Social Booth
Social Booth is an experiential media company that builds customizable photo-booth and interactive media-capture products for brands and agencies. It combines 30+ off-the-shelf products with its proprietary Social Center platform for real-time event analytics and content moderation.
- Company typePrivate
- Founded2011
- HeadquartersCornelius, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Social Booth does
Social Booth is an experiential media company founded in 2011 and headquartered in Cornelius, North Carolina, operating as a wholly-owned division of the boutique agency sbExperiential, LLC. The company builds customizable, rapidly deployable products for brands, agencies, and event organizers, combining a portfolio of 30+ off-the-shelf experiential products (including photo booths and interactive media capture solutions) with its proprietary Social Center platform. Social Center is positioned as an industry-first social sharing and event management platform that delivers branded content to consumers via email and SMS, provides real-time analytics on media captured, share rates, downloads, and microsite views, and includes live content moderation capabilities for mosaic and slideshow outputs.
The underlying technology architecture includes event creation and editing tools, tour-management functionality for multi-event lifecycles, real-time content moderation portals, and security infrastructure built to GDPR and CCPA standards with encrypted media links and offsite encrypted storage. Business operations center on two revenue streams: one-time licensing of off-the-shelf products and professional services for custom-built experiences handled through the parent company sbExperiential. Social Booth targets agencies and brands seeking professional experiential marketing technology without the budget requirements of large firms or the reliability concerns of small local vendors, with a go-to-market motion centered on direct engagement and event-driven activations rather than broad paid marketing. The company has no disclosed external institutional funding, operates with a small core team, and provides limited public evidence of recent scale-up activity.
Social Booth firmographics
Firmographics- Name
- Social Booth
- Legal name
- sbExperiential, LLC
- Website
- https://socialbooth.net
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Short description
- Social Booth is an experiential media company that builds customizable photo-booth and interactive media-capture products for brands and agencies. It combines 30+ off-the-shelf products with its proprietary Social Center platform for real-time event analytics and content moderation.
- Ownership category
- akta.pro rank
Social Booth industry classification
Industry- Product category
- Experiential Marketing Technology
- NAICS
- Advertising, Public Relations, and Related Services (5418), Convention and Trade Show Organizers (56192)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Trade Show & Exhibition Marketing (Booth Design/Build) (MPAAAGAC)
- akta.pro secondary industries
- Interactive & Experiential Tech for Stands (AR/VR, Touchscreens, Gamification) (THAHAHAJ), Paid Social Advertising (BPAFACAB)
Keywords
Where Social Booth is headquartered
LocationHeadquarters
- HQ city
- Cornelius
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Social Booth business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Off-the-shelf Products: Sale of over 30 pre-built experiential media products for brand activations and events.
- Custom Experience Creation: Custom-built experiential activations and media capture solutions through parent company sbExperiential.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Social Booth product offering
Product offeringCore offering
Social Booth sells over 30 off-the-shelf experiential media products (photo booths and interactive media capture solutions) for brand activations at events. These are powered by Social Center, a proprietary social sharing and event management platform that delivers branded content to consumers via email or SMS, provides real-time analytics on media captured, share rates, downloads, and microsite views, and supports live content moderation and multi-event tour management. Custom experience creation is offered through parent company sbExperiential.
Product overview
Social Booth is an experiential media company offering a platform-plus-products architecture. The core platform is Social Center, which handles content delivery, real-time analytics, and moderation for interactive brand experiences. This is complemented by a portfolio of 30+ off-the-shelf products for brand activations, with custom experience creation available through parent company sbExperiential. Social Center enables event management, tour tracking, branded content distribution via email/SMS, and live data monitoring including share rates and media captures.
Differentiator
Problem solved
Functional benefit
Brands
- Social Center: Industry-first social sharing platform that provides real-time access to back-end analytics, photo galleries, content moderation, branding and content delivery, and security features. Allows users to create, edit and review events, track tours, and access live data.
Products and services
- Social Center Social Center is a proprietary social sharing and event management platform that delivers branded content to consumers via email or SMS, provides real-time analytics on media captured, share rates, downloads, and microsite views, enables live content moderation with instant approval or rejection for mosaics and slideshows, and supports event creation, editing, review, and multi-event tour management. It is GDPR and CCPA compliant.
