What Apache Camping does

Apache Camping Center, doing business as Apache Camping, is a family-owned recreational vehicle dealership founded in 1971 in Portland, Oregon, and operating four retail locations across Oregon and Washington (Portland; Everett, WA; Tacoma, WA; Poulsbo, WA). The company serves individual families, outdoor enthusiasts, tow-vehicle owners, full-time RV lifestylers, and off-road and adventure buyers in the Pacific Northwest, with self-claimed positions as the #1 folding trailer dealer in the United States and a top truck camper dealership nationally. Customers engage Apache Camping both in person at the physical lots and through a website that supports inventory browsing, quote requests, financing applications, trade-in valuation, parts ordering, and service scheduling.

The company's product portfolio spans seven RV categories — travel trailers, fifth wheels, truck campers, toy haulers, folding pop-up campers, A-frame RVs, and teardrop trailers — sourced from more than 40 manufacturers including Forest River (Flagstaff, Cherokee, Rockwood), Northwood (Arctic Fox, Nash), Keystone (Passport, Cougar), Jayco, Winnebago, nuCamp, Lance, Outdoors RV, and Scout. Combined inventory of 535+ units (442 new, 93 used) is positioned as the largest selection in the Pacific Northwest. The technology stack is built on the third-party Interact RV dealer management platform for inventory, sales, and customer management; there are no proprietary systems, and the only AI capability referenced is a natural-language AI search assistant for inventory matching. Marketing spans SEO, blog content (buying guides, lifestyle, maintenance, tow rating guides), Facebook, YouTube, Yelp, and an email newsletter.

The business model is a traditional multi-revenue-stream dealership: one-time sales of new and pre-owned RVs (hardware sales), financing arranged via lender partnerships (transaction fees), trade-in arbitrage on used inventory, recurring service and repair, and parts and accessories sales. Pricing spans roughly $10,000 to $120,000+ per unit, with flexible financing terms offered in-house and through partners. The go-to-market motion is direct-to-consumer, combining physical retail lots with online lead capture. The company remains privately held under family ownership with no institutional funding, no parent company, and no disclosed M&A activity.

Name

Apache Camping

Legal name

Apache Camping Center

Website

https://apachecamping.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

101–250 employees

Short description

Apache Camping Center is a family-owned RV dealership founded in 1971, operating four retail locations across Oregon and Washington. The company sells new and pre-owned recreational vehicles from over 40 manufacturers, complemented by financing, trade-in, service, and parts operations serving Pacific Northwest consumers.

Ownership category

akta.pro rank

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. New RV Sales: One-time sales of new recreational vehicles from manufacturers including Forest River, Northwood, Columbia NW, nüCamp, and others. Revenue from selling new units at dealership lots.
2. Used RV Sales: One-time sales of pre-owned recreational vehicles. Inventory of 93 used units across locations with various price points from $10,000 to $90,000+.
3. RV Financing: Financing services offered in partnership with lenders to help customers purchase RVs. Customers can apply for credit online or in-person. Flexible payment options with no hidden costs.
4. Trade-In Services: Accepts trade-in RVs and applies value toward next purchase. Online valuation form available for customers to initiate trade-in process.
5. Service and Maintenance: RV service department offering repairs and maintenance. Service request forms available online. Routine maintenance and electrical repairs performed by technicians.
6. Parts and Accessories: Sale of RV parts and accessories. Online parts ordering mentioned for Portland, Everett, Tacoma, and Poulsbo locations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Apache Camping Center is a family-owned RV dealership operating four retail locations across Oregon and Washington. The company sells new and pre-owned recreational vehicles including travel trailers, fifth wheels, truck campers, toy haulers, folding pop-up campers, A-frame RVs, and teardrop trailers from over 40 manufacturers. Beyond vehicle sales, the dealership offers RV financing through lender partnerships, trade-in evaluations, parts and accessories, and on-site service and repair at each location.

Product overview

Apache Camping Center is an RV dealership offering a comprehensive portfolio of recreational vehicles and related services across the Pacific Northwest. The core product offering consists of multiple RV categories including Travel Trailers, Fifth Wheels, Truck Campers, Toy Haulers, Folding Pop-Up Campers, A-Frame RVs, and Teardrop Trailers. They carry numerous manufacturer brands including Forest River (Flagstaff, Cherokee, Rockwood), Northwood Manufacturing (Arctic Fox, Nash), Keystone RV (Passport, Cougar), Jayco, Winnebago, nuCamp RV, Lance, Outdoors RV, and Scout Truck Campers. Apache Camping distinguishes itself as the number one folding trailer dealer in the United States and a top truck camper dealership nationally. Beyond vehicle sales, they offer integrated services including RV financing (through credit applications and lender partnerships), trade-in evaluations, service and repair, and parts/accessories sales. The company operates multiple retail locations in Oregon (Portland) and Washington (Everett, Tacoma, Poulsbo) serving the Pacific Northwest region since 1971.

