ImpactWorks
ImpactWorks is a Wilmington, North Carolina AI strategy and automation consultancy that delivers AI audits, workflow automation, agentic AI development, and retainer-based support to SMB and mid-market companies with $1M to $100M+ in revenue.
- Company typePrivate
- Founded1998
- HeadquartersWilmington, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What ImpactWorks does
ImpactWorks is a Wilmington, North Carolina-based private firm operating as an AI strategy and automation consultancy for SMB to mid-market companies ranging from $1M to $100M+ in revenue. Founded in 1998, the company delivers end-to-end AI and workflow automation through a 100% Done-For-You model, using its proprietary AI Automation Audit methodology (delivered in 3-5 weeks at a fixed $3,500 fee, capped at 8 clients per month) as the primary funnel into larger custom implementation projects and ongoing retainer engagements. Underlying technology is application-layer orchestration rather than proprietary AI: the stack combines commercial LLMs (ChatGPT, Claude, Gemini) with no-code/low-code workflow tools (Make, Zapier, n8n, Workato, Gumloop, Vellum) and a small proprietary platform — Gearbox — for Google Business Profile management.
The business model blends one-time professional services revenue (audits, custom AI projects) with a growing recurring base: retainers at $1,000-$2,000/month, Conversations AI chatbot packages at $199-$299/month, and Google Cloud-powered web hosting at $16-$26/month. Go-to-market is consultative direct sales via free 15-minute discovery calls, supported by content marketing, SEO, social, and a sweat-equity sub-brand (ImpactVentureLab) that co-builds AI-enabled local ventures in exchange for equity. A channel partnership with CyberGlobal North Carolina layers in enterprise-grade cybersecurity services. Awards include a 2016 A' Design Award for web app design. Headcount is 1-10 employees and no outside funding is disclosed.
ImpactWorks firmographics
Firmographics- Name
- ImpactWorks
- Legal name
- Impactworks AI LLC
- Website
- https://impactworks.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ImpactWorks is a Wilmington, North Carolina AI strategy and automation consultancy that delivers AI audits, workflow automation, agentic AI development, and retainer-based support to SMB and mid-market companies with $1M to $100M+ in revenue.
- Ownership category
- akta.pro rank
ImpactWorks industry classification
Industry- Product category
- AI Automation and Workflow Integration Services
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)
- akta.pro primary industry
- AI/ML Engineering & Model Development Services (BPAEAHAF)
- akta.pro secondary industries
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), AI & Automation in Customer Service (Chatbots, Agent Assist) (EDABACAO), Responsible AI, AI Governance & Compliance Services (BPAEAHAJ)
Keywords
Where ImpactWorks is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ImpactWorks business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- AI Automation Audit: One-time audit service priced at $3,500, delivered in 3-5 weeks, fully transferable if client proceeds with implementation.
- Custom AI Automation Projects: Project-based custom solutions for advanced AI implementations. Pricing and timelines depend on complexity and scope.
- Retainer Contracts: Ongoing support, automation health monitoring, roadmap updates, and AI initiative scaling. Retainers start at $1,000-$2,000/month.
- Conversations AI Packages: Growth Package ($499 setup + $199/mo) and Essentials Package ($1,499 setup + $299/mo) for smaller businesses seeking AI chatbot solutions.
- Web Hosting Services: Google Cloud-powered hosting with monthly plans ranging from $16-$26/month or annual plans from $120-$260/year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | AI Automation Audit - Comprehensive assessment with roadmap |
| Other | Multi-year contract | Custom AI Projects - Tailored automation solutions |
| Subscription | Monthly | Retainer - Ongoing support and scaling |
| Subscription | Monthly | Conversations AI - Growth Package for small businesses |
| Subscription | Monthly | Conversations AI - Essentials Package for small businesses |
| Subscription | Monthly | Web Hosting - Monthly plans |
| Subscription | Annual | Web Hosting - Annual plans |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
ImpactWorks product offering
Product offeringCore offering
ImpactWorks delivers AI Strategy & Automation services that combine an AI Automation Audit, Workflow Automation implementation, AI Consultancy, and Agentic AI Development to future-proof SMB and mid-market business operations. Core deliverables include process inefficiency identification, custom automation project implementation, retainer-based ongoing optimization, and supporting offerings such as Conversations AI chatbots, Gearbox-based Google Business Profile management, Web Design & Development, and Google Cloud web hosting.
