North Wales Housing

What North Wales Housing does

North Wales Housing (NWH) is a Registered Social Landlord and charitable housing association founded in 1974 and headquartered in Llandudno Junction, Conwy. It provides approximately 2,700-3,000 homes across six North Wales local authority areas — Anglesey, Conwy, Denbighshire, Gwynedd, Wrexham and the broader North Wales region — to a tenant mix spanning general needs households, older persons aged 55+ (Sheltered and Extra Care housing), and vulnerable populations including homeless individuals, ex-offenders, people with mental health needs, and care leavers (via over 300 supported housing units and dedicated hostels St Mary's, Noddfa and Pendinas). Subsidiary Domus Cambria channels low cost ownership schemes (Shared Ownership, Homebuy, Rent to Own).

Revenue is generated primarily through recurring weekly and monthly social housing rents, supported housing service charges, intermediate rent, and low cost ownership rents from part-purchased units; pricing varies by property type and location. Distribution is direct-to-tenant via the nwha.org.uk property search portal, county-level Common Housing Registers, and a bilingual English-Welsh operating model that doubles as a regulatory and community differentiator. Adjacent services include a repairs and maintenance operation with 24-hour emergency response, an in-house grounds service called Rakes and Ladders, and tenant-facing tools including the MyNWH online portal, chatbot/live chat, and embedded Policy in Practice benefit calculator. The organisation is regulated by the Welsh Government under its 2021/22 'Compliant' Regulatory Judgement for Governance and Tenant Services and Financial Viability.

Name

North Wales Housing

Legal name

North Wales Housing Association Limited

Website

https://nwha.org.uk

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

North Wales Housing is a Registered Social Landlord providing social, supported, sheltered and low cost ownership housing to nearly 3,000 households across six North Wales counties, including homelessness hostels and an in-house repairs service.

Ownership category

akta.pro rank

Product category

Social Housing Services

NAICS

Lessors of Residential Buildings and Dwellings (53111), Rental and Leasing Services (532), Temporary Shelters (624221), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Other Residential Care Facilities (62399)

SIC

Operators Of Apartment Buildings (6513), Services-To Dwellings & Other Buildings (7340), Lessors Of Real Property, Nec (6519)

akta.pro primary industry

Public Housing & Social Housing Development/Modernization Programs (FSALAKAH)

akta.pro secondary industries

Affordable Housing Property Management (BPAJAGAJ), Housing Assistance & Homeless Services (BPAGAEAB), Senior & Assisted Living Residential Property Management (BPAJAFAE)

Keywords

• Social housing rental
• Supported housing services
• Low cost ownership
• Homelessness services
• Housing association

Headquarters

HQ city

Llandudno Junction

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Social Housing Rents: Primary revenue stream from approximately 2,700 rented homes across North Wales. Tenants pay weekly or monthly rent for social housing properties.
2. Supported Housing Services: Revenue from providing over 300 supported housing units for vulnerable people including homeless services, mental health schemes, and youth services.
3. Low Cost Home Ownership: Shared ownership schemes where residents purchase a share of their home and pay rent on the remaining share. Also includes Homebuy and Rent to Own options.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

North Wales Housing is a Registered Social Landlord providing approximately 2,700 social and affordable rental homes across five North Wales counties, supplemented by 300+ supported housing units for vulnerable populations, sheltered and extra care housing for residents aged over 55, homelessness hostels with outreach services, and low cost home ownership schemes (Shared Ownership, Homebuy, Rent to Own) via its subsidiary Domus Cambria. Tenants access services through the MyNWH online portal, county-based Common Housing Registers, and a dedicated repairs and maintenance operation.

Product overview

North Wales Housing (NWH) is a Registered Social Landlord providing homes and delivering services to approximately 2,700 households across North Wales. The organization operates a multi-service platform architecture offering: homes to rent through social housing; supported housing units (300+) for vulnerable populations including homeless individuals, those with mental health issues, and ex-offenders; specialist housing for those aged over 55 through Sheltered Housing and Extra Care schemes; low cost home ownership options via Shared Ownership, Homebuy, and Rent to Own (through subsidiary Domus Cambria); and homelessness services including hostels and outreach programs. Tenant-facing digital services include MyNWH portal for online tenancy management and repairs tracking, plus chatbot/live chat support. The organization also provides Repairs and Maintenance Services with emergency (24hr), routine (28-day), and planned works programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Homes to Rent Social housing rental properties across five North Wales counties for general needs tenants, supported housing residents, and those aged over 55.
• Supported Housing Over 300 supported housing units providing homes with on-site or visiting support services for vulnerable people including homeless individuals, people with drug and alcohol problems, mental health issues, ex-offenders, people with learning disabilities, and young people leaving care.
• Sheltered Housing Housing for individuals aged over 55 offering independent living with their own front door and Warden support on hand, providing security of help and advice when needed.
• Extra Care Housing Self-contained apartments for older people with care and support available on site if and when required, enabling independent living with additional care provision.
• Homelessness Services Comprehensive homelessness support including an Outreach and Resettlement Team providing housing advice and support, plus three homeless hostels (St Mary's, Noddfa, Pendinas) across Gwynedd and Conwy.
• Home Exchange Home swap service allowing tenants to exchange homes with other NWH tenants or tenants from other housing associations via HomeSwapper and House Swap Wales platforms.
• Low Cost Ownership Home ownership schemes including Shared Ownership (buy a share and pay rent on the rest), Homebuy, and Rent to Own options. Available through NWH and subsidiary Domus Cambria.
• Repairs and Maintenance Services Dedicated repairs team handling emergency repairs (24 hours), routine repairs (28 days), and planned works including bathroom, kitchen and window replacements. Includes Rakes and Ladders in-house grounds maintenance service.
• MyNWH Tenant Portal Online tenant portal allowing residents to view account details, log and track repairs, access repair updates, and manage their tenancy online.
• Mental Health Housing Schemes Specialized supported housing schemes including Penrhos Corner and Monte Bre providing accommodation and support for individuals with mental health needs.
• Young Persons Project (277 Project) Supported housing project providing accommodation and support services for young people, including those involved with the youth justice service.
• Chatbot and Live Chat Customer service chatbot and live chat feature on the NWH website enabling tenants and prospective residents to ask questions and get assistance.

