketing through both its box office and Ticketmaster.

Product overview

FargoDome is a multi-purpose event venue that operates as a unified platform for entertainment, sports, and trade events. The core product portfolio consists of Arena Events (concerts, sporting events, tradeshows, theater) and Meetings & Gatherings (meeting room rentals), supplemented by add-on services including Suite Rental, Advertising & Sponsorships, Group Sales, Arena Tours, and Non-Profit Fundraising programs. The venue hosts ticketed events such as NDSU Bison Football games, major concerts (Foo Fighters, Shinedown), wrestling tournaments, and family shows, all supported by Ticketmaster-powered ticketing and mobile entry systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Arena Events Hosting of concerts, sporting events, trade shows, theater productions, religious revivals, and family shows in the main arena with variable seating configurations from 2,500 to 25,000 patrons.
• Meetings & Gatherings Rental of nine meeting rooms accommodating 12 to 1,000 people with professional event planning support and catering services for conferences, weddings, and corporate events.
• NDSU Bison Football Home Games Recurring home-venue hosting of North Dakota State University Bison football, including the 2026 inaugural FBS games vs. Jacksonville State, Fordham, Wyoming, Nevada, and UTEP. Seats 18,500 for football.
• Suite Rental Luxury private suites accommodating 16-24 guests with catering and beverage options, available for trade shows, concerts, family shows, and sporting events.
• Advertising & Sponsorships Corporate sponsorship packages (founding, major) and advertising inventory including arena signage, concourse digital advertising, scoreboard signage, and outdoor marquee reaching 500,000+ annual patrons and 33,000+ daily marquee viewers.
• Group Sales Discounted group ticket packages with prime seating, advance reservations, no per-ticket service charges, and no penalty for changing orders, available for organizations, schools, and parties.
• Arena Tours Guided behind-the-scenes facility tours including the main lobby, field level, team room, artist dressing rooms, and private suites, available to the general public and groups.
• Non-Profit Fundraising Program Fundraising partnership for 501(c)(3) organizations where volunteers earn commission based on concession and merchandise sales at FARGODOME events.
• Foo Fighters - Take Cover Tour 2026 Ticketed stadium concert featuring Foo Fighters as part of their 2026 North American tour, with ticket prices from $45 to $149.50 plus fees.
• Shinedown - Dance Kid Dance Act II World Tour Ticketed rock concert tour stop featuring Shinedown with special guests Coheed and Cambria, From Ashes to New, and DJ Rock Feed, with tickets from $39.50 to $129.50.
• USA Wrestling 2026 U.S. Marine Corps Junior & 16U Nationals Ticketed national wrestling competition with Adult ($25), Youth ($15), and Children 2 & under (Free) pricing tiers.

Quantifiable outcome

• 500,000+ patrons attend events annually
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered founding sponsor, major sponsor, core and minor.