Differentiator

Problem solved

Functional benefit

Products and services

• Travel Trailers Traditional towable RVs that attach to a hitch on the tow vehicle. Apache Camping offers a wide selection of new and used travel trailers from manufacturers including Forest River, Jayco, Keystone, Winnebago, Dutchmen, and more, with features such as bunkhouse, outdoor kitchen, and front bedroom layouts.
• Fifth Wheels Large towable RVs that connect to a special hitch in the bed of a pickup truck, offering increased interior space and residential-style living for customers seeking premium RV experiences.
• Truck Campers Campers that mount in the bed of a pickup truck, offering a compact and portable camping solution. Apache Camping is a top truck camper dealership in the nation, carrying brands like Scout, Northern Lite, and Trail Series MTN TRX, fitting various truck bed sizes.
• Toy Haulers RVs designed with a garage area in the back for transporting motorcycles, ATVs, or other toys, combining transportation and living space for adventure sports and off-road camping customers.
• Folding Pop-Up Campers Collapsible lightweight trailers that expand for camping. Apache Camping is the number one folding trailer dealer in the United States, with new units ranging from $20,995 and used units from $12,995.
• A-Frame RVs Compact, angular-shaped fold-down trailers that offer a lightweight camping option with a distinctive A-frame design for customers seeking easy-to-tow, low-profile campers.
• Teardrop Trailers Ultra-lightweight compact trailers with a distinctive teardrop shape, designed for easy towing and minimalist camping, including the nuCamp TAB brand.
• RV Financing Services Financing services offered in partnership with lenders to help customers purchase RVs. Customers can apply for credit online or in-person with flexible payment options, no hidden costs, and ability to include parts, accessories, service agreements, and insurance in the financing package.
• Trade-In Services Accepts trade-in RVs and applies value toward the next purchase. Online valuation form available for customers to initiate trade-in process at any of the four locations under a 'good-in, good-out' approach ensuring quality trade-ins.
• RV Service and Repair RV service department offering repairs and maintenance at each location. Service request forms available online. Routine maintenance and electrical repairs performed by technicians for RVs purchased and not purchased at Apache Camping.
• Parts and Accessories Sale of RV parts and accessories for RV customization and maintenance needs, with online parts ordering available for Portland, Everett, Tacoma, and Poulsbo locations.

Quantifiable outcome

• 535+ RVs in combined inventory across 4 locations
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators6 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Thor Industries: World's largest RV manufacturer and parent of multiple brands Apache Camping Center carries (including Forest River, Jayco). As a key supplier with growing direct-retail initiatives, Thor shapes Apache's inventory access and competitive dynamics.

Direct peers

• Campers Inn RV: Family-owned multi-state RV dealership primarily serving the Northeast and Mid-Atlantic. Operates the same full-service dealership model — sales, service, parts, financing — as Apache Camping Center.
• General RV Center: Family-owned multi-state RV dealership group headquartered in Michigan. Same multi-brand new/used sales, service, and parts model as Apache Camping Center, with comparable regional supercenter strategy.
• Camping World: Largest RV retailer in the United States with hundreds of locations nationwide. Operates the same new/used RV sales, service, parts, and financing model as Apache Camping Center, but at vastly greater scale and with public-market visibility.
• Lazydays RV: Multi-state RV dealership group with flagship supercenter locations. Operates the same full-service RV sales, service, and consignment model as Apache Camping Center, historically public and now private.

Others

• RV Trader: Largest online marketplace for new and used RV transactions. Competes with Apache Camping Center by aggregating inventory across dealers and private sellers, accelerating the shift to digital RV shopping and pressuring traditional lot economics.
• Outdoorsy: Peer-to-peer RV rental marketplace that enables RV owners to rent out their units directly. Represents an alternative ownership model that could suppress new-RV demand at traditional dealerships like Apache over time.

Emerging players

• Cruise America: Largest RV rental fleet operator in North America. Operates in the adjacent RV rental category rather than sales, but competes for the same Pacific Northwest outdoor recreation customer and signals alternative ownership models Apache customers may consider.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Apachecampingcenter
• Facebookfacebook.com/ApacheCampingCenter

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Apache Camping