Quantifiable outcome

• Nearly 3,000 households provided with housing services
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Castle Green HomescoreStrategic or Co-development Partner · 23 March 2026Castle Green Homes appointed Chris McAllister as Senior Partnerships Manager to leverage affordable housing experience and strengthen collaborations with housing associations. North Wales Housing Association is listed as a key partner alongside Adra, Clwyd Alyn, and Torus for affordable housing delivery. Castle Green built 289 affordable homes last year with these partners.
• Local Authorities (Anglesey, Conwy, Denbighshire, Gwynedd, Wrexham)coreStrategic or Co-development PartnerPartnership with local authorities for Common Housing Registers and lettings policies. Each county operates its own housing register with single application form considered by all housing associations in the county.
• Specialist Agencies (Various)coreStrategic or Co-development PartnerPartnership with specialist agencies which provide care and support to vulnerable service users in supported housing. Includes agency partnership schemes for mental health, homeless services, and youth justice support.
• HomeSwapperminorChannel Partner/ Reseller/ DistributorPartnership with HomeSwapper, the UK's largest service for council and housing association tenants to swap homes. Service is free to North Wales Housing tenants as the association covers registration costs.
• House Swap WalesminorChannel Partner/ Reseller/ DistributorPartnership with House Swap Wales, a free service helping tenants across Wales swap homes using Facebook platform.
• North Wales Credit UnionminorStrategic or Co-development PartnerReferral partnership for financial services. North Wales Credit Union provides savings accounts, prudent borrowing and affordable loan repayments for people living or working in North Wales.
• Thistle Tenant Risks / My Home Contents InsuranceminorStrategic or Co-development PartnerPartnership with Thistle Tenant Risks providing tenants contents insurance scheme in association with Great Lakes Insurance UK Ltd, offering coverage for furniture, carpets, electrical items and other belongings.
• Welsh WaterminorStrategic or Co-development PartnerReferral partnership for cheaper water rates. Welsh Water has schemes to assist people who cannot afford bills or are on certain benefits.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• United Welsh: Welsh housing association serving communities across South and North Wales, providing general needs, supported housing, and older persons' accommodation. Directly comparable Welsh RSL under same Welsh Government regulatory regime.
• Torus: North West England housing group also named as a Castle Green Homes affordable housing partner with NWH. Comparable RSL providing social, supported, and low-cost home ownership housing across a similar regional footprint.
• Coastal Housing Group: Welsh housing association providing affordable housing and supported living services. Comparable operating model and regulatory environment (Welsh Government regulated RSL).
• Wales & West Housing: Major Welsh housing association providing affordable and social housing across Wales including North Wales regions. Comparable scale, regulatory framework, and service portfolio (general needs, supported, sheltered, shared ownership).
• Pobl Group: Welsh not-for-profit housing and care provider offering social housing, supported living, and care services across Wales. Comparable operating model with overlap in supported housing and older persons' services.
• Adra (Tai Adra): North Wales-based housing association and named NWH partner for affordable housing supply. Comparable Welsh RSL operating social and supported housing across overlapping geographies (Gwynedd, Anglesey, Conwy).
• Clwyd Alyn Housing Association: Welsh Registered Social Landlord operating across North Wales; explicitly named as a partner of NWH alongside Castle Green Homes for affordable housing delivery. Directly comparable size, geography, and service mix.

Regional players

• Tai Calon: Welsh community housing association primarily operating in Blaenau Gwent and surrounding South Wales areas. Comparable RSL structure but geographically non-overlapping with NWH's North Wales focus.
• Hafod Housing Association: Welsh housing association operating primarily in South Wales, providing social housing, sheltered housing, and care services. Comparable RSL operating under the same Welsh regulatory framework but serving a different geography.

Broad incumbents

• Sanctuary Housing: One of the UK's largest housing associations providing general needs, supported, and older persons' housing nationally. Provides broader scale comparison and represents competitive pressure from a much larger incumbent with greater financial resources.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/northwalesha
• YouTubeyoutube.com/channel/UCBO4RjeKdtbJ1Wu1xTK7WnQ
• Facebookfacebook.com/northwaleshousing
• LinkedInlinkedin.com/company/north-wales-housing

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Wales Housing