Product overview
ImpactWorks is an AI Strategy & Automation company offering a comprehensive suite of services centered around AI-powered marketing automation and workflow solutions. The core offering is their AI Strategy & Automation service, complemented by specialized modules including AI Automation Audit (delivered in 3-5 weeks for $3,500), Workflow Automation, AI Consultancy, Conversations AI (chatbot solution with $199-$299/month plans), Agentic AI Development, and Retainer Options ($1,000-$2,000/month). Additional services include Google Business Profile Management via their 'Gearbox' platform, Web Design & Development, and Web Hosting powered by Google Cloud Platform ($16-$26/month). Through ImpactVentureLab, they also partner with founders to build AI-powered local companies. The company serves businesses ranging from $1M to $100M+ in revenue and delivers solutions via a 100% Done-For-You approach. They also partner with CyberGlobal North Carolina for cybersecurity services.
Differentiator
Problem solved
Functional benefit
Brands
- ImpactVentureLab: A program that builds and co-builds local companies powered by AI, partnering with founders through sweat equity investments.
- Gearbox
Products and services
- AI Strategy & Automation End-to-end AI and workflow automation engagement for SMB and mid-market businesses seeking to future-proof operations, increase efficiency, reduce costs, and scale profit margins without hiring additional staff.
- AI Automation Audit Fixed-price ($3,500) 3–5 week assessment that identifies operational inefficiencies and produces a tailored AI automation roadmap with an Area of Opportunity (AOI) assessment quantifying resource-saving potential, fully transferable toward implementation if the client proceeds.
- Workflow Automation Automation of repetitive business workflows to streamline operations and ensure existing systems integrate seamlessly with AI solutions.
- AI Consultancy Expert AI guidance providing tailored strategies to streamline operations and drive growth for businesses adopting AI.
- Conversations AI AI-powered chatbot and conversation solution for small to mid-sized businesses, offered as Growth Package ($499 setup + $199/mo) or Essentials Package ($1,499 setup + $299/mo).
- Agentic AI Development Development service for building autonomous AI agents that can take multi-step actions with limited human intervention.
- Retainer Support Ongoing support engagement providing automation health monitoring, roadmap updates, and AI initiative scaling, with monthly retainers starting at $1,000–$2,000.
- Google Business Profile Management (Gearbox) Managed service using ImpactWorks' 'Gearbox' platform to update and manage Google Business Profile information in real time from a single dashboard, including multi-location sync, review management, and AI voice/chat features.
- Web Design & Development High-performance web design and development services with an ROI-focused design approach, UI/UX design, CMS development, branding, and future-proof technology.
- Web Hosting Services Managed web hosting powered by Google Cloud Platform with AI-first operations, automated updates, backups, patching, and performance tuning, offered at $16–$26/month or $120–$260/year depending on plan tier.
- Cybersecurity Services Comprehensive cybersecurity services delivered in partnership with CyberGlobal North Carolina, including penetration testing, 24/7 SOC monitoring, application security, network security, cloud security, incident response, and GRC.
Quantifiable outcome
- 30-50% reduction in operational costs
- +2 more outcomes
Companies that use ImpactWorks
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
ImpactWorks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability7 records
Feature4 records
ImpactWorks partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CyberGlobal North CarolinacoreImpactWorks partners with CyberGlobal North Carolina to deliver comprehensive cybersecurity services. CyberGlobal provides NATO-cleared engineers, penetration testing, 24/7 SOC monitoring, application security, network security, cloud security, incident response, and GRC services. The partnership enables ImpactWorks to offer complete security solutions alongside AI automation.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
ImpactWorks competitors and assessment
Company assessmentDirect peers
- Single Grain: Digital marketing and AI-driven growth agency serving SMB to mid-market clients with services including SEO, paid media, and AI-powered marketing automation—directly comparable offering mix and customer segment to ImpactWorks.