• Gate City Bankfounding sponsorGTM or Marketing PartnerFounding sponsor of FARGODOME. Provides banking services including ATM machines throughout the facility (three ATMs located in lobby and concourse). Long-term partnership spanning decades supporting theatre, athletics, special events and community initiatives.
• North Dakota State University (NDSU)founding sponsorStrategic or Co-development PartnerFounding sponsor and primary tenant of FARGODOME. Home of NDSU Bison football program (nine-time FCS National Champions). NDSU Athletics Ticket Office is located in the Sanford Health Athletic Complex. The university and FARGODOME share a land lease agreement.
• Pepsifounding sponsorGTM or Marketing PartnerFounding sponsor and exclusive beverage provider. Pepsi products served at all concession stands. Brands include Pepsi, Mountain Dew, Rockstar Energy, bubly, LIFEWTR, and Gatorade. Partnership spanning 30 years bringing beverages to FARGODOME visitors.
• Shooting Star Casinofounding sponsorGTM or Marketing PartnerFounding sponsor and building sponsor. Updated brand signage in 2021. Longstanding successful partnership with visibility throughout the property and various opportunities presented.
• Sanford Healthmajor sponsorGTM or Marketing PartnerMajor sponsor of FARGODOME. Promotes healthcare services and wellness to FARGODOME visitors.
• Nodak Insurance Companymajor sponsorGTM or Marketing PartnerMajor sponsor providing insurance services visibility to FARGODOME attendees.
• Petro Serve USAmajor sponsorGTM or Marketing PartnerMajor sponsor providing fuel and convenience store services visibility to FARGODOME attendees.
• Dominosmajor sponsorGTM or Marketing PartnerMajor sponsor providing pizza delivery and restaurant services visibility to FARGODOME attendees.
• Property Resources Groupmajor sponsorGTM or Marketing PartnerMajor sponsor providing real estate and property services visibility to FARGODOME attendees.
• Scheelsmajor sponsorGTM or Marketing PartnerMajor sponsor. NDSU Bison Ticket Office is located at Scheels Center. Sporting goods retailer providing visibility to FARGODOME attendees.
• North Dakota Air Guardmajor sponsorGTM or Marketing PartnerMajor sponsor representing the North Dakota Air National Guard, providing military recruitment and awareness visibility to FARGODOME attendees.
• TicketmastercoreChannel Partner/ Reseller/ DistributorOfficial authorized ticketing company for FARGODOME events. Provides online ticket sales, mobile ticketing through Ticketmaster app with Safetix technology, and official ticket platform for all events.
• Approved Caterers NetworkminorChannel Partner/ Reseller/ DistributorNon-exclusive catering partners including Holiday Inn, Hornbacher's Foods, Casey Jo's Catering, Smiling Moose Deli, Buffalo Wild Wings, VIP Creative Catering, NDSU Dining Services, Urban Foods Catering, Chef's Table Catering, The Piggy BBQ, Catering by Concordia, and Crux Catering.
• Approved Decorating ContractorsminorImplementation/ SI/ Consulting PartnerApproved decorating service contractors including Fargo Rent All, Gompf Displays, Inc., and CEI Convention Services for trade shows and events.

Scale indicators8 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• U.S. Bank Stadium: Minneapolis, MN 66,000-seat NFL stadium and major concert venue. Competes for top-tier stadium tour stops (like Foo Fighters and Shinedown) that might otherwise consider FargoDome in the regional touring rotation.
• Target Center: Minneapolis, MN ~20,000-seat arena and home of the NBA Timberwolves. Operates at significantly larger scale in a major metro, but competes for the same touring concert and family show content in the broader Upper Midwest market.

Direct peers

• Scheels Arena: Located in the same Fargo market, Scheels Arena is a smaller multi-purpose venue (capacity ~5,000) that hosts hockey, concerts, and family shows. It is a direct substitute for many of the same event types, though at a smaller scale than FargoDome's 18,500-seat configuration.
• Alerus Center: Grand Forks, ND multi-purpose arena (~13,000+ capacity) and home of University of North Dakota athletics. Closely comparable in scale, market type (Midwest college town), tenant relationship, and event mix to FargoDome.
• Bismarck Event Center: Bismarck, ND event venue hosting concerts, conventions, trade shows, and sporting events. Comparable in regional draw, public ownership model, and multi-purpose programming to FargoDome.
• Denny Sanford PREMIER Center: Sioux Falls, SD multi-purpose arena (~12,000 capacity) operated by the City of Sioux Falls. Closely comparable in scale, public ownership structure, and Upper Midwest regional market dynamics to FargoDome.
• Resch Center: Green Bay, WI arena (~10,000+ capacity) attached to the Resch Complex, hosting concerts, family shows, and conventions. Comparable mid-market public arena in the Upper Midwest serving a similar population base.
• Huntington Center: Toledo, OH multi-purpose arena (~8,000 capacity) hosting concerts, family shows, and sporting events. Comparable mid-size market arena with similar event programming and corporate suite economics.
• Mohegan Arena at Casey Plaza: Wilkes-Barre, PA arena (~8,000 capacity) hosting AHL hockey, concerts, and family shows. Comparable mid-size public arena in a regional market with similar tenant + tour event model.

Others

• ASM Global: World's largest venue management company operating hundreds of arenas, stadiums, and convention centers globally. Relevant as the leading private-sector operator and potential peer/partner for public-owned facilities like FargoDome.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/fargodome
• Facebookfacebook.com/fargodome
• LinkedInlinkedin.com/company/fargodome
• Instagraminstagram.com/the_fargodome

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FargoDome