- Social Booth Off-the-Shelf Products A portfolio of over 30 off-the-shelf experiential media products, including photo booths and interactive media capture solutions, designed to create memorable brand experiences for event activations. Sold to agencies and brands for deployment at live events.
- Custom Experience Creation Custom-built experiential activations and media capture solutions delivered through parent company sbExperiential for agencies and brands that need experiences beyond the off-the-shelf catalog.
Companies that use Social Booth
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Social Booth technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Social Booth partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- sbExperiential, LLCcoreSocial Booth is a wholly-owned division of sbExperiential, LLC, a boutique agency. sbExperiential handles all custom experience creations and is the parent company of Social Booth. Founded by Blair in 2011, sbExperiential identified the gap in the market between expensive large firm technology and unreliable small vendor products.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Social Booth competitors and assessment
Company assessmentDirect peers
- Simple Booth: Simple Booth makes photo booth hardware and software (Halo, Spark) for events and brand activations, sharing Social Booth's core product focus on interactive media capture and event-based social sharing.
- Pixi: Pixi builds photo booth and event-capture products with branded microsites and social sharing, directly comparable to Social Booth's Social Center workflow for live events.
- SnapBar: SnapBar provides customizable photo booth and digital experience products for events and brand activations, operating a similar product-plus-platform model targeting agencies and brands.
Broad incumbents
- Splash: Splash provides an event marketing platform used by brands and agencies to plan, promote and measure experiential events, comparable to Social Booth's agency-and-brand buyer profile.
- Eventbrite: Eventbrite is a public event ticketing and management platform serving many of the same brands and event organizers that Social Booth supports with on-site activations.
- Bizzabo: Bizzabo offers an Event Experience OS for in-person, hybrid and virtual events including on-site engagement and analytics, overlapping with Social Center's real-time analytics and content delivery features.
- Cvent: Cvent is a large event management platform covering registration, logistics and on-site experiences; it sits in the same experiential/event ecosystem but at a much broader and enterprise scale than Social Booth.
Emerging players
- Luster: Luster offers AI-driven photo and video experiences for events and brand activations, overlapping with Social Booth on social sharing, branded outputs and event-driven GTM.
- BoothEasy / Photo Booth International: Photo Booth International rents and operates photo booths and event experiences for corporate events, trade shows and brand activations, directly competing on the on-site experiential layer.
- Gesture: Gesture (formerly SignUpGenius-adjacent event tech) provides event and fundraising engagement tools used by brands and nonprofits, sharing event-driven GTM and consumer content capture with Social Booth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Social Booth social profiles
Digital presenceSocial Booth compliance and trust
Trust signalCompliance2 records
Social Booth financial estimates
Financial estimateRevenue estimate
Valuation estimate
Social Booth leadership team
Management profileNumber of profiles
Profiles3 records
Social Booth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Social Booth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Social Booth
What does Social Booth do?
Social Booth sells over 30 off-the-shelf experiential media products (photo booths and interactive media capture solutions) for brand activations at events. These are powered by Social Center, a proprietary social sharing and event management platform that delivers branded content to consumers via email or SMS, provides real-time analytics on media captured, share rates, downloads, and microsite views, and supports live content moderation and multi-event tour management. Custom experience creation is offered through parent company sbExperiential.
Is Social Booth a public or private company?
Social Booth is a private company. It is classified as corporate owned and is currently operating.
When was Social Booth founded?
Social Booth was founded in 2011.
Where is Social Booth based?
Social Booth is headquartered in Cornelius, United States, in the North America region.
How does Social Booth make money?
Two revenue lines are on record. Off-the-shelf Products are the primary driver. The others are custom Experience Creation.
Who are Social Booth's main competitors?
Direct peers on record are Simple Booth, Pixi and SnapBar. Broad incumbents are Splash, Eventbrite, Bizzabo and Cvent. Emerging players are Luster, BoothEasy / Photo Booth International and Gesture.
Does Social Booth have an API?
No public API is recorded for Social Booth.
What industry is Social Booth in?
Social Booth's product category is Experiential Marketing Technology. Its primary akta.pro industry code is MPAAAGAC, Trade Show & Exhibition Marketing (Booth Design/Build), with a secondary code of THAHAHAJ, Interactive & Experiential Tech for Stands (AR/VR, Touchscreens, Gamification). Its NAICS code is 5418 and its SIC code is 7311.