- WebFX: Full-service digital marketing agency offering web design, SEO, hosting, and increasingly AI/automation services to SMB and mid-market clients—overlapping service portfolio and target customer profile with ImpactWorks.
- Codal: Design and development agency that has expanded into AI integration and automation services for mid-market and enterprise clients—comparable in offering custom AI/automation solutions, though at a larger scale.
- Acceleration Partners: Performance marketing and partner management agency that has incorporated AI and automation into service delivery for mid-market brands—comparable in offering tech-enabled marketing and automation services to growth-stage companies.
- Svitla Systems: Nearshore software development and IT services company offering custom development, AI/ML engineering, and workflow automation—directly comparable Nearshore delivery model and custom automation project focus to ImpactWorks.
- Geniusee: AI and software development services company offering custom AI solutions, workflow automation, and AI consultancy to mid-market clients—closely aligned in service mix and customer profile with ImpactWorks.
- SmartSites: Full-service digital agency providing web design, SEO, and increasingly AI/automation services to SMB clients—directly comparable SMB-focused service model and pricing tier structure to ImpactWorks.
- Disruptive Advertising: Digital marketing agency with AI-powered advertising and analytics offerings targeting mid-market clients—comparable in providing AI/automation-driven marketing services with similar customer profile to ImpactWorks.
Broad incumbents
- BairesDev: Large-scale nearshore software development and AI services provider operating with a similar Nearshore delivery model to ImpactWorks, though at materially greater scale and with broader enterprise reach.
- Net Solutions: Digital transformation agency offering web development, AI integration, and automation services to SMB and mid-market clients—comparable in offering bundled digital and AI services, though with a more established global footprint.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
ImpactWorks social profiles
Digital presenceImpactWorks compliance and trust
Trust signalCompliance3 records
ImpactWorks financial estimates
Financial estimateRevenue estimate
Valuation estimate
ImpactWorks leadership team
Management profileNumber of profiles
Profiles4 records
ImpactWorks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ImpactWorks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ImpactWorks
What does ImpactWorks do?
ImpactWorks delivers AI Strategy & Automation services that combine an AI Automation Audit, Workflow Automation implementation, AI Consultancy, and Agentic AI Development to future-proof SMB and mid-market business operations. Core deliverables include process inefficiency identification, custom automation project implementation, retainer-based ongoing optimization, and supporting offerings such as Conversations AI chatbots, Gearbox-based Google Business Profile management, Web Design & Development, and Google Cloud web hosting.
Is ImpactWorks a public or private company?
ImpactWorks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ImpactWorks founded?
ImpactWorks was founded in 1998. It employs 1 to 10 people.
Where is ImpactWorks based?
ImpactWorks is headquartered in Wilmington, United States, in the North America region.
How does ImpactWorks make money?
Five revenue lines are on record. AI Automation Audit is the primary driver. The others are custom AI Automation Projects, retainer Contracts, conversations AI Packages and web Hosting Services.
Who are ImpactWorks's main competitors?
Direct peers on record are Single Grain, WebFX, Codal, Acceleration Partners, Svitla Systems, Geniusee, SmartSites and Disruptive Advertising. Broad incumbents are BairesDev and Net Solutions.
Does ImpactWorks have an API?
No public API is recorded for ImpactWorks.
What industry is ImpactWorks in?
ImpactWorks's product category is AI Automation and Workflow Integration Services. Its primary akta.pro industry code is BPAEAHAF, AI/ML Engineering & Model Development Services, with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 54151 and its SIC code is